Staples, Alvin R. v. Pepsi-Cola General

CourtCourt of Appeals for the Seventh Circuit
DecidedDecember 3, 2002
Docket01-3957
StatusPublished

This text of Staples, Alvin R. v. Pepsi-Cola General (Staples, Alvin R. v. Pepsi-Cola General) is published on Counsel Stack Legal Research, covering Court of Appeals for the Seventh Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Staples, Alvin R. v. Pepsi-Cola General, (7th Cir. 2002).

Opinion

In the United States Court of Appeals For the Seventh Circuit ____________

No. 01-3957 ALVIN R. STAPLES, Plaintiff-Appellant, v.

PEPSI-COLA GENERAL BOTTLERS, INCORPORATED, a Delaware corporation, Defendant-Appellee. ____________ Appeal from the United States District Court for the Northern District of Illinois, Eastern Division. No. 97 C 8771—Donald E. Walter, Judge. ____________ ARGUED OCTOBER 15, 2002—DECIDED DECEMBER 3, 2002 ____________

Before POSNER, RIPPLE and KANNE, Circuit Judges. RIPPLE, Circuit Judge. Alvin R. Staples brought this ac- tion against his former employer, Pepsi-Cola General Bottlers, Inc. (“Pepsi”), for discharging him on the basis of his race (African-American), in violation of Title VII of the Civil Rights Act of 1964 as amended (“Title VII”), 42 U.S.C. § 2000e-2 et seq., and in violation of 42 U.S.C. § 1981. He also alleged that his discharge was based on his age, in violation of the Age Discrimination in Employment Act (“ADEA”), 29 U.S.C. § 621 et seq. A jury returned a 2 No. 01-3957

verdict for Pepsi on Mr. Staples’ age claim, but was unable to reach a verdict on the race claims. The district court then granted Pepsi’s motion for judgment as a matter of law on the race claims. Mr. Staples appealed to this court. For the reasons set forth in the following opinion, we affirm the judgment of the district court.

I BACKGROUND A. Facts Pepsi conducts its sales and distribution of soft drinks through two separate departments: the “bottle/can” de- partment and the “on-premise” department. Tr. at 303. The on-premise department is responsible for the sale of bev- erages that are consumed on the premises of the account, either in the form of fountain beverages or of packaged beverages. In 1984, Gordon Powell hired Mr. Staples as a route manager in Pepsi’s bottle/can department. As a route man- ager, Mr. Staples was responsible for training and super- vising sixteen people. In 1986, Powell became director of Pepsi’s on-premise department, a position he held until he retired in August 1997. In that position, Powell had two sales managers who reported directly to him; each sales manager, in turn, was responsible for several sales representatives. The sales representatives were responsible for securing new on- premise accounts, maintaining accounts, increasing the volume of Pepsi product sold in existing and new ac- counts, and meeting other sales goals set for the greater Chicago area. No. 01-3957 3

According to Pepsi, Mr. Staples was not meeting the company’s expectations in his route manager position. However, Powell believed Mr. Staples could perform well as a sales representative in the on-premise department. Consequently, in 1990, Powell secured a transfer for Mr. Staples to Pepsi’s on-premise department as a sales repre- sentative. Sometime in September 1995, Thomas Erath became Mr. Staples’ sales manager. Erath served as Mr. Staples’ super- visor only for a short period of time; however, prior to his departure, Erath completed one performance evalu- ation for Mr. Staples for the first nine months of the fiscal year. One component of that evaluation was Mr. Staples’ achievement of individualized sales goals. Erath’s evalu- ation of Mr. Staples’ individualized performance was based upon Mr. Staples’ self-reported sales information, including volume estimates; it was not based on actual sales of product or revenue received. Another component of the evaluation was group performance towards broader sales objectives; for this component, the combined effort of the sales representatives in the region was considered. Based on the information available to Erath at the time, Erath gave Mr. Staples a “commendable” rating. Tr. at 532. In December 1995, the start of Pepsi’s performance year, Beverly Long became one of Powell’s two sales managers; Long is an African-American. At that time, Powell instructed both of his sales managers to review final sales numbers for their sales representatives. Long per- formed this comparison for each of the four sales repre- sentatives that reported to her: Mr. Staples, Julia Calderon, Tom Maggio and John Dobbyn. Based on Long’s compari- son of Pepsi’s actual sales numbers with the numbers reported by her sales representatives, Long concluded that Mr. Staples’ performance was unacceptable. Specifi- 4 No. 01-3957

cally, although Mr. Staples had reported forty-two new accounts during 1995, only twenty-eight of those accounts 1 actually had purchased any Pepsi product. In addition to evaluating the actual sales numbers for her sales representatives, Long gave each sales representative his objectives for the upcoming fiscal year. These objectives were consistent among all of the representatives and included: 1) coding all accounts correctly by family, that is, pricing the account appropriately based on its volume of business; 2) securing fifteen new accounts with at least 1,000 gallons of volume per outlet (“vpo”); 3) securing twenty-five new accounts with at least 500 gallons of vpo; 4) increasing Citrus Hill and frozen carbonated beverage business as a group by 50%; and 5) generating at least $10,000 in additional profit through the sale of promotional items. Long communicated these goals to the sales repre- sentatives in January 1996. In order to ensure that each sales representative had a fair opportunity to meet the goals, Long analyzed the sales territories of each of her representatives based on existing volume of sales. Long then “equalized” the territo- ries by giving each sales representative a territory that contained the same volume of existing business. Tr. at 432. As a result of the reallocation of sales territories, Mr. Staples’ territory was slightly smaller in 1996 than it had been in 1995. Mr. Staples does not contend that Long’s decision to reconfigure the territories was motivated by race. See Tr. at 766. Pursuant to Pepsi guidelines, Long evaluated each of her sales representatives after six months. Based on the criteria set forth in January, she determined that Mr.

1 The parties dispute whether these deficiencies were brought to Mr. Staples’ attention. No. 01-3957 5

Staples’ performance was inadequate. Specifically, Mr. Staples had the lowest number of new accounts of any of the sales representatives. As a result of his performance failures, Long informed Mr. Staples that there needed to be improvement in six categories: accounts with volume of 500 gallons or more, rental accounts, other income, account calls, family code adjustments and fountain bev- erages. If Mr. Staples failed to improve in these areas dur- ing the following quarter, he faced suspension or termina- tion. Over the next three months, Mr. Staples made moder- ate improvement in a few areas. However, in three areas, there was no improvement whatsoever. Furthermore, in the critical category of new accounts with at least 500 gal- 2 lons of vpo, Mr. Staples failed to secure any new ac- counts in the third quarter of 1996. Because Long did not observe the needed improvement in Mr. Staples’ perfor- mance, Long consulted with Powell and terminated Mr. Staples’ employment.

B. District Court Proceedings After exhausting his administrative remedies, Mr. Sta- ples filed a two-count complaint in the district court. Specifically, Mr. Staples alleged that Pepsi had termi- nated his employment on the basis of his race in viola- tion of Title VII and § 1981 and on the basis of his age in violation of the ADEA. After a five-day trial, the jury returned a verdict for Pepsi on Mr. Staples’ age claim but was unable to reach a verdict on the race claims.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Cite This Page — Counsel Stack

Bluebook (online)
Staples, Alvin R. v. Pepsi-Cola General, Counsel Stack Legal Research, https://law.counselstack.com/opinion/staples-alvin-r-v-pepsi-cola-general-ca7-2002.