Oregon State Univ. Alumni Ass'n v. Commissioner

1996 T.C. Memo. 34, 71 T.C.M. 1935, 1996 Tax Ct. Memo LEXIS 237
CourtUnited States Tax Court
DecidedJanuary 30, 1996
DocketDocket No 2133-94.
StatusUnpublished

This text of 1996 T.C. Memo. 34 (Oregon State Univ. Alumni Ass'n v. Commissioner) is published on Counsel Stack Legal Research, covering United States Tax Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Oregon State Univ. Alumni Ass'n v. Commissioner, 1996 T.C. Memo. 34, 71 T.C.M. 1935, 1996 Tax Ct. Memo LEXIS 237 (tax 1996).

Opinion

OREGON STATE UNIVERSITY ALUMNI ASSOCIATION, INC., Petitioner v. COMMISSIONER OF INTERNAL REVENUE, Respondent
Oregon State Univ. Alumni Ass'n v. Commissioner
Docket No 2133-94.
United States Tax Court
T.C. Memo 1996-34; 1996 Tax Ct. Memo LEXIS 237; 71 T.C.M. (CCH) 1935; T.C.M. (RIA) 96034;
January 30, 1996, Filed

*237 Decision will be entered under Rule 155

Philip N. Jones, Carolyn W. Miller, and Stephen J. Klarquist, for petitioner.
Brenda M. Fitzgerald, for respondent.
COLVIN, Judge

COLVIN

MEMORANDUM FINDINGS OF FACT AND OPINION

COLVIN, Judge: Respondent determined deficiencies in petitioner's Federal income tax of $ 89,590 for 1990 and $ 120,288 for 1991.

The issue for decision is whether petitioner's income from an affinity credit card program is a royalty excluded by section 512(b) (2) from the tax on unrelated business income. We hold that it is.

Section references are to the Internal Revenue Code in effect for the years in issue. Rule references are to the Tax Court Rules of Practice and Procedure.

FINDINGS OF FACT

Some of the facts have been stipulated and are so found.

A. Petitioner

Petitioner, Oregon State University Alumni Association, Inc. (OSUAA), is an Oregon nonprofit corporation exempt from Federal income tax under section 501(c)(3). Petitioners's principal place of business is Corvallis, Oregon. Petitioner was established to promote the interests and ideals of Oregon State University (OSU), to stimulate and encourage loyalty in its students and former students, *238 and to develop a sense of responsibility for continued progress in OSU educational programs. Petitioner had 12 employees in 1989-90 and 13 in 1990-91.

B. History of the OSU Alumni Association Affinity Credit Card Program

In 1986 and 1987, petitioner's executive director, Donald Wirth (Wirth), became aware of affinity credit card programs through news articles and contacts from other organizations. The executive director of the Alumni Association of the University of Oregon (AAUO), Philip Super (Super), told Wirth about proposals he had received from the United States National Bank of Oregon (USNB) and another financial institution. Wirth and Super wanted their organizations to develop an affinity credit card program.

Petitioner and the AAUO formed a committee to solicit proposals from several banks and to select a plan. Petitioner and the AAUO formed the committee to increase their bargaining power and to avoid duplication of effort. The committee was headed by Wirth and Super. Its members were volunteers from both organizations. After reviewing 8 to 10 plans, the committee chose USNB's plan. After negotiations, the parties signed an Affinity Credit Card Agreement 1 (the *239 Agreement) on June 23, 1987.

On September 30, 1987, USNB held a press conference and issued a news release announcing the affinity credit card program. One of petitioner's representatives gave a brief speech at the press conference. Petitioner did not otherwise inform the news media of the credit card program.

USNB entered into the Agreement primarily to make money. Its objectives in signing the Agreement were to gain access to petitioner's mailing list and to obtain petitioner's endorsement. USNB believed that it would be easier to market credit cards through an affinity credit card program than to market credit cards otherwise.

Petitioner established the affinity credit card program to keep alumni aware of their ties to OSU, to keep OSU's name before the public, to provide a low-cost credit card to alumni and other OSU*240 supporters, and to provide revenue for its programs without placing undue demands on its staff.

C. The Affinity Credit Card Agreement

USNB agreed to prepare and mail, at its expense, promotional materials and credit card applications to petitioner's members. USNB also agreed: (1) To announce petitioner's activities and alumni news four times each year, at USNB's expense, on periodic statements mailed to alumni credit card holders; and (2) to place a full-page color advertisement in petitioner's publication at the standard rate at least twice annually during the term of the Agreement.

Petitioner agreed: (1) To give USNB the names, addresses, and graduation dates of its members; (2) to license the use of its name, logo, and official seal of OSU to USNB; and (3) to inform its members of the affinity credit card program, at its expense, at least once per year. The Agreement did not require petitioner to mail any solicitation materials to alumni. Petitioner could prepare, at its discretion, materials containing announcements of its activities and alumni news four times annually to accompany USNB's periodic statements.

USNB agreed to pay petitioner $ 4 for each new account, $ *241 4.50 for renewal of a Classic Visa card, $ 7 for renewal of a Premier Visa card, and 1 percent of all authorized cash purchases and advances. The Agreement was for 5 years and was automatically renewable for 1-year periods unless terminated by either party.

D. List of Alumni

USNB asked petitioner for the list of alumni about once a year. USNB was to solicit credit card applications from those members and issue a card to approved applicants.

The data base of alumni was kept on a computer owned and possessed by the Oregon State University Foundation (OSU Foundation). Petitioner forwarded USNB's request to the OSU Foundation. The OSU Foundation prepared a magnetic tape for USNB to use. Employees of the OSU Foundation spent no more than 1 hour preparing the tape.

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1996 T.C. Memo. 34, 71 T.C.M. 1935, 1996 Tax Ct. Memo LEXIS 237, Counsel Stack Legal Research, https://law.counselstack.com/opinion/oregon-state-univ-alumni-assn-v-commissioner-tax-1996.