Guiboa v. Pepperidge Farm CA2/4

CourtCalifornia Court of Appeal
DecidedMay 13, 2013
DocketB235102
StatusUnpublished

This text of Guiboa v. Pepperidge Farm CA2/4 (Guiboa v. Pepperidge Farm CA2/4) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Guiboa v. Pepperidge Farm CA2/4, (Cal. Ct. App. 2013).

Opinion

Filed 5/13/13 Guiboa v. Pepperidge Farm CA2/4

NOT TO BE PUBLISHED IN THE OFFICIAL REPORTS California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or ordered published for purposes of rule 8.1115.

IN THE COURT OF APPEAL OF THE STATE OF CALIFORNIA

SECOND APPELLATE DISTRICT

DIVISION FOUR

JAMES M. GUIBOA, B235102

Plaintiff and Appellant, (Los Angeles County Super. Ct. No. PC044616) v.

PEPPERIDGE FARM, INC.,

Defendant and Respondent.

APPEAL from a judgment of the Superior Court of Los Angeles County, Burt Pines, Judge. Affirmed. Law Offices of Todd D. Thibodo, Todd D. Thibodo and Ankur Tarneja; Benedon & Serlin, Gerald M. Serlin and Douglas G. Benedon for Plaintiff and Appellant. Allen Matkins Leck Gamble Mallory & Natsis, Anthony J. Oliva and Andrew E. Miller for Defendant and Respondent. Plaintiff James M. Guiboa appeals from a defense judgment in this case arising from a consignment agreement under which he distributed goods produced by defendant Pepperidge Farm, Inc. Guiboa argues the trial court erred in granting nonsuit on his cause of action for breach of the implied covenant of good faith and fair dealing and for punitive damages. He also challenges the sufficiency of the evidence supporting the jury‘s verdict that Pepperidge Farm was not required to pay him the fair market value of his distributorship following the termination of the consignment agreement for cause. He asserts that on remand, the jury should decide his cause of action for conversion and the court should decide his cause of action for unfair business practices under Business and Professions Code section 17200. We find no basis for reversal and affirm.

FACTUAL AND PROCEDURAL SUMMARY Guiboa purchased a Pepperidge Farm distributorship route in 1975 from a third party and entered into a consignment agreement with Pepperidge Farm to distribute cookies and crackers within that defined, and exclusive, territory in southern California. As a Sales Development Associate (S.D.A.), Guiboa was an independent contractor. He received a 20 percent commission on gross sales within his territory. Over the next 33 years, Guiboa‘s distribution territory for Pepperidge Farm changed, sometimes expanding through purchases of additional territory, and sometimes contracting due to the sale of portions of the territory to third parties. Pepperidge Farm had the right to approve the potential buyers of parts of Guiboa‘s territory. Each time the territory changed, Guiboa and Pepperidge Farm entered into a new consignment agreement. They entered into the last of these consignment agreements in December 2004 (the Agreement). It covered Guiboa‘s distribution territories in the San Fernando and Santa Clarita Valleys. Paragraph 7 of the Agreement provided that if Guiboa failed to maintain satisfactory distribution service to any retail store within his territory ―and such failure is not remedied within five days after written notice thereof from [Pepperidge Farm],

2 [Pepperidge Farm] may make other arrangements, on either a permanent or temporary basis in the discretion of [Pepperidge Farm], for the service of such store.‖ The Agreement provided for termination for cause, or without cause. Paragraph 17 set the terms for termination with cause upon written notice. Only the first two grounds for termination for cause are relevant here: (a) failure ―adequately to realize the sales potential of the territory‖ and ―failure to make satisfactory improvement within thirty days after notice of inadequacy‖, and (b) failure to perform or comply with any material terms of the Agreement and the continuance of such failure for seven days after written notice from Pepperidge Farm. Paragraph 17 concluded: ―Termination pursuant to this paragraph shall operate to release all rights and obligations hereunder of both [Pepperidge Farm] and [Guiboa] except the right to receive any favorable balances and the obligation to pay any adverse balances.‖ No provision for payment of the value of Guiboa‘s territory was included in paragraph 17. Paragraph 18 of the Agreement stated the terms for termination without cause. Pepperidge Farm was given the right in its discretion to terminate the Agreement at any time without cause upon written notice. A procedure was provided for determining the fair market value of the franchise and payment to the distributor: ―Upon termination pursuant to this paragraph [Pepperidge Farm] will pay to [Guiboa] a sum equal to the fair market value of this franchise on the termination date plus 25% of such value, such value to be determined either by agreement between [Pepperidge Farm] and [Guiboa] or, if they shall be unable to agree, by three arbitrators, one of whom shall be chosen by [Pepperidge Farm] and one by [Guiboa] and the third by the two first chosen.‖ Paragraph 18 concluded: ―Termination pursuant to this paragraph shall operate to release all rights and obligations hereunder of both [Pepperidge Farm] and [Guiboa] except (a) the right to receive any favorable balances and the obligation to pay any adverse balances and (b) the rights and obligations with respect to payment and arbitration stated in this paragraph.‖ Beginning in February 2007, Pepperidge Farm received complaints from customers (stores in Guiboa‘s territory) about poor service. Pepperidge Farm conducted store audits. Based on a total of 56 separate failed audits, it sent Guioba a series of 24

3 ―5-day letters‖ directing him to cure identified deficiencies within 5 days. In May, July, and October 2008, Pepperidge Farm sent Guioba ―Business Development System‖ or ―B.D.S.‖ letters outlining the serious problems being experienced within Guiboa‘s territory. Each letter warned that failure to resolve the problems could result in termination of Guiboa‘s Agreement for cause. In addition, each time a B.D.S. letter was issued, Pepperidge Farm managers met with Guiboa in an effort to resolve the service problems. After the October 2008 B.D.S. letter was sent, new audits were conducted of several stores within Guiboa‘s territory. Based on continuing service deficiencies, on November 14, 2008, Pepperidge Farm notified Guiboa that his agreement had been terminated for cause. Pepperidge Farm marketed Guiboa‘s territory for sale, as a single route, broken into five separate territories. Although no buyer was found for the entire territory, by October 2010, all five pieces of the territory had been sold for a total of $1,382,087.25. He never brought any prospective buyers for his territory to Pepperidge Farm. All sale proceeds went to Guiboa. Guiboa sued Pepperidge Farm, alleging causes of action for breach of contract, breach of the implied covenant of good faith and fair dealing, conversion, unfair business practices under Business and Professions Code section 17200, and for declaratory relief.1 After Guiboa rested at the jury trial, Pepperidge Farm moved for nonsuit on the causes of action for conversion, breach of the implied covenant of good faith and fair dealing, violation of Business and Professions Code section 17200, and the claim for declaratory relief.2 The trial court deferred ruling on the motion until the close of Pepperidge Farm‘s case. It then granted nonsuit on the cause of action for breach of the implied covenant of good faith. It also ruled that there was insufficient evidence of oppression, fraud, or

1 Guiboa‘s causes of action for libel and slander were withdrawn before trial. In addition, Ronald Woolsey, a Pepperidge Farm manager, was dismissed as a defendant.

2 During argument on the nonsuit motion, Guioba agreed to dismissal of his declaratory relief cause of action.

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Guiboa v. Pepperidge Farm CA2/4, Counsel Stack Legal Research, https://law.counselstack.com/opinion/guiboa-v-pepperidge-farm-ca24-calctapp-2013.