LeTip World Franchise LLC v. Long Island Social Media Group LLC

CourtDistrict Court, D. Arizona
DecidedMay 20, 2025
Docket2:24-cv-00165
StatusUnknown

This text of LeTip World Franchise LLC v. Long Island Social Media Group LLC (LeTip World Franchise LLC v. Long Island Social Media Group LLC) is published on Counsel Stack Legal Research, covering District Court, D. Arizona primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
LeTip World Franchise LLC v. Long Island Social Media Group LLC, (D. Ariz. 2025).

Opinion

1 WO 2 3 4 5 6 IN THE UNITED STATES DISTRICT COURT 7 FOR THE DISTRICT OF ARIZONA

9 LeTip World Franchise LLC, No. CV-24-00165-PHX-KML

10 Plaintiff, ORDER

11 v.

12 Long Island Social Media Group LLC, BxB Professionals LLC, Clifford Pfleger, 13 Heather Pfleger, and Saranto Calamas,

14 Defendants. 15 16 Plaintiff LeTip World Franchise, LLC (“LeTip Franchise”) is a privately-owned 17 business leads networking organization comprised of more than 250 franchises. LeTip 18 Franchise filed this suit alleging the operators of one such franchise, defendants Long 19 Island Social Media Group, LLC (“LISMG”), Clifford Pfleger,1 and Saranto Calamas, 20 breached the terms of their franchise agreement by modifying LeTip Franchise’s logo and 21 improperly competing with LeTip Franchise through defendant BxB Professionals, LLC 22 (“BxB”). 23 LISMG, Pfleger, and Calamas answered LeTip Franchise’s complaint and alleged 24 counterclaims against LeTip Franchise, LeTip Franchise’s parent organization LeTip 25 International, Inc. (“LeTip International”), its owner Summer Middleton, and an officer 26 of LeTip Franchise Paul Della Valle. Those counterdefendants filed a motion to dismiss. 27 1 Clifford’s spouse, Heather Pfleger, was named as a defendant but her involvement with 28 the governing agreements and events is not clear. (Doc. 1.) Heather does not assert any counterclaims and her presence as a defendant will be ignored for purposes of this order. 1 That motion is granted with limited leave to amend. 2 I. Background 3 LeTip International is a California-based networking organization that aims to 4 promote professional development. (Doc. 99 at 15–16.) Its franchising entity, Arizona- 5 based LeTip Franchise, grants franchises to qualified individuals to operate regional 6 LeTip Franchise chapters. (Doc. 99 at 15–16.) On April 10, 2020, LeTip Franchise 7 entered into a franchise agreement (the “Franchise Agreement”) with LISMG, granting 8 LISMG the right to operate a LeTip franchise within Suffolk County, New York, for five 9 years. (Doc. 99 at 22.) 10 The Franchise Agreement prohibits LISMG, Pfleger, and Calamas from operating 11 a competing business within the same geographic area while the agreement was effective 12 and for two years after its termination. (Doc. 1-1 at 13, 26–28.)2 LeTip Franchise 13 concurrently executed a Franchise Owner Agreement with Pfleger which similarly 14 prohibits him from competing against LeTip Franchise under the same terms. (Doc. 1-1 15 at 32–33.) 16 The Franchise Agreement allows franchisees to use certain LeTip trademarks and 17 logos in connection with the operation of their local chapter. (Doc. 7 at 3–4.) But the 18 agreement prohibits franchisees from using the LeTip logos in any modified form and 19 requires them to submit proposed advertising to LeTip Franchise for approval. (Doc. 1-1 20 at 16.) 21 In 2021, Pfleger affixed a LeTip logo to his boat, which he modified by adding the 22 word “Just” directly above “LeTip.” (Doc. 99 at 23.) He alleges LeTip International gave 23 him and LISMG permission to modify LeTip’s logo in a text message from John 24 Pokorny, then the Chief Financial Officer of LeTip Franchise and a negotiator of the 25 Franchise Agreement. (Doc. 99 at 21, 23.) Afterwards, Pfleger covered and drydocked

26 2 These agreements were attached to the original complaint but were not attached to the answer and counterclaims. The parties do not dispute their accuracy and they provide 27 some of the bases for the counterclaims. Cf. United States v. Ritchie, 342 F.3d 903, 908 (9th Cir. 2003) (the court may “consider certain materials—documents attached to the 28 complaint, documents incorporated by reference in the complaint, or matters of judicial notice—without converting the motion to dismiss into a motion for summary judgment”). 1 the boat until April 2023, when he moved it to a private marina and posted a picture of it 2 on his social media account. (Doc. 99 at 24–25.) 3 After seeing the logo, Middleton and Della Valle met with Pfleger and Calamas on 4 May 3, 2023. At that meeting, they asked Pfleger to remove the logo and the photograph 5 of the boat on social media sites. (Doc. 99 at 26.) Middleton also made this request in a 6 written letter from LeTip’s trademark counsel, which demanded that Pfleger 7 “immediately remove” the logo and social media post or risk termination of the Franchise 8 Agreement. (Doc. 1 at 8; Doc. 1-2 at 2–3.) 9 Pfleger alleges Middleton orally provided him 30 business days to remove the 10 logo, which she contests. (Doc. 99 at 26; Doc. 49 at 11.) 11 Although Pfleger took steps to remove the logo that same day, he ultimately did 12 not do so until after Middleton sent him a termination notice on June 12, 2023. (Doc. 99 13 at 27.) The notice purported to terminate the Franchise Agreement because Pfleger had 14 not removed the altered logo by June 2, despite Middleton providing him a 30-day 15 “opportunity to cure these defaults,” which the agreement’s terms purportedly did not 16 require. (Doc. 1-3 at 2–4.) She noted the altered logo could reasonably be expected to 17 adversely affect LeTip Franchise’s reputation so LeTip Franchise was entitled to 18 terminate the Franchise Agreement without a cure period under its terms. (Doc. 1-3 at 3– 19 4.) 20 Around December 2023 or January 2024, Pfleger announced on LinkedIn that he 21 was starting a new position as a Regional Director at BxB. (Doc. 7 at 10.) BxB identifies 22 itself as a networking organization that aims to connect its members through business 23 leads. (Doc. 7 at 11.) BxB’s registered corporate address is allegedly the same address 24 listed for LISMG and also the address Calamas lists for his CPA license. (Doc. 7 at 11.) 25 Pfleger planned to hold a “launch party” for BxB the night of Thursday, February 26 1, 2024, at the same venue where LeTip’s Suffolk County chapters hold their monthly 27 meetings on the first Friday of every month. (Doc. 7-1 at 8.) In response, LeTip Franchise 28 filed for a temporary restraining order to enjoin LISMG, BxB, Pfleger, and Calamas from 1 operating BxB. The court granted the motion in part, prohibiting defendants from 2 owning, operating, or maintaining any other interest in any business defined as a 3 “Competitive Business” in the Franchise Agreement or from attending the BxB launch 4 party. (Doc. 21 at 15–16.) After a preliminary injunction hearing on February 14 and 22, 5 the court enjoined defendants from owning, operating, or maintaining any other interest 6 in any Competitive Business, attempting to divert any business from LeTip or its 7 affiliates, or inducing any LeTip member or affiliate to transfer its business to defendants 8 or any other person or entity that is not a LeTip franchise within defendants’ former 9 franchise territory (Suffolk County, New York). (Doc. 49 at 21–22.) 10 On December 13, 2024, LISMG, Pfleger, and Calamas filed an amended answer 11 and counterclaims against LeTip Franchise, LeTip International, Middleton, and Della 12 Valle, alleging they breached the Franchise Agreement by creating a competing LeTip 13 International chapter with former members of LISMG’s franchise, terminating the 14 Franchise Agreement without cause, and defaming LISMG, Pfleger, and Calamas by 15 stating the modified logo was “sexually suggestive” and “vulgar.” (Doc. 99 at 27–30.) 16 The counterclaimants (collectively the “LISMG parties”) also sought injunctive relief 17 prohibiting the counterdefendants (collectively the “LeTip parties”) from enforcing the 18 Franchise Agreement’s non-compete clause. (Doc. 99 at 30.) The LeTip parties moved to 19 dismiss all claims. (Doc. 103.) 20 II. Standard 21 The same standard applies to a Rule 12(b)(6) motion to dismiss a defendant’s 22 counterclaim as to a motion to dismiss a plaintiff’s claim.

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LeTip World Franchise LLC v. Long Island Social Media Group LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/letip-world-franchise-llc-v-long-island-social-media-group-llc-azd-2025.