JC Hospitality v. Hochberg

District Court, S.D. New York·Decided May 21, 2026·No. 1:23-cv-02051·Unknown

Opinion

USDC SDNY DOCUMENT UNITED STATES DISTRICT COURT ELECTRONICALLY FILED SOUTHERN DISTRICT OF NEW YORK DOC #: monn nrc nanan KK DATE FILED:_05/21/2026 JC HOSPITALITY, LLC, et al., : Plaintiffs, : : 23-cv-2051 (LJL) -v- : : MEMORANDUM AND MARISA HOCHBERG, : ORDER Defendant. : wee KX LEWIS J. LIMAN, United States District Judge: Plaintiffs JC Hospitality, LLC (“JC Hospitality”) and Jayma Cardoso (“Cardoso” and with JC Hospitality, “Plaintiffs”) have submitted a declaration in further support of their request for attorneys’ fees and costs. Dkt. No. 127. For the following reasons, the Court approves the request as modified. BACKGROUND As more fully set out in the Court’s Opinion and Order granting in part Plaintiffs’ motion for default judgment, this case arises out of a conflict between Cardoso and Defendant Marisa Hochberg (“Hochberg” or “Defendant”) related to Cardoso’s business, “The Surf Lodge,” a well-known boutique hotel, restaurant, bar, and music venue located in Montauk, New York. See Dkt. No. 126; JC Hosp. v. Hochberg, 2025 WL 3124313, at *1 (S.D.N.Y. Nov. 7, 2025). Cardoso owns 100% of JC Hospitality, which owns and operates The Surf Lodge. JC Hosp., 2025 WL 3124313, at *1. Hochberg was an employee of The Surf Lodge and, in April 2019, entered into a business relationship with Cardoso to launch a yoga studio named “The Sanctuary” nearby The Surf Lodge in Montauk. /d. Cardoso incorporated JM Sanctuary LLC and was its only listed member. /d. For her part, Hochberg controlled the social media accounts

for The Sanctuary and used those social media accounts for marketing efforts. Id. During the summer of 2020, Hochberg and Cardoso had a falling out, and Cardoso informed Hochberg of her plans to dissolve JM Sanctuary LLC. Id. at *2. Hochberg continued to use the name The Sanctuary in promotions and changed the name of The Sanctuary’s social media account from

@TheSanctuaryWellness to @TheSurfLodgeSanctuary. Id.; Dkt. No. 33-6 at 13. Cardoso informed Hochberg that she was not authorized to conduct business as The Sanctuary and sent two cease and desist letters in 2021, prior to filing the complaint initiating this case on March 10, 2023. JC Hosp., 2025 WL 3124313, at *2–3. Defendant appeared in the case on April 19, 2023 and filed a motion to dismiss on April 20, 2023. Dkt. Nos. 6, 8. Plaintiffs filed a First Amended Complaint on May 16, 2023, and the Court denied Defendant’s motion to dismiss as moot in light of that filing. Dkt. Nos. 17, 19. Plaintiffs filed a motion to file a Second Amended Complaint (“SAC”) on June 12, 2023 and Defendant opposed the motion and filed a cross-motion to dismiss the First Amended Complaint. Dkt. Nos. 33, 39. On November 27, 2023, the Court granted Defendant’s motion to dismiss in

part and denied it in part, and granted Plaintiffs’ motion to file the SAC. Dkt. No. 56. Both prior to and following the Court’s decision on the motion to dismiss, Defendant’s counsel sought to withdraw as her attorney due to a breakdown in communication. J.C. Hosp., 2025 WL 3124313, at *8. The Court granted Defendant’s counsel’s motion to withdraw on January 4, 2024 after Defendant violated the Court’s order by failing to appear for the conference scheduled that same day. Id. Defendant retained a new attorney, who later also moved to withdraw following a breakdown in communication. Id. On May 22, 2024, the Clerk of Court issued a certificate of default with respect to Defendant. Dkt. No. 93. On May 28, 2024, Plaintiffs filed a motion for a default judgment for failure to defend the lawsuit. Dkt. No. 94. The Court sua sponte denied the first motion for default judgment for failure to comply with the Local Rules. Dkt. No. 114. Plaintiffs filed a renewed motion for default judgment on Counts II, VII, VIII, and X of the SAC on August 6, 2025. Dkt. No. 115. On November 7, 2025, the Court granted default judgment to Plaintiffs on Counts II, VII,

and VIII of the SAC alleging claims respectively for violation of Section 43(a)(1)(A) of the Lanham Act, 15 U.S.C. § 1125(a)(1)(A), and the New York Consumer Protection Act, N.Y. Gen. Bus. L. §§ 349 and 350. J.C. Hosp., 2025 WL 3124313, at *21. The Court denied default judgment on Count X. Id. The Court found “that exceptional circumstances exist such that an award of attorneys’ fees is merited,” noting “substantial indicia of the willfulness of Defendant’s violations [of the Lanham Act], coupled with vexatious conduct throughout this litigation.” Id. Plaintiffs’ counsel included an affidavit in support of their application for attorneys’ fees in their motion for default judgment. Dkt. No. 115-7. The affidavit stated that three attorneys, John Zidziunas (“Zidziunas”), Caroline McCallan (“McCallan”), and Nicorie Clarke (“Clarke”), billed a total of 285.7 hours to the case: 115.7 by Zidziunas for a total value of $86,150, 153.5 by

McCallan for a total value of $66,135, and 16.5 by Clarke for a total value of $4,950. Id. The effective rate for each attorney was $744.60, $434.76, and $300 per hour, respectively. J.C. Hosp., 2025 WL 3124313, at *22. The Court found that the hourly rate for each attorney was reasonable. Id. However, the Court could not conclude that the amount of time spent or tasks on which the hours were spent was reasonable, because Plaintiffs’ counsel did not provide contemporaneous time records indicating, “for each attorney, the date, the hours expended, and the nature of the work done.” Id. (quoting Wolinsky v. Scholastic, Inc., 900 F. Supp. 2d 332, 335–336 (S.D.N.Y. 2012)). The Court therefore ordered Plaintiffs’ counsel to submit detailed entries in support of their motion for attorneys’ fees. Id. Following the Opinion and Order, Plaintiffs’ counsel submitted a declaration in support of the award of attorneys’ fees and expenses, with billing invoices as supporting exhibits. Dkt. No. 127. Plaintiffs voluntarily dismissed the remaining counts of the SAC. Dkt. No. 127 ¶ 3. Plaintiffs served the declaration in support of the award of attorneys’ fees and expenses on

Hochberg on March 6, 2026. Dkt. No. 130. The Court granted Hochberg’s request for an extension of time to respond to the request, Dkt. No. 132, and Hochberg filed a memorandum of law in opposition to the declaration, along with the declarations of Hochberg and Micah Salb, on April 24, 2026. Dkt. Nos. 142–144. Plaintiffs filed a memorandum of law in reply on May 1, 2026. Dkt. No. 147. Hochberg filed a corrected exhibit and two factual points, with leave of the Court, on May 7, 2026. Dkt. No. 150. DISCUSSION Defendant requests the Court defer decision on Plaintiffs’ application for attorneys’ fees pending decision on Defendant’s forthcoming motion pursuant to Federal Rules of Civil Procedure 55 and 60 to vacate the default judgment. Dkt. No. 142 at 1, 4. Defendant also argues that her prior failures to participate in this litigation were not willful. Id. at 8. As outlined in the

Court’s opinion and order granting in part and denying in part Plaintiffs’ motion for default judgment, Defendant has engaged in conduct that has “frustrated the litigation process at every turn” and contributed to significant delays in the progress of this case. JC Hosp., 2025 WL 3124313, at *21 (internal quotation marks and citation omitted). It has been one month since Hochberg said that a motion to vacate the judgment would be forthcoming. Dkt. No. 142 at 1. Based on history, there is no reason to believe that the motion will be forthcoming soon, that it will present grounds to vacate the default judgment, or that Hochberg’s arguments now are anything other than a stalling technique.

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§ 1125
15 U.S.C. § 1125