Knocking Inc. v. Carter

District Court, S.D. New York·Decided August 7, 2025·No. 1:24-cv-09020·Unknown

Opinion

UNITED STATES DISTRICT COURT DOC #: SOUTHERN DISTRICT OF NEW YORK DATE FILED: 8/7/20 25 -------------------------------------------------------------- X KNOCKING INC., : : : Plaintiff, : : 24-CV-09020 (VEC) -against- : : OPINION & ORDER : CANDI CARTER, CISTUS MEDIA INC., : COURTNEY SPENCER, and ANA PITCHER, : : : Defendants. : ------------------------------------------------------------ X VALERIE CAPRONI, United States District Judge: Knocking Inc. (“Plaintiff” or “Knocking”) sued Candi Carter, Cistus Media Inc. (“Cistus”), Courtney Spencer, and Ana Pitcher (collectively, “Defendants”) for misappropriation of trade secrets under the Defend Trade Secrets Act (“DTSA”), 18 U.S.C. §§ 1836, et seq. Prior to the lawsuit, Carter, a former employee of Plaintiff, launched Cistus, an e-commerce company that competes with Plaintiff. Plaintiff alleges that Carter worked with Pitcher and Spencer, then employees of Plaintiff, to use Plaintiff’s proprietary information to solicit Plaintiff’s current and prospective media and brand partners. Carter, Cistus, and Pitcher moved to dismiss for lack of personal jurisdiction, lack of subject matter jurisdiction, and failure to state a claim.1 For the following reasons, Defendants’ motion is GRANTED in part and DENIED in part. 1 Spencer answered the Complaint. Dkt. 34. 1 BACKGROUND2 Plaintiff is an e-commerce, media production, and marketing company that develops customized online marketplaces on behalf of media entities (Plaintiff’s “media partners”). Compl., Dkt. 1, ¶¶ 3, 12–13. Through those marketplaces, customers learn about and purchase products manufactured by Plaintiff’s “brand partners.” Id. ¶ 13. Plaintiff’s business thus

provides its media partners with a supplemental revenue stream and its brand partners with an additional sales channel. Id. ¶ 15. Carter and Pitcher are former employees of Plaintiff. Carter served as Plaintiff’s chief content officer from February 1, 2022, to February 1, 2024, during which time she was responsible for developing relationships with new media partners. Id. ¶¶ 4, 30. Pitcher reported directly to Carter during the final year of Carter’s tenure with Plaintiff and provided consulting services as an independent contractor in Plaintiff’s production department from October 2018 until her termination on November 15, 2024. Id. ¶¶ 7, 55, 105. At the outset of their employment by Plaintiff, Carter and Pitcher each signed agreements with non-compete and confidentiality provisions. Id. ¶¶ 34, 106–107.

Shortly after Plaintiff and Carter parted ways, Carter created Cistus, a company that competes directly with Plaintiff.3 Id. ¶ 5. On November 13, 2024, Cistus announced a partnership with the BET Network (“BET”), a media company. Id. ¶ 68. Approximately one year earlier, while they worked for Plaintiff, Carter and Pitcher had directed a Knocking employee to develop an internal pitch deck for Knocking to use to pitch for BET business. Id. ¶¶

2 The Court presumes the truth of the well-pled factual allegations in the Complaint in assessing Defendants’ motion to dismiss for failure to state a claim. Hu v. City of New York, 927 F.3d 81, 88 (2d Cir. 2019).

3 Carter incorporated Cistus in Delaware on February 26, 2024. Compl. ¶ 51. On September 20, 2024, Plaintiff released Carter from her non-compete agreement but retained all rights to its own proprietary information. Id. ¶¶ 43–44. On October 1, 2024, Carter publicly announced the formation of Cistus. Id. ¶ 67. 2 47–48. Upon viewing the Cistus-BET marketplace, Plaintiff found that it contained products from many of Plaintiff’s existing brand partners. Id. ¶¶ 69–70. Plaintiff claims that Defendants misappropriated its trade secrets to undercut Plaintiff’s pricing and to pursue Plaintiff’s current and prospective partners. Id. ¶ 1. Plaintiff’s purported trade secrets include information exchanged between Plaintiff and its brand partners (e.g.,

product information, costs, and contact information for decision-makers at each brand); contractual terms between brand partners and Plaintiff; Plaintiff’s revenues and profits associated with each brand partner and product; Plaintiff’s go-to-market strategies for each brand partner; and Plaintiff’s strategic plans to develop e-commerce platforms for potential media partners. Id. ¶¶ 24–25. Plaintiff alleges that Pitcher and Spencer, while employed by Plaintiff, provided Carter with those trade secrets, which Carter then used to further Cistus’s business at Plaintiff’s expense. Id. ¶ 1. In addition to its DTSA claim, Plaintiff brings a slew of state law claims.4 Id. ¶¶ 89–184. Defendants Carter, Cistus, and Pitcher moved to dismiss all claims for lack of personal

jurisdiction, lack of subject matter jurisdiction, and failure to state a claim. See Def. Mot., Dkt. 35 (citing Fed. R. Civ. P. 12(b)(2), 12(b)(1), and 12(b)(6)). DISCUSSION I. Standard of Review To withstand a motion to dismiss under Rule 12(b)(2), the plaintiff must make a prima facie showing of personal jurisdiction. Chloé v. Queen Bee of Beverly Hills, LLC, 616 F.3d 158,

4 Plaintiff asserts New York state law claims for misappropriation of trade secrets, tortious interference with contract, tortious interference with prospective economic relations, aiding and abetting, civil conspiracy, unjust enrichment, breach of contract, breach of the duty of loyalty, breach of the covenant of good faith and fair dealing, and attorneys’ fees related to breach of contract. Compl. ¶¶ 89–184. 3 163 (2d Cir. 2010). This showing includes an averment of facts that, taken as true, would suffice to establish personal jurisdiction over the defendant. Id. The Court need not, however, resolve “argumentative inferences” in the plaintiff’s favor or “accept as true a legal conclusion couched as a factual allegation.” Licci ex rel. Licci v. Lebanese Canadian Bank, SAL, 673 F.3d 50, 59 (2d Cir. 2012) (citations omitted). The exercise of personal jurisdiction must be founded in statutory

authority and must fall within the boundaries of due process. Id. at 59–60. A motion to dismiss for lack of subject matter jurisdiction is properly granted when a court “lacks the statutory or constitutional power to adjudicate” the dispute. Makarova v. United States, 201 F.3d 110, 113 (2d Cir. 2000). A challenge to a plaintiff’s constitutional standing at the pleadings stage is properly brought under Rule 12(b)(1). Cortlandt Street Recovery Corp. v. Hellas Telecomms., S.à.r.l., 790 F.3d 411, 416–17 (2d Cir. 2015). The plaintiff bears the burden of demonstrating subject matter jurisdiction exists. Xia v. Bondi, 137 F.4th 85, 89 (2d Cir. 2025). To survive a motion to dismiss for failure to state a claim, Plaintiff must produce a complaint with “sufficient factual matter, accepted as true, to ‘state a claim to relief that is

plausible on its face.’” Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 544, 570 (2007)). In evaluating a 12(b)(6) motion, the Court construes the complaint liberally and draws all reasonable inferences in the light most favorable to the plaintiff. Gibbons v. Malone, 703 F.3d 595, 599 (2d Cir. 2013). II.

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