MacDonald v. Winfield Corporation

93 F. Supp. 153, 86 U.S.P.Q. (BNA) 509, 1950 U.S. Dist. LEXIS 2289
CourtDistrict Court, E.D. Pennsylvania
DecidedAugust 30, 1950
DocketCiv. A. 8708
StatusPublished
Cited by8 cases

This text of 93 F. Supp. 153 (MacDonald v. Winfield Corporation) is published on Counsel Stack Legal Research, covering District Court, E.D. Pennsylvania primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
MacDonald v. Winfield Corporation, 93 F. Supp. 153, 86 U.S.P.Q. (BNA) 509, 1950 U.S. Dist. LEXIS 2289 (E.D. Pa. 1950).

Opinion

KIRKPATRICK, Chief Judge.

This is a suit for damages for, breach of contract and unfair competition. The substance of the cause of action is that the defendant, having agreed to transfer to the plaintiff an established library equipment business, refused to carry out certain of its obligations under the agreement and entered into generally unfair competition with the: plaintiff. The defendant’s right to compete is not questioned, but it is charged that the defendant’s trade practices and methods constituted, in effect, an unfair and malicious attempt to appropriate or destroy the goodwill of the business.

The case centers chiefly upon the defendant’s representations to the trade that it and not the plaintiff was the owner of the business, coupled with the defendant’s use, in connection with its products and services, of the name “Snead” by which the business had long been publicly known.

Snead & Company was a manufacturing corporation with its plant at Orange, Virginia. Among other things, it was engaged in making and installing equipment for libraries. This branch of the business represented from 15% to 30% of the whole. It was a more or less separate department and required special experience and engineering skill. It had been carried on under the Snead name in various forms for nearly 100 years.

In July, 1946, Snead & Company was in serious financial difficulty. Negotiations for its rehabilitation culminated in a contract dated August 9, 1946, 1 2 by which the defendant, Winfield 'Corporation,* agreed to purchase the outstanding common stock and to convey to Macdonald (president of Snead & Company and owner, as trustee, of most of the stock) certain assets and rights pertaining to the library business. Although not conceded by the defendant, there is no doubt that it was the intention and the mutual understanding of the parties that Macdonald 3 was to get the ' entire library “business” (a- term perfectly well *156 understood by business men, whatever its exact legal meaning) and that the defendant would take a number of steps relating to the transfer of assets, in order to preserve the continuity of that business and to enable Macdonald to establish himself in the field; and I hold that to be the meaning and effect of the contract.

Apparently as an afterthought, the defendant now contends that something short of a transfer of the entire business was contemplated, namely, merely the right to set up a selling organization to market equipment manufactured by it. Certainly its managing officers did not understand it that way. For example, shortly after the stock was transferred the defendant’s general manager, in a letter to one of Macdonald’s associates, referred to the contract as “providing in part that under certain conditions the library and bookstack business would be turned over on or before October 18, 1946 to a company to be formed by Mr. Macdonald.” In another letter a month or two later, to a .prospective customer, the defendant said, “For your information, Snead & Company is definitely going out of the library and bookstack business, and the Angus Snead Macdonald Corporation has been formed to take over the library and bookstack business of Snead & Company.” Similar expressions appear in other letters.

Upon the disputed point, whether the defendant remained free to use the name “Snead” in competition with Macdonald, I think that the contract unmistakably implies an agreement on the part of the defendant that it will not do so. The contract (Paragraph 14a) recites that some or all of the stockholders of Snead & Company are desirous of continuing to be engaged in the sale of products pertaining to library equipment, and then goes on (Paragraph 14c) to say, “As soon as the undersigned changes the name of the corporation, the said Angus S. Macdonald, Trustee, shall have the right to use the name ‘Snead’ or ‘Snead & Company’ ”, or in other words, “You are planning to carry on the library business (hitherto carried on by us under the name Snead). From now on you may use the name Snead, and we will change our name to something else.” What conclusion could any intelligent person draw from this provision of the contract other than that the defendant would no longer use the name? What other explanation can be suggested for the provision that the defendant would change its name and so eliminate “Snead” from its corporate title? The defendant has suggested none, nor can I think of any.

A letter from Thomson, who had been the defendant’s president during the period of contract negotiations, gives a pretty clear indication of what the defendant understood about the use of the name. In answer to an inquiry from the defendant’s new president, he says that he can see no reason-why the name could not be freely used in the part of the business not connected with library equipment but “I would stay away completely from using that name regarding libraries and bookstacks.”

The circumstances surrounding the deal confirm the view that the defendant did not intend to keep the right to use the name. While there was nothing to prevent Winfield from continuing in the library contracting business, the fact is that, at the time, its officers not only had no intention whatever of doing so and did not take any steps in that direction for months but had definitely decided to give it up altogether. The defendant’s secretary and treasurer testified: “During the period of September, October and November, the general policy was that Virginia Metal Products, or as it was then, Snead and Company, was giving up the library business, they were going out of the library business.” It is also quite apparent that they considered the name “Snead” of little value. Dun & Bradstreet had issued a pink slip against it. A receivership proceeding was pending and it had filed a petition in bankruptcy under Chapter X, 11 U.S.C.A. § SOI et seq. It was not until much later, when they decided to go into the business and took the first step looking toward competition, that they became convinced that the name stood high with architects, colleges and libraries, and possessed a goodwill developed through years of expert and highly satisfactory performance, *157 a good deal of which had been under Macdonald's direction and supervision.

The decisions cited by the defendant to the effect that the grant of the right to use the seller’s name in connection with the sale of a business does not imply that the seller has relinquished it, merely state one phase of the general rule that what is not expressed in a contract will not ordinarily be implied. In all the cases the Courts have been careful to point out that, in spite of the rule, such agreement may be implied if the terms of the contract and the circumstances clearly disclose an intention to that effect. For example, in F. T. Blanchard Co. v. Simon, 104 Va. 209, 51 S.E. 222, 223, the Court said that an intention to divest one’s self of the right to use one’s own name in business and transfer it to another “will not readily be presumed, but must be clearly shown. Where it is so shown, the transaction will be upheld * * *>!

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Bluebook (online)
93 F. Supp. 153, 86 U.S.P.Q. (BNA) 509, 1950 U.S. Dist. LEXIS 2289, Counsel Stack Legal Research, https://law.counselstack.com/opinion/macdonald-v-winfield-corporation-paed-1950.