Procter & Gamble Manufacturing Co. v. Langley

422 S.W.2d 773, 1967 Tex. App. LEXIS 2156
CourtCourt of Appeals of Texas
DecidedNovember 10, 1967
Docket16971
StatusPublished
Cited by32 cases

This text of 422 S.W.2d 773 (Procter & Gamble Manufacturing Co. v. Langley) is published on Counsel Stack Legal Research, covering Court of Appeals of Texas primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Procter & Gamble Manufacturing Co. v. Langley, 422 S.W.2d 773, 1967 Tex. App. LEXIS 2156 (Tex. Ct. App. 1967).

Opinions

DIXON, Chief Justice.

This is a products liability case. Ap-pellees Virginia Langley and husband, Willis Langley, sued appellants Procter & Gamble Manufacturing Company, Procter & Gamble Distributing Company and Tom Thumb Stores, Inc. for damages alleged to have resulted from the use by Mrs. Langley of home permanent hair wave products called “Milk Wave Lilt.”1 Appellees allege that the three appellants are respectively the manufacturer, the wholesale distributor and the retail seller of the products.

In their pleadings appellees allege specifically that appellants Procter & Gamble Manufacturing Company and Procter & Gamble Distributing Company impliedly warranted that Milk Wave Lilt was fit for home permanent hair waving, was wholesome and noninjurious and did not contain any harmful substance. No such allegations were directed specifically at appellant Tom Thumb Stores, Inc., but it was alleged generally that the product was not fit for use “as warranted by defendants.”

A jury made findings that (1) Virginia Langley purchased from Tom Thumb Stores, Inc. a box of “New Milk Wave Lilt Home Permanent” preparation, (2) which preparation she applied; (3) she lost hair from her head following such application; (4) the product was a proximate cause of such loss of hair; (5) the product was unmerchantable and unfit for the purpose for which it was intended; (6) Virginia Langley failed to make a 10 minute test curl to see if her hair could take a wave before applying the product; (7) but such failure was not negligence; (9) during the application of the product the strands of hair felt sticky and gummy; (10) after her hair felt sticky and gummy, she failed to use liquid neutralizer at once; (11) but such failure was not negligence; (13) she waved more hair after feeling strands of hair which were sticky and gummy; (14) but such act was not negligence.

Appellants filed motions for instructed verdict, for judgment non obstante vere-dicto, and for the court to disregard certain issues. These motions were overruled. Judgment was rendered in favor of appel-lees for $5,549.25, the amount of damages found by the jury.

EVIDENCE

1. Mrs. Langley’s Testimony.

Virginia Langley testified that she purchased the boxed package of home permanent wave products after watching a television commercial advertising them. In her home, after mixing the powder product with milk, she applied the preparation to her hair and almost immediately her hair started coming out. It did not come out from the roots, but broke off some distance from her scalp, with the result that her hair, which has been shoulder length and in good condition, was very short, brittle and otherwise in very poor condition, lacking its former luster, etc. Her hair continued to come out for some time and required a year to grow back. Meantime she purchased a wig for $89.00, as her hair was too unsightly to be seen by the public in performing her duties as a waitress.

Mrs. Langley testified that she had in previous years given herself four home permanent waves without ill effects and had given herself one home permanent without [775]*775ill effects since her experience with appellants’ products.

Mrs. Langley did not keep or save any of the hair waving products which she claims in this instance damaged her hair. She disposed of them by throwing them away without having an analysis of them made.

On the outside of the carton in which the products were packaged were the words “FOR ANY TYPE OF HAIR.” However, in an accompanying pamphlet were the following explicit instructions and warnings:

“BEFORE YOU START
* * * * * *
“Remember — you shouldn’t use any permanent, unless your hair is in good condition. So, a few reminders.
******
“3. If your hair is bleached, tinted or color-treated in any way or if it is in delicate condition (dry, brittle, breaking off, etc.) make test curls to see if your hair can take a wave. * * * If at any time, these strands feel sticky or gummy, use the liquid neutralizer at once and do not wave any more of your hair. If no gumminess occurs, but if your test curls, when dry, are frizzy, discolored, break easily or show any other signs of hair damage, this also means that you should not wave the rest of your hair.
******
“3. TIMING
Leave hair in curlers 10 minutes.
Rinse wound curls with comfortably hot water.
Wait 30 minutes.” (Emphasis ours.)

The pamphlet contained these additional warnings:

"1. Keep waving powder (and when mixed, waving lotion) and liquid neutralizer out of eyes, ears, nose and mouth and off your face and neck. (Keep out of reach of children also.) * * * If any waving powder, waving lotion or liquid neutralizer does get in your eyes, ears, nose or mouth or on your face or neck, rinse it away immediately with clear water. If you spill any waving powder, waving lotion or liquid neutralizer on clothes or furniture, rinse this also with clear water.”

Mrs. Langley testified that she read the above instructions and warnings. She understood that the instruction and warning in regard to the strands of hair being sticky meant “Just what it says.”

However, her own testimony shows beyond dispute that she failed to follow but violated the above instructions in the following particulars:

(1) Her hair had been tinted some time in the preceding month of August, so she did make a test curl; but she left the lotion on for only four, not for ten minutes, before checking to see if the test was all right.

(2) At the end of four minutes she found the test curl was sticky; nevertheless she did not follow the direction that “If at any time these strands feel sticky or gummy use the liquid neutralizer at once and do not wave any more of your hair.” (Emphasis ours.) To the contrary, she did not use the “neutralizer at once,” but proceeded immediately to apply the lotion to the rest of her hair.

(3) Then she left the lotion on her hair for twenty minutes — twice the time stated in the instructions.

2. Medical Evidence.

Dr. Robert N. Machen, a physician and surgeon and Mrs. Langley’s family physician, testified that he had treated her and prescribed medicines for her on a number of occasions between March and October of 1963, including two surgical operations under general anesthetics. So far as he knew her hair had been in good condition prior to October 1963. Mrs. Langley went to see Dr. Machen in October about her [776]*776hair after it began to break off. He did not undertake to treat her for this condition, but referred her to Dr. John L. Kestel, Jr., a dermatologist.

Dr. John L. Kestel, Jr., the dermatologist to whom Mrs. Langley was referred, testified by deposition. His written medical report was introduced in evidence. It is as follows:

“HISTORY On Oct. 12, 1963 she gave herself a milk wave Lilt Permanent. Since then she has experienced hair loss.

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Bluebook (online)
422 S.W.2d 773, 1967 Tex. App. LEXIS 2156, Counsel Stack Legal Research, https://law.counselstack.com/opinion/procter-gamble-manufacturing-co-v-langley-texapp-1967.