Panacea Financial v. Tallied Technologies, Inc.

CourtDistrict Court, N.D. California
DecidedSeptember 24, 2025
Docket4:25-cv-03194
StatusUnknown

This text of Panacea Financial v. Tallied Technologies, Inc. (Panacea Financial v. Tallied Technologies, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Panacea Financial v. Tallied Technologies, Inc., (N.D. Cal. 2025).

Opinion

1 2 3 4 UNITED STATES DISTRICT COURT 5 NORTHERN DISTRICT OF CALIFORNIA 6 7 PANACEA FINANCIAL, Case No. 25-cv-03194-JST

8 Plaintiff, ORDER GRANTING IN PART AND 9 v. DENYING IN PART MOTION TO DISMISS 10 TALLIED TECHNOLOGIES, INC., Re: ECF No. 28 Defendant. 11

12 13 Before the Court is Defendant Tallied Technologies, Inc.’s (“Tallied”) motion to dismiss. 14 ECF No. 28. The Court will grant the motion in part and deny it in part. 15 I. BACKGROUND1 16 Plaintiff Panacea Financial (“Panacea”) brought this action against Tallied based on 17 allegations that Tallied unlawfully misused confidential information that Panacea shared under a 18 Mutual Non-Disclosure Agreement (“MNDA”) to edge Panacea out in the securing of a 19 partnership with the American Dental Association (“ADA”). 20 Panacea is a financial services company started by doctors to provide banking, capital, and 21 financing solutions to medical providers. ECF No. 1 ¶¶ 15–16. As part of its business strategy, 22 Panacea “has developed strong relationships and entered into affinity partnerships with numerous 23 medical trade associations including,” in January 2024, with the ADA. Id. ¶ 18. “Panacea’s 24 partnership with the ADA is memorialized in a January 2024 services agreement that appoints 25 Panacea as the exclusive financial services company to establish and maintain an affinity program 26 for ADA members for various financial services products and services.” Id. ¶ 19. As a result of 27 1 this partnership, “Panacea gained intimate, non-public, confidential, and valuable knowledge 2 regarding the ADA’s membership, financial structure, its preferences for services/products, and 3 business opportunities,” including “a confidential opportunity to bid on the purchase of a portfolio 4 of [roughly] 10,000 existing credit cards issued by U.S. Bank to ADA members, and to co-brand 5 newly issued consumer and small business credit cards with the ADA.” Id. ¶¶ 21, 23. Through 6 the discussions about this potential credit card partnership, “Panacea obtained valuable, non- 7 public, confidential information regarding the projected program scope and some of the ADA’s 8 desired characteristics for the program and a go-forward partner, including as it related to pricing, 9 conversion, timeline, and technological specifications.” Id. ¶ 26. 10 To prepare for the ADA’s forthcoming request for proposal (“RFP”), Panacea began 11 engaging in discussions with Tallied—a startup credit card processor—to explore a partnership for 12 Panacea’s credit card needs. Id. ¶¶ 27–28. As a part of these discussions, Panacea and Tallied 13 executed an MNDA in February 2024. Id. ¶ 31; see also ECF No. 1-1. 14 The MNDA’s stated purpose is to “protect the confidentiality of certain confidential 15 information of [Tallied] or of [Panacea] to be disclosed under this Agreement solely for use in 16 evaluating or pursuing a business relationship between the parties (“Permitted Use”).” ECF No. 17 1-1 at 1. Under the MNDA, “[n]either Receiving Party will make, have made, use or sell for any 18 purpose any product or other item using, incorporating or derived from any Confidential 19 Information of the Disclosing Party.” Id. ¶ 7. 20 The MNDA defines “Confidential Information,” in relevant part, to include:

21 any and all technical and non-technical information disclosed by such Party (Disclosing Party) to the other Party (Receiving Party) which 22 may include without limitation . . . trade secrets; proprietary and confidential information; ideas; techniques; models; knowhow; 23 processes; formulae related to the current future and proposed products and services of each of the Parties, such as information 24 concerning research . . . development . . . financial information . . . procurement requirements, purchasing, manufacturing, customer 25 lists, investors, employees, business and contractual relationships, business forecasts, sales and merchandising, and marketing plans . . . 26 [and] all other information that the Receiving Party knew, or reasonably should have known, was the Confidential Information of 27 the Disclosing Party. 1 “After execution of the MNDA, Tallied and Panacea began a series of confidential 2 discussions on collaborating to create a branded commercial credit card program offering for 3 Panacea customers, including the ADA.” ECF No. 1 ¶ 38. At the time the MNDA was executed, 4 “Tallied had approximately two hundred consumer credit cards for which it served as processor, 5 and no business card programs” and, according to Panacea, “lacked the knowledge, personnel, 6 expertise, and contacts to bid on or scale a large credit card portfolio such as the ADA program on 7 its own.” Id. ¶¶ 42–43. 8 Between March and May of 2024, Panacea shared the following Confidential Information 9 with Tallied in anticipation of a collaboration on the ADA credit card program: “(i) that the ADA 10 and its existing credit card partner were confidentially contemplating a divestiture of the ADA- 11 branded credit card portfolio; (ii) the anticipated timing of the RFP process; (iii) proposals 12 concerning the ADA’s credit card program construct, rewards structure, acquisition strategy, and 13 partnership drivers; and (iv) Panacea’s anticipated pricing and cost of funding in response to the 14 RFP.” Id. ¶ 45. In May 2024, Panacea informed Tallied that it “was examining other credit 15 card processing partners but had narrowed its proposed processing partner down to Tallied and 16 one other option.” Id. ¶ 46. Later that month, Panacea “provided further, confidential, and 17 detailed feedback on Tallied’s pricing model, including as to the economic model on interchange 18 fees that would be required to share with the ADA for its existing credit card portfolio.” Id. ¶ 47. 19 After an ADA consultant involved with the credit card program indicated that the ADA was 20 unlikely to select a “nascent and unproven processing platform like Tallied,” Panacea “informed 21 Tallied in early June of 2024 that it was going to continue vetting processors, including seeking a 22 more experienced processor to partner with for the ADA program.” Id. ¶¶ 57–58. 23 On June 14, 2024, the ADA issued its formal RFP for a co-branded consumer and small 24 business card program, including an opportunity to purchase the ADA’s existing portfolio of cards 25 from U.S. Bank. Id. ¶¶ 59–60. “On information and belief, the confidential RFP was provided to 26 a small number of potential bidders. Panacea received the confidential RFP pursuant to a 27 previously executed non-disclosure agreement with the ADA, and the ADA stated that the RFP 1 response to the RFP and received feedback from the ADA indicating that it was the lowest 2 bidder.” Id. ¶ 64. Panacea then discovered that Tallied submitted its own proposal to the ADA on 3 July 19, 2024, despite representing to Panacea that it considered Panacea to be its partner. Id. 4 ¶ 65. Two months later, “the ADA repeatedly asked Panacea if it could aggressively bid on 5 pricing and interchange fees because there was now an ‘anonymous’ low bidder.” Id. ¶ 73. Based 6 on those comments, Panacea believes “Tallied used Confidential Information Panacea shared with 7 it about its own proposed pricing to undercut and undermine Panacea’s ability to win the RFP” 8 and that this allowed Tallied to ultimately win the RFP as the lowest bidder—meaning it offered 9 “the highest percentage revenue share on interchange or transaction fees associated with each 10 credit card transaction that is processed using an ADA branded credit card” Id. ¶¶ 74–76, 78. 11 “Tallied used the pricing information it obtained from Panacea to undercut Panacea even though 12 Tallied, until receiving information from Panacea, did not even include a revenue share with the 13 ADA in a rudimentary pricing model it shared with Panacea.” Id. ¶ 77.

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Panacea Financial v. Tallied Technologies, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/panacea-financial-v-tallied-technologies-inc-cand-2025.