HydroFLOW USA LLC v. ECO Integrated Technologies, Inc.

District Court, W.D. Washington·Decided March 11, 2024·No. 2:23-cv-01317·Unknown

Opinion

UNITED STATES DISTRICT COURT WESTERN DISTRICT OF WASHINGTON HYDROFLOW USA, LLC, a Washington CASE NO. 2:23-cv-01317-TL limited liability company, ORDER ON MOTION TO DISMISS Plaintiff, v. INC., a Delaware corporation; JESS RAE BOOTH; and WALTER CARLSON, Defendants.

This is an action for breach of contract, unfair competition, and related claims stemming from the sale of water treatment products. This matter is before the Court on Defendants’ Partial Motion to Dismiss Pursuant to Rule 12(b)(6). Dkt. No. 28. Having reviewed Plaintiff HydroFLOW USA, LLC’s response (Dkt. No. 39), Defendants’ reply (Dkt. No. 40), and the relevant record, the Court GRANTS IN PART and DENIES IN PART the motion with leave to amend. The following allegations are recited as pleaded in the Complaint. See Dkt. No. 1. A. Factual Background Plaintiff HydroFLOW USA, LLC, is a Washington company with its principal place of business in Redmond, Washington. Dkt. No. 1 ¶ 1.1. Plaintiff is the exclusive distributor in the United States and Mexico of HydroFLOW water conditioners that use technology patented by

Hydropath Technology Ltd., based in England. Id. ¶¶ 2.1–2.2. Defendant ECO Integrated Technologies is a Delaware corporation with its principal place of business in Fort Worth, Texas. Id. ¶ 1.2. Defendant Jess Rae Booth is a resident of Florida and serves as Defendant ECO’s Chairman and Chief Executive Officer. Id. ¶ 1.3. Defendant Walter Carlson is a resident of Michigan and serves as Defendant ECO’s Chief Financial Officer. Id. ¶ 1.4. On July 9, 2021, Plaintiff and Defendant ECO entered into a written Distributor Agreement (the “Agreement”) that gave Defendant ECO the right to market and sell certain defined products. Id. ¶ 2.3; see Dkt. No. 1-1 (agreement). Since 2021, Defendant ECO continuously communicated with and ordered products from Plaintiff. Dkt. No. 1 ¶ 2.4. Plaintiff

also conducted extensive training sessions with Defendant ECO, its employees, and its independent sales representatives concerning Plaintiff’s products, related technology, and other business matters. Id. ¶ 2.5. The Agreement contains certain provisions identified and pleaded in the Complaint. Article 4.1 of the Agreement requires Defendant ECO to make payments “within thirty (30) days of the date of receipt of Equipment.” Dkt. No. 1-1 at 5; Dkt. No. 1 ¶ 2.6. Article 7.1 of the Agreement states in part: So long as this Agreement remains in effect and for twelve (12) months after the termination of this Agreement by the Distributor, Distributor and its Dealers shall not distribute, sell or act as an agent or representative of any manufacturer or distributor of products that are functionally comparable to HydroFLOW Equipment, or intended to compete directly with HydroFLOW Equipment. Dkt. No. 1-1 at 6; Dkt. No. 1 ¶ 2.10. Article 12 states that the Agreement may be terminated if either party “shall fail to timely perform and fulfill in any material respect any obligation or condition required of such Party” under the Agreement (and certain conditions). Dkt. No. 1-1 at 8; Dkt. No. 1 ¶ 2.7. Finally, Article 13.3 states that the Agreement may be terminated “[i]f the other Party becomes insolvent or fails to pay its debts when they come due.” Dkt. No. 1-1 at 9; Dkt. No. 1 ¶ 2.8. In June 2023, Plaintiff terminated the Agreement. Dkt. No. 1 ¶ 2.9. In August 2023, Defendant ECO, through Defendant Booth, sent a shareholder update letter (the “Letter”) in which Defendant Booth stated: It has now been two years since we entered into a Distributor Agreement with HydroFlow USA, LLC, the Master Distributor of ‘HydroFlow Units’ that are manufactured by HydroPath, Ltd in the UK. The Distributor Agreement ended in late June 2023. Despite the considerable efforts and investment expended by ECO that we all believed would lead to a very positive revenue-producing business opportunity, that has not been the case. We began April 2022 to create a Dealer Network to supplement ECO’s direct sales activities. We currently have 10 Dealers and Master Affiliates that believe that the sale of water treatment units or service agreements are still a viable business model. We have concluded that the HydroFlow Unit’s cost are too expensive for ECO to provide Demo units for either our Dealers and Affiliates or for our installations to support sales or service agreement efforts. The high costs necessitate sales prices that are too expensive to produce the level of profitability necessary. We therefore have researched other internationally available alternatives that we can purchase at a much lower price such that we and our Dealer/Affiliates will be in a position to offer our newly sourced water treatment units that are functionally equivalent to HydroFlow Units at approximately 60+% lower prices, each covered by a 5-year manufacturer’s warranty. We are exploring several alternatives for the disposition of our existing HydroFlow Unit inventory. This New Direction will be operated under a wholly owned subsidiary named ECO ProFlo, LLC. Dkt. No. 1-2 (Letter) at 2 (emphases in original); Dkt. No. 1 ¶ 2.12. Plaintiff also obtained what it believes to be “a Chinese knock-off” of Plaintiff’s own water treatment product that it alleges Defendant intends to distribute in direct competition with Plaintiff. See Dkt. No. 1 ¶ 2.13 (including photo). Plaintiff believes the two products are “functionally identical.” Id. ¶ 2.14.

In addition, Plaintiff alleges that, at least at the time of filing, Defendant ECO made the following representation on its website: THE VALUE PROPOSITION: ECO ProFlo offers state-of-the-art, advanced, environmentally friendly water technology sales and services that improve equipment efficiencies and long-term asset life while significantly reducing operating expenses. Other competitive water treatment technologies fall short of ECO ProFlo’s solutions. ECO ProFlo units, with unparalleled patented and proven electronic water products and services, will reduce the costs associated with water use. Dkt. No. 1 ¶ 2.15 (emphasis in original). Plaintiff believes the “ECO ProFlo” units are “not patented [and] have no proven track record or testing to prove their effectiveness.” Id. ¶ 2.16. Finally, Plaintiff alleges that Defendant ECO, through Defendants Booth and Carlson, and with the aid of certain named employees, “have entered into a conspiracy and combination with the intent to wrongfully compete against [Plaintiff] by selling ‘ECO ProFlo’ products, and to use and disseminate into interstate commerce untrue and false statements regarding [Plaintiff’s] products and ‘ECO ProFlo’ products.” Id. ¶ 2.18. The named employees “were all exposed to [Plaintiff] training seminars provided to [Defendant] ECO and are intimately aware of Hydropath technology, [Plaintiff] sales strategies, and related confidential information.” Id. ¶ 2.19. B. Procedural History On August 24, 2023, Plaintiff commenced this action. Dkt. No. 1. Plaintiff brings claims for breach of contract and breach of implied duty of good faith and fair dealing (id. ¶¶ 3.1–3.7), civil conspiracy (id. ¶¶ 4.1–4.4), declaratory relief (id. ¶¶ 5.1–5.4), and violations of the federal Lanham Act and the Washington Consumer Protection Act (“WCPA”) (id. ¶¶ 6.1–6.9). On September 7, 2023, Plaintiff filed an initial motion for preliminary injunction. Dkt. No. 6. That motion, and its declarations, were stricken as improperly filed. Dkt. Nos. 8, 10. On September 28, 2023, Plaintiff filed a renewed motion for a preliminary injunction (Dkt. No. 14),

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HydroFLOW USA LLC v. ECO Integrated Technologies, Inc., (W.D. Wash. 2024).

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