National Association for Stock Car Auto Racing, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A to the Complaint

District Court, W.D. North Carolina·Decided August 17, 2026·No. 3:26-cv-00602·Unknown

Opinion

IN THE UNITED STATES DISTRICT COURT WESTERN DISTRICT OF NORTH CAROLINA CHARLOTTE DIVISION

NATIONAL ASSOCIATION FOR STOCK CAR AUTO RACING, LLC, Plaintiff, Civil Action No. 3:26-cv-00602

v. THE INDIVIDUALS, CORPORATIONS, LIMITED LIABILITY COMPANIES, PARTNERSHIPS, AND UNINCORPORATED ASSOCIATIONS IDENTIFIED ON SCHEDULE A TO THE COMPLAINT, Defendants.

MEMORANDUM AND TEMPORARY RESTRAINING ORDER I. INTRODUCTION THIS MATTER is before the Court on Plaintiff National Association for Stock Car Auto Racing, LLC’s (“Plaintiff” or “NASCAR”) Motion for Ex Parte Temporary Restraining Order pursuant to Rule 65 of the Federal Rules of Civil Procedure, 15 U.S.C. § 1116, 15 U.S.C. § 1114, and 15 U.S.C. § 1125(a). As discussed below, having carefully considered the Motion and accompanying arguments and exhibits, the Court will GRANT a limited ex parte temporary restraining order as set forth below. II. APPLICABLE LEGAL STANDARDS A temporary restraining order is appropriate and will issue where the movant demonstrates

(1) likelihood of success on the merits; (2) likelihood that it will suffer irreparable harm absent immediate relief; (3) the balance of the equities tip in the movant’s favor; and (4) injunctive relief is in the public’s interest. Winter v. Nat. Res. Def. Council, Inc., 555 U.S. 7, 20 (2008); dmarcian, Inc. v. dmarcian Eur. BV, 60 F.4th 119, 138 (4th Cir. 2023). “The substantive standard for granting either a temporary restraining order or a preliminary injunction is the same.” Patel v. Moron, 897 F. Supp. 2d 389, 395 (E.D.N.C. 2012). Rule 65(b) of the Federal Rules of Civil Procedure

authorizes this Court to hear and issue TRO motions ex parte where “specific facts in an affidavit or complaint clearly show that immediate and irreparable injury, loss, or damage will result to the movant before the adverse party can be heard in opposition” and “the movant’s attorney certifies in writing any efforts made to give notice and the reasons why it should not be required.” Fed. R. Civ. P. 65(b)(1). III. FINDINGS OF FACT AND CONCLUSIONS OF LAW This Court makes the following findings of fact and conclusions of law: 1) Plaintiff owns four federal trademark registrations (the “NASCAR Trademarks”) as follows:

Trademark Registration No. Goods Covered CLASS 6: common metals; namely, key chains, license plates and pins;

CLASS 9: scientific apparatus; namely, sunglasses and walkie talkies;

CLASS 14: precious metals; namely, silver medallions, bronze medallions and wrist watches;

CLASS 16: Paper articles, namely, bumper stickers, calendars, display counter units for trading cards, decals, pens, mounted and unmounted NASCAR 1,908,112 photographs, notebooks, trading cards and laminated signs; CLASS 18: leather and leather imitations; namely, back packs, credential holders, wallets, fanny packs;

CLASS 21: household utensils; namely, mugs, shot glasses, drinking glasses and plastic sport bottles; CLASS 24: textile goods; namely, beach towels, blankets; cloth banners; Trademark Registration No. Goods Covered CLASS 25: clothing; namely, caps, baseball hats, sweat shirts, sweat pants, footwear, golf shirts, jackets, knit caps, pants, vests, shorts, straw hats, sweaters, tank tops, T-shirts and Visors CLASS 28: games and playthings; namely, board games, die cast miniature cars, die cast miniature trucks, plush stuffed animals; CLASS 30: edible goods; namely, chocolate candy bars and cookies CLASS 25: Clothing, namely, caps, hats, baseball hats, straw hats, visors, tops, collared shirts, sport shirts, golf INASCAR 5,388,088 shirts, t-shirts, tank tops, sweaters, sweat shirts, jackets, coats, rainwear, sweat pants, pants, shorts, nightgowns, pajamas, robes, vests, socks, belts, shoes, and footwear CLASS 25: Clothing, namely, caps, hats, baseball hats, headwear, visors, 5,578,788 tops, collared shirts, sports shirts, golf shirts, t-shirts, tank tops, sweaters, sweat-shirts, jackets CLASS 25: Clothing, namely, caps, hats, baseball hats, headwear, visors, tops, collared shirts, sports shirts, golf shirts, t-shirts, tank tops, sweaters, sweat-shirts, jackets; ae CLASS 41: Entertainment services, I SPA 6,196,869 namely, conducting motorsports CUP SERIES racing events; regulating, governing, SS and sanctioning motorsports racing events; providing an online database featuring news and information regarding motorsports via computer information networks, global networks and wireless networks;

Trademark Registration No. Goods Covered entertainment services, namely, programs featuring motorsports racing and news, information, and developments regarding motorsports racing, all rendered through television and radio;

2) Each Defendant is alleged to be a non-U.S. entity, association, or individual, located in a foreign jurisdiction, each of which sells, offers for sale, distributes, and/or advertises goods through e-commerce stores operating on various e-commerce marketplaces, including but not limited to, PayPal Inc. (“PayPal”), Amazon.com, Inc. (“Amazon”), WhaleCo, Inc. (“Temu”), and Walmart, Inc. (“Walmart”) (each a “Marketplace” and, collectively, the “Marketplaces”). 3) Each Defendant is alleged to have used in commerce a reproduction, counterfeit, copy, or colorable imitation of one or more of the NASCAR Trademarks on or in connection with the sale, offer for sale, distribution, or advertising of goods on their respective Seller Aliases on the Marketplaces (“Infringing Products”). 4) Each Defendant is allegedly offering Infringing Products for sale throughout the United States and shipping Infringing Products to the United States. 5) Defendants are subject to the personal jurisdiction of this Court pursuant to Rule 4(k)(2) of the Federal Rules of Civil Procedure and North Carolina’s long-arm statute (N.C. Gen. Stat. § 1-75.4). Based on the facts set forth above, it is reasonable for Defendants to expect that they may be sued in the United States. 6) Plaintiff has never authorized any of the Defendants to use any of the NASCAR Trademarks on or in connection with the sale, offer for sale, distribution, or advertising of any goods in the United States. 7) Plaintiff has established for purposes of this temporary injunction that the Infringing Products offered for sale by Defendants are not genuine and that each Defendant is using one or more of the NASCAR Trademarks or a colorable imitation of the NASCAR Trademarks on or in connection with the sale, offer for sale, distribution, or advertising of Infringing Products. 8) Thus, Plaintiff has established for the purpose of this motion that it is substantially likely to succeed on the merits of its trademark infringement claims: a) Plaintiff owns valid federal trademark registrations for the NASCAR

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National Association for Stock Car Auto Racing, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A to the Complaint, (W.D.N.C. 2026).

National Association for Stock Car Auto Racing, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A to the Complaint (National Association for Stock Car Auto Racing, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A to the Complaint) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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