Pennsylvania Petroleum Co. v. Pennzoil Co.

80 F.2d 67, 23 C.C.P.A. 706, 1935 CCPA LEXIS 284
CourtCourt of Customs and Patent Appeals
DecidedNovember 25, 1935
DocketPatent Appeal 3549
StatusPublished
Cited by3 cases

This text of 80 F.2d 67 (Pennsylvania Petroleum Co. v. Pennzoil Co.) is published on Counsel Stack Legal Research, covering Court of Customs and Patent Appeals primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Pennsylvania Petroleum Co. v. Pennzoil Co., 80 F.2d 67, 23 C.C.P.A. 706, 1935 CCPA LEXIS 284 (ccpa 1935).

Opinion

GRAHAM, Presiding Judge.

On October 15, 1929, the Pennzoil Company, a corporation organized under the laws of the state of California, and having its principal place of business at Los Angeles, filed its petition in the United States Patent Office for cancellation of the appellant’s trade-mark, under section 13 of the Trade-Mark Act of February 20, 1905, as amended; U.S.Code, title 15, § 122 (15 U.S.C.A. § 122). The mark sought to be canceled was the word “Pencoil,” which was duly registered by the appellant, Pennsylvania Petroleum Company, of Kansas City, Mo., on August 21, 1923, No. 172,-050, on an application filed August 19, 1921.

The said registration application recited that the appellant had adopted and used the said trade-mark for motor lubricating oil continuously since about May 15, 1921. The petitioner alleged, as grounds for cancellation, that it had been originally incorporated under the laws of the state of California, in October, 1913, as Panama Lubricants Company, and that its name had been changed in September, 1921, to the Pennzoil Company; that it had been engaged, from its inception, in the manufacture and salé of motor lubricating oils and other hydrocarbon products; that on or about December 28, 1915, it had adopted the word “Pennzoil” as a trademark for lubricants, since which time the said trade-mark has been continuously used upon motor lubricating oils and greases, and other hydrocarbon products sold in interstate commerce; that, on the first day of August, 1916, certificate of registration No. 111,759 was issued by the United States Patent Office to appellee’s predecessor in title for its said trade-mark “Pennzoil,” as used for and upon motor lubricants ; that the petitioner is now the owner of said registration and trade-mark, and has been continuously engaged in the sale of motor lubricants under said mark since said registration, and has not abandoned the said mark; that great sums of money have been expended by the petitioner for advertising its said mark and oil; that it has been, and is being, greatly damaged by the said registration No. 172,050, herein-before mentioned, to wit, the registration to the appellant, on August 21, 1923, of the alleged trade-mark “Pencoil.”

In connection with its proof, the petitioner has caused to be inserted in the record two trade-mark registrations, one to the Panama Lubricants Company, consisting of the word “Pennzoil,” registered August 1, 1916, on an application filed January 12, 1916, for use on lubricants in class No. 15, oils and greases, and a registration issued to the Pennzoil Company on October 23, 1928, consisting of the word “Pennzoil” superimposed upon a representation of a bell, alluded to in the record as a Liberty Bell, which said trade-mark was used upon motor fuel oils and lubricating oils and greases, and which it was alleged had been used continuously since December 28, 1915.

In its answer to the petition for cancellation, the respondent denied damage generally, denied identity or confusing similarity of the marks “Pencoil” and “Pennzoil” and denied confusion as to origin caused by the use of said marks. It also denied any knowledge of the use by the petitioner of the trade-mark “Pennzoil” at the time respondent adopted its mark “Pencoil,” alleged that both the marks “Pencoil” and “Pennzoil” included words of geographic and descriptive significance which all dealers might use alike, and further alleged that the petitioner had known, for many years, of the respondent’s use of its trade-mark “Pencoil" and permitted it to use large sums of money in advertising, was informed of its registration of its mark, and made no protest against the same, and by its acquiescence had lost any right it had, because of htdhes, to maintain this action for cancellation. As to the prior use by petitioner of its mark “Pennzoil," the respondent prayed proof and denied knowledge.

It seems fully established by the record that the petitioner and its predecessor in title, Panama Lubricants Company, has been using the name “Pennzoil” upon motor lubricants since shortly after the date of its first registration on August 1, 1916, in interstate commerce, and was using the same at the time of said registration, and that it was, at that time, and has continued to be, the owner of said mark.

On the part of the appellant, it is claimed that use of its mark “Pencoil” upon the same class of materials began in Kansas City and the surrounding territory in 1918, *69 and that since that time the use of its mark has been gradually extended through the territory comprising the states of Wisconsin, Illinois, Iowa, Arkansas, South Dakota, Nebraska, Kansas, Oklahoma, Texas, Wyoming, Colorado, Utah, and New Mexico. We find no testimony in the record to conflict with the claim made by the petitioner for cancellation that it was using its mark “Pennzoil” on motor lubricants prior to any date on which the appellant was using its mark “Pencoil” upon similar products.

The Examiner of Interferences held that the respondent had failed to establish any use of its mark earlier than the date alleged in its registration, namely, May 15, 1921; that the words “Pennzoil” and “Pencoil” are confusingly similar; that the registration of the Liberty Bell in connection with this mark does not substantially lessen the likelihood of confusion; that registrations alleged by the respondent of marks issued to third persons, said to contain certain of the features common to the involved marks, could not be considered; that the rights of an earlier user of a registered trade-mark, under the TradeMark Act of February 20, 1905, are not adversely affected by a later use of a similar mark by another in an entirely different section of the country; and that the petitioner was not barred from asserting his rights by reason of laches or delay. Accordingly, the Examiner of Interferences sustained the petition for cancellation.

The Commissioner, on appeal, followed the reasoning of the Examiner, in the main, and affirmed the same. In addition to the suggestions made by the Examiner, the Commissioner passed upon one contention; namely, that inasmuch as this petition was filed in the Patent Office on the same day that an equity suit was initiated in the United States District Court, in the Western District of the Western Division of Missouri, proceedings in the Patent Office should be suspended until the equity proceeding might be heard. The Commissioner was of opinion that this claim was not properly made, and that the Patent Office might and should proceed to a conclusion of the cancellation proceeding. The Commissioner also held, in answer tp the argument of the respondent, that any person who deems himself injured has the right to file a petition for cancellation. This point is not pressed by appellant here.

The respondent appeals, and here urges some of the questions which have been determined below. We understand, from the record and briefs of counsel, that it is practically conceded that the appellee, the Pennzoil Company, was first in the field,- and that its name “Pennzoil” had been registered as a trade-mark, and had been used in interstate commerce upon motor lubricants long prior to the entrance of the appellant into the field, with its mark “Pencoil.” Neither is it denied that the goods are of the same descriptive properties. Therefore, the first question for determination is, Are the marks “Pen-coil” and “Pennzoil” confusingly similar, when applied to the same products?

Of this we can have no doubt.

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Bluebook (online)
80 F.2d 67, 23 C.C.P.A. 706, 1935 CCPA LEXIS 284, Counsel Stack Legal Research, https://law.counselstack.com/opinion/pennsylvania-petroleum-co-v-pennzoil-co-ccpa-1935.