New South Media Group, LLC v. Rainbow City, Alabama, City Of
Opinion
FOR PUBLICATION
In the
United States Court of Appeals For the Eleventh Circuit
No. 24-10895
NEW SOUTH MEDIA GROUP, LLC, DEVERICK WILLIAMS, WILLIAM WILSON, RAINBOW POWDER COATINGS, INC., Plaintiffs-Appellants,
versus
CITY OF RAINBOW CITY, ALABAMA, Defendant-Appellee.
Appeal from the United States District Court for the Northern District of Alabama D.C. Docket No. 4:22-cv-00461-CLM
Before BRANCH, ABUDU, and KIDD, Circuit Judges.
2 Opinion of the Court 24-10895
KIDD, Circuit Judge:
New South Media Group, LLC, sought to construct four different types of signs on private property. Rainbow City denied these applications because it determined that the signs were billboards , and the City has an ordinance prohibiting the construction of new billboards. So, is this appeal about the billboard ordinance that caused New South’s injury—the denial of its applications? No. And therein lies the problem.
We find that the district court properly determined that the plaintiffs lack standing to sue in federal court, and we affirm its judgment.
I. BACKGROUND
New South builds and operates signs. Some might call them billboards. Deverick Williams and William Wilson are Alabama landowners who contracted with New South to post signs on their property that would be visible from the nearby highway. Rainbow Powder Coatings, Inc., is a local business that also uses signs to communicate with the public. For ease of reference, we will refer primarily to New South in this opinion, since the plaintiffs’ claims are all the same.
New South sought permission from Rainbow City, Alabama , to erect four signs on behalf of other entities. Several municipal regulations governed the City’s consideration. Section 212 requires permits for potential signs. Section 213 identifies types of signs exempt from the permitting requirement, including flags,
24-10895 Opinion of the Court 3
artistic displays, political signs, and special event signs. But Section 213 specifically notes that the exempted signs “are permitted in accordance with the standards contained within this section and any other applicable provisions of these sign regulations.” (emphasis added).
Importantly, Section 214 imposes a blanket prohibition on certain types of signs, including “[b]illboards.” Section 211 defines “billboard” as “[a]ny sign owned by a person, corporation, or other entity that is erected for the purpose of selling, leasing, or donating the display space on that sign to an advertiser.” An “advertiser” is “[a]ny person, corporation, or other entity that seeks to convey a visual or audio message to the public.” Finally, subprovisions within Sections 212, 213, 214, 217, 363, and 366 each afford the City discretion in making decisions on permit and variance applications.
In short, if a sign is a “[b]illboard[]” under Section 214, then Section 213 and the other provisions have no application.
When submitting its permit applications for four signs featuring , respectively, flags, artwork, partisan political messages, and notices of upcoming events, New South believed the proposed signs fell within Section 213’s exemptions to the City’s permitting requirements for these types of signs. Three days after New South filed its applications, the City sent an email denying them as impermissible billboards. But the City misaddressed the email, so New South did not receive notice of the denial until approximately two months later.
4 Opinion of the Court 24-10895
Once it received the notice, New South sought variances for each proposed sign, which the City’s zoning board did not approve. New South appealed the denials in state court and brought additional federal and state constitutional challenges. The parties dismissed the constitutional claims in state court, and New South subsequently brought them in federal court.
New South alleged that several of Rainbow City’s sign regulations restrict speech in violation of both the First Amendment of the United States Constitution and Article I, Section 4, of the Alabama Constitution. See U.S. CONST. amend. I; ALA. CONST. art. I, § 4. First, New South alleged that Section 213 imposes an improper content-based framework that fails strict scrutiny. Second, it faulted the permit regulations for not imposing any time restriction on the City’s decisions, resulting in an improper prior restraint on speech. Third, it argued that the regulations grant the City unbridled discretion to request factual details, reject sign applications, and reject variances without objective standards.
On summary judgment, the district court found that New South lacked standing to bring its First Amendment challenges and dismissed the case. New South subsequently appealed.
II. STANDARD OF REVIEW
We review grants of summary judgment de novo. McCreight v. AuburnBank, 117 F.4th 1322, 1329 (11th Cir. 2024). Summary judgment is appropriate if “there is no genuine dispute as to any material fact and the movant is entitled to judgment as a matter of
24-10895 Opinion of the Court 5
law.” Id. (citation modified). At this stage, we view all evidence and draw all reasonable inferences in favor of the nonmoving party. Id.
We also review questions of standing de novo. Muransky v.
Godiva Chocolatier, Inc., 979 F.3d 917, 923 (11th Cir. 2020) (en banc).
III. DISCUSSION
The district court determined that New South lacked standing because Rainbow City denied the applications based on Section 214’s billboard prohibition. New South does not challenge the constitutionality of that provision in this lawsuit. The court concluded that the challenged provisions were not causally linked to New South’s alleged injury and that finding for New South would not redress the harm caused by the unchallenged billboard provision. It also declined to take up the factual question of whether the proposed signs were truly billboards under Section 214. We find no error in the district court’s well-reasoned opinion.
A. New South Lacks Standing To Sue Because the Unchallenged Billboard Prohibition Caused Its Injury.
The doctrine of standing recognizes that “Article III of the Constitution limits federal courts to deciding ‘Cases’ and ‘Controversies .’” Drazen v. Pinto, 74 F.4th 1336, 1342 (11th Cir. 2023) (en banc) (quoting U.S. CONST. art. III, § 2). If there is no case or controversy , federal courts have no power to hear a case. Id. at 1339. As the party invoking federal jurisdiction, New South must establish standing in federal court. TransUnion LLC v. Ramirez, 141 S. Ct. 2190, 2207 (2021). This requires showing: (1) that New South
6 Opinion of the Court 24-10895
suffered an injury in fact “that is concrete, particularized, and actual or imminent”; (2) that the City “likely caused” the injury; and (3) that a favorable judicial decision would likely redress the injury. Drazen, 74 F.4th at 1342 (citation modified).
We begin with New South’s two overarching arguments for why it has standing to challenge the constitutionality of the nonbillboard regulations: First, there is an alleged injury from the delayed denial of its permit applications after the City sent notice to the wrong email address. New South asserts that the absence of time limits on the City’s permitting decisions resulted in an improper prior restraint without adequate procedural safeguards.
Second, New South believes that the City has too much discretion to make permitting and variance decisions, including decisions implicating Section 213’s content-based exemptions. It contends , in part, that this unbridled discretion would not pass strict scrutiny, our most exacting standard for First Amendment restrictions .
But neither argument addresses the most fundamental problem with New South’s case: the City denied the applications based on Section 214’s billboard prohibition. The record shows this, and New South concedes it on appeal.
Free access — add to your briefcase to read the full text and ask questions with AI
New South Media Group, LLC v. Rainbow City, Alabama, City Of (New South Media Group, LLC v. Rainbow City, Alabama, City Of) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.