Hypnotic Hats, Ltd. v. Wintermantel Enterprises LLC

CourtDistrict Court, S.D. New York
DecidedMarch 26, 2020
Docket1:15-cv-06478
StatusUnknown

This text of Hypnotic Hats, Ltd. v. Wintermantel Enterprises LLC (Hypnotic Hats, Ltd. v. Wintermantel Enterprises LLC) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Hypnotic Hats, Ltd. v. Wintermantel Enterprises LLC, (S.D.N.Y. 2020).

Opinion

USDC SDNY DOCUMENT ELECTRONICALLY FILED UNITED STATES DISTRICT COURT DOC#: □ SOUTHERN DISTRICT OF NEW YORK DATE FILED: 3/26/20

HYPNOTIC HATS, LTD., :

Plaintiff, : -against- : 1:15-CV-06478 (ALC) : OPINION AND ORDER WINTERMANTEL ENTERPRISES, LLC, : HYPE SOCKS, LLC, AND HYPE CHEER, . LLC., ° Defendants. *

re eee cee eee cee eee ce eee ee eee eee eee X ANDREW L. CARTER, JR., United States District Judge:

Defendants Wintermantel Enterprises, LLC, Hype Cheer, LLC, and Hype Socks, LLC (collectively, “Defendants”) move this court to decide their Motion for Attorney’s Fees pursuant to 15 U.S.C. § 1117(a), Federal Rule of Civil Procedure 54(d)(2), and Local Civil Rule 7.1 as well as their Motion to Appeal the Clerk of Court’s Taxation of costs pursuant to 28 U.S.C. § 1920, Federal Rule of Civil Procedure 54(d)(1), and Southern District of New York Civil Rule 54.1. (ECF Nos. 103-2 & 113). For the reasons explained below, Defendants’ Motion for Attorney’s Fees is DENIED and Defendants’ Motion to Appeal the Clerk of Court’s Taxation of Costs is DENIED in part and GRANTED in part.

BACKGROUND On August 17, 2015, Plaintiff, Hypnotic Hats, Ltd. (“Hyp”) commenced this action against Defendants, Wintermantel Enterprises, LLC, (“Wintermantel”), Hype Socks, LLC (“Hype Socks”), and Hype Cheer, LLC (“Hype Cheer) alleging federal trademark infringement, federal unfair competition and false designation of origin, and common law unfair competition.

(ECF No. )1. Hyp is a corporation that sells socks and athletic bras in connection with its HYP trademark. Defendants are companies that have sold socks and athletic bras bearing the HYPE SOCKS and HYPE CHEER marks. Hyp alleged that the HYPE marks infringed on its HYP trademark. Defendants argued that the marks were not confusingly similar and that regardless, Hyp’s trademark was invalid. On February 23, 2018, Defendants moved for summary judgment on all counts and Hyp moved for partial summary judgment on its federal trademark claim. (ECF No. 72; ECF No. 73). On September 28, 2018, the Court granted Defendants’ motion for summary judgment on all counts. (ECF No. 98). With respect to Hyp’s Lanham Act claims, the Court explained that courts

“apply a two-prong test, looking ‘first to whether the plaintiff’s mark is entitled to protection, and second to whether the defendant’s use of the mark is likely to cause consumers confusion as to the origin or sponsorship of the defendant’s goods.’” (ECF No. 98 at 6) quoting Tiffany (NJ) Inc. v. eBay, Inc., 600 F.3d, 102 (2d Cir. 2010) (citation and internal quotation marks omitted); see Merck & Co., Inc. v. Mediplan Health Consulting, Inc., 425 F. Supp. 2d 402, 410–411 & n.7 (S.D.N.Y. 2006) (“trademark infringement is a narrower form of unfair competition, and the same legal test applies with respect to both”). The Court concluded that Plaintiff has a valid trademark entitled to protection and then turned to the likelihood of confusion prong of the test, analyzing Defendants’ HYPE SOCKS mark on its athletic socks and HYPE CHEER mark on its athletic bras separately. First, the Court applied the Polaroid factors to consider whether Defendants’ use of the HYPE SOCKS mark was likely to confuse consumers. The Polaroid factors include: (1) the strength of the senior mark; (2) the degree of similarity between the two marks; (3) the proximity of the products; (4) the likelihood that the prior owner will ‘bridge the gap’; (5) actual confusion; (6) the defendant’s good faith (or bad faith) in adopting its own mark; (7) the quality of defendant’s product; and (8) the sophistication of the buyers.

(ECF No. 98 at 9) (quoting Savin Corp. v. Savin Group, 391 F.3d 439, 456 (2d Cir. 2004)) (citing Polaroid Corp. v. Polarad Elec. Corp., 287 F.2d 492, 495 (2d Cir. 1961)). The Court determined that only first factor—strength of the HYP mark—cut in Hyp’s favor. (ECF No. 98. at 10–29). With respect to sports bras, the Court decided that the likelihood of confusion analysis was unnecessary because there could be no infringement since Hyp does not actually use the HYP mark in connection with its bras. (ECF No. 98 at 29–30). On December 21, 2018, the Clerk of Court entered the judgment, closing the case. (ECF No. 102). Pursuant to Federal Rule of Civil Procedure 54(d)(2)(B)(i), Defendants had 14 days, until January 4, 2019, to file a motion for attorney’s fees. On January 15, 2019, Defendants moved for leave to file a late motion for attorney’s fees and contemporaneously submitted their substantive motion for the fess. (ECF. No. 103; ECF No. 103-2). Defendants argued that counsel’s failure to meet the deadline was the result of excusable neglect. (ECF No. 103). Over Hyp’s opposition, the Court granted Defendants’ motion for leave on September 17, 2019. (ECF No. 120). Defendants requested $77,046.45 in attorney’s fees. (ECF No. 103-2 at 9). As the prevailing party, Defendants also petitioned the court for taxation of costs against Hyp pursuant to Federal Rule of Civil Procedure 54(d)(1), Local Civil Rule 54.1(c), and 28 U.S.C. § 1920 and § 1923. (ECF No. 107). Defendants requested $14,639.03 in total costs. (ECF No. 107-1). Hyp objected to Defendants’ request. (ECF No. 109). The Clerk largely agreed with Hyp’s objections and awarded Defendants’ only $2,805.00 in costs. (ECF No. 111). DISCUSSION I. Attorney’s Fees A. Standard of Review

Section 35(a) of the Lanham Act provides that “court[s] in exceptional cases may award reasonable attorney fees to the prevailing party.” 15 U.S.C. § 1117(a). In Octane Fitness, LLC v. ICON Health & Fitness, Inc., the Supreme Court construed the meaning of the term “exceptional case” as used in the Patent Act, 35 U.S.C. § 285, the fees provision of which is worded identically to the Lanham Act’s. 572 U.S. 545, 554 (2014). The Court explained that “an ‘exceptional’ case is simply one that stands out from others with respect to the substantive strength of a party’s litigating position (considering both the governing law and the facts of the case) or the unreasonable manner in which the case was litigated.” Id. Along with the Third, Fourth, Fifth, Sixth, Ninth, and Federal Circuits, the Second Circuit has applied Octane Fitness

to the Lanham Act’s attorney’s fee provision. See Sleepy’s LLC v. Select Comfort Wholesale Corp., 909 F.3d 519, 530–31 (2d Cir. 2018).

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Bluebook (online)
Hypnotic Hats, Ltd. v. Wintermantel Enterprises LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/hypnotic-hats-ltd-v-wintermantel-enterprises-llc-nysd-2020.