MCCOY v. Sandals Resorts International LTD

CourtDistrict Court, S.D. Florida
DecidedNovember 18, 2019
Docket1:19-cv-22462
StatusUnknown

This text of MCCOY v. Sandals Resorts International LTD (MCCOY v. Sandals Resorts International LTD) is published on Counsel Stack Legal Research, covering District Court, S.D. Florida primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
MCCOY v. Sandals Resorts International LTD, (S.D. Fla. 2019).

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF FLORIDA

Case No. 19-cv-22462-BLOOM/Louis

MICHAEL MCCOY, on his own behalf and on behalf of all others similarly situated,

Plaintiff,

v.

SANDALS RESORTS INTERNATIONAL, LTD., d/b/a Sandals, and UNIQUE VACATIONS, INC., d/b/a Unique Vacations,

Defendants. ______________________________________/

ORDER THIS CAUSE is before the Court upon Defendant Unique Vacations, Inc.’s (“UVI”) Motion to Dismiss Plaintiff’s Class Action Complaint, ECF No. [14] (“Motion”), which Defendant Sandals Resorts International, Ltd. (“SRI”), joins in and adopts, in addition to its own Motion to Dismiss, see ECF No. [15] at 7. Plaintiff Michael McCoy (“Plaintiff”) filed his Response in Opposition to the Motion, ECF No. [40] (“Response”), to which Defendants UVI and SRI (collectively, “Defendants”) jointly filed their Reply, ECF No. [41] (“Reply”). Plaintiff further filed two Notices of Supplemental Authority. ECF Nos. [44] & [48]. Defendants also filed a Notice of Supplemental Authority. ECF No. [50]. The Court has reviewed the Motion, all supporting and opposing submissions, the arguments presented at the Hearing, the record in this case, and the applicable law, and is otherwise fully advised. For the reasons set forth below, Defendants’ Motion is granted. I. BACKGROUND Plaintiff filed this putative class action on June 13, 2019, asserting two claims for violation of Florida’s Deceptive and Unfair Trade Practices Act, Fla. Stat. §§ 501.201, et seq. (“FDUTPA”), and one claim for unjust enrichment against Defendants for allegedly charging guests at certain Sandals resorts throughout the Caribbean a local government “tax” that Defendants secretly

retained. ECF No. [1] (“Complaint”). Plaintiff is a citizen of New York who, along with his wife and two minor children, stayed at Sandals Resorts on seven separate occasions in 2013, 2014, and 2016-2019. Id. ¶ 7. SRI is a Jamaican corporation that owns and operates nineteen resorts located throughout the Caribbean. Id. ¶ 8. UVI is a Delaware corporation with its principal place of business in Miami, Florida, and it operates as the sales, marketing and public relations arm of SRI. Id. ¶ 9. Plaintiff alleges that UVI is SRI’s “world-wide marketing agent” or, alternatively, that UVI is the “owner or co-owner, operator or co-operator and/or manager or co-manager of SRI’s resorts.” Id. ¶¶ 12, 14. The instant action “seeks damages for current and former guests at Sandals’ resorts throughout the Caribbean

. . . who were charged a local government ‘tax’ and/or deceived into paying such tax (in whole or in part) that was, in fact, being secretly retained by Defendants.” Id. ¶ 1. Specifically, Plaintiff alleges that “Defendants’ marketing structure presents consumers with a single price for a vacation package,” which Defendants represent includes all taxes, while also noting that this price is “subject to change at any time due to the imposition of taxes or other government charges.” Id. ¶ 2. “This marketing structure gives the net impression that Defendants collect from customers the actual taxes owed on the purchase of their vacation packages, which are then passed through to the government.” Id. In fact, Plaintiff contends that Defendants “only remit a percentage of the amounts they collect as ‘taxes’ from the consumers to the government, illegally retaining the rest for themselves.” Id. ¶ 3. “Defendants further omit that they collect certain taxes for guests under 12-years-old [sic], which is prohibited under the applicable [Child Tax Prohibition] law[s].” Id. ¶ 4. Plaintiff brings this putative class action on behalf of two nationwide subclasses of (1) “[a]ll persons and entities in the United States who, within the applicable limitations period, purchased a vacation package from a Sandals or Beaches Resort

located in a country where Sandals has a Tax Retention Agreement,” and (2) “[a]ll persons and entities in the United States who, within the applicable limitations period, purchased a vacation package from a Sandals or Beaches Resort located in a country with a Child Tax Prohibition for a child who was within the age to which the Child Tax Prohibition applied at the time of purchase.” Id. ¶ 31. A. Forum-Selection Clause and Choice of Law Provision As noted above, Plaintiff and his family have visited the Sandals Resorts on seven separate occasions from 2013 to 2019. ECF No. [1] ¶ 7. Further, Plaintiff has an additional upcoming stay booked at the TCI Resort that is set to begin on February 14, 2020. ECF No. [14-1] at 3, ¶ 8. For

each stay Plaintiff booked at the TCI Resort, he was provided with an Invoice in advance of his departure, which included the following language: “IMPORTANT TERMS AND CONDITIONS CONCERNING YOUR BOOKING THAT AFFECT YOUR LEGAL RIGHTS ARE INCLUDED/ATTACHED AS AN IMAGE TO THIS E-MAIL – IF THE IMAGE IS NOT BEING DISPLAYED, PLEASE ACCEPT THE IMAGE AND READ CAREFULLY PRIOR TO YOUR ARRIVAL AT THE RESORT.” Id. at 19. Relevant to the instant Motion, the attached Terms & Conditions included, among other things, the following forum-selection clause and choice of law provision: 17. FORUM SELECTION AND CHOICE OF LAW:

. . . .

B. CLAIMS WHICH INCLUDE HOTEL AND/OR SANDALS RESORTS INTERNATIONAL, LTD. . . . ANY CLAIMS WHATSOEVER ARISING FROM, IN CONNECTION WITH, OR INCIDENTAL TO ANY PERSONAL INJURY, ILLNESS OR DEATH, THAT INCLUDE ANY CLAIM WHATSOEVER AGAINST SANDALS RESORTS INTERNATIONAL LIMITED, OR THE HOTEL, HOTEL MANAGEMENT COMPANY, AND/OR THEIR AFFILIATES, SUBSIDIARIES, DIRECTORS, OFFICERS, OR EMPLOYEES, AND TO WHICH CLAIM UNIQUE TRAVEL IS ALSO A PARTY, SHALL BE LITIGATED SOLELY AND EXCLUSIVELY IN THE COURTS OF THE COUNTRY IN WHICH THE HOTEL IS PHYSICALLY LOCATED AND GOVERNED EXCLUSIVELY BY THE LAWS OF THE COUNTRY IN WHICH THE HOTEL IS PHYSICALLY LOCATED. Id. at 22 (“Clause 17.B.”). Moreover, the Terms & Conditions contained an additional notice that, as a condition to booking a stay at a Sandals Resort, guests would be required to agree to the following forum- selection clause upon arrival and check in at the Resort: C. NOTICE OF REQUIRED SIGNING AND ASSENT AT HOTEL CHECK- IN . . . [T]he Guest will be required DURING THE HOTEL CHECK-IN PROCESS UPON ARRIVAL, to separately and specifically sign and assent to the following forum selection and choice of law provisions: The undersigned Guest(s) HEREBY KNOWINGLY AND VOLUNTARILY AGREES that any and all claims that each such Guest may have against Sandals Resorts International, Ltd., the hotel, hotel management company, and/or their affiliates, subsidiaries, insurers, directors, officers, and employees, in connection with or in any way incident or related to the undersigned Guest’s (or Guests’) stay at the hotel/resort, shall be governed solely by the laws of the country in which the Resort is physically located as the exclusive choice of law, and further that the courts of the country in which the Resort is physically located shall be the exclusive venue/forum for any proceedings, claims or litigation whatsoever. IF THE GUEST DOES NOT SIGN AND ASSENT TO SUCH TERMS AND CONDITIONS AT CHECK-IN PROCESS, THE GUEST WILL NOT BE ALLOWED TO CHECK-IN AND WILL BE DENIED ACCESS TO THE HOTEL. ACCORDINGLY, ADVANCE NOTIFICATION OF THIS REQUIREMENT IS HEREBY PROVIDED. Id. at 22-23 (“Clause 17.C.”). These Terms & Conditions also included a refund schedule, should a guest choose not to accept the terms set forth above. Id. at 23. Attached to the Defendant’s Motion is a Declaration from Tammy Gonzalez, UVI’s Chief Executive Officer. Id. at 2-16. Ms.

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