Rilley v. MoneyMutual, LLC

CourtDistrict Court, D. Minnesota
DecidedJanuary 11, 2019
Docket0:16-cv-04001
StatusUnknown

This text of Rilley v. MoneyMutual, LLC (Rilley v. MoneyMutual, LLC) is published on Counsel Stack Legal Research, covering District Court, D. Minnesota primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Rilley v. MoneyMutual, LLC, (mnd 2019).

Opinion

UNITED STATES DISTRICT COURT DISTRICT OF MINNESOTA

Scott Rilley, Michelle Kunza, Venus Civil No. 16-4001 (DWF/LIB) Colquitt-Montgomery, Jonathan Aldrich, and Kendra Buettner, on behalf of themselves and those similarly situated,

Plaintiffs,

v. MEMORANDUM OPINION AND ORDER MoneyMutual, LLC, Selling Source, LLC, and PartnerWeekly, LLC,

Defendants.

E. Michelle Drake, Esq., Jeffrey L. Osterwise, Esq., and John G. Albanese, Esq., Berger & Montague, PC; and Mark L. Heaney, Esq., Heaney Law Firm, LLC, counsel for Plaintiffs.

Christina Rieck Loukas, Esq., and Joseph M. Windler, Esq., Winthrop & Weinstine, PA; and Donald J. Putterman, Esq., and Michelle L. Landry, Esq., Putterman Landry & Yu LLP, counsel for Defendants.

INTRODUCTION This matter is before the Court on the Plaintiffs’ motion for class certification. (Doc. No. 113.) Defendants’ oppose the motion. For the reasons discussed below, the Court grants Plaintiffs’ motion. BACKGROUND This is a class action brought by Plaintiffs on behalf of all Minnesota residents who used moneymutual.com or any MoneyMutual-branded website to obtain a payday loan from August 1, 2009 through the date the Court certifies the Class (the “Class Period”), against Defendants, for violations of Minnesota statutes and common law.

(Doc. Nos. 1-2 (“Am. Compl.”), 113.) The background facts of this case have been set forth in prior orders and the Court need not fully discuss the facts here. Instead, the Court summarizes and supplements the relevant facts below. I. Defendants’ Business Defendants collectively operate a lead-generating business for various payday lenders. Consumers would go to Defendants’ website to fill out an application, and then

Defendants would sell the application to lenders. The lenders would independently decide whether to lend consumers money. Defendants operate the website www.moneymutual.com (“MM Website”). MoneyMutual, LLC holds the MM Website, but has no employees. (Doc. No. 29 (“Madsen Decl.”) ¶ 5.) Selling Source is the sole owner of MoneyMutual and

PartnerWeekly. PartnerWeekly and Selling Source have shared numerous employees. (Doc. No. 28 ¶¶ 2-4.) Defendants use television and Internet-based advertising, as well as direct marketing to market the MM Website. (Madsen Decl. ¶¶ 5-6; Doc. No. 117 (“Albanese Decl.”) ¶ 22, Ex. 2 (“McKay Dep.”) at 17, 19-21, 47, 91, 94-95.) Defendants’ advertising features celebrity spokesperson Montel Williams. (Id.) The

MM Website has been active since 2009, and Montel Williams has been the spokesperson for MoneyMutual since its inception. (Albanese Decl. ¶ 22, Ex. 3 at 65-66., Ex. 4, Ex. 5.) Until around October 2016, the MM Website advertised to consumers that they could secure loans “as soon as tomorrow,” in amounts up to $1,000; as of October 2016, the amount changed to $2,500. (Id., Exs. 7-8.) The MM Website did not disclose to potential borrowers that MoneyMutual is not licensed in Minnesota or that

the loans offered may be illegal in Minnesota. (See id., Exs. 6-9.) The MM Website invited consumers to apply for a loan, which involved the consumer providing his or her name, social security number, address, bank account information, military status, income, employment status, e-mail address, phone number, and next payday. (Id., Ex. 10 (“Maple Dep.”) at 21-25.) These categories of information remained substantially the same during the Class Period. (Id.)

Once MoneyMutual receives an applicant’s information via the MM Website, Defendants then connect those leads to Defendants’ network of lenders via PartnerWeekly’s “automated,” “ping tree” system for selling leads. (Madsen Decl. ¶ 8; McKay Dep. at 30-31.) This system is based upon lead purchase agreements between PartnerWeekly and the lenders, which include “lead purchase insertion orders” that

specify the type of consumer sought by the lender. (Madsen Decl. ¶ 6; McKay Dep. at 33.) Once an applicant is matched with a lender, the consumer’s web browser is automatically redirected to the lender’s website, and the consumer receives an e-mail with the lender’s contact information. (Maple Dep. at 33-35.) Defendants represent that 30%-60% of leads sold in the industry result in a loan transaction. (McKay Dep. at

124-126; Albanese Decl. ¶ 22, Ex. 15 (“Madsen Dep.”) at 46-47.) According to a spreadsheet detailing all of the leads sold by Defendants regarding Minnesota consumers, Defendants sold 41,154 leads regarding Minnesota consumers to lenders during the period of September 29, 2009 to October 19, 2017 (“Lead Acquisition Spreadsheet”). (Albanese Decl. ¶ 3.)1 Because of duplicate contact information, however, Plaintiffs estimate that there are approximately 27,887 unique Minnesota

consumers on the Lead Acquisition Spreadsheet. (Id.) Defendants also collected and preserved the banking information, including bank name, routing number, and account number, for all applicants. (See id. ¶ 5; ¶ 22, Ex. 16.) Defendants are not licensed to arrange loans in Minnesota. (McKay Decl. ¶ 7; Madsen Decl. ¶ 19.) Neither are the lenders to which they sell leads. According to the MM Website, the loans offered by the lenders have annual interest rates with a “typical representative APR range . . .

somewhere between 261% and 1304% for a 14-day loan.” (Albanese Decl. ¶ 22, Ex. 9 at PLF-0001227.) On May 19, 2010, the Attorney General’s Office for the State of Minnesota notified MoneyMutual that because it “arrange[s] for payday loans to Minnesota consumers” that it was “subject to the restrictions on payday loans set forth in Minnesota

law,” and that MoneyMutual was “aiding and abetting lenders that violate Minnesota law.” (Id., Ex. 23.) The Attorney General sent the same letter to MoneyMutual in 2012. (Id., Ex. 24.) Defendants did not respond to the Attorney General’s letter, and Defendants’ counsel represented at the hearing on this motion that Defendants disagree

1 Presumably because of its size, Plaintiffs did not submit the Lead Acquisition Spreadsheet to the Court, but instead produced an example of the information contained therein. (See Albanese Decl. ¶ 22, Ex. 16 (containing Named Plaintiffs’ information from the Lead Acquisition Spreadsheet).) Plaintiffs have offered to submit the full spreadsheet for the Court’s review. Because Defendants do not contest the Rule 23 numerosity requirement, the Court finds review of the full Lead Acquisition Spreadsheet unnecessary at this time and declines Plaintiffs’ offer to submit it. with the Attorney General’s interpretation of the law and facts on this matter. II. Plaintiffs

Plaintiffs are consumer-borrowers and have filed a purported class action against Defendants related to the payday loans. Plaintiffs Rilley and Kunza have been involved in the litigation since its inception in March 2014; Plaintiffs Aldrich, Buettner, and Colquitt-Montgomery have been involved since March 2018. Each Named Plaintiff visited the MM Website from a computer in Minnesota, submitted their Minnesota address and banking information, and were matched with a lender that provided a loan

with a principal under $1,000. (Doc. Nos. 138 (“Aldrich Decl.”) ¶¶ 6-8, 139 (“Buettner Decl.”) ¶¶ 6-9; 140 (“Kunza Decl.”) ¶¶ 8-16; 141 (“Colquitt-Montgomery Decl.”) ¶¶ 9- 12; 142 (“Rilley Decl.”) ¶¶ 7-10.) III. Procedural History Plaintiffs first filed their complaint in Minnesota state court, naming only

MoneyMutual as a defendant. Plaintiffs eventually amended the complaint to add Defendants PartnerWeekly and Selling Source. (Doc No. 1-2 (“Am. Compl.”).) Defendants then removed the case to this Court and moved to dismiss for lack of personal jurisdiction. In the August 30, 2017 Order, the Court found the exercise of personal jurisdiction appropriate, but dismissed the RICO claim under Fed. R. Civ. P.

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