Swisher International, Inc. v. United States Food and Drug Administration

District Court, District of Columbia·Decided September 9, 2024·No. Civil Action No. 2022-0954·Published

Opinion

UNITED STATES DISTRICT COURT FOR THE DISTRICT OF COLUMBIA

SWISHER INTERNATIONAL, INC., Plaintiff,

v. Case No. 22-cv-954 (CRC)

UNITED STATES FOOD AND DRUG ADMINISTRATION et al.,

Defendants.

MEMORANDUM OPINION

Swisher International Inc. (“Swisher”), a tobacco company known for its “Swisher Sweets” line of cigars, challenges the promulgation and implementation of the Food and Drug Administration’s (“FDA”) 2016 “Deeming Rule.” The rule subjected tobacco products, including Swisher’s cigars, to regulation under the Family Smoking Prevention and Tobacco Control Act of 2009 (“TCA”) and, as part of that regulation, required companies to submit pre- market applications to sell their products. Primary among Swisher’s challenges is its allegation that the FDA has unreasonably delayed in reviewing the company’s applications.

This suit originated in federal court in Florida but, after an appeal to the Eleventh Circuit, was transferred to the District of Columbia. This Court has already resolved one round of disputes, denying Swisher’s motion to complete or supplement the administrative record and for extra-record discovery. Now before the Court are a tangle of motions: Swisher’s motion for summary judgment, the FDA’s motion to amend its answer, and the FDA’s motion for summary judgment and partial motion to dismiss. Swisher has moved for summary judgment on five of the eight counts in its amended complaint. For its part, the FDA seeks to add the affirmative defense of claim preclusion to its answer, moves to dismiss one of Swisher count’s for lack of

standing, and moves for summary judgment on its claim-preclusion defense and every count in Swisher’s complaint.

The Court sides with the agency on all fronts. Five of Swisher’s eight counts are precluded and lack merit. Two of Swisher’s non-precluded counts also fail on the merits. And Swisher lacks standing to bring its third non-precluded count. Accordingly, the Court will deny Swisher’s motion for summary judgment, grant the FDA’s motion for leave to amend, grant the FDA’s motion for summary judgment on Counts One to Seven, and grant the FDA’s motion to dismiss Count Eight.1 I. Background A. Tobacco Control Act and Deeming Rule In 2009, Congress passed the Family Smoking Prevention and Tobacco Control Act (“Tobacco Control Act” or “TCA”) to create a comprehensive scheme for regulating tobacco products. Pub. L. No. 111-31, § 2(6), 123 Stat. 1776, 1777. The TCA initially covered four enumerated categories of “tobacco products”—“all cigarettes, cigarette tobacco, roll-your-own tobacco, and smokeless tobacco”—but it also contained what is known as the Deeming Provision. 21 U.S.C. § 387a(b). In that provision, Congress specified that, in addition to the enumerated products, the FDA could regulate “any other tobacco products that the Secretary [of Health and Human Services] by regulation deems to be subject” to the TCA. Id.

In 2016, the FDA exercised its authority under the Deeming Provision by promulgating a rule (known as the Deeming Rule) to sweep all tobacco products, including cigars, into the

1 Because the parties filed their briefs and the second volume of the joint appendix under seal, the Court will keep this ruling under seal temporarily. The parties may request any redactions within seven days. Otherwise, the opinion will be filed at that time on the public docket.

TCA’s ambit. Deeming Tobacco Products to be Subject to the Federal Food Drug, and Cosmetic Act, 81 Fed. Reg. 28,974, 29,102 (May 10, 2016). As relevant here, the Deeming Rule made cigars subject to the TCA’s requirement that manufacturers obtain FDA approval before they market and sell any “new tobacco product,” which the TCA defines as any product “that was not commercially marketed in the United States as of February 15, 2007.” 21 U.S.C. §§ 387b(6), 387j(a)(1).

The TCA created three pathways for premarket approval. 21 U.S.C. § 387j(a)(2). First, for truly new products, like e-cigarettes and vapes, manufacturers must submit a “premarket tobacco application” (“PMTA”) that demonstrates that “permitting [the] tobacco product to be marketed would be appropriate for the protection of public health.” Id. § 387j(a)(2)(A), (c)(2)(A). On the second route, which Swisher took, manufacturers gain approval by submitting substantial equivalence (“SE”) reports that demonstrate a tobacco product is “substantially equivalent” to a product that was on the market as of February 15, 2007. Id. § 387j(a)(2)(A)(i), (3)(A). And, third, for products that are modified only by adding, deleting, or changing the quantity of a tobacco additive, manufacturers can seek exemptions from the substantial equivalence requirement. Id. §§ 387j(a)(2)(A)(ii), 387e(j)(3).

If products are marketed without receiving authorization, they may be considered “adulterated” and seized, and the manufacturers, distributors, and retailers may be subject to civil and criminal enforcement. 21 U.S.C. §§ 331 (prohibited acts), 332 (court jurisdiction to issue injunction), 333(a) (criminal penalties), 334 (seizure), 387b(6) (“A tobacco product shall be deemed to be adulterated if . . . it is required. . . to have premarket review and does not have an order in effect . . . [or] it is in violation of an order under section 387j(c)(1)(A)[.]”).

Though the Deeming Rule went into effect 90 days after its publication, the FDA delayed much of its force by establishing “compliance periods” for manufacturers to prepare and submit premarket applications. 81 Fed. Reg. at 28,976, 28,978. Manufacturers had twelve months to submit SE exemption requests, eighteen months to submit SE reports, and twenty-four months to submit PMTAs. Id. at 28,978. The agency staggered the “initial compliance periods based on the expected complexity of the applications to be submitted.” Id. at 28,977. In the Deeming Rule, the FDA also announced that if manufacturers submitted applications by the close of the appropriate compliance windows, the agency would not enforce the premarket review requirement for an additional twelve months following the close of the initial compliance period (i.e., twenty-four months for SE exemption requests, thirty months for SE reports, and thirty-six months for PMTAs). Id. at 28,978.

B. Postponement of Compliance Periods and AAP Litigation In May 2017, the FDA extended the compliance periods by three months—both the deadlines for manufacturers to submit applications and the enforcement moratoriums. Three- Month Extension of Certain Tobacco Product Compliance Deadlines Related to the Final Deeming Rule, 82 Fed. Reg. 22,338, 22,339 (May 15, 2017). Then, in August 2017, the FDA pushed the compliance periods back again. For combustible products (like cigars), manufacturers would have until August 2021 to submit applications (under any of the three pathways), and for non-combustible products (like e-cigarettes), manufacturers would have until August 2022. Extension of Certain Tobacco Product Compliance Deadlines Related to the Final Deeming Rule: Guidance for Industry (Revised) (August 2017), available at [ECF No. 48-1] Notice by Plaintiffs at 712, Am. Acad. of Pediatrics v. FDA (“AAP”), No. 8:18-cv-883-DLB (D. Md. filed Mar. 27, 2018). The agency further provided that it would extend its own enforcement

moratoriums for any product on the market on August 8, 2016 and for which an application had been submitted, “until the agency render[ed] a decision on an application . . . or the application [wa]s withdrawn.” Id. at 716.

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