Kimberly-Clark Corporation v. District of Columbia

CourtDistrict Court, District of Columbia
DecidedDecember 22, 2017
DocketCivil Action No. 2017-1901
StatusPublished

This text of Kimberly-Clark Corporation v. District of Columbia (Kimberly-Clark Corporation v. District of Columbia) is published on Counsel Stack Legal Research, covering District Court, District of Columbia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Kimberly-Clark Corporation v. District of Columbia, (D.D.C. 2017).

Opinion

UNITED STATES DISTRICT COURT FOR THE DISTRICT OF COLUMBIA

KIMBERLY-CLARK CORPORATION,

Plaintiff, v. Civil Action No. 17-1901 (JEB) THE DISTRICT OF COLUMBIA, et al.,

Defendants.

MEMORANDUM OPINION

Lurking beneath this city’s streets lies a purported scourge of our sewer system:

nonwoven disposable wipes. While unwitting consumers might blithely flush baby or facial

wipes down the toilet, little do they know, those wipes may bind together in the subterranean

realm, creating plumbing clogs of substantial proportions. And when they do, Defendants

District of Columbia and the D.C. Water & Sewer Authority must clean up the mess. The

District has thus understandably embarked on a “Protect Your Pipes” campaign, encouraging

consumers to rethink their flushing habits. The question in this case is how far it can go in

enlisting wipes manufacturers to help fight that battle.

Specifically, the city recently enacted a law that limits when a manufacturer can market

its wipes as flushable. The Act includes a three-part standard for “flushability”; if a company’s

wipes flunk that test, it must clearly and conspicuously label that the product “should not be

flushed.” D.C. Law 21-220 § 3(b). The problem? Plaintiff Kimberly-Clark Corporation has

allegedly engineered certain of its wipes to be flushable and currently markets them as such. It

fears the Act may compel it to say otherwise and has moved for a preliminary injunction to

prevent enforcement thereof. Because the Court agrees that the Act likely treads impermissibly

on Plaintiff’s First Amendment rights, it will grant the injunction. As the District is still in the

process of promulgating regulations to implement the Act, the Court will subsequently reassess

whether the injunction remains appropriate once those regulations become final.

I. Background

A. The Nonwoven Disposable Products Act

On March 24, 2017, the District of Columbia enacted the Nonwoven Disposable Products

Act of 2016. The Act targeted a hobgoblin of D.C. pipes — viz., nonwoven disposable wipes,

which include “wet wipes used for personal hygiene, baby wipes, facial tissues . . . .” District

Opp., Exh. B, Committee Report, Bill 21-833 (Nov. 7, 2016) at 2. These wipes “are popular for

both child and adult use” and, when flushed, “cause serious problems in the [District’s] sewer

system.” Id. The Committee Report, in fact, estimated that D.C. Water “pays approximately

$50,000 each year to combat issues caused by wipes,” and that “[c]logs also pose risks for utility

workers, who can suffer physical injuries when cutting and pulling wipes out of mechanical

equipment and illness due to exposure to raw sewage.” Id.

The Act addressed two types of products plaguing the District’s sewers. First, it set its

sights on wipes that were never intended to be flushable. As Kimberly-Clark agrees, “[M]any

adult customers were using — and then flushing” these wipes, which “were not designed for

flushing [and] were not labeled safe for flushing.” ECF No. 15 (Memorandum for PI Mot.) at 3.

The wipes, which Plaintiff describe[s] as “indestructible squares of plastic,” “can increase the

incidence of plumbing clogs.” Id. Although some manufacturers labeled that their products

“should not be flushed,” the District determined that “there [was] no standard way to

communicate this message across the industry.” Committee Report at 3. The D.C. Council also

heard testimony that manufacturers often obfuscated labels advising consumers not to flush their

products. See District Opp., Exh. A, Hearing Record (October 24, 2016) at 14. As an example,

one witness presented baby wipes whose “do not flush” label appeared in small print on the back

of the package and was partially obscured by a flap. Id. The District sought to impose new

guidelines on those manufacturers, compelling them to label their products “clearly and

conspicuously.” D.C. Law 21-220 § 3(b).

Second, the city targeted “flushable” wipes, or those that are ostensibly “designed to pass

safely through household plumbing and municipal wastewater systems.” PI Memo. at 3. These

products, which constitute about 7% of wipes on the market, are currently labeled and marketed

to consumers as “flushable.” Committee Report at 2; see also Hearing Record at 9. Despite the

reassuring labels, the District worried that “‘flushable’ wipes are contributing to clogs in U.S.

sewer systems.” Committee Report at 3. Although estimates vary as to the toll that these items

take on plumbing, testing in other municipalities shows that a “non-negligible amount of material

recovered from sewage systems consisted of flushable wipes.” Id. To wit, wipes labeled as

flushable compose an estimated 2% to 8% of the debris in water systems; at the extreme, one

study found that they made up 35% of total wipes in the pipes. Id. To the District, “any wipe

labeled ‘flushable’ that can be found in a clog after going through the sewer system is

inaccurately labeled.” Committee Report at 6.

As to this second category, therefore, the District sought to provide more rigorous

standards regarding flushability. Before the legislation, there was little consensus over the term

“flushable.” For example, an industry trade association, the International Nonwovens and

Disposables Assocation (INDA), promulgated voluntary guidelines, which required a product to

pass seven different tests before being labeled “flushable.” Hearing Record at 10. Yet the

Council also heard testimony from the National Association of Clean Water Agencies

(NACWA), an organization representing 300 public wastewater utilities, that INDA’s guidance

was inadequate. Id. at 13. NACWA promotes the use of a more stringent three-part test, which

would require flushable wipes to: 1) break into small pieces quickly; 2) not be buoyant; and 3)

not contain plastic or regenerated cellulose and only contain material that will readily degrade in

a range of natural environments. Id. According to NACWA, other countries adhere to these

guidelines, but current U.S. products fall far short of its standards. Id. at 16. In a field test, only

one product marketed as flushable (a Kimberly-Clark wipe, as it happens) met NACWA’s

guidelines. Id.

After evaluating testimony on those competing standards, the District ultimately hewed

closely to NACWA’s approach. The final Act defined “flushable” as a nonwoven disposable

product that: (1) “[d]isperses in a short period of time after flushing in the low-force conditions

of a sewer system”; (2) “[i]s not buoyant”; and 3) “[d]oes not contain plastic or any other

material that does not readily degrade in a range of natural environments.” D.C. Law 21-220

§ 2(1). It then prohibited “a manufacturer of a nonwoven disposable product for sale in the

District [from] label[ing] the nonwoven disposable product as safe to flush, safe for sewer

systems, or safe for septic systems,” unless its product met the District’s definition of flushable.

Id., § 3(a). The Act also required manufacturers of products that are “not flushable [to] clearly

and conspicuously label the . . . product to communicate that [it] should not be flushed.” Id.,

§ 3(b).

The Act empowers the Mayor to “impose civil fines and penalties as sanctions for

violations of [its] provisions.” Id., § 4(a). It also authorized the Department of Energy &

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