The Fashion Exchange LLC v. Hybrid Promotions, LLC

CourtDistrict Court, S.D. New York
DecidedSeptember 20, 2024
Docket1:14-cv-01254
StatusUnknown

This text of The Fashion Exchange LLC v. Hybrid Promotions, LLC (The Fashion Exchange LLC v. Hybrid Promotions, LLC) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
The Fashion Exchange LLC v. Hybrid Promotions, LLC, (S.D.N.Y. 2024).

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK THE FASHION EXCHANGE LLC,

Plaintiff, 14-Cv-1254 (SHS) v. HYBRID PROMOTIONS, LLC, ET AL., OPINION & ORDER Defendants.

SIDNEY H. STEIN, U.S. District Judge. Defendants have moved for an award of the attorney’s fees and costs they incurred in defending this action since its inception a decade ago. (See ECF No. 473.) Plaintiff has neither opposed nor otherwise responded to the motion. I. BACKGROUND On February 26, 2014, plaintiff The Fashion Exchange (“TFE”) brought claims of trademark infringement and unfair competition against Hybrid Promotions, its owners Jarrod and Gavin Dogan, and over forty retailers of Hybrid’s products, including many major national retailers. (ECF No. 2.) Within the first months of the litigation, TFE voluntarily dismissed sixteen of the retailer-defendants. (See ECF Nos. 9, 16, 35-47, 53.) Over the next two years, TFE twice amended its complaint. (ECF Nos. 21, 134.) Hybrid asserted several affirmative defenses and counterclaims, including for a declaratory judgment as to the superiority of its rights in the marks at issue. (ECF No. 135.) Extensive motion practice and discovery proceedings followed over the next several years, including multiple motions for summary judgment. Nearly nine years ago, in September of 2015, the parties cross-moved for summary judgment, but issues of fact precluded the Court from granting either motion. (See ECF No. 202-1.) Five years later, defendants moved for summary judgment on trademark infringement damages and plaintiff’s unfair competition claim. (ECF No. 380.) The Court granted this motion, dismissing these claims. See Fashion Exch. LLC v. Hybrid Promotions, LLC, 2022 WL 4554480 (S.D.N.Y. Sept. 29, 2022) (ECF No. 440). Around the same time, TFE renewed its prior motion as to the issue of ownership and defendants’ defense of laches. (ECF No. 423.) The Court denied the motion on the issue of laches, and struck plaintiff’s motion as to ownership, as the circumstances leading to its prior denial of plaintiff’s motion on the same issue five years earlier had not changed. See Fashion Exch. LLC v. Hybrid Promotions, LLC, 2022 WL 18027619 (S.D.N.Y. Dec. 30, 2022) (ECF No. 454). TFE also moved for summary judgment on the issues of likelihood of confusion and liability (ECF No. 425) and defendants cross-moved on the same issues. (ECF No. 450.) The Court granted defendants’ motion, dismissing those of plaintiff’s claims that had survived the prior motions. Fashion Exch. LLC v. Hybrid Promotions, LLC, 697 F. Supp. 3d 86 (S.D.N.Y. 2023) (ECF No. 471). Defendants then made this motion for their attorney’s fees and costs. (ECF No. 473.) Four days later, counsel for plaintiff, Scott Zarin, Esq., moved to withdraw as counsel on the grounds that TFE had not been paying his invoices and had been refusing to communicate with him. (ECF No. 476.) On November 2, 2023, the Court granted Zarin’s motion (ECF No. 482) and one month later, Shapiro & Associates, PLLC filed its appearance in this Court on behalf of plaintiff. (ECF No. 488.) On October 30, 2023, plaintiff filed an appeal to the United States Court of Appeals for the Second Circuit, seeking review of ten separate orders that this Court had entered during the course of the litigation. (ECF No. 480.) Nine months later, the appeal was dismissed on the ground that TFE’s counsel had withdrawn and no new counsel had appeared for it in the Second Circuit. (ECF No. 490.) Less than a week later, Shapiro & Associates moved to be relieved as counsel for plaintiff in this action “[d]ue to an outstanding legal fee issue and irretrievable breakdown of attorney-client relationship.” (ECF No. 493.) The Court granted that motion, giving TFE thirty days in which to retain new counsel. (ECF No. 497.) That time period has expired and no one has entered an appearance in this Court on behalf of TFE. II. DISCUSSION Defendants premise their motion for attorney’s fees on Federal Rule of Civil Procedure 54, which permits a party to move for attorney’s fees and provides that the moving party “must specify . . . the statute, rule, or other grounds entitling the movant to the award.” Fed. R. Civ. P. 54(d)(2)(B). Defendants contend they are entitled to an award of attorney’s fees pursuant to the Lanham Act, 15 U.S.C. § 1117, and 28 U.S.C. § 1927. A. Attorney’s Fees Under the Lanham Act (15 U.S.C. § 1117) The Lanham Act provides that the Court “may award reasonable attorney fees to the prevailing party” in “exceptional cases.” 15 U.S.C. § 1117(a). “Whether to award attorney fees, and the amount of any award, are matters that fall within the discretion of the district court.” Goodheart Clothing Co. v. Laura Goodman Enters., Inc., 962 F.2d 268, 272 (2d Cir. 1992). 1. Defendants Are the Prevailing Parties in this Litigation. “A party who ‘secure[s] a judgement on the merits or a court-ordered consent decree’ is a ‘prevailing party.’” Carter v. Inc. Vill. of Ocean Beach, 759 F.3d 159, 163 (2d Cir. 2014) (quoting Buckhannon Bd. & Care Home, Inc. v. W. Va. Dep’t of Health & Human Res., 532 U.S. 598, 600 (2001)). A party also prevails when there is a “material alteration of the legal relationship of the parties” and “any action so dismissed could not be brought again.” Id. at 165 (citations omitted). Whether defendants are the prevailing parties in this litigation is an easy question: the Court has twice granted summary judgment in favor of defendants, including on an essential element of plaintiff’s claims—likelihood of confusion. (See ECF Nos. 440, 471.) TFE has no remaining claims and judgment has been entered in favor of defendants. (See ECF No. 472.) Accordingly, defendants are properly the prevailing parties for purposes of 15 U.S.C. § 1117(a). 2. This Is an Exceptional Case. “An ‘exceptional’ case is simply one that stands out from others with respect to the substantive strength of a party’s litigating position (considering both the governing law and the facts of the case) or the unreasonable manner in which the case was litigated.” Octane Fitness, LLC v. Icon Health & Fitness, Inc., 572 U.S. 545, 554 (2014). “District courts may determine whether a case is ‘exceptional’ in the case-by-case exercise of their discretion, considering the totality of the circumstances.” Id. These factors include “frivolousness, motivation, objective unreasonableness (both in the factual and legal components of the case) and the need in particular circumstances to advance considerations of compensation and deterrence.” Id. at 554 n.6 (citing Fogerty v. Fantasy, Inc., 510 U.S. 517, 534 (1994)). See also Sleepy’s LLC v. Select Comfort Wholesale Corp., 909 F.3d 519, 531 (2d Cir. 2018) (applying Octane Fitness to the Lanham Act).

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Bluebook (online)
The Fashion Exchange LLC v. Hybrid Promotions, LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/the-fashion-exchange-llc-v-hybrid-promotions-llc-nysd-2024.