Puroon, Inc. v. Midwest Photographic Resource Center, Inc.

CourtDistrict Court, N.D. Illinois
DecidedNovember 2, 2018
Docket1:16-cv-07811
StatusUnknown

This text of Puroon, Inc. v. Midwest Photographic Resource Center, Inc. (Puroon, Inc. v. Midwest Photographic Resource Center, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Puroon, Inc. v. Midwest Photographic Resource Center, Inc., (N.D. Ill. 2018).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF ILLINOIS EASTERN DIVISION

PUROON, INC., ) ) Plaintiff, ) ) v. ) ) 16 C 7811 MIDWEST PHOTOGRAPHIC ) RESOURCE CENTER, INC., ) ) Judge John Z. Lee Defendant. ) ) )

MEMORANDUM OPINION AND ORDER Plaintiff Puroon, Inc. (“Puroon”) brought this action against Defendant Midwest Photographic Center, Inc. (“Midwest”), arising out of agreements the parties purportedly made with regard to the development of a photo-album product. Puroon brings claims under the Illinois Consumer Fraud and Deceptive Business Practices Act (“ICFA”), 815 Ill. Comp. Stat. 505/1 et seq. (Count I); as well as for fraud (Count II); breach of contract (Count III); breach of oral contract (Count IV); breach of implied contract (Count V); unjust enrichment (Count VI); tortious interference with prospective business advantage (Count VII); and trade-secret misappropriation under both the Illinois Trade Secrets Act (“ITSA”), 765 Ill. Comp. Stat. 1065/1 et seq. (Count VIII) and the Defend Trade Secrets Act (“DTSA”), 18 U.S.C. § 1836(b)(1) (Count IX). Puroon has moved for partial summary judgment as to its claim that Midwest breached a non-disclosure agreement (Count III) and as to whether non-party manufacturer Sae Kim acted as an agent of Midwest—a subsidiary issue of several counts. In turn, Midwest has moved for summary judgment on all counts. For the reasons given herein, Midwest’s motion is granted in part and denied in part, and

Puroon’s motion is denied. Factual Background1 Puroon is a Delaware corporation with its principal place of business in Chicago, Illinois. Pl.’s LR 56.1(a)(3) Stmt. ¶ 1, ECF No. 60. Elli Hyunju Song is its founder and CEO. Id. Midwest is a Missouri corporation based in St. Peters, Missouri. Def.’s LR 56.1(a)(3) Stmt. ¶ 1, ECF No. 63. Michael Daniel is an owner and designer for Midwest, which provides photographic albums and other products

for professional photographers. Id. ¶¶ 1, 5, 41.2 In 2013, Song developed the “Memory Book,” Pl.’s LR 56.1(a)(3) Stmt. ¶ 8, “an all-in-one convertible photo frame, album, and scrapbook,” id. ¶ 6. The Memory Book “includes a magnetic opening and interchangeable outside view.” Id. Song filed for a utility patent on the product in March 2014. Id. ¶ 8.

1 The following facts are undisputed or have been deemed admitted, unless otherwise noted. 2 Puroon contends that the deposition testimony (including that of Michael Daniel), which supports these and other statements of fact is categorically inadmissible hearsay. But that is not so at summary judgment. See Fed. R. Civ. P. 56(c)(1)(A). Puroon also argues that a party may not cite to its own deposition testimony and similar evidence to support its statements of fact. This is also incorrect. See Hill v. Tangherlini, 724 F.3d 965, 967–68 (7th Cir. 2013) (“[A party’s own] [d]eposition testimony, affidavits, responses to interrogatories, and other written statements by their nature are self-serving. . . . As we have repeatedly emphasized over the past decade, [such evidence is] perfectly admissible . . . at summary judgment.”) (internal citation omitted)). Sometime in the summer of 2013, Puroon launched a publicly available website that displayed the Memory Book, including a video. Def.’s LR 56.1(a)(3) Stmt. ¶¶ 19– 21. That same summer, Song displayed 20 to 30 samples of the Memory Book at a

homeware trade show in Atlanta, id. ¶ 23, where attendees were able to interact with the product, id. ¶ 24. Two attendees at the Atlanta trade show told Song that they represented the company Shutterfly and might be interested in the Memory Book. Id. ¶ 25. Song sent them two samples of the Memory Book without having them sign a non-disclosure agreement (“NDA”). Id.; Pl.’s LR 56.1(b)(3)(C) Stmt. ¶ 3, ECF No. 69-1. Song also showed samples of the Memory Book at a trade show at the Merchandise Mart in Chicago. Def.’s LR 56.1(a)(3) Stmt. ¶ 26.

Then, in 2014, Song had a video made of the “second-generation” Memory Book, and she shared it with several people, including a buyer from QVC and an unspecified person from Lifetime Brand, again without having them sign NDAs. Id. ¶¶ 27–28, 30. Song also sent the QVC buyer a sample product without an NDA. Id. ¶ 29. In early November 2014, Song contacted Tim Gau, Midwest’s Operations

Manager, to see if Midwest could assist Puroon in manufacturing and marketing the Memory Book, Pl.’s LR 56.1(a)(3) Stmt. ¶ 9, and she sent Gau a YouTube link to a video of the Memory Book, id. ¶ 10; Def.’s LR 56.1(a)(3) Stmt. ¶ 37. Then, on November 10, 2014, Gau signed on behalf of Midwest an NDA that Song had prepared and countersigned. Pl.’s LR 56.1(a)(3) Stmt. ¶ 13; Def.’s LR 56.1(a)(3) Stmt. ¶ 38. The NDA identified as protected information a “Memory Book—Convertible photo frame, album and scrapbook with magnetic opening and interchangeable outside view.” Pl.’s LR 56.1(a)(3) Stmt. ¶ 14. It forbade Midwest from “us[ing] Subject

or its related confidential information in the development, production or marketing of any modified or improved item that is similar to Subject without Inventor/Owner’s consent.” Id. ¶ 15. After Midwest signed the NDA, Song transmitted the Memory Book specifications to Gau, who then transmitted them to Sae Kim. Id. ¶ 16. Kim manufactured products that Midwest sold and developed for its clients. Id. ¶ 17. After Kim reviewed the Memory Book specifications, he sent pricing

information to Gau, who then relayed them to Song on November 17, 2014. Id. ¶ 20. Song responded with a request for samples of a completed product. Id. Gau then told Song that he had sent Song’s requests to Kim and that Kim was looking into costs and when a sample could be produced. Id. ¶¶ 21–22. Song testified that at some time after this communication, Kim contacted Song directly to discuss the manufacture of the Memory Book, and Kim and Song

communicated with one another for several months to facilitate the production of prototype samples. Id. ¶¶ 22–23. According to Song, in March 2015, Kim sent Song a prototype that she did not like. Id. ¶¶ 26–27. Kim never sent Song any additional prototypes. Id. ¶ 29. Daniel testified that he was not aware that Song had met with Kim overseas or had entered into an agreement with Kim. Def.’s LR 56.1(a)(3) Stmt. ¶ 46. After Song began speaking directly with Kim, she never again communicated with Gau or any other employee of Midwest. Id. ¶ 47. Song was the only Midwest customer who had placed an order directly with Kim. Id. ¶ 48. All other customer orders have gone

through Midwest. Id. Starting in 2009, Midwest had begun producing at least one photo-album-type “display case” product that utilized magnetic technology. Def.’s LR 56.1(a)(3) Stmt. ¶ 8. At an unspecified time after November 2014, Song learned that Midwest was marketing a product with an exterior photograph display and an interior that held photograph mats for storing pictures. Pl.’s LR 56.1(a)(3) Stmt. ¶¶ 30–32. The exterior display of this product utilized embedded magnets to allow photographs to

be interchanged. Id. Midwest referred to this product as both a “Professional Matted Display Case” and “Professional Mat Box.” Id. ¶ 33. The parties dispute whether, prior to Song’s communications with Midwest, Midwest had manufactured a photo-box product that utilized magnets to adhere a photograph to its front cover. Id. ¶¶ 34, 36; Def.’s LR 56.1(a)(3) Stmt. ¶¶ 9, 13, 14, 15. The parties agree that the first time Midwest launched a version of the product

with a non-square, rectangular photo display was after Song contacted Midwest. Pl.’s LR 56.1(a)(3) Stmt.

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Puroon, Inc. v. Midwest Photographic Resource Center, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/puroon-inc-v-midwest-photographic-resource-center-inc-ilnd-2018.