Lamp Liquors, Inc. v. Adolph Coors Company

410 F. Supp. 536, 1976 U.S. Dist. LEXIS 15751
CourtDistrict Court, D. Wyoming
DecidedApril 2, 1976
DocketC75-201
StatusPublished
Cited by2 cases

This text of 410 F. Supp. 536 (Lamp Liquors, Inc. v. Adolph Coors Company) is published on Counsel Stack Legal Research, covering District Court, D. Wyoming primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Lamp Liquors, Inc. v. Adolph Coors Company, 410 F. Supp. 536, 1976 U.S. Dist. LEXIS 15751 (D. Wyo. 1976).

Opinion

*538 MEMORANDUM OPINION

KERR, District Judge.

In this private antitrust action plaintiff seeks to recover treble damages from Adolph Coors Company and Cheyenne Beverage, Inc., for alleged violation of 15 U.S.C. §§ 1, 2 and 1px solid var(--green-border)">3 (Sherman Act).

The relevant facts as disclosed by the complaint and received at the hearing for injunctive relief are not in dispute and may be summarized as follows:

Plaintiff is a retail liquor dealer holding a retail liquor license under the laws of the State of Wyoming and is a citizen of Wyoming. Defendant Cheyenne Beverage, Inc., is a Wyoming corporation doing business as a malt beverage wholesaler under a wholesaler’s license issued by the Wyoming Liquor Commission and is the authorized distributor of Coors Beer for Laramie County, Wyoming. Adolph Coors Company (Coors) is a Colorado corporation doing business in Wyoming. Coors is engaged in the production and sale of malt liquor and beverages.

Plaintiff has purchased Coors’ products for retail sale in Wyoming through Cheyenne Beverage, Inc., for many years. Recently, however, plaintiff arranged to resell these products to a Pennsylvania wholesaler (Paulco, Inc.) and to a Washington, D. C., wholesaler (House of Wines, Inc.), who have in turn resold it to retailers in Pennsylvania and the District of Columbia. When Cheyenne Beverage, Inc., learned of this arrangement, it reported it to the Wyoming Liquor Commission (Commission). The Commission informed Cheyenne Beverage that deliveries for this purpose by it may be a violation of the Wyoming laws regulating sales of alcoholic béverages which could result in revocation of Cheyenne Beverage’s wholesale license. Cheyenne Beverage alleges that fear of this revocation is the reason it ceased deliveries of Coors’ products to the plaintiff on or about October 15, 1975.

Plaintiff alleges that the refusal to continue to furnish Coors’ products is the result of an unlawful combination and conspiracy between the defendants to unreasonably restrain and monopolize interstate trade and commerce. The alleged terms and objects of this conspiracy include (a) refusal to sell Coors’ products to plaintiff and others similarly situated for resale to out-of-state wholesalers to whom Cheyenne Beverage cannot sell and to whom Coors will not sell; (b) establishing marking and care requirements for the plaintiff which are more extensive than those established for sale to others and which are impossible to meet; (c) preventing the product from being available to any member of the public wishing to purchase the same in Wyoming; (d) refusing to sell available product to the plaintiff and others similarly situated in quantity; and (e) limiting the customers to whom the plaintiff and others similarly situated may resell the product.

On October 29, 1975, the Court entered a Temporary Restraining Order and Order Setting Motion for Preliminary Injunction for Hearing. On November 10, 1975, the Court heard evidence of the plaintiff in support of its Motion for Temporary Restraining Order and evidence of the defendants in opposition thereto. Following the hearing the Court entered its Order Denying Preliminary Injunction, Dissolving Temporary Restraining Order and Setting Time for Answer. On December 15, 1975, Adolph Coors Company filed a Motion to Dismiss on the grounds that plaintiff does not have standing pursuant to 15 U.S.C. § 15 to initiate a private treble damage action and that the Complaint fails to state a claim upon which relief may be granted. It is this motion which is presently before the Court.

The Motion to Dismiss alleges that the plaintiff has failed to state a claim upon which relief can be granted. The Court at the hearing on the Motion to Dismiss refused to receive additional evidence so as to convert the motion to one for summary judgment. Since private antitrust actions are difficult to plead precisely prior to discovery, dis *539 missal should be granted sparingly. See Poller v. Columbia Broadcasting System, Inc., 868 U.S. 464, 473, 82 S.Ct. 486, 491, 7 L.Ed.2d 458, 464 (1962); Radovich v. National Football League, 352 U.S. 445, 454, 77 S.Ct. 390, 395, 1 L.Ed.2d 456, 463 (1957).

There is little doubt that if the alleged conspiracy can be shown, it would constitute a violation of the provisions of the Sherman Act. The type of vertical restraint by Coors of its distributor Cheyenne Beverage alleged in plaintiff’s complaint would be an illegal restraint of trade. The Supreme Court has held that such vertical restraints on customers to whom a retailer may sell is a per se violation of the antitrust laws. Since sales of Coors’ products to Cheyenne Beverage are f. o. b. the Coors’ plant in Golden, Colorado, Cheyenne Beverage acquires title and assumes all risk of loss at that point. Any limitation by Coors of the retailer plaintiff’s sales would be unlawful. See United States v. Arnold, Schwinn and Co., 388 U.S. 365, 87 S.Ct. 1856, 18 L.Ed.2d 1249 (1967), which established the rule of law that

“Once the manufacturer has parted with title and risk, he has parted with dominion over the product, and his effort thereafter to restrict territory or persons to whom the product may be transferred — whether by explicit agreement or by silent combination or understanding with his vendee — is a per se violation of § 1 of the Sherman Act.” 388 U.S. at 382, 87 S.Ct. at 1867, 18 L.Ed.2d at 1262.

The Tenth Circuit held that a system of vertical controls which was essentially the same as that alleged to exist in this action, was a per se violation. Adolph Coors Company v. F. T. C., 497 F.2d 1178 (1974). It is interesting to note that the Court apparently was not pleased with the result. In dictum the Court suggests that the Supreme Court should consider creation of an exception to the Schwinn rule when a product is unique and when the manufacturer can justify its territorial restraints. Coors has alleged justification exists in this case due to the necessity for controlling the quality of its perishable product.

If no other conditions exist to defeat the plaintiff’s claim, it would appear that the complaint states a claim under the Sherman Act for which relief could be granted. In this case, however, other questions as to sufficiency are raised because the commodities involved are alcoholic beverages.

The Twenty-First Amendment gives the states authority to regulate traffic in liquor within their borders. The Commerce Clause is subordinate to this authority and the Sherman Act, which derives its power from the Commerce Clause, is also subordinate to state regulation.

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Bluebook (online)
410 F. Supp. 536, 1976 U.S. Dist. LEXIS 15751, Counsel Stack Legal Research, https://law.counselstack.com/opinion/lamp-liquors-inc-v-adolph-coors-company-wyd-1976.