Kusan, Inc. v. Alpha Distributors, Inc.

693 F. Supp. 1372, 7 U.S.P.Q. 2d (BNA) 1211, 1988 U.S. Dist. LEXIS 9827, 1988 WL 94964
CourtDistrict Court, D. Connecticut
DecidedFebruary 9, 1988
DocketCiv. P 87-702(WWE)
StatusPublished
Cited by1 cases

This text of 693 F. Supp. 1372 (Kusan, Inc. v. Alpha Distributors, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. Connecticut primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Kusan, Inc. v. Alpha Distributors, Inc., 693 F. Supp. 1372, 7 U.S.P.Q. 2d (BNA) 1211, 1988 U.S. Dist. LEXIS 9827, 1988 WL 94964 (D. Conn. 1988).

Opinion

*1373 RULING ON PLAINTIFF’S MOTION FOR PRELIMINARY INJUNCTION

EGINTON, District Judge.

The parties to this trademark infringement suit are competitors in the vinyl siding industry. The plaintiff Kusan, Inc. is a Delaware corporation with its principal place of business in Tennessee. The defendant Alpha Distributors, Inc. is a Connecticut corporation with its principal place of business in this state, and defendant Vytec International Corporation is a Canadian corporation with its principal place of business in Ontario, Canada. The plaintiff alleges that it has the exclusive right to use the name “Mastic” as a trademark and tradename in connection with the marketing and distribution of vinyl siding in the United States. The defendants dispute this claim to exclusive use and argue that because “Mastic” is part of their corporate history, they may identify with it as factual matter.

The plaintiff claims that by their use of the “Mastic” name in the American market, the defendants are in violation of plaintiff’s federal, state and common law trademark and tradename rights. The plaintiff moves for a preliminary injunction to enjoin the defendants from using the name “Mastic” during the pendency of this action. Jurisdiction of the court is based on 15 U.S.C. § 1121 and 28 U.S.C. §§ 1331, 1338.

FACTS

To understand the basis for this dispute, it is important to know the corporate history of the parties. In 1973 an American vinyl siding manufacturer, Mastic Corporation, entered into a joint venture with a Canadian building products company, An-den Holdings, Ltd., to manufacture and sell vinyl siding in Canada under the name of Mastic Manufacturing Ltd., (later to become Mastic, Inc.). In 1982 Mastic Corporation (now Kusan) exercised its option to terminate the joint venture. As a result, Anden Holdings (now Vytec) purchased Kusan’s interest in Mastic, Inc.

Mastic, Inc. is currently a subsidiary of Vytec and continues to manufacture vinyl siding which is distributed in various parts of the world. Vytec’s distributor in the United States is Alpha, but its other subsidiaries bear the name Mastic. Mastic Corporation, once a subsidiary of Kusan, is now a Kusan operating division. Both Vyt-ec and Kusan market vinyl siding in the United States.

Kusan owns federal trademark registrations for a stylized logo bearing the word “Mastic” (Reg. No. 814,264) and for “Mastic Corp.” (Supp.Reg. No. 1,321,543). Its infringement claims are directed at the distribution by Vytec of certain literature in the United States and the activities of Alpha salesmen.

The printed word “Mastic” is used by Vytec only in its corporate literature. “Mastic” does not appear on any of its products; in fact, it sells vinyl siding in the United States under other registered trademarks. The literature provided by Vytec to its American retailers and customers includes brochures labelled “Anden” and others labelled “Vytec.” Vytec distributed nearly 2,000 Anden brochures in the United States, including approximately 70 to Alpha, beginning in 1985 when Vytec began making regular sales in this country. In the summer of 1987 it replaced the Anden brochure with the Vytec brochure.

The brochures each contain two or three pages detailing the “Mastic Story,” which sets out the corporate history of Vytec, including especially its former relationship with Kusan’s subsidiary Mastic Corp. and its own subsidiary Mastic, Inc. in Canada. These brochures were used by Vytec distributors including Alpha to sell Vytec siding products in Connecticut to contractors, builders and remodelers. The corporate histories are confusing. It is difficult, even after close examination, to follow the tortuous history of the Mastic name.

Kusan complains that Alpha salesmen used the Mastic name to sell Vytec’s products in Connecticut, referring to Vytec as the “Mastic of Canada.” The evidence of this practice is spotty. For example, Ku-san submits the affidavits of employees of a Connecticut distributor and a Connecticut contractor, none of whom testified. Furthermore, many assertions that Alpha employees were passing off Vytec products as *1374 Mastic goods are largely hearsay. The testimony of Daniel Sneft is more helpful. Sneft is employed by a Connecticut distributor of Kusan products, Jim Waters Co. He testified that he had called Alpha to inquire whether they carried “Mastic” products, and that an employee named Alex confirmed that Alpha carried the product. Alex Coubrough, the Alpha salesman with whom Sneft spoke, testified in rebuttal. Although Coubrough’s testimony was confused by a poor memory, it was nevertheless inconsistent and evasive. Furthermore it clearly diverged from the statements in his affidavit. In the opinion of the court, Alpha salesmen were engaged to some extent in blurring the distinction between Mastic — an operating division of Kusan — and Mastic — the Canadian subsidiary of Vytec. Given the corporate histories, this is not a difficult feat. To what extent this shoddy practice occurred, however, cannot be gleaned from the unsatisfactory evidence produced by Kusan.

In May of 1986, John Wetherell, Kusan’s District Manager for the Northeast, discovered the Anden brochure which he forwarded to Robert Lonergan, general counsel for Kusan. Lonergan wrote to Mastic, Inc.’s Chairman and President to insist that Vyt-ec cease using the “Mastic” name in promotional literature in the United States. John Taylor, Vice President of Mastic, Inc., responded, describing its use of the “Mastic Story” in its corporate brochures but denied any use of the word “Mastic” in promotional literature. In addition, it asked that Mastic Corp. produce copies of offending literature, but Mastic Corp. did not respond. Wetherell testified that he did not see any more corporate literature from Vytec until March 1987 when he saw the Vytec brochure. This he forwarded to Kusan’s counsel, and, in October 1987, Ku-san filed suit.

DISCUSSION

The standard for determining whether a preliminary injunction should issue is familiar:

The moving party must show (a) the possibility of irreparable injury, and (b) either (1) likelihood of success on the merits, or (2) sufficiently serious questions going to the merits to make them a fair ground for litigation and a balance of the hardships tipping decidedly toward the party requesting injunctive relief.

Joseph Scott Co. v. Scott Swimming Pools, Inc. 764 F.2d 62, 66 (2d Cir.1985) (citations omitted). In a trademark action where a plaintiff can show any likelihood that an appreciable number of potential purchasers are likely to be confused over the source of the goods as a result of a defendant’s conduct, irreparable harm is presumed without more. Id. However, irreparable harm will not be presumed where the requisite consumer confusion can be shown but the plaintiff delayed in seeking the extraordinary relief of a preliminary injunction. Citibank N.A. v. Citytrust,

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693 F. Supp. 1372, 7 U.S.P.Q. 2d (BNA) 1211, 1988 U.S. Dist. LEXIS 9827, 1988 WL 94964, Counsel Stack Legal Research, https://law.counselstack.com/opinion/kusan-inc-v-alpha-distributors-inc-ctd-1988.