In re Anheuser-Busch Beer Labeling Marketing & Sales Practices Litigation

949 F. Supp. 2d 1371, 2013 WL 2569148, 2013 U.S. Dist. LEXIS 81643
CourtUnited States Judicial Panel on Multidistrict Litigation
DecidedJune 10, 2013
DocketMDL No. 2448
StatusPublished
Cited by2 cases

This text of 949 F. Supp. 2d 1371 (In re Anheuser-Busch Beer Labeling Marketing & Sales Practices Litigation) is published on Counsel Stack Legal Research, covering United States Judicial Panel on Multidistrict Litigation primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
In re Anheuser-Busch Beer Labeling Marketing & Sales Practices Litigation, 949 F. Supp. 2d 1371, 2013 WL 2569148, 2013 U.S. Dist. LEXIS 81643 (jpml 2013).

Opinion

TRANSFER ORDER

JOHN G. HEYBURN II, Chairman.

Before the Panel: Pursuant to 28 U.S.C. § 1407, plaintiffs in a Northern District of California action move for centralization of this litigation in the Northern District of California. This litigation currently consists of six actions pending in six districts, as listed on Schedule A.1

Plaintiffs in all actions support the motion in its entirety. Defendant AnheuserBusch Companies, LLC, opposes centralization. If the Panel orders centralization over its objection, Anheuser-Busch argues the Panel should select the Northern District of Ohio.

All actions before us allege that defendant deliberately and systematically overstates the alcohol content of the same eleven malt beverage products by allegedly adding extra water to the finished products. In opposing centralization, defendant principally argues that the factual issues are not sufficiently complex or numerous to warrant centralization because, to the extent the alcohol content of some products vary from their labels, the variance is within the range permitted by federal regulation.2

Plaintiffs argue, and we agree, that notwithstanding defendant’s apparent acknowledgment of some variance for unspecified products, the alleged conduct primarily at issue — systematic overstatement of the alcohol content — will remain in dispute and will involve complex discovery concerning the calibration of the involved equipment and corporate policy with respect to labeling. Defendant also argues that centralization is not warranted because the number of involved actions and counsel is limited and, thus, voluntary [1372]*1372coordination is practicable. This argument is not persuasive considering that six putative class actions are pending in six geographically dispersed districts and the overlap in counsel is minimal. Centralization thus likely will result in significant efficiencies.

On the basis of the papers filed and the hearing session held, we find that these six actions involve common questions of fact, and that centralization under Section 1407 in the Northern District of Ohio will serve the convenience of the parties and witnesses and promote the just and efficient conduct of this litigation. These six putative class actions share factual questions arising from defendants’ alleged deliberate and systematic practice of overstating the alcohol content on the labels of the following malt beverage products: Budweiser, Bud Ice, Bud Light Platinum, Michelob, Michelob Ultra, Hurricane High Gravity Lager, King Cobra, Busch Ice, Natural Ice, Black Crown, and Bud Light Lime. Centralization will eliminate duplicative discovery; prevent inconsistent pretrial rulings, especially with respect to class certification; and conserve the resources of the parties, their counsel and the judiciary.

We are persuaded that the Northern District of Ohio is an appropriate transferee district for this litigation. This district provides a geographically central forum for this nationwide litigation, and is equally convenient to plaintiffs and defendant. Judge Donald C. Nugent, who is presiding over one of the actions, is an experienced transferee judge. We are confident he will steer this litigation on a prudent course.

IT IS THEREFORE ORDERED that pursuant to 28 U.S.C. § 1407, the actions listed on Schedule A and pending outside the Northern District of Ohio are transferred to the Northern District of Ohio and, with the consent of that court, assigned to the Honorable Donald C. Nugent for coordinated or consolidated pretrial proceedings with the action pending in that district and listed on Schedule A.

SCHEDULE A

MDL No. 2448 — IN RE: ANHEUSERBUSCH BEER LABELING MARKETING AND SALES PRACTICES LITIGATION

Northern District of California

Nina Giampaoli, et al. v. Anheuser-Busch Companies, LLC, C.A. No. 3:13-00828

District of Colorado

Joel Richardson v. Anheuser-Busch Companies, LLC, C.A. No. 1:13-00506

District of New Jersey

Brian Wilson v. Anheuser-Busch Companies, LLC, C.A. No. 1:13-01122

Northern District of Ohio

Joseph Hopkins, et al. v. Anheuser-Busch Companies, LLC, C.A. No. 1:13-00413

Eastern District of Pennsylvania

Thomas Greenberg, et al. v. Anheuser-Busch Companies, LLC, C.A. No. 2:13-01016

Northern District of Texas

Michael Seidenstein v. Anheuser-Busch Companies, LLC, C.A. No. 3:13-00917

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Bluebook (online)
949 F. Supp. 2d 1371, 2013 WL 2569148, 2013 U.S. Dist. LEXIS 81643, Counsel Stack Legal Research, https://law.counselstack.com/opinion/in-re-anheuser-busch-beer-labeling-marketing-sales-practices-litigation-jpml-2013.