Sihler v. Global e-Trading, LLC

District Court, M.D. Florida·Decided May 27, 2025·No. 8:23-cv-01450·Unknown

Opinion

UNITED STATES DISTRICT COURT MIDDLE DISTRICT OF FLORIDA TAMPA DIVISION

JANET SIHLER and CHARLENE BAVENCOFF, Individually and on Behalf of All Others Similarly Situated,

Plaintiffs,

v. Case No. 8:23-cv-1450-VMC-LSG

GLOBAL E-TRADING, LLC, d/b/a Chargebacks911, GARY CARDONE, and MONICA EATON,

Defendants. /

ORDER This matter is before the Court on consideration of Plaintiffs Janet Sihler and Charlene Bavencoff’s Motion for Partial Summary Judgment (Doc. # 225), Defendant Monica Eaton’s Motion for Summary Judgment (Doc. # 220), Defendant Gary Cardone’s Motion for Summary Judgment (Doc. # 227), and Defendant Global e-Trading, LLC’s Motion for Summary Judgment (Doc. # 226), all filed on February 5, 2025. For the reasons that follow, Ms. Eaton and Mr. Cardone’s Motions are granted, Global e-Trading’s Motion is granted in part and denied in part, and Plaintiffs’ Motion is granted in part and denied in part. Count Two is dismissed for lack of RICO standing, but the case will proceed to trial on Count One and most of Global e-Trading’s affirmative defenses. I. Background Plaintiffs initiated this class action against Defendants on June 28, 2023. (Doc. # 1). The operative complaint is the third amended complaint, in which Plaintiffs assert two RICO claims: (1) for violation of 18 U.S.C. §

1962(c) (Count One) — a substantive RICO claim; and (2) for violation of 18 U.S.C. § 1962(d) (Count Two) — a RICO conspiracy claim. (Doc. # 102). Count One is asserted against Global e-Trading and is premised on the actions of the Keto Enterprise, which includes Global e-Trading, Brightree Holdings Corporation, David Flynn, Mike Campbell, and others. (Id. at 64-66). Count Two is asserted against Global e- Trading, Mr. Cardone, and Ms. Eaton. Count Two relates to the actions of a separate enterprise, the Microtransactions Enterprise, which includes Global e-Trading, Mr. Cardone, Ms. Eaton, and Johnny De Luca. (Id. at 123-124).

The Court granted in part and denied in part Defendants’ motion to dismiss the third amended complaint. (Doc. # 128). The Court dismissed only the claims based on predicate acts of financial institution fraud because Plaintiffs “lack[ed] statutory standing to assert” such claims. (Id.). Defendants filed their answer and affirmative defenses on June 17, 2024, asserting twenty-three affirmative defenses. (Doc. # 135). Relevant here, the fourth affirmative defense is that Plaintiffs’ claims are barred by laches; the seventh affirmative defense is based on release of claims; the ninth affirmative defense asserts absence of due diligence; the twentieth affirmative defense seeks to reduce any damages

award to prevent a duplicative recovery; the twenty-first affirmative defense seeks an apportionment of any damages award based on responsibility; and the twenty-third affirmative defense asserts that Plaintiffs are not entitled to prejudgment interest. (Id. at 79-84). On August 13, 2024, the Court certified a nationwide class. (Doc. # 156). Defendants move for summary judgment on both Counts. (Doc. ## 220, 226, 227). Plaintiffs move for partial summary judgment as to six of Defendants’ affirmative defenses. (Doc. # 225). Each party responded and replied. (Doc. ## 272, 274, 275, 276, 286, 287, 288, 289). At the Court’s request,

Plaintiffs filed a supplemental memorandum (Doc. # 311), to which Global e-Trading responded. (Doc. # 316). The Motions are ripe for review. The Court and the parties are familiar with the allegations and evidence in this case. The Court will not outline here all the admitted and disputed facts included in the parties’ Motions, although the Court has reviewed all record evidence. Rather, the Court will address relevant record evidence within its analysis. For now, suffice it to say that Brightree, run by Mr. Flynn and others, sold keto diet pills on its website. See (Doc. # 274-38 at 47) (Brightree members describing the business as “selling $10

bottles of keto pills for $195 to dumbasses”). That website made misrepresentations to induce purchases by customers like Plaintiffs Sihler and Bavencoff, including misrepresentations about price under a “Buy X bottles, Get Y bottles free” advertisement. (Doc. # 274-8 at 64; Doc. # 274-51; Bavencoff Depo. at 40:23-43:11, 108:17-21). As a result of the pricing misrepresentation on the website, Plaintiffs were overcharged for the diet pills. (Bavencoff Depo. at 40:23-43:11, 108:17- 21; Sihler Depo. at 32:11-33:4). Global e-Trading — of which Mr. Cardone was previously the CEO and Ms. Eaton was previously COO and is currently CEO

— did not sell the diet pills to Plaintiffs. Rather, Global e-Trading provided chargeback and representment services to merchants including Brightree. (Doc. # 259-1 at 1-2, 6). Merchants maintain merchant accounts (each of which has a unique “MID” number to identify it) through which they process debit and credit card transactions. (Id. at 2; Doc. # 274-36 at 5). If a customer is upset with a transaction, they can challenge the charge with the bank that issued their credit card and the bank may initiate a chargeback with the credit card company (Visa or Mastercard) to reverse the payment. (Doc. # 274-36 at 6). Ultimately, the chargeback is presented to the merchant who “may refute the chargeback [through

paperwork called a representment] or accept it.” (Id.). Count One alleges that Global e-Trading joined the association-in-fact Keto Enterprise, committed predicate acts of wire fraud and money laundering, and aided and abetted the acts of mail and wire fraud committed by other members of the Keto Enterprise. (Doc. # 102; Doc. # 311). The predicate acts and aiding and abetting took numerous forms, such as issuing refunds to prevent chargebacks or investigations by government authorities, submitting decoy websites as part of representments, helping Brightree acquire additional MIDs through shell corporations, and referring Brightree to Mr. De

Luca for sham microtransactions to lower Brightree’s chargeback ratios. See, e.g., (Doc. # 274-36 at 1, 39; Doc. # 274-44 at 149; Doc. # 274-43 at 10-11; Doc. # 266-7 at 3; Doc. # 274-49 at 19; Doc. # 274-50; Doc. # 274-37 at 611- 612). Count Two against Global e-Trading, Mr. Cardone, and Ms. Eaton asserts that they joined the association-in-fact Microtransactions Enterprise with Mr. De Luca. As alluded to above, Global e-Trading’s clients, including Brightree, were referred to Mr. De Luca for sham microtransactions to reduce the clients’ chargeback ratios. (Doc. # 274-49 at 19; Doc. # 274-50; Christensen Depo. at 179:1-24). By keeping its chargeback ratio artificially low, Brightree was able to

continue accepting credit card payments for its keto diet pills. The parties’ dispute at summary judgment largely revolves around the extent to which Defendants — whether under the Keto Enterprise for Count One or the Microtransactions Enterprise for Count Two — can be held liable under RICO for the harm Plaintiffs suffered when they were overcharged. II. Legal Standard Summary judgment is appropriate “if the movant shows that there is no genuine dispute as to any material fact and the movant is entitled to judgment as a matter of law.” Fed.

R. Civ. P. 56(a). A factual dispute alone is not enough to defeat a properly pled motion for summary judgment; only the existence of a genuine issue of material fact will preclude a grant of summary judgment. Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 247-48 (1986). An issue is genuine if the evidence is such that a reasonable jury could return a verdict for the non-moving party. Mize v. Jefferson City Bd. of Educ.,

Sihler v. Global e-Trading, LLC, (M.D. Fla. 2025).

Sihler v. Global e-Trading, LLC (Sihler v. Global e-Trading, LLC) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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