Hernandez v. W.R. Thomas CA4/1

• Court: California Court of Appeal
• Decided: January 8, 2015
• Docket: D064036
• Status: Unpublished

Opinion

Filed 1/8/15 Hernandez v. W.R. Thomas CA4/1 NOT TO BE PUBLISHED IN OFFICIAL REPORTS California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or ordered published for purposes of rule 8.1115.

COURT OF APPEAL, FOURTH APPELLATE DISTRICT

DIVISION ONE

STATE OF CALIFORNIA

WENDY HERNANDEZ et al., D064036

Plaintiffs and Appellants,

v. (Super. Ct. No. ECU06984)

W.R. THOMAS, INC.,

Defendant and Respondent.

APPEAL from an order of the Superior Court of Imperial County, Jeffrey B.

Jones, Judge. Affirmed.

The Hanson Law Firm, John W. Hanson and Elisa M. Swanson, for Plaintiffs and

Appellants.

Flynn & Flynn and Gregory E. Flynn; Stephen M. Hogan, for Defendants and

Respondents. Wendy Hernandez and her mother, Sandra Hernandez, bought a used car from

Direct Auto Plaza.1 Less than one year later, they sued Direct Auto asserting contract,

tort, and statutory claims arising from the sale. On the statutory causes of action,

plaintiffs sought to certify a class and requested their appointment as class

representatives.

Direct Auto responded by petitioning to compel arbitration based on an arbitration

provision in the parties' purchase agreement. The arbitration provision contained a class

action waiver. Plaintiffs objected to the petition, asserting the arbitration clause was not

enforceable because various provisions were unconscionable under California law. After

considering the parties' written submissions and conducting an evidentiary hearing, the

court rejected the unconscionability defense and ordered the matter to arbitration.

On appeal, plaintiffs contend the arbitration provision is procedurally and

substantively unconscionable under California law. The California Supreme Court is

currently considering an identical unconscionability challenge to the identical arbitration

provision in the same industry-drafted automobile sales contract. (Sanchez v. Valencia

Holding Co., LLC (2011) 201 Cal.App.4th 74, review granted Mar. 21, 2012, S199119

(Sanchez).) During the almost three years that Sanchez has been pending, the high court

1 Direct Auto Plaza is a dba of the defendant, W.R. Thomas, Inc. We shall refer to this defendant as Direct Auto. When referring to plaintiffs individually, we will use their first names to avoid confusion. 2 has granted and held numerous petitions for review of Court of Appeal decisions

addressing similar (if not identical) challenges to the identical arbitration provision.2

These intermediate courts have reached conflicting conclusions based on several different

theories and rationales. The Sanchez case also raises the broader question of the impact

of the United States Supreme Court's Federal Arbitration Act (FAA) preemption

decision, AT&T Mobility LLC v. Concepcion (2011) 563 U.S. __ [131 S.Ct. 1740]

(Concepcion), on unconscionability analysis under California law.

As reflected by the number of cases pending before the California Supreme Court

and the widely divergent views of these courts, the proper evaluation of an

unconscionability challenge to FAA arbitration provisions is unsettled. We nonetheless

are presented with the issue and must resolve the matter under current California law.

(See Sonic-Calabasas A, Inc. v. Moreno (2013) 57 Cal.4th 1109 (Sonic II); Pinnacle

Museum Tower Assn. v. Pinnacle Market Development (2012) 55 Cal.4th 223

(Pinnacle).) Applying this law to the evidentiary record before us and in light of the

specific appellate arguments asserted by the parties, we conclude the parties' arbitration

2 These cases include: Gillespie v. Svale Del Grande, Inc., review granted July 9, 2014, S218704; Cheroti v. Harvey & Madding, Inc., review granted June 25, 2014, S218724; Gonzalez v. Metro Nissan of Redlands, review granted November 26, 2013, S214121; Vargas v. SAI Monrovia B, Inc. (2013) 216 Cal.App.4th 1269, review granted August 21, 2013, S212033; Vasquez v. Greene Motors, Inc. (2013) 214 Cal.App.4th 1172, review granted June 26, 2013, S210439; Natalini v. Import Motors, Inc. (2013) 213 Cal.App.4th 587, review granted May 1, 2013, S209324; Flores v. West Covina Auto Group (2013) 212 Cal.App.4th 895, review granted April 10, 2013, S208716; Goodridge v. KDF Automotive Group, Inc. (2012) 209 Cal.App.4th 325, review granted December 19, 2012, S206153; Caron v. Mercedes-Benz Financial Services USA LLC (2012) 208 Cal.App.4th 7, review granted October 24, 2012, S205263. 3 agreement contains certain elements of procedural and substantive unconscionability, but

these elements are insufficient to preclude the enforceability of the arbitration agreement.

We thus affirm the order.3

FACTUAL AND PROCEDURAL BACKGROUND

In about August 2011, plaintiffs, residents of Washington state, purchased a used

2007 Dodge Caliber from Direct Auto. Although the record is not entirely clear, it

appears the purchase price was approximately $15,000. Both plaintiffs signed the sales

contract containing an arbitration agreement.

About seven months later, plaintiffs filed a complaint against Direct Auto. They

alleged that Direct Auto failed to: (1) pay off a preexisting lien on the vehicle;

(2) complete the transfer of registration to permit them to register the vehicle in

Washington state; (3) "smog the . . . vehicle" as required by applicable law; and

(4) properly identify their $500 down payment on the sales contract. They also alleged

that at the time of the sale, Direct Auto was aware Wendy had mental health issues and

her mother Sandra was physically disabled, and both plaintiffs received disability

income.

3 During the past several years, different panels of this court have reached conclusions on unconscionability challenges to this same arbitration provision. To the extent the conclusions and/or reasoning have differed or changed over this time, our views continue to evolve as we have the benefit of additional appellate decisions in this area and the benefit of the California Supreme Court's continuing refinement of our state's unconscionability analysis under the FAA. Additionally, each case must be decided on its own factual record. 4 Plaintiffs alleged numerous causes of action, including: (1) negligent and

intentional misrepresentation; (2) violation of the Consumers Legal Remedies Act

(seeking injunctive relief only) (Civ. Code, § 1750 et seq.); (3) breach of warranty;

(4) violation of the Rees-Levering Motor Vehicle Sales and Finance Act (Civ. Code,

§ 2981 et seq.); and (5) violation of the Unfair Business Practices Act (Bus. & Prof.

Code, § 17200). Plaintiffs sought to certify a class on some of their factual allegations

contained in certain causes of action. Specifically, they sought to represent a class of

Direct Auto customers whose down payments were not adequately identified on the sales

contract and/or whose vehicles did not receive a smog certification before the sale.

Direct Auto moved to compel arbitration. In support Direct Auto submitted a

copy of the parties' sales contract containing the arbitration agreement. The contract—an

industry-drafted preprinted purchase agreement—is a single sheet about 26 inches long

with numerous provisions in small print on the front and back side. The arbitration

provision is located on the back of the agreement, along with numerous other provisions,

and is outlined in black lines, as are several other provisions. The arbitration provision is

printed in about 8-point type. Both plaintiffs signed the contract on about 10 places on

the front side, but there are no signatures or initials by either plaintiff on the back of the

contract.

The arbitration provision reads as follows:

"ARBITRATION CLAUSE PLEASE REVIEW-IMPORTANT-AFFECTS YOUR LEGAL RIGHTS

"1. EITHER YOU OR WE MAY CHOOSE TO HAVE ANY DISPUTE BETWEEN US DECIDED BY ARBITRATION AND NOT IN COURT OR BY JURY TRIAL.

5 "2. IF A DISPUTE IS ARBITRATED, YOU WILL GIVE UP YOUR RIGHT TO PARTICIPATE AS A CLASS REPRESENTATIVE OR CLASS MEMBER ON ANY CLASS CLAIM YOU MAY HAVE AGAINST US INCLUDING ANY RIGHT TO CLASS ARBITRATION OR ANY CONSOLIDATION OF INDIVIDUAL ARBITRATIONS.

"3. DISCOVERY AND RIGHTS TO APPEAL IN ARBITRATION ARE GENERALLY MORE LIMITED THAN IN A LAWSUIT, AND OTHER RIGHTS THAT YOU AND WE WOULD HAVE IN COURT MAY NOT BE AVAILABLE IN ARBITRATION.

"Any claim or dispute, whether in contract, tort, statute or otherwise (including the interpretation and scope of this Arbitration Clause, and the arbitrability of the claim or dispute), between you and us or our employees, agents, successors or assigns, which arises out of or relates to your credit application, purchase or condition of this vehicle, this contract or any resulting transaction or relationship (including any such relationship with third parties who do not sign this contract) shall, at your or our election, be resolved by neutral, binding arbitration and not by a court action. If federal law provides that a claim or dispute is not subject to binding arbitration, this Arbitration Clause shall not apply to such claim or dispute. Any claim or dispute is to be arbitrated by a single arbitrator on an individual basis and not as a class action. You expressly waive any right you may have to arbitrate a class action. You may choose one of the following arbitration organizations and its applicable rules: the National Arbitration Forum . . . (www.arbforum. com), the American Arbitration Association . . . (www.adr.org), or any other organization that you may choose subject to our approval. You may get a copy of the rules of these organizations by contacting the arbitration organization or visiting its website.

"Arbitrators shall be attorneys or retired judges and shall be selected pursuant to the applicable rules. The arbitrator shall apply governing substantive law in making an award. The arbitration hearing shall be conducted in the federal district in which you reside. . . . We will advance your filing, administration, service or case management fee and your arbitrator or hearing fee all up to a maximum of $2500, which may be reimbursed by decision of the arbitrator at the arbitrator's discretion. Each party shall be responsible for its own attorney, expert and other fees, unless awarded by the arbitrator under applicable law. If the chosen arbitration organization's rules conflict with this Arbitration Clause, then the provisions of this Arbitration Clause shall control. The arbitrator's award shall be final and binding on all parties, except that in the event the arbitrator's award for a party is $0 or against a party is in excess of $100,000, or includes an award of injunctive relief against a party, that party may request a new arbitration under the rules of the arbitration organization by a three-arbitrator panel. The appealing party requesting new arbitration shall be responsible for the filing fee and other arbitration costs subject to a final determination by the arbitrators of a fair apportionment

6 of costs. Any arbitration under this Arbitration Clause shall be governed by the Federal Arbitration Act (9 U.S.C. § 1 et. seq.) and not by any state law concerning arbitration.

"You and we retain any rights to self-help remedies, such as repossession. You and we retain the right to seek remedies in small claims court for disputes or claims within that court's jurisdiction, unless such action is transferred, removed or appealed to a different court. Neither you nor we waive the right to arbitrate by using self-help remedies or filing suit. Any court having jurisdiction may enter judgment on the arbitrator's award. This Arbitration Clause shall survive any termination, payoff or transfer of this contract. If any part of this Arbitration Clause, other than waivers of class action rights, is deemed or found to be unenforceable for any reason, the remainder shall remain enforceable. If a waiver of class action rights is deemed or found to be unenforceable for any reason in a case in which class action allegations have been made, the remainder of this Arbitration Clause shall be unenforceable."

Plaintiffs opposed the motion to compel arbitration, arguing the arbitration clause

was procedurally and substantively unconscionable and therefore unenforceable. In

support, they submitted their own declarations and the declarations of their counsel. In

their declarations, each plaintiff stated the sales contract was presented on a take-it-or-

leave-it-basis, and there was no discussion of the arbitration clause and they were

unaware there was such a clause in the contract. Wendy said they negotiated with the

salespeople solely in Spanish, but were never given a contract in Spanish. Wendy also

said:

"My mother and I are both disabled and live off our SSI. I have long-term mental health issues, and have been under a psychiatrist's care for over 10 years for schizophrenia and anxiety disorder . . . . We were both confused and exhausted by the over five hours we had to spend at the dealership. Except for a bag of chips, I was without food. . . . The dealership personnel pushed us to sign the papers and we did not have a fair chance to understand what was on them. . . .

"The finance person told me to sign at various places on the front of the contracts. There were numerous other contracts and papers to be signed at that time. No one . . . ever discussed an arbitration clause with me . . . I did not know what an arbitration even was until my

7 attorney told me the dealership is trying to force us out of court and into arbitration. There was nothing to sign on the back, and the dealer did not turn it over. I would never have given up my rights to court and a judge and jury, or ever agree to expensive costs, had [I] known and had a choice."

Sandra similarly stated:

"I am disabled and live off SSI. I live with my daughter [Wendy] who helps take care of me. I have mental and physical health issues: severe arthritis, high blood pressure, diabetes, and thyroid problems . . . . The day they sold us the vehicle, we were both confused and exhausted, spending five hours at the dealership. We were there until late, and they were closing up when we could finally leave. I speak and read no English, but was never given a copy of the contract in Spanish. . . .

"The finance person had me sign places on the front of the contracts, and I did what I was told. Nobody at the dealership ever mentioned anything about arbitration. . . . I would never have given up my rights to court and a judge and jury, or ever agree to expensive costs, if I had a choice or was told about it."

In his declaration, plaintiffs' counsel stated that based on his review of the AAA

Web site, there is a minimum administrative fee of $3,350 for a consumer's nonmonetary

claim or a claim that exceeds $75,000, and that based on his telephone conversation with

an AAA representative, arbitrators' hourly rates range from $250 to $650 per hour in

consumer matters.

Based on this evidence,4 plaintiffs argued the arbitration clause was procedurally

unconscionable because they never received a Spanish-translated contract; the agreement

was presented to them on a take-it-or-leave-it basis; the arbitration clause was hidden on

4 We have summarized only the evidence admitted by the court. The court sustained various evidentiary objections to additional asserted facts, and plaintiffs do not challenge those rulings on appeal. 8 the contract's back side; they were pressured to sign the agreement; and they were not

given the specific AAA rules governing the arbitration. They also argued the arbitration

clause was substantively unconscionable because: (1) the finality-exception provisions

are unfairly one-sided; (2) the arbitration costs are "[p]rohibitively [e]xpensive"; and (3)

the exemptions for the repossession remedy and small claims actions are unfairly one-

sided.

Direct Auto countered that each of the challenged arbitration provisions apply

"even-handedly" and are not unfair to the consumer. With respect to the AAA arbitration

costs, Direct Auto presented evidence that Direct Auto would be required to pay $975

and a case service fee of $300 if an arbitration hearing is held in this case, and the

consumer would pay no administrative fee. Direct Auto also presented evidence that

AAA has administrative fee waiver rules available to limited-income consumers that are

consistent with civil procedure statutes. (See Code Civ. Proc., § 1284.3.) Additionally,

the evidence showed that although a consumer is responsible for one-half of an arbitrator

fee of $750 per day, the consumer may request that the AAA provide a pro bono

arbitrator. Based on this evidence, Direct Auto argued that "Arbitration is no more

expensive to the parties than going through a court action . . . , [I]t is actually more

economical, more efficient and less time consuming for the parties (and witnesses) to the

dispute." Direct Auto also argued the class action waiver was enforceable and not

unconscionable under Concepcion, supra, 131 S.Ct. 1740.

Direct Auto also submitted the declaration of its finance manager, Ruben

Guglielmini, who stated:

9 "As a finance manager at Direct Auto Plaza I sit down with the customers to discuss their purchase agreement before they sign it and determine whether they want to purchase any additional items with the car, such as a service contract or theft deterrent device.

"I have reviewed the sales file for Plaintiffs' purchase of their 2007 Dodge Caliber . . . . I was the finance manager on the sale of the [vehicle]. . . . [At the time] it was my custom and practice to provide the customer with the contract and allow them an opportunity to review it, discuss the terms in the contract with the customer, including the existence of an arbitration agreement in the contract before the customer signs the contract.

"I provided Plaintiffs with an interest rate for their purchase of the 2007 Dodge Caliber and they told me that they were going to see if they could get a better interest rate themselves. I am informed and believe[d] that they did obtain a better interest rate themselves directly [through] a credit union for the purchase of the [vehicle] . . . ." (Italics added.)

Direct Auto additionally submitted a declaration of David Merrill, Direct Auto's

president and general manager. He described the parties' settlement negotiations after

plaintiffs purchased the car, and stated that all of these communications were in English

and the daughter (Wendy) was a "tough, tenacious and demanding negotiator," who was

"questioning, deliberate, unrelenting and demanding about what she wanted, and

understood all aspects of the settlement discussions . . . ."5

After considering these submissions, the court issued an order scheduling an

evidentiary hearing "on the limited issue of whether the negotiations for the purchase of

the vehicle were conducted in Spanish or English, and whether [plaintiffs], or either of

them, are able to communicate in English language." All parties were represented at the

5 Although Merrill referred to Sandra instead of Wendy in the declaration, the record supports that this was an inadvertent error. 10 ensuing (unreported) hearing. The hearing took approximately 90 minutes, and included

examination and cross examination of several witnesses, including both plaintiffs, finance

manager Guglielmini, and general manager Merrill. Numerous exhibits were introduced

at the hearing. After considering this evidence, the court took the matter under

submission.

Several months later, the court issued an order finding the arbitration agreement

was not unconscionable and granting Direct Auto's petition to compel arbitration. On the

procedural unconscionability issue, the court found the sales contract "is a contract of

adhesion" that was presented on a " 'take it or leave it' " basis without any reasonable

opportunity to negotiate. But the court found other factors supported the existence of

only a "low" level of procedural unconscionability, including that plaintiffs had a choice

of buying a used vehicle from a private party rather than from a dealer that used this form

contract; the fact that Wendy's signature was immediately below a sentence on the front

of the contract referring to the arbitration provision on the back of the form; and the

evidence showed the finance manager specifically recalled the negotiations were

conducted in English. Under the evidence presented, the court found "the level of

surprise [was] minimal or nonexistent."

On the substantive unconscionability issue, the court stated that "[s]ubstantive

unconscionability will be found where the contract is so one-sided that it 'shocks the

conscience,' " and applied this rule to each of the challenged provisions, including the

finality provisions, the arbitration cost provisions, and the exemption for self-help and

small claims actions. After conducting this analysis, the court concluded that plaintiffs

11 did not meet their burden to show any of the challenged provisions were substantively

unconscionable.

In the Disposition section of the order, the court stated: "The petition is

GRANTED. The parties are directed to initiate arbitration with the American Arbitration

Association, or such other forum to which they agree, pursuant to the rules of that forum.

The present action is STAYED pending completion of arbitration or further order of the

court."

DISCUSSION

I. Appealability

Direct Auto contends the order granting its petition to compel arbitration is not

appealable, and we should therefore dismiss the appeal. We conclude the order is

appealable under the death knell exception to the one final judgment rule.

Generally, an order compelling arbitration is not appealable. (Abramson v.

Juniper Networks, Inc. (2004) 115 Cal.App.4th 638, 648.) Review of an order must

await appeal of the final judgment entered after arbitration. (Ibid.) However, an order

that "virtually demolishe[s] the action as a class action" and is "tantamount to a dismissal

of the action as to all members of the class other than plaintiff" (Daar v. Yellow Cab Co.

(1967) 67 Cal.2d 695, 699) is appealable under the " 'death knell' " doctrine. (In re

Baycoll (2011) 51 Cal.4th 751, 757.) Under this doctrine, orders to compel arbitration of

a class action complaint are immediately appealable if the order requires the plaintiff to

pursue the claims on an individual basis and dismisses the remaining class members.

(See Franco v. Athens Disposal Co., Inc. (2009) 171 Cal.App.4th 1277, 1288.)

12 Direct Auto argues this rule is inapplicable here because the court did not

expressly dismiss the class claims or members, and instead merely ordered the entire

matter to arbitration. This argument elevates form over substance. The arbitration

provision included an unambiguous class action waiver: "Any claim or dispute is to be

arbitrated by a single arbitrator on an individual basis and not as a class action. You

expressly waive any right you may have to arbitrate a class action." Under federal and

state law, this class action waiver must be enforced. (See Concepcion, supra, 131 S.Ct.

at pp. 1743-1745; Iskanian v. CLS Transportation Los Angeles, LLC (2014) 59 Cal.4th

348, 362-366 (Iskanian).) Under the terms of the arbitration provision, the arbitrator is

required to apply the applicable substantive law and thus would have no discretion to

permit a class action in arbitration. This was the position taken by Direct Auto in its

papers below. Based on these arguments and the unambiguous record showing a class

action waiver, the court's order compelling the matter to arbitration necessarily meant that

the arbitrator must consider plaintiffs' claims as individual claims and not on behalf of a

class. Because the challenged court order—in substance—eliminated the class members

from the action, the order was appealable under the death knell doctrine.

Direct Auto alternatively argues the order is not appealable because the rationale

underlying the death knell doctrine does not apply to this case because plaintiffs have the

incentive to litigate their individual claims in arbitration. We need not decide whether

this argument provides a valid exception to the death knell doctrine. Even if the

argument had legal and factual merit, we would conclude that under the particular

circumstances here it would be appropriate to treat the appeal as a petition for writ of

13 mandate for purposes of judicial efficiency and to preserve judicial and party resources.

(See Phillips v. Sprint PCS (2012) 209 Cal.App.4th 758, 767-768.)

II. Principles Governing Unconscionability Analysis of FAA Arbitration Agreements

The parties' agreement is governed by the FAA, which preempts state laws

inconsistent with the federal act's provisions and objectives. (Concepcion, supra, 131

S.Ct. at pp. 1745-1747.) A strong public policy favors the enforceability of FAA

arbitration agreements. (Ibid.) "The 'principal purpose' of the FAA is to 'ensur[e] that

private arbitration agreements are enforced according to their terms.' " (Id. at p. 1748.)

Under FAA preemption analysis, the United States Supreme Court disapproved of

a California Supreme Court decision holding that class action waivers in consumer form

contracts are per se unconscionable and thus unenforceable. (Conception, supra, 131

S.Ct. at pp. 1746-1753; see Discover Bank v. Superior Court (2005) 36 Cal.4th 148.)

The court explained that a state law contract defense is unenforceable if it applies only to

arbitration or if it derives its meaning from the fact that an agreement to arbitrate is at

issue. (Concepcion, supra, at pp. 1745-1746.) The court further stated that even if a state

law applies evenly to all contracts, the FAA preempts the law if—as applied—it

interferes with the "fundamental attribute[s] of arbitration," which include lower costs,

greater efficiency, and speed. (Id. at pp. 1748, 1751-1753; Iskanian, supra, 59 Cal.4th at

p. 362; Sonic II, supra, 57 Cal.4th at p. 1143.)

After Concepcion, the California Supreme Court reaffirmed that California's

statutory unconscionability defense remains a potentially viable defense to a petition to

compel arbitration (in areas other than class action waivers). (Sonic II, supra, 57 Cal.4th

14 at pp. 1142-1143, 1145; see Pinnacle, supra, 55 Cal.4th at pp. 234-236, 246.) Our high

court has also confirmed that California unconscionability law continues to require an

evaluation of both procedural and substantive elements. (Pinnacle, supra, at pp. 246-

247.) "The procedural element addresses the circumstances of contract negotiation and

formation, focusing on oppression or surprise due to unequal bargaining power.

[Citations.] Substantive unconscionability pertains to the fairness of an agreement's

actual terms and to assessments of whether they are overly harsh or one-sided.

[Citations.] . . . . [¶] Both procedural unconscionability and substantive

unconscionability must be shown, but 'they need not be present in the same degree' and

are evaluated on ' "a sliding scale." ' [Citation.] '[T]he more substantively oppressive the

contract term, the less evidence of procedural unconscionability is required to come to the

conclusion that the term is unenforceable, and vice versa.' [Citation.]" (Id. at pp. 246-

247.)

The party seeking to compel arbitration has the burden to show a valid arbitration

agreement, and the party asserting an unconscionability defense bears the burden of

proving all facts necessary to the defense by a preponderance of the evidence. (Pinnacle,

supra, 55 Cal.4th at p. 247; Engalla v. Permanente Medical Group (1997) 15 Cal.4th

951, 972.) "In these summary proceedings, the trial court sits as a trier of fact, weighing

all the affidavits, declarations, and other documentary evidence, as well as oral testimony

received at the court's discretion, to reach a final determination." (Ibid.) " ' "We will

uphold the trial court's resolution of disputed facts if supported by substantial evidence.

[Citation.] Where, however, there is no disputed extrinsic evidence considered by the

15 trial court, we will review its arbitrability decision de novo." [Citation.]' [Citation.]"

(Bruni v. Didion (2008) 160 Cal.App.4th 1272, 1282-1283 (Bruni).) The question

whether an arbitration provision is unconscionable—based on the undisputed facts or the

facts found by the trial court—is ultimately a question of law. (Ibid.; Higgins v. Superior

Court (2006) 140 Cal.App.4th 1238, 1250.)

Applying these rules, we consider plaintiffs' contentions that the court erred in

concluding that they did not prove their unconscionability defense to the enforceability of

the arbitration agreement.

III. Procedural Unconscionability

Procedural unconscionability requires oppression or surprise. " 'Oppression arises

from an inequality of bargaining power that results in no real negotiation and an absence

of meaningful choice.' [Citation.] Surprise is defined as ' "the extent to which the

supposedly agreed-upon terms of the bargain are hidden in the prolix printed form drafted

by the party seeking to enforce the disputed terms." ' [Citation.]" (Gatton v. T-Mobile

USA, Inc. (2007) 152 Cal.App.4th 571, 581.)

The trial court found there was only a "low" level of procedural unconscionability

under the circumstances of this case. In reaching this conclusion, the court reviewed

conflicting declarations, held an evidentiary hearing, and made credibility determinations.

Because the relevant facts were disputed, we are required to uphold the court's factual

findings unless they are not supported by substantial evidence. (Bruni, supra, 160

Cal.App.4th at pp. 1282-1283.) In conducting this review, we must infer the court made

16 every implied factual finding necessary to support its order and we review those implied

findings for substantial evidence. (Ibid.)

Applying these review standards, the evidence supports the court's finding that

there was only a low level of oppression and surprise. Although the industry-drafted

purchase agreement is a contract of adhesion, and does not clearly disclose the arbitration

agreement by including it in small typeface on the back of a lengthy printed form, there

was evidence supporting that the finance manager gave plaintiffs time to review the

contract and that he pointed out the existence of the arbitration agreement before

plaintiffs signed the contract. In his declaration, the finance manager stated when

plaintiffs purchased their vehicle, his custom and practice was to point out the arbitration

provision to buyers before they signed the agreement, and to provide buyers with time to

review the entire contract. The finance manager testified at the evidentiary hearing, and

the court had the opportunity to consider his credibility and factors affecting his memory

and any possible bias. The evidence further showed that Wendy, who was acting on

behalf of herself and her mother, spoke fluent English, and was fully competent to assert

her rights and to understand the terms of the agreement.

Further, a provision on the front side of the contract—which was immediately

above Wendy's signature—stated in capital letters (although in substantially smaller type

than what appears here):

"YOU AGREE TO THE TERMS OF THIS CONTRACT. YOU CONFIRM THAT BEFORE YOU SIGNED THIS CONTRACT, WE GAVE IT TO YOU, AND YOU WERE FREE TO TAKE IT AND REVIEW IT. YOU ACKNOWLEDGE THAT YOU HAVE READ BOTH SIDES OF THIS CONTRACT, INCLUDING THE

17 ARBITRATION CLAUSE ON THE REVERSE SIDE. BEFORE SIGNING BELOW, YOU CONFIRM THAT YOU RECEIVED A COMPLETELY FILLED-IN COPY WHEN YOU SIGNED IT."

The court found it significant that Wendy signed immediately below this provision and

that part of her signature physically "intrude[d] on the word 'arbitration' " in the clause.

On this record, the court had a reasonable basis to find that although plaintiffs

were the weaker parties in the negotiation, they were not necessarily surprised by the

arbitration clause and had a meaningful choice not to purchase the car from Direct Auto

if they did not wish to waive their jury trial rights on claims arising from the purchase.

Based on the court's factual findings, the court did not err in finding the procedural

unconscionability was low in this case.

Plaintiffs' appellate contentions on the procedural unconscionability finding are

unpersuasive. Most important, plaintiffs forfeited their right to challenge the court's

factual findings. When an appellant contends the evidence is insufficient to support a

finding, the appellant must set forth in the appellant's opening brief all the evidence

material to that finding, including the evidence unfavorable to his or her position.

(Foreman & Clark Corp. v. Fallon (1971) 3 Cal.3d 875, 881.) "[T]he appellant has the

duty to fairly summarize all of the facts in the light most favorable to the judgment."

(Boeken v. Philip Morris, Inc. (2005) 127 Cal.App.4th 1640, 1658.) An appellant must

state fully, with transcript citations, the evidence claimed to be insufficient to support the

trial court's findings. (In re Marriage of Fink (1979) 25 Cal.3d 877, 887.) "An appellate

court will consider the sufficiency of the evidence to support a given finding only after a

party tenders such an issue together with a fair summary of the evidence bearing on the

18 challenged finding, particularly including evidence that arguably supports it." (Huong

Que, Inc. v. Luu (2007) 150 Cal.App.4th 400, 409-410.) Unless this is done, the asserted

error is deemed waived. (Foreman & Clark, at p. 881.)

In this case, plaintiffs did not have a separate factual section in their appellate

brief, nor did they make any effort to discuss the facts relevant to the contract

negotiations for the vehicle purchase. Contrary to plaintiffs' assertions, the section of

their appellate brief entitled "NATURE OF THE ACTION" does not include the facts

relevant to the unconscionability issues, and instead contains only a brief description of

plaintiffs' complaint allegations. Moreover, we reject plaintiffs' argument there was no

need to discuss or describe the relevant facts because our review is purely de novo. As

explained above, an appellate court's review of a procedural unconscionability finding is

de novo only where there was no extrinsic evidence or the extrinsic evidence was

undisputed. (See Peng v. First Republic Bank (2013) 219 Cal.App.4th 1462, 1468;

Bruni, supra, 160 Cal.App.4th at pp. 1282-1283.) Because the court here resolved

factual disputes, we are required to accept the court's factual findings if supported by

substantial evidence, and based on those facts consider the extent to which the contract

was procedurally unconscionable. Plaintiffs have not set forth a sufficient statement of

facts discussing all of the material evidence, both favorable and unfavorable, to provide

this court with a proper basis upon which to consider their procedural unconscionability

challenges.

This problem is compounded by plaintiffs' failure to supply a reporter's transcript

of the evidentiary hearing. Plaintiffs argue that there was no need to preserve this

19 evidence because the sole purpose of the hearing was to determine the credibility of

plaintiffs' claims that the sales negotiations were conducted in Spanish. However, there

is nothing on the record showing that this hearing was in fact limited to this issue. The

court minutes show the 90-minute hearing pertained to the negotiations leading to the

execution of the sales contract and other sales documents, and that at least four witnesses

were examined and cross-examined. These negotiations were highly relevant to the

procedural unconscionability issue. In the absence of a reporter's transcript of the

relevant hearing, we cannot evaluate issues requiring a factual analysis and must presume

"the trial court acted duly and regularly and received substantial evidence to support its

findings." (Stevens v. Stevens (1954) 129 Cal.App.2d 19, 20; see Pringle v. La Chapelle

(1999) 73 Cal.App.4th 1000, 1003; Hodges v. Mark (1996) 49 Cal.App.4th 651, 657.)

We also find unavailing plaintiffs' challenge to the court's discussion of the

alternatives to purchasing a vehicle from a commercial car dealer. Although the

availability of market alternatives is generally not dispositive in the procedural

unconscionability analysis, it can be a relevant factor (among many) in analyzing the

degree of oppression arising from the challenged provision in an adhesive contract. (See

Morris v. Redwood Empire Bancorp (2005) 128 Cal.App.4th 1305, 1320; see also Lhotka

v. Geographic Expeditions, Inc. (2010) 181 Cal.App.4th 816, 822-824.) Plaintiffs'

arguments that they had no meaningful market alternatives is a factual argument to be

resolved by the trier of fact and not by an appellate court. In this regard, the court did not

err in taking judicial notice of the commonly understood fact that used cars are sold by

private individuals as well as dealers. (Evid. Code, § 452, subd. (g).)

20 Finally, we find unavailing plaintiffs' argument that the court erred in finding a

low level of procedural unconscionability because Direct Auto did not attach the specific

AAA rules to the contract. We agree with those courts that have found the failure to

include these rules to be of minor significance, particularly where plaintiffs do not show

that any material portion of those rules were not adequately disclosed in the contract

provision. (See Peng v. First Republic Bank, supra, 219 Cal.App.4th at pp. 1470-1471;

see also Bigler v. Harker School (2013) 213 Cal.App.4th 727, 737.)

Plaintiffs did not meet their appellate burden to show the court erred in finding

there was only a low level of procedural unconscionability in this case.

IV. Substantive Unconscionability

Plaintiffs next contend the court erred in finding the arbitration provision was not

substantively unconscionable. They argue that several portions of the arbitration

agreement are one-sided and unduly oppressive, including (1) rules pertaining to the

finality of the arbitrator's decision; (2) the cost of the arbitration; and (3) the parties'

rights to seek relief outside the arbitration process thorough self-help remedies or small

claims court.

We first set forth the legal principles governing the substantive unconscionability

analysis. We then analyze the challenged arbitration provisions, and determine that only

the finality provisions support a substantive unconscionability finding in this case. We

then explain our conclusion that although these finality rules appear to favor the stronger

party (the dealer), they also provide certain advantages to the consumer, and, as a whole,

they are not so unreasonably harsh that they preclude enforceability of the arbitration

21 provision in this case, particularly when weighed against the court's finding of only a low

level of procedural unconscionability.

A. Summary of Substantive Unconscionability Standard

"Substantive unconscionability pertains to the fairness of an agreement's actual

terms and to assessments of whether they are overly harsh or one-sided." (Pinnacle,

supra, 55 Cal.4th at p. 246.) The courts have articulated several different standards to

evaluate a substantive unconscionability challenge, including whether the contract

provisions are: " ' " 'overly harsh' " ' [citation]," " ' "unduly oppressive" ' [citation],"

" ' "so one-sided as to 'shock the conscience' " ' [citation]" or " 'unfairly one-sided'

[citation]." (Sonic II, supra, 57 Cal.4th at p. 1145.) Although the California Supreme

Court has yet to settle on which (if any) of these rules define the precise substantive

unconscionability standard, the court has made clear that "[a]ll of these formulations

point to the central idea that the unconscionability doctrine is concerned not with 'a

simple old-fashioned bad bargain' [citation], but with terms that are 'unreasonably

favorable to the more powerful party.' " (Ibid.) Under this principle, "courts may not

decline to enforce an arbitration agreement simply on the ground that it appears to be a

bad bargain or that one party could have done better. The unconscionability doctrine is

instead concerned with whether the agreement is unreasonably favorable to one party,

considering in context 'its commercial setting, purpose, and effect.' " (Id. at p. 1148.)

The unconscionability analysis requires the court to focus on the circumstances at

the time the agreement was executed, and not on later events or the particular dispute

between the parties. (Civ. Code, § 1670.5; American Software, Inc. v. Ali (1996) 46

22 Cal.App.4th 1386, 1391.) Additionally, even though a provision is unduly one-sided, it

may not be unconscionable when the party that is imposing the provision offers a

legitimate business justification based on " 'business realities.' " (Armendariz v.

Foundation Health Psychcare Services, Inc. (2000) 24 Cal.4th 83, 117-118.) However,

" 'unless the "business realities" that create the special need for such an advantage are

explained in the contract itself,' " they " 'must be factually established.' " (Id. at p. 117.)

B. Finality Provisions

Plaintiffs challenge the fairness and mutuality of the arbitration clause's finality

rules, which state:

"The arbitrator's award shall be final and binding on all parties, except that in the event the arbitrator's award for a party is $0 or against a party is in excess of $100,000, or includes an award of injunctive relief against a party, that party may request a new arbitration under the rules of the arbitration organization by a three- arbitrator panel. The appealing party requesting new arbitration shall be responsible for the filing fee and other arbitration costs subject to a final determination by the arbitrators of a fair apportionment of costs."

1. "Excess of $100,000" Exception

Plaintiffs first argue this finality provision is unconscionable because it provides

an exception to finality if the arbitration award exceeds $100,000. Plaintiffs argue that

although this provision on its face applies to both parties, its practical effect is to favor

Direct Auto because Direct Auto is the only party that will suffer an award against it in

excess of $100,000, and the provision unfairly precludes plaintiffs from appealing a

monetary award that is too low but is more than zero.

23 We agree that Direct Auto is the only party that would realistically benefit from

the $100,000-plus finality exception. Even if Direct Auto prevailed on a collection action

with interest, the arbitration award against plaintiffs would not reach $100,000 because

the total purchase price of this vehicle was less than $20,000 and California law generally

prohibits arbitrators from awarding prevailing party attorney fees against a consumer.

(Code Civ. Proc., § 1284.3.) On the other hand, if plaintiffs prevailed in a consumer

fraud-type case, an arbitration award could easily be more than $100,000 when

considering the protective consumer laws, potential statutory penalties, and prevailing

attorney fee provisions in the parties' contract. Although an arbitrator is precluded from

awarding prevailing party attorney fees against a consumer, this same rule does not apply

where a prevailing consumer seeks to recover attorney fees against the seller/creditor.

(See Code Civ. Proc., § 1284.3.)

In Little v. Auto Stiegler, Inc. (2003) 29 Cal.4th 1064, the California Supreme

Court found an arbitration agreement in an employment agreement was unconscionable

because it set forth a minimum monetary appellate threshold and the practical effect was

to substantially benefit the economically stronger party (the employer). (Id. at pp. 1071-

1074; see also Saika v. Gold (1996) 49 Cal.App.4th 1074, 1080 [finding unconscionable

a $25,000 award minimum to trigger a de novo arbitration].) Direct Auto argues this case

is different from Little because the arbitration provision grants the consumer the chance

to contest an award of no damages. However, this rule does not favor only the consumer.

Viewing the contract at the time it was executed, both parties are potentially permitted to

appeal a zero-damages award (either party could be a plaintiff in an action under the

24 contract). Although it is perhaps more likely that the consumer will be the party to bring

an action, the car dealer may also be the plaintiff under various scenarios, including the

buyer's failure to make full payment for the automobile. Because both parties may

realistically benefit from the $0 damages exception, this provision does not ameliorate

the fact that the $100,000-plus exception significantly favors only the seller/creditor.

Direct Auto argues that the $100,000 minimum reflects a legitimate business

decision because it will eliminate "outlier" awards. However, it is not clear on the record

before us that this amount is an "outlier" award, and there are no equivalent exceptions

for a consumer who receives an "outlier" award in the form of a substantially reduced

amount (that is more than zero) as compared to the value of his or her claim. It appears

likely the drafters of the arbitration provision included the $100,000-plus finality

exception to ensure that the seller/creditor would have a second chance at arbitration if an

award is sufficiently large to justify the costs of multiple arbitrations. Although this may

be a reasonable business justification, this purpose would generally benefit only the

appealing seller/creditor and does not provide equivalent protections for the consumer.

2. Injunction Exception

Plaintiffs next challenge the injunction exception to the finality rule, asserting that

it raises significant concerns regarding the one-sided nature of the arbitration clause.

This exception provides a party with a right to compel a second arbitration before a three-

person arbitration panel if the first award "includes . . . injunctive relief." (Italics added.)

This exception does not provide equivalent appellate rights to the party who does not

prevail on an injunctive relief claim.

25 We agree with plaintiffs that this exception advantages only the seller/creditor. As

with plaintiffs' complaint (seeking solely injunctive relief on two causes of action),

vehicle purchasers frequently seek injunctive relief because it is a remedy to protect the

public from further alleged unlawful actions and/or to obtain immediate relief regarding

the use of the vehicle. (See People v. Pacific Land Research Co. (1977) 20 Cal.3d 10,

16-20; Barquis v. Merchants Collection Assn. (1972) 7 Cal.3d 94, 103-108.) When

buyers bring statutory consumer claims against sellers/creditors, many of the statutes

specifically provide for injunctive relief, regardless of the amount of damages/restitution

awarded. Under such circumstances, a seller/creditor who receives an award against it

between $0 and $100,000 will have the right to appeal the entire award if the award

"includes" injunctive relief.

There is no reasonable possibility that a consumer can take similar advantage of

this finality exception because it is unlikely that a car dealer/creditor will seek or obtain

injunctive relief against a buyer. If a creditor seeks immediate or equitable relief after a

default, the seller/creditor has the option to exercise its repossession rights or seek a writ

of prohibition in superior court while the arbitration proceeding is pending. (See Code

Civ. Proc., §§ 512.010, 1281.8, subd. (b).) Consumers have no equivalent rights, and

must bring their claims for provisional or permanent equitable relief in the arbitration

proceedings. Additionally, as one federal district court recognized, allowing an appeal of

an arbitration award merely because it includes preliminary or permanent injunctive relief

would create substantial delay, undermining the urgency of that type of remedy and

defeating the goals of arbitration to provide a relatively prompt and efficient method for

26 obtaining necessary relief. (See Trompeter v. Ally Financial, Inc. (N.D. Cal. 2012) 914

F.Supp.2d 1067.)

3. Second-Arbitration Cost Provisions

Plaintiffs also challenge the portion of the arbitration clause requiring the

appealing party to advance the full costs of the second arbitration, including the costs of

the three-arbitrator panel. Plaintiffs argue that this provision raises fairness concerns for

the consumer. Under this provision, if plaintiffs were to challenge an arbitration award,

they would be responsible for advancing the costs and fees of that appeal for both parties,

including the fees for the three-arbitrator panel. Given the evidence showing the

common hourly rates of private arbitrators are between $250 and $650, it is reasonable to

conclude that plaintiffs would face the prospect of advancing a minimum of $10,000 to

appeal an arbitration award. Additionally, unlike the filing fee waiver provisions, there is

nothing in this arbitration agreement or AAA rules providing for a waiver of these

appellate-upfront fees if plaintiffs could not afford to pay these fees. The lack of an

effective procedure for a consumer to obtain a waiver of a cost requirement before the

consumer must pay in advance the entire costs of a second arbitration proceeding, which

include the costs of a three-arbitrator panel, is a relevant factor in the unconscionability

analysis. (See Gutierrez v. Autowest, Inc. (2003) 114 Cal.App.4th 77, 90-92 (Gutierrez).)

4. Conclusion Regarding Finality Exceptions

Reviewing these challenged provisions together, we agree they create a situation

in which the arbitration finality rules significantly benefit the economically stronger party

(the automobile dealer) to the detriment of the weaker party (the consumer) and, in doing

27 so, defeat an essential purpose of the FAA, which is to encourage efficient and speedy

dispute resolution. (Concepcion, supra, 131 S.Ct. at p. 1749; see also Sonic II, supra, 57

Cal.4th at pp. 1140, 1143-1144; Pinnacle, supra, 55 Cal.4th at p. 235, fn. 4.)

But we note that this lack of mutuality is somewhat ameliorated by other factors.

For example, the second-arbitration cost burden is more likely to fall on the dealer

because (as discussed above) the dealer is the party more likely to have the opportunity to

request the second arbitration. Additionally, the fact that arbitration award challenges are

strictly limited to the "$0" or $100,000-plus situations may provide a substantial benefit

to the consumer by making it more likely the decision will be final with no second-

chance or appellate challenge permitted. This contrasts to the judicial litigation

alternative where every judgment in the consumer's favor may be appealed.

On balance, the arbitration clause's finality exceptions are moderately

substantively unconscionable.

C. Self-Help and Small Claims Remedies

Plaintiffs also contend the final paragraph of the arbitration provision is

unconscionable. This paragraph begins: "You and we retain any rights to self-help

remedies, such as repossession. You and we retain the right to seek remedies in small

claims court for disputes or claims within that court's jurisdiction, unless such action is

transferred, removed or appealed to a different court. Neither you nor we waive the right

to arbitrate by using self-help remedies or filing suit."

Plaintiffs contend this provision, in practical effect, benefits only Direct Auto

because car dealers are the only parties that use self-help remedies (e.g., repossession).

28 We agree repossession is a common recourse for sellers against a defaulting buyer, and

buyers do not have an equivalent self-help remedy. However, excluding this remedy

from arbitration is not oppressive or unfair because self-help remedies are, by definition,

outside the judicial system. In other words, the fact the buyer has no corresponding self-

help remedy is not a consequence of the arbitration agreement. Under the applicable

statutes and the parties' contract, a seller has the right to repossess a vehicle when the

buyer defaults and required payments are not being made. (See Civ. Code, § 2983.3,

subd. (b).) The creditor may exercise its rights to this self-help remedy without bringing

this claim to court. There is nothing harsh or one-sided about exempting repossession

from arbitration when it is exempt from the judicial process. To the extent the

seller/creditor seeks to obtain a deficiency after the repossession and sale, this is not a

self-help remedy, and the seller/creditor could elect to bring any such claim in the

arbitration process.

In this respect, plaintiffs' reliance on Flores v. Transamerica HomeFirst, Inc.

(2001) 93 Cal.App.4th 846 is misplaced. In Flores, a home mortgage lender sought to

compel arbitration on claims brought by the homeowner. (Id. at p. 849.) The arbitration

agreement exempted from arbitration not only claims outside the judicial process

(nonjudicial foreclosure) but also claims that must be brought in court (judicial

foreclosure). (Id. at p. 849-850.) The court found this provision unconscionable because

the broad exclusion affirmatively provided the lender with the unilateral opportunity to

bring certain of its claims in court, even during the pendency of the arbitration process.

(Ibid.) The exemption for true self-help remedies (i.e., repossession) in this case does not

29 have a similar effect because the remedy is by definition already outside the judicial

process.

Moreover, in Pinnacle, the California Supreme rejected the argument that an

arbitration provision is necessarily substantively unconscionable merely because it

excludes certain claims that would be more likely brought by the more powerful party.

(Pinnacle, supra, 55 Cal.4th at pp. 246-250.) In Pinnacle, the agreement required the

homeowners association and property owners to arbitrate all construction disputes with

the developer without requiring the developer to arbitrate any of its nonconstruction-

related claims against these parties. (Id. at pp. 248-249.) The court found the agreement

enforceable, explaining that "arbitration clauses may be limited to a specific subject or

subjects and that such clauses are not required to 'mandate the arbitration of all claims

between [the parties] in order to avoid invalidation on grounds of unconscionability.' "

(Id. at p. 248.)

Plaintiffs also failed to meet their burden to show the exemption of small claims

disputes is unduly harsh or unfairly one-sided. On its face and in practical application,

the provision is mutual. (See Arguelles-Romero v. Superior Court (2010) 184

Cal.App.4th 825, 845, fn. 21.) Vehicle purchasers frequently have small claims disputes

with sellers—for example, for the cost to repair a defective condition of the vehicle—and

it would not be unfair that this dispute would be exempt from arbitration. Consumers

benefit from this exception by having a faster and much less expensive dispute resolution

forum to resolve claims under a certain monetary amount without needing to retain an

attorney. The fact that injunctive or other forms of equitable relief are not available in

30 small claims court does not make the small claims exclusion particularly unfair or one-

sided with respect to the claims that do fall within the small claims court's jurisdiction.

As Pinnacle held, substantive unconscionability does not arise merely because an

arbitration clause limits the type of claims subject to arbitration, even if those limitations

mean that one party's claims are more likely to fall within the scope of the arbitration

clause. (Pinnacle, supra, 55 Cal.4th at pp. 248-249.)

The court did not err in finding the self-help and small claims court exclusions

were not unconscionable.

D. Arbitral Forum Costs

Plaintiffs also contend the arbitration clause is substantively unconscionable

because the arbitration costs "means they would be left with no forum in which to pursue

their claim . . . ."

An arbitration clause may be found substantively unconscionable if the filing

and/or administrative fees are so high as to make access to the forum impracticable. (See

Sonic II, supra, 57 Cal.4th at pp. 1144-1145; Gutierrez, supra, 114 Cal.App.4th at pp. 90-

92; see also American Express Co. v. Italian Colors Restaurant (2013) 570 U.S. __ [133

S.Ct. 2304].) " '[I]t is substantively unconscionable to require a consumer to give up the

right to utilize the judicial system, while imposing arbitral forum fees that are

prohibitively high. Whatever preference for arbitration might exist it is not served by an

adhesive agreement that effectively blocks every forum for the redress of disputes,

including arbitration itself.' " (Sonic II, supra, at pp. 1144-1145.)

31 In this case, the court rejected plaintiffs' argument that the costs were so

"exorbitant that they [could not] afford" to present their claims in this forum. The court

emphasized the evidence showing that AAA maintains a procedure for waiver of fees and

costs for indigent parties, and that the record showed the costs would be no more than the

costs to litigate their claims in court. The evidence also showed that Direct Auto would

be primarily responsible for paying the daily administrative costs and funding the filing

fees up to $2,500. Substantial evidence supported the court's conclusion that the costs

would not preclude plaintiffs from fairly presenting their claims in an arbitration forum.

Further, as noted above, plaintiffs' failure to designate and set forth all of the evidence—

both favorable and unfavorable—on the affordability issue and their failure to preserve

the record of the evidentiary hearing means they have forfeited their right to challenge the

sufficiency of the evidence on the court's affordability finding.

V. Conclusion

We have found that plaintiffs did not meet their burden to show the court erred in

finding there was only a low level of procedural unconscionability in this case. We have

further found that the court correctly determined that the exclusion of small claims and

self-help remedies did not render the arbitration provision substantively unconscionable,

and that plaintiffs did not meet their appellate burden to show the court erred in rejecting

their argument that the arbitration costs were so high as to preclude them from presenting

their claims in the arbitration forum.

But we have also found the arbitration clause's exceptions-to-finality provisions

appear to be one-sided and substantially benefit the stronger party (Direct Auto) to the

32 detriment of the weaker parties (plaintiffs). The combination of the $100,000 trigger, the

second-arbitration cost burdens, and the injunctive relief exception creates an agreement

that is more favorable to the automobile dealer. On the other hand, as we have explained,

because the dealer is the party more likely to trigger the second arbitration, the second-

arbitration cost burden is more likely to fall on the dealer rather than the consumer.

Additionally, the provisions limiting appeals only for a "$0" award or an award over

$100,000 may provide a substantial benefit to the consumer and promote the advantages

of arbitration by making it more likely the decision will be final with no appeal permitted.

If plaintiffs were to litigate their case at trial, any award favorable to them would be

subject to an appeal, with the attendant substantial costs and delay. As the Sonic II court

recently observed, in evaluating an unconscionability claim, a court "must consider not

only what features of dispute resolution the agreement eliminates but also what features it

contemplates." (Sonic II, supra, 57 Cal.4th at p. 1146.)

On our review of the entire record and mindful of the United States Supreme

Court pronouncements, as well as our high court's recent decisions in Sonic II and

Pinnacle regarding the proper evaluation of unconscionability claims, we do not find the

moderate substantive unconscionability inherent in the finality-exception provisions

precludes the court from enforcing the arbitration agreement. On balance the arbitration

clause provides the parties with greater efficiency and speed, lower costs, and a more

focused dispute resolution forum than would litigation. Although the arbitration

provisions are not perfectly fair and do tend to favor the stronger party in some respects,

33 these facts do not preclude enforcement of the provision under the totality of the

circumstances. Accordingly, we affirm the court's order.

DISPOSITION

Order affirmed. Appellants to bear respondent's costs on appeal.

HALLER, J.

WE CONCUR:

MCCONNELL, P. J.

MCINTYRE, J.