TrueNorth Companies, LC v. TruNorth Warranty Plans of North America, LLC

CourtDistrict Court, N.D. Iowa
DecidedNovember 5, 2019
Docket1:17-cv-00031
StatusUnknown

This text of TrueNorth Companies, LC v. TruNorth Warranty Plans of North America, LLC (TrueNorth Companies, LC v. TruNorth Warranty Plans of North America, LLC) is published on Counsel Stack Legal Research, covering District Court, N.D. Iowa primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
TrueNorth Companies, LC v. TruNorth Warranty Plans of North America, LLC, (N.D. Iowa 2019).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF IOWA CEDAR RAPIDS DIVISION

TRUENORTH COMPANIES, L.C., et al.,

Plaintiffs, No. C17-31-LTS

vs. MEMORANDUM TRUNORTH WARRANTY PLANS OF OPINION AND ORDER NORTH AMERICA, LLC, et al.

Defendants. ____________________________

I. INTRODUCTION This matter is before me on the following motions: (1) a motion (Doc. No. 271) to dismiss for lack of personal jurisdiction by defendant TruNorth Global Corp. (TN Global); (2) an appeal (Doc. No. 274) by defendant TruNorth Warranty Plans of North America, LLC (TN Warranty) of an order (Doc. No. 250) by Chief United States Magistrate Judge Kelly K.E. Mahoney granting in part plaintiffs’ motion to make an untimely jury demand on Count VI and (3) a motion (Doc. No. 295) for reconsideration/clarification of my order (Doc. No. 266) granting in part and denying in part TN Warranty’s motion for summary judgment. TN Global has filed a brief (Doc. No. 272) in support of its motion to dismiss for lack of personal jurisdiction, plaintiffs TrueNorth Companies, L.C. and TrueNorth Principals, L.C. (together, TrueNorth) have filed a resistance (Doc. No. 281) and TN Global has filed a reply (Doc. No. 308). With regard to TN Warranty’s appeal (Doc. No. 274) on Judge Mahoney’s order, TrueNorth has filed a resistance (Doc. No. 277), TN Warranty has filed a reply (Doc. No. 298) and TrueNorth has filed a sur-reply (Doc. No. 301). Finally, with regard to the motion (Doc. No. 295) for reconsideration/clarification of my summary judgment order, TrueNorth has filed a resistance (Doc. No. 296) and TN Warranty has filed a reply (Doc. No. 300). Also pending is a motion (Doc. No. 255) in limine by TrueNorth, motion (Doc. No. 263) in limine by TN Warranty, and a motion (Doc. No. 309) to exclude testimony at trial or alternatively compel a deposition, both of which will be addressed by separate order.

II. PROCEDURAL BACKGROUND The background of this case has been summarized in numerous orders that I find unnecessary to repeat here. See Doc. Nos. 40, 135, 250, 266. On May 3, 2019, Chief United States Magistrate Judge Kelly K.E. Mahoney allowed TrueNorth to file a third amended complaint adding TN Global Corp. as a party defendant.1 See Doc. No. 240. On June 10, 2019, I entered an order on TN Warranty’s motion for summary judgment, finding the following claims should go to trial:  Count I – Trademark Infringement under 15 U.S.C. § 1114  Count II – Trademark Infringement under 15 U.S.C. § 1125  Count III – False Designation of Origin under 15 U.S.C. § 1125  Count VI – Unfair Competition under 15 U.S.C. § 1125 and common law2 Doc. No. 266. Trial is scheduled for January 13, 2020.3 See Doc. No. 299.

1 TN Global Corp. is alleged to be a new business formed by TN Warranty’s founder, William “Kirk” Eskridge, to provide risk management services. See Doc. No. 132-1 at 3, 9.

2 I granted summary judgment with respect to the portion of this claim based on false advertising under common law. See Doc. No. 266 at 90.

3 Judge Mahoney determined that TrueNorth is not entitled to a jury trial on Counts I through V, but is entitled to a jury trial on its state-law unfair-competition claim seeking punitive

2 III. DISCUSSION A. Motion to Dismiss for Lack of Personal Jurisdiction TN Global moves to dismiss the claims against it pursuant to Federal Rule of Civil Procedure 12(b)(2) for lack of personal jurisdiction. TN Global notes that it was formed on September 26, 2018,4 and was not in existence during much of the relevant time period. Its only officer is Kirk Eskridge. It contends it does not have any presence in Iowa and does not do business with any used commercial truck retailers or any other business in Iowa. See Doc. No. 272 at 2. It states it does not have any employees, has never had any in-person contacts with anyone in Iowa and is a wholly separate entity from TN Warranty. Id. It also represents it does not have any ownership in TN Warranty.5 Id. TrueNorth alleges that TN Global sent “an email blast . . . on February 19, 2019 to individuals and entities in Iowa, including to Joe Hoovestol of Lone Mountain Trucking, in Carter Lake, Iowa.” See Doc. No. 132-1 at ¶ 6. The email received by

damages. See Doc. No. 250.

4 TrueNorth disputes this, noting that in an Application for Certificate of Authority signed by Eskridge on September 24, 2018, and filed with the North Carolina Secretary of State on September 26, 2018, Eskridge stated TN Global was incorporated on August 22, 2018, in Delaware. See Doc. No. 281 at 2, n.1 (citing Doc. No. 190-2). TrueNorth contends this distinction is significant because it filed its motion for preliminary injunction against TN Warranty on August 20, 2018. See Doc. No. 62.

5 This is somewhat confusing because TN Global states in its reply that it was formed as a holding company of some kind. See Doc. No. 308 at 2-3 (“TN Global is related to TNWarranty as a holding company for foreign intellectual property rights” and “TN Global is a new company formed as a future holding company, to be operated within the same ‘family’ of businesses as TNWarranty”) (emphasis in original). TN Global cites Eskridge’s declaration in support of these statements, but these statements are not in Eskridge’s declaration. Nonetheless, and while TN Global has managed to make this basic factual issue murky, there is no evidence in the record indicating that TN Global actually owns any interest in TN Warranty. In any event, my analysis, infra, of TN Global’s motion to dismiss does not turn on whether TN Global owns any interest in TN Warranty. 3 Hoovestol states: Hi, just a reminder you’re receiving this email because you have expressed an interest in TruNorth. Don’t forget to add TruNorth@TruNorthWarranty.com to your address book so we’ll be sure to land in your inbox!

See Doc. No. 190-1 at 1. Based on this language, TrueNorth contends the email was likely sent to TN Warranty’s other contacts in Iowa, including its admitted 45 “authorized dealers” in Iowa. Doc. No. 281 at 3 (citing Doc. No. 207 at 135-36). It notes that the email included TN Global’s logo, advertised that TN Global provides “capital,” “acquisitions” and “risk management” services and also included TN Warranty’s logo, identifying it as the “leader in asset coverage.” Doc. No. 281 at 3 (citing Doc. No. 190- 1 at 3). TrueNorth contends Eskridge’s representation that TN Global is a “wholly separate company” from TN Warranty is not credible. It notes that TN Global’s website highlights TN Warranty as one of “Our Services.” Id. (citing Doc. No. 190-1 at 7). It also notes that the only contact information on TN Global’s website is TN Warranty’s address, as well as the same phone number, direct phone number and fax number displayed on TN Warranty’s website. Id. (citing Doc. No. 190-1 at 8). It states that on TN Warranty’s website (trunorthwarranty.com), a March 28, 2019, news release states “TruNorth Global™” is “the leader in medium and heavy-duty truck protection.” See Doc. No. 281-2 at 1. TrueNorth points out TN Warranty made this same claim, as to itself, in a news release dated February 20, 2019. See Doc. No. 281-3 at 1. TrueNorth alleges that this evidence is contrary to Eskridge’s implication that TN Global has done little, if any, domestic business and was formed only to “eventually hold foreign intellectual property rights.” Doc. No.

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TrueNorth Companies, LC v. TruNorth Warranty Plans of North America, LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/truenorth-companies-lc-v-trunorth-warranty-plans-of-north-america-llc-iand-2019.