Lamar Co. LLC v. Whiteway Neon-Ad

693 S.E.2d 848, 303 Ga. App. 495, 2010 Fulton County D. Rep. 1044, 2010 Ga. App. LEXIS 267
CourtCourt of Appeals of Georgia
DecidedMarch 22, 2010
DocketA09A2258
StatusPublished
Cited by5 cases

This text of 693 S.E.2d 848 (Lamar Co. LLC v. Whiteway Neon-Ad) is published on Counsel Stack Legal Research, covering Court of Appeals of Georgia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Lamar Co. LLC v. Whiteway Neon-Ad, 693 S.E.2d 848, 303 Ga. App. 495, 2010 Fulton County D. Rep. 1044, 2010 Ga. App. LEXIS 267 (Ga. Ct. App. 2010).

Opinion

Adams, Judge.

Appellant The Lamar Company LLC and appellee Whiteway Neon-Ad, a division of the Levin Industries, both own outdoor advertising signs located along 1-85 in the City of Atlanta, Fulton County. Both signs, which are located within approximately 1,200 feet of each other, have been issued outdoor advertising permits by the Georgia Department of Transportation (“GDOT”), the state agency charged with the regulation of outdoor advertising. OCGA § 32-6-90. As more fully set forth below, both The Lamar Company and Whiteway have applied for permits to display multiple messages on their signs. However, because OCGA § 32-6-75 (c) (1) (C) provides that multiple message signs on the same side of the highway must be at least five thousand feet apart, only one of the two companies may be issued a multiple message permit.

The relevant facts, most of which were stipulated, show that in May 2005, Whiteway wrote the GDOT requesting approval to upgrade its existing sign by installing an approximately five feet by twenty feet electronic LED message center. Whiteway specifically stated that the change was being requested “with the understanding that the message will not change more than once per twenty-four hours,” 1 and the GDOT granted the request based on its determination that the change did not require any modification to the existing permit provided that condition was met.

In September 2006, Whiteway submitted an application seeking to revise its existing permit to an electronic multiple message permit. The GDOT granted the application, noting that “[a]ll revisions must be completed prior to the [one year] expiration date. In the event the revisions are not completed within the time allotted, the permit will revert back to the original sign configuration prior to the approved *496 revision.” It is undisputed that the reprogramming required to make the sign function as a multi-message sign was completed prior to the one-year deadline, but the sign continued to change messages only once a day until approximately three weeks after the expiration of the deadline for revisions under the new permit. 2

In early October 2007, Lamar submitted an application for a multiple message permit. The GDOT denied the application on October 31, 2007, giving as its reason that the Lamar sign was located within 5,000 feet of another multiple message sign (White-way’s sign). However, on December 6, 2007, the GDOT notified Whiteway that “[d]ue to the fact that the revision . . . for [the sign] was not completed within the required 12 month period, [the] permit . . . reverts back to the original sign configuration prior to the revision effective date of September 11, 2006.”

Both Whiteway and Lamar timely appealed the adverse GDOT decisions, and their appeals were consolidated for review by an administrative law judge. Following an evidentiary hearing on January 31, 2008, the ALJ rendered the Initial Decision in this matter concluding, inter alia, that Whiteway’s multi-message permit had been improperly revoked because it met the permit condition by making all revisions to the sign necessary for it to begin displaying multiple messages by the one-year deadline. In its decision, the ALJ specifically found that Whiteway had complied with all applicable statutory and GDOT regulatory requirements and that by the deadline the permit required only that the work necessary to allow the sign to display multiple messages be completed, not that the multiple message capability actually be in use. Additionally, the ALJ rejected GDOT’s contention that it had an internal policy defining a multi-message sign as a sign that changed displays at a minimum frequency, and found that there was nothing in the GDOT regulations or applicable code sections setting forth such a requirement. 3 The ALJ also found that the GDOT did not have a bright line policy or interpretation as to the minimum number of times the display of a multiple message sign must change. Instead, based on the testimony presented at the hearing, the ALJ found the GDOT’s definition of a multiple message sign was “evolving,” and thus not entitled to the deference usually accorded to a state agency interpretation of a statute it is charged with enforcing. Lastly, the ALJ concluded that since Whiteway had a valid multiple message permit for its sign, *497 Lamar’s application was properly denied on the grounds that its sign was within 5,000 feet of the Whiteway sign.

Lamar sought Agency Review of the Initial Decision, and the GDOT issued a Final Decision on June 10, 2008. In the Final Decision, the Deputy Commissioner determined that although Whiteway’s sign had undergone technological upgrades before the deadline for revisions expired, it was nevertheless “operating” no differently in the eyes of the motoring public than it had operated before the new permit was issued. Thus, the Deputy Commissioner concluded that if Whiteway was allowed to keep its multi-message permit, the GDOT might violate United States Supreme Court precedent by “applying the more restrictive regulatory scheme for a multiple message sign to a sign that is indistinguishable from a static sign.” Based on the foregoing, the Deputy Commissioner reversed the Initial Decision of the ALJ.

Whiteway sought judicial review of the Final Decision arguing, among other things, that the Deputy Commissioner acted arbitrarily and capriciously by failing to address the issues framed by the December 6, 2007, notice that its permit was being invalidated because it did not make the necessary revisions to its sign by the stated deadline. Both the GDOT and Lamar opposed the petition. Following a hearing, the superior court reversed the Final Agency Decision. In its order, the superior court did not address Whiteway’s argument that the Final Agency Decision should be set aside because the Deputy Commissioner failed to rule on the issue of whether Whiteway made the necessary revisions to the sign by the stated deadline. Instead, the superior court ignored the basis for the Final Agency Decision — that Whiteway’s rights might be violated if it was allowed to retain the permit it was fighting to keep — and reversed that decision based on its findings and conclusions that Whiteway had fully complied with all applicable statutory and regulatory requirements prior to the deadline. The superior court also found that, even assuming the GDOT had an unwritten policy requiring a multi-message sign to change at a minimum frequency, Whiteway had no notice of that policy and thus the GDOT could not revoke its permit for its failure to comply with an unwritten policy of which it was unaware.

Lamar filed an application for discretionary review of the superior court’s order. We granted Lamar’s application, and this appeal timely followed.

We are guided, and indeed restrained, by several well-established principles in reviewing cases of this kind.

“[JJudicial review of an administrative decision is a two-step process.” Handel v. Powell, 284 Ga. 550, 552 (670 SE2d 62) (2008).

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Bluebook (online)
693 S.E.2d 848, 303 Ga. App. 495, 2010 Fulton County D. Rep. 1044, 2010 Ga. App. LEXIS 267, Counsel Stack Legal Research, https://law.counselstack.com/opinion/lamar-co-llc-v-whiteway-neon-ad-gactapp-2010.