Richemont International SA et al. v. Silversmiths Inc.

District Court, D. New Jersey·Decided June 5, 2026·No. 2:25-cv-01204·Unknown

Opinion

NOT FOR PUBLICATION

UNITED STATES DISTRICT COURT DISTRICT OF NEW JERSEY

RICHEMONT INTERNATIONAL SA et al.,

Plaintiffs, Civil Action No. 25-1204 v.

SILVERSMITHS INC., OPINION

Defendant. June 5, 2026

SEMPER, District Judge. THIS MATTER comes before the Court on Richemont International SA and Van Cleef & Arpels’ (“Plaintiffs”) Motion for Default Judgment against Silversmiths Inc. (“Defendant”) pursuant to Federal Rule of Civil Procedure 55(b)(2). (ECF 9, “Motion” or “Mot.”) The Court has decided this Motion upon submission, without oral argument, pursuant to Federal Rule of Civil Procedure 78 and Local Civil Rule 78.1. For the reasons stated below, Plaintiffs’ Motion is GRANTED. I. FACTUAL BACKGROUND AND PROCEDURAL HISTORY This matter arises from Plaintiffs’ claims for trademark and trade dress infringement and unfair competition under the Lanham Act, 15 U.S.C. §§ 1051 et seq., and New Jersey law. (ECF 1, “Complaint” or “Compl.” ¶ 2.) Plaintiffs are Richemont International SA, both organized and having a principal place of business in Switzerland, and Van Cleef & Arpels, organized under Delaware law with a principal place of business in New York. (Id. ¶¶ 6-7.) Defendant is Silversmiths Inc., both incorporated and having a principal place of business in New Jersey. (Id. ¶ 8.) Plaintiffs have been in the fine jewelry business since 1906. (Id. ¶ 9.) They are well known for their Alhambra collection, which features a quatrefoil motif (“Alhambra Trade Dress”). (Id. ¶¶ 11-16.) The Alhambra collection dates to the late 1960s, and Plaintiffs own three registered trademarks related to the Alhambra Trade Dress: Reg. Nos. 4,326,883, 4,763,030, and 4,653,258.

(Id. ¶¶ 11, 17.) All three of the trademarks have become incontestable under the Lanham Act, 15 U.S.C. § 1065. (Id. ¶ 18.) Defendant operates a jewelry store in North Bergen, New Jersey. (Id. ¶ 19.) Defendant also sells jewelry at trade shows throughout the United States and maintains a website. (Id. ¶¶ 21- 22.) Plaintiffs claim Defendant sold jewelry pieces bearing imitations of their Alhambra Trade Dress without Plaintiffs’ authorization or approval. (Id. ¶ 20.) In February 2020, Plaintiffs sent an agent to visit Defendant’s store where they observed imitation necklaces for sale for approximately $50. (See id. ¶ 24.) In March 2020, Plaintiffs sent a cease-and-desist letter to Defendant. (Id. ¶ 26.) Defendant did not respond to Plaintiffs’ letter and Plaintiffs’ agent later observed Defendant selling imitation necklaces at a trade show in Las Vegas, Nevada in 2023. (Id.

¶¶ 26-27.) Plaintiffs sent another cease-and-desist letter, which included a reference to the 2020 letter, to Defendant in December 2023 and a follow-up letter in April 2024. (Id. ¶¶ 29-30.) Again, Defendant did not respond to Plaintiffs’ letters. (Id.) Plaintiffs filed the Complaint on February 12, 2025. (See generally id.) Plaintiffs allege trademark counterfeiting and infringement in violation of 15 U.S.C. § 1114(1) (Count I); unfair competition in violation of 15 U.S.C. § 1125(a) (Count II); unfair competition in violation of N.J.S.A. § 56:4-1 et seq. (Count III); state trademark dilution in violation of N.J.S.A. § 56:3-13.20 (Count IV); and common law unfair competition (Count V). (Id. ¶¶ 38-66.) Defendant was served with the Complaint and Summons in this matter on February 14, 2025. (ECF 6, “Summons.”) Defendant did not answer or otherwise defend against the Complaint by the March 7, 2025 deadline. (ECF 7.) On March 10, 2025, Plaintiffs filed a request pursuant to Rule 55(a), and the Clerk of the Court entered default against Defendant. (Id.) In response to this Court’s order to move this action, Plaintiffs moved for default judgment against Defendant on October 31, 2025.

(ECF 8; Mot.) Defendant has not challenged the Clerk’s entry of default or opposed the Motion. II. LEGAL STANDARD Federal Rule of Civil Procedure 55(b) “authorizes courts to enter a default judgment against a properly served defendant who fails to file a timely responsive pleading.” Chanel, Inc. v. Gordashevsky, 558 F. Supp. 2d 532, 535 (D.N.J. 2008). Before the Court grants a motion for default judgment, however, it must ensure, inter alia, (1) that personal jurisdiction exists over the defendants and (2) “that entry of default under Rule 55(a) was appropriate.” Gov’t Emps. Ins. Co. v. Pennsauken Spine & Rehab P.C., No. 17-11727, 2018 WL 3727369, at *2 (D.N.J. Aug. 6, 2018). Where the Court has jurisdiction, because the entry of default judgment prevents a decision on the merits, the mere fact of default does not entitle a plaintiff to judgment. Rather, “[i]t is well settled

in this Circuit that the entry of a default judgment is left primarily to the discretion of the district court.” Hritz v. Woma Corp., 732 F.2d 1178, 1180 (3d Cir. 1984) (citing Tozer v. Charles A. Krause Milling Co., 189 F.2d 242, 244 (3d Cir. 1951)). Once a party has defaulted, the “consequence of the entry of a default judgment is that ‘the factual allegations of the complaint, except those relating to the amount of damages, will be taken as true.’” Comdyne I, Inc. v. Corbin, 908 F.2d 1142, 1149 (3d Cir. 1990) (quoting 10 C. Wright, A. Miller, & M. Kane, Federal Practice and Procedure, § 2688 at 444 (2d ed. 1983)). An entry of default judgment requires that the Court determine whether a sufficient cause of action has been stated “since a party in default does not admit mere conclusions of law.” Chanel, Inc., 558 F. Supp. 2d at 535. After a cause of action has been established, district courts must then determine whether the entry of default judgment would be proper by considering: (1) whether the party subject to default has a meritorious defense, (2) whether there is prejudice to the plaintiff if default judgment is denied, and (3) whether the default was due to the defendant’s culpable conduct. See

Chamberlain v. Giampapa, 210 F.3d 154, 164 (3d Cir. 2000); Hritz, 732 F.2d at 1181. III. ANALYSIS A. Jurisdiction and Service of Process “Before entering a default judgment as to a party ‘that has not filed responsive pleadings, the district court has an affirmative duty to look into its jurisdiction both over the subject matter and the parties.’” HICA Educ. Loan Corp. v. Surikov, No. 14-1045, 2015 WL 273656, at *2 (D.N.J. Jan. 22, 2015) (internal citation omitted). Additionally, prior to determining whether a plaintiff is entitled to default judgment, a court must also determine whether there is sufficient proof of service. Tr. of Int’l Union of Painters and Allied Trades Dist. Council 711 Health & Welfare Fund v. Danco Painting, LLC, No. 17-05739, 2021 WL 3674353, at *3 (D.N.J. Aug. 19,

2021).

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