Informed Physician Services, Inc. v. Blue Cross & Blue Shield of Maryland, Inc.

711 A.2d 1330, 350 Md. 308, 1998 Md. LEXIS 422
CourtCourt of Appeals of Maryland
DecidedJune 26, 1998
Docket130, Sept. Term, 1997
StatusPublished
Cited by15 cases

This text of 711 A.2d 1330 (Informed Physician Services, Inc. v. Blue Cross & Blue Shield of Maryland, Inc.) is published on Counsel Stack Legal Research, covering Court of Appeals of Maryland primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Informed Physician Services, Inc. v. Blue Cross & Blue Shield of Maryland, Inc., 711 A.2d 1330, 350 Md. 308, 1998 Md. LEXIS 422 (Md. 1998).

Opinion

WILNER, Judge.

This appeal arises from the demise of an endeavor known as the Select Advantage Network (SAN), developed in 1990 by Blue Cross and Blue Shield of Maryland, Inc. (BCBS). Appellant, InforMed Physicians Services, Inc. (InforMed), sued BCBS in the Circuit Court for Baltimore County for injunctive relief and to recover some $16 million in compensation that it contended BCBS owed to InforMed or to physicians represented by InforMed as a result of the SAN program. The court granted summary judgment in favor of BCBS, and InforMed appealed. We granted certiorari prior to argument in the Court of Special Appeals and shall affirm the judgment entered by the circuit court.

BACKGROUND

In 1990, BCBS provided insurance for about 1.4 million Marylanders. About one million of its subscribers had some form of indemnity plan; the other 400,000 were in health maintenance organizations. Traditionally, at least with respect to group indemnity plans, BCBS used the “usual, customary, and reasonable” (UCR) method of paying health care *312 providers for the covered services provided to BCBS subscribers. We described that method in Insurance Comm’r v. Blue Shield, 295 Md. 496, 501-02, 456 A.2d 914, 917-18 (1988). Briefly, BCBS would determine, for each provider, the fees most frequently charged by that provider for each covered service; that became the “usual” profile for that provider for that service. BCBS would then develop a composite of the various “usual” profiles and, using a weighted system based on the total number of claims, calculate the “customary” profile for that service. The “usual” profiles were arrayed from high to low, and the level at which 90% of the claims would be paid in full became the “customary” profile for the service. As we indicated in Insurance Comm’r, “[ojrdinarily, the amount paid by a plan for a particular service will be the lowest of the provider’s submitted charge, his usual profile, or the customary profile.” Id. at 501-02, 456 A.2d 914.

In an effort to control the escalating costs of health care coverage, BCBS, in the mid-1980’s, developed “preferred provider” plans, under which it afforded a higher level of reimbursement to the subscriber for a covered service if the subscriber was treated by a physician who was a member of the “preferred provider network,” i.e., a physician who agreed to accept a discounted amount for services provided to plan members and to refer subscribers only to physicians in the network. As of 1990, a typical preferred provider contract provided that the health care provider would accept as “payment in full for covered services 90% of [BCBS]’s Usual, Customary, and Reasonable (UCR) payment methodology.”

BCBS is a non-profit health service plan, as defined in then-Maryland Code, Article 48A, § 354 (current § 14-102 of the Insurance Article (1997)), and, until 1996, was prohibited from amending “the terms and provisions of contracts executed or to be executed” with health care providers “until such proposed amendments have been first submitted to, and approved by, the Insurance Commissioner.” See former Article 48A, § 356 (1994 Repl.Vol.). Any contractual change in the method of reimbursement to health care providers thus had to be *313 submitted to and approved by the Insurance Commissioner. See Johns Hopkins Hosp. v. Insurance Comm’r, 302 Md. 411, 413, 488 A.2d 942, 943 (1985); Weiner v. Maryland Ins., 337 Md. 181, 652 A.2d 125 (1995).

In late 1990, BCBS began to develop a more refined system of “credentialed” provider networks, which became known as the Select Advantage Network—the SAN. It was directed at physicians practicing in 20 designated specialties. The objective of the SAN was to recruit selected physicians in each of the 20 specialties who would agree to provide certain statistical data regarding the frequency and costs of services provided by them, to submit to evaluative site visits, and to permit their medical records to be reviewed for content, format, and appropriateness. The data would be analyzed, and each physician would be informed of the comparison between his or her procedures and practices and those of other Maryland physicians in the same specialty. The theory was that, with this knowledge, the physicians would develop more efficient approaches to managing health care. The program was envisioned as part of a more general movement to assure better quality in medical service and “to start winnowing down the gross numbers of providers in the marketplace that are being insured to those that can have demonstrated quality and effectiveness.” Key to the recruitment of the physicians, who would be burdened with the additional administrative work, was the prospect of a higher level of payment for the medical services they provided to BCBS subscribers.

The SAN approach called for the site visits and clinical evaluations to be done by BCBS, but for there to be an independent entity to collect and analyze the data submitted by the physicians and to render general reports to BCBS and individual ones to the physicians. BCBS therefore envisioned three sets of contractual relationships—one between BCBS and the selected physicians, one between the third party and the physicians, and one between BCBS and the third party governing, among other things, compensation for the data *314 collection and analysis service. 1

The initial proposed contract between BCBS and the recruited specialists required the doctors, subject to certain conditions, to allow BCBS’s agent access to data identified as necessary to evaluate the effectiveness and efficiency of the doctor’s practice and to cooperate with BCBS’s efforts to develop and conduct “utilization review activities.” The contract called for a one-year continuation of the current level of reimbursement at 90% of UCR, but provided that, for subsequent years, BCBS would “adjust its calculation of UCR for selected procedures, resulting in an increase in compensation for qualifying physicians.” Qualification for the adjustment would be determined by an index based on the efficiency of the physician’s practices and procedures. Paragraph 11 of the contract provided that, after December 31, 1992, either party could terminate the contract upon 60 days notice. We are informed that, at some point prior to October, 1992, that contract was submitted to and approved by the Insurance Commissioner. 2

Initially, BCBS selected the Barton-Gillet Company, which had an existing contractual relationship with the Medical and Chirurgical Faculty of Maryland, to serve as the third party liaison with the recruited physicians, and, in 1990, an agreement was signed between BCBS and Barton-Gillet.

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711 A.2d 1330, 350 Md. 308, 1998 Md. LEXIS 422, Counsel Stack Legal Research, https://law.counselstack.com/opinion/informed-physician-services-inc-v-blue-cross-blue-shield-of-maryland-md-1998.