Greenberg v. Amazon.com, Inc.
This text of Greenberg v. Amazon.com, Inc. (Greenberg v. Amazon.com, Inc.) is published on Counsel Stack Legal Research, covering Washington Supreme Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.
Opinion
FILE THIS OPINION WAS FILED FOR RECORD AT 8 A.M. ON AUGUST 8, 2024 IN CLERK’S OFFICE SUPREME COURT, STATE OF WASHINGTON AUGUST 8, 2024 ERIN L. LENNON SUPREME COURT CLERK
IN THE SUPREME COURT OF THE STATE OF WASHINGTON
ALVIN GREENBERG, MICHAEL No. 101858-4 STEINBERG, JULIE HANSON, CHRISTINA KING, and RONNELL En Banc ROBERTSON, on behalf of themselves and all others similarly situated, Plaintiffs, Filed: August 8, 2024
v.
AMAZON.COM, INC.,
Defendant.
WHITENER, J. — The United States District Court for the Western District
of Washington asks this court to answer two certified questions about our Consumer
Protection Act (CPA), chapter 19.86 RCW.
STANDARD OF REVIEW
“A federal court may certify a question of local law to the Washington
Supreme Court when, in the federal court’s opinion, ‘it is necessary to ascertain the
local law of this state in order to dispose of [a] proceeding [pending before the
federal court] and the local law has not been clearly determined.’” Kellogg v. Nat’l
R.R. Passenger Corp., 199 Wn.2d 205, 215, 504 P.3d 796 (2022) (alterations in
original) (quoting RCW 2.60.020). “Certified questions from federal court are Greenberg et al., v. Amazon.com, No. 101858-4
questions of law that we review de novo.” Carlsen v. Glob. Client Sols., LLC, 171
Wn.2d 486, 493, 256 P.3d 321 (2011). “We consider the legal issues not in the
abstract but based on the certified record provided by the federal court.” Id.
CERTIFIED QUESTIONS PRESENTED
On October 22, 2021, Alvin Greenberg, Michael Steinberg, Julie Hanson,
Christina King, and Ronnell Robertson (the plaintiffs) filed a first amended class
action complaint in the United States District Court for the Western District of
Washington. Clerk’s Papers (CP) at 1-69. The plaintiffs alleged that Amazon
violated the CPA “by charging consumers grossly inflated and thus ‘unfair’ prices
during the COVID-19 pandemic.” CP at 64. The plaintiffs also alleged that “[f]or
purposes of this First Amended Complaint, … a price increase of 15% on any
consumer good or food item after a declared emergency is ‘unfair’ for purposes of
the []CPA.” Id. Additionally, the plaintiffs alleged claims of negligence and unjust
enrichment. CP at 66-68.
On December 3, Amazon moved to dismiss the first amended complaint under
Fed. R. Civ. P. 12(b)(6). CP at 70. As to the CPA claim, Amazon argued that the
plaintiffs failed to state a claim for relief because “price gouging” is not an unfair
trade practice. CP at 85-95.
2 Greenberg et al., v. Amazon.com, No. 101858-4
On April 4, 2023, the District Court entered an order certifying two questions
to this court:
[1.] Does the Washington Consumer Protect Act’s prohibition on “unfair” acts or practices comprehend a price gouging claim of the type alleged in the First Amended Complaint? [2.] If yes, does the Court or the jury determine what percentage increase in the price of goods is “unfair” for the purposes of the statute?
Ord. Certifying Questions to the Wash. Sup. Ct. at 9.
As an initial matter, the parties disagree on the scope of the first certified
question. Amazon contends that the question is whether “the CPA makes price
increases of 15% or more during emergencies categorically unlawful” because the
plaintiffs framed their complaint around that specific percentage threshold. Reply
Br. of Appellant (Def.’s Reply Br.) at 4. The plaintiffs, on the other hand, contend
that the question is more general—that is, whether price gouging is an unfair trade
practice under the CPA—because their individual claims do not rest on a specific
percentage threshold. Answering Br. of Appellees (Pls.’ Br.) at 18-22. Instead, the
plaintiffs claim that the 15 percent figure is immaterial at this juncture and relevant
only for class certification purposes. Id.
The plaintiffs’ first amended complaint alleges both that “charging consumers
grossly inflated … prices during the COVID-19 pandemic” and that “a price increase
of 15% on any consumer good or food item after a declared emergency” constitutes
3 Greenberg et al., v. Amazon.com, No. 101858-4
an unfair act or trade practice under the CPA. CP at 64. The plaintiffs, it appears,
advance both individual claims and class-based claims—the latter depending on
whether a price increase crosses a certain percentage threshold as a basis for their
claim. In certifying the questions to this court, the District Court did not appear to
view the issue as solely hinging on whether a price increase above 15 percent during
a state of emergency is categorically unfair; instead, as the plaintiffs contend, it
seemed to view the issue more generally. See Ord. Certifying Questions to the Wash.
Sup. Ct. at 1, 3-8 (discussing whether price gouging generally is an unfair trade
practice under the CPA). The way the District Court framed the second question
suggests that the percentage threshold question must also be answered.
Therefore, because the plaintiffs advanced both individual claims and class
action claims in their complaint, we have reformulated the questions 1 as follows:
1. Does the CPA comprehend a claim of price gouging, as alleged by the individual plaintiffs in their first amended complaint, as an unfair practice? 2. Does the CPA’s prohibition on unfair acts or practices prohibit price increases of 15 percent or more on any consumer good or food item after a declared emergency? 3. If yes to either question, then does the court or the jury determine when an alleged claim of “price gouging” constitutes an unfair trade practice under the CPA?
1 “This court may reformulate a certified question.” Kellogg, 199 Wn.2d at 214. 4 Greenberg et al., v. Amazon.com, No. 101858-4
The first certified question, we answer in the affirmative and hold that price
gouging, as alleged in the plaintiffs’ first amended complaint, may be an unfair act
or practice within the meaning of RCW 19.86.020. The second certified question,
we answer in the negative. Finally, the answer to the third certified question depends
on whether the defendant’s conduct is disputed as explained below.
Context matters in answering these certified questions. This case is before us
in the context of a Fed. R. Civ. P. 12(b)(6) motion to dismiss. In such a procedural
posture, a plaintiff’s allegations are presumed to be true and a court may even
consider hypothetical facts. Tenore v. AT&T Wireless Servs., 136 Wn.2d 322, 330,
962 P.2d 104 (1998); Somers v. Apple, Inc., 729 F.3d 953, 959 (9th Cir. 2013). To
that end, our holdings today are narrow and simply hold the plaintiffs have stated a
cognizable claim for relief under our CPA based on the facts alleged in their
complaint.
5 Greenberg et al., v. Amazon.com, No. 101858-4
FACTS 2
I. BACKGROUND ON “PRICE GOUGING”
The Department of Justice defines “price gouging” as a term that lacks a
formal definition; however, it typically refers to a “significant and rapid price
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FILE THIS OPINION WAS FILED FOR RECORD AT 8 A.M. ON AUGUST 8, 2024 IN CLERK’S OFFICE SUPREME COURT, STATE OF WASHINGTON AUGUST 8, 2024 ERIN L. LENNON SUPREME COURT CLERK
IN THE SUPREME COURT OF THE STATE OF WASHINGTON
ALVIN GREENBERG, MICHAEL No. 101858-4 STEINBERG, JULIE HANSON, CHRISTINA KING, and RONNELL En Banc ROBERTSON, on behalf of themselves and all others similarly situated, Plaintiffs, Filed: August 8, 2024
v.
AMAZON.COM, INC.,
Defendant.
WHITENER, J. — The United States District Court for the Western District
of Washington asks this court to answer two certified questions about our Consumer
Protection Act (CPA), chapter 19.86 RCW.
STANDARD OF REVIEW
“A federal court may certify a question of local law to the Washington
Supreme Court when, in the federal court’s opinion, ‘it is necessary to ascertain the
local law of this state in order to dispose of [a] proceeding [pending before the
federal court] and the local law has not been clearly determined.’” Kellogg v. Nat’l
R.R. Passenger Corp., 199 Wn.2d 205, 215, 504 P.3d 796 (2022) (alterations in
original) (quoting RCW 2.60.020). “Certified questions from federal court are Greenberg et al., v. Amazon.com, No. 101858-4
questions of law that we review de novo.” Carlsen v. Glob. Client Sols., LLC, 171
Wn.2d 486, 493, 256 P.3d 321 (2011). “We consider the legal issues not in the
abstract but based on the certified record provided by the federal court.” Id.
CERTIFIED QUESTIONS PRESENTED
On October 22, 2021, Alvin Greenberg, Michael Steinberg, Julie Hanson,
Christina King, and Ronnell Robertson (the plaintiffs) filed a first amended class
action complaint in the United States District Court for the Western District of
Washington. Clerk’s Papers (CP) at 1-69. The plaintiffs alleged that Amazon
violated the CPA “by charging consumers grossly inflated and thus ‘unfair’ prices
during the COVID-19 pandemic.” CP at 64. The plaintiffs also alleged that “[f]or
purposes of this First Amended Complaint, … a price increase of 15% on any
consumer good or food item after a declared emergency is ‘unfair’ for purposes of
the []CPA.” Id. Additionally, the plaintiffs alleged claims of negligence and unjust
enrichment. CP at 66-68.
On December 3, Amazon moved to dismiss the first amended complaint under
Fed. R. Civ. P. 12(b)(6). CP at 70. As to the CPA claim, Amazon argued that the
plaintiffs failed to state a claim for relief because “price gouging” is not an unfair
trade practice. CP at 85-95.
2 Greenberg et al., v. Amazon.com, No. 101858-4
On April 4, 2023, the District Court entered an order certifying two questions
to this court:
[1.] Does the Washington Consumer Protect Act’s prohibition on “unfair” acts or practices comprehend a price gouging claim of the type alleged in the First Amended Complaint? [2.] If yes, does the Court or the jury determine what percentage increase in the price of goods is “unfair” for the purposes of the statute?
Ord. Certifying Questions to the Wash. Sup. Ct. at 9.
As an initial matter, the parties disagree on the scope of the first certified
question. Amazon contends that the question is whether “the CPA makes price
increases of 15% or more during emergencies categorically unlawful” because the
plaintiffs framed their complaint around that specific percentage threshold. Reply
Br. of Appellant (Def.’s Reply Br.) at 4. The plaintiffs, on the other hand, contend
that the question is more general—that is, whether price gouging is an unfair trade
practice under the CPA—because their individual claims do not rest on a specific
percentage threshold. Answering Br. of Appellees (Pls.’ Br.) at 18-22. Instead, the
plaintiffs claim that the 15 percent figure is immaterial at this juncture and relevant
only for class certification purposes. Id.
The plaintiffs’ first amended complaint alleges both that “charging consumers
grossly inflated … prices during the COVID-19 pandemic” and that “a price increase
of 15% on any consumer good or food item after a declared emergency” constitutes
3 Greenberg et al., v. Amazon.com, No. 101858-4
an unfair act or trade practice under the CPA. CP at 64. The plaintiffs, it appears,
advance both individual claims and class-based claims—the latter depending on
whether a price increase crosses a certain percentage threshold as a basis for their
claim. In certifying the questions to this court, the District Court did not appear to
view the issue as solely hinging on whether a price increase above 15 percent during
a state of emergency is categorically unfair; instead, as the plaintiffs contend, it
seemed to view the issue more generally. See Ord. Certifying Questions to the Wash.
Sup. Ct. at 1, 3-8 (discussing whether price gouging generally is an unfair trade
practice under the CPA). The way the District Court framed the second question
suggests that the percentage threshold question must also be answered.
Therefore, because the plaintiffs advanced both individual claims and class
action claims in their complaint, we have reformulated the questions 1 as follows:
1. Does the CPA comprehend a claim of price gouging, as alleged by the individual plaintiffs in their first amended complaint, as an unfair practice? 2. Does the CPA’s prohibition on unfair acts or practices prohibit price increases of 15 percent or more on any consumer good or food item after a declared emergency? 3. If yes to either question, then does the court or the jury determine when an alleged claim of “price gouging” constitutes an unfair trade practice under the CPA?
1 “This court may reformulate a certified question.” Kellogg, 199 Wn.2d at 214. 4 Greenberg et al., v. Amazon.com, No. 101858-4
The first certified question, we answer in the affirmative and hold that price
gouging, as alleged in the plaintiffs’ first amended complaint, may be an unfair act
or practice within the meaning of RCW 19.86.020. The second certified question,
we answer in the negative. Finally, the answer to the third certified question depends
on whether the defendant’s conduct is disputed as explained below.
Context matters in answering these certified questions. This case is before us
in the context of a Fed. R. Civ. P. 12(b)(6) motion to dismiss. In such a procedural
posture, a plaintiff’s allegations are presumed to be true and a court may even
consider hypothetical facts. Tenore v. AT&T Wireless Servs., 136 Wn.2d 322, 330,
962 P.2d 104 (1998); Somers v. Apple, Inc., 729 F.3d 953, 959 (9th Cir. 2013). To
that end, our holdings today are narrow and simply hold the plaintiffs have stated a
cognizable claim for relief under our CPA based on the facts alleged in their
complaint.
5 Greenberg et al., v. Amazon.com, No. 101858-4
FACTS 2
I. BACKGROUND ON “PRICE GOUGING”
The Department of Justice defines “price gouging” as a term that lacks a
formal definition; however, it typically refers to a “significant and rapid price
increase after a demand.” Joseph Nguyen Ho, Price Gouging & Health Justice:
Passing Anti-Price Gouging Laws amid a Pandemic, 30 ANNALS HEALTH L.
ADVANCE DIRECTIVE 213, 214 (2020) [http://perma.cc/CW47-M8NK]. “Often,
price gouging is a situation where a retailer or a supplier takes advantage of increases
in demand by ‘charging exorbitant prices for necessities after a natural disaster or
other state emergency.’” Id. (quoting Heather Morton, Price Gouging State Statutes,
NAT’L CONF. OF STATE LEGISLATURES (Mar. 30, 2020),
https://www.ncsl.org/research/financial-services-and-commerce/price-gouging-
state-statutes.aspx).
Presently, there is no federal law prohibiting price gouging. Craig Carpenito
et al., 30 PUB. LAW. 8, no. 2 (2022); also found at AM. BAR ASS’N,
https://www.americanbar.org/groups/government_public/publications/public-
2 The facts are largely derived from the first amended class action complaint because this case is before us on a Fed. R. Civ. P. 12(b)(6) motion to dismiss. In such a procedural posture, a plaintiff’s allegations are presumed to be true and a court may even consider hypothetical facts. Tenore, 136 Wn.2d at 330; Somers, 729 F.3d at 959. 6 Greenberg et al., v. Amazon.com, No. 101858-4
lawyer/2022-summer/the-federal-response-hoarding-and-price-gouging-during-
covid19-pandemic/ (last visited July 26, 2024). Instead, price gouging is regulated
at the state level. Julia Levitan, Note, Price Gouging, the Amazon Marketplace, and
the Dormant Commerce Clause, 55 COLUM. J.L. & SOC. PROBS. 373, 376 (2022).
Generally, states regulate price gouging through specific anti-price-gouging statutes,
broader consumer protection laws, and executive orders. Id. Currently, 37 states
and the District of Columbia have anti price-gouging statutes that prevent excessive
pricing. See NAT’L CONF. OF STATE LEGISLATURES, https://www.ncsl.org/financial-
services/price-gouging-state-statutes [http://perma.cc/4S62-RSGR]. These price
gouging laws “respond to disaster, and consequently most statutes require some sort
of market disrupting event: anything from a terrorist attack to a hurricane,
earthquake, or other natural disaster.” Michael Brewer, Note, Planning Disaster:
Price Gouging Statutes and the Shortages They Create, 72 BROOK. L. REV. 1101,
1113 (2007).
All state anti-price-gouging laws “compare the price charged during the
emergency to the price charged before the emergency; however, there is no universal
standard by which states determine a product’s pre-emergency price.” Levitan,
supra, at 377. “Some states define the pre-emergency price as ‘immediately’ prior
to the emergency declaration, while other states use the price charged seven, ten, or
7 Greenberg et al., v. Amazon.com, No. 101858-4
even thirty days prior to the declaration.” Id. According to one commentator,
“[t]hese temporal differences can be significant because the market often responds
to a forecasted event before a state’s price gouging laws are activated by the
declaration of a state of emergency by the appropriate authority.” Id. at 377-78.
Another significant difference between each state’s anti-price-gouging
statutes is the variation on what level of price increase constitutes unlawful price
gouging. Ho, supra, at 215-16 [http://perma.cc/CW47-M8NK]. States have adopted
a number of different approaches for determining whether a price increase is
unlawful, which can be broken into three basic categories: (1) those that limit price
increases to a fixed percentage over predisaster prices, (2) those that prohibit price
increases that are deemed excessive, and (3) those that prohibit price increases
absolutely. Brewer, supra, at 1113-14. Statutes that fall within the first category—
the percentage increase caps—generally prohibit price increases from 10 percent to
25 percent of the predisaster price. Id. at 1114. Statutes that fall into the second
category “provide little guidance as to what price level can be considered
unconscionable, sometimes leaving it to the courts to determine as a matter of law.”
Id. But most statutes in this category permit defendants to argue that their price
increases are directly attributable to increased costs. Id. at 1115. Finally, some state
anti-price-gouging laws are “‘outright bans’” that bar any increase in price following
8 Greenberg et al., v. Amazon.com, No. 101858-4
an emergency declaration. Levitan, supra, at 377. “Moreover, considerable
variation exists within each definitional category as to the goods and services
covered by the law; some laws are narrowly tailored to specific products, while
others apply indiscriminately to transactions of any good or service within the
emergency area.” Id.
Other differences among anti-price-gouging statutes include the amount of
time that they are in effect. Id. at 378. Some anti-price-gouging statutes remain in
effect for a limited time after an emergency declaration, which is subject to
extensions by the state’s governor or legislature, while others are coterminous with
the length of the emergency. Id. Additionally, the geographical scope of a state’s
anti-price-gouging law depends on the nature of the declared emergency. Id. Often,
a declaration of emergency is announced in response to particular conditions
affecting certain parts of the state. Id. at 378-79. However, relevant here, “[t]he
COVID-19 pandemic is unique because the virus triggered emergency declarations
throughout the country—all fifty states and the District of Columbia issued
declarations.” Id. at 378.
Despite the variations across states, anti-price-gouging laws share the
“common goal of consumer protection.” Id. at 379. “[C]iting the extraordinary
impacts of disasters on the workings of the market system, many state legislatures
9 Greenberg et al., v. Amazon.com, No. 101858-4
reasoned that the public interest required laws to protect consumers from excessive
prices.” Brewer, supra, at 1112. However, Washington does not have an anti-price-
gouging statute on the books. Ho, supra, at 215 n.14 [http://perma.cc/CW47-
M8NK]. With this background in mind, we now address the facts of this case.
II. THE COVID-19 OUTBREAK, RESULTING EMERGENCY DECLARATIONS, AND INCREASING CONSUMER RELIANCE ON AMAZON.COM
In late 2019, COVID-19 was first identified in China and quickly spread
across the world. CP at 25. On January 31, 2020, the United States Department of
Health and Human Services (HHS) declared a nationwide public health emergency.
CP at 26-27. Following the HHS’s declaration, state governments began to issue
their own declarations of emergency—the first being California, which occurred on
March 19. CP at 27. Consistent with guidance from public health officials, state
governments typically coupled their emergency declarations with “stay home,”
“shelter-in-place,” or other types of lockdown orders requiring residents to remain
in their homes to the extent feasible. CP at 27-28. “By April 20, 2020, 45 states had
some form of ‘stay home’ order in place, covering approximately 95% of the U.S.
population.” CP at 28.
Although statewide “stay home” orders generally authorized residents to shop
outside of the home for essential items if necessary, prominent health officials
10 Greenberg et al., v. Amazon.com, No. 101858-4
encouraged consumers to shop online to protect themselves and stop the spread of
COVID-19. CP at 29. Likewise, the United States Centers for Disease Control and
Prevention advised all Americans to order food and other items online for home
delivery or curbside pickup, if possible, and to visit the grocery store, or other stores
selling household essentials, in person only when absolutely needed in order to limit
exposure to the virus. Id. Individuals that contracted or were exposed to COVID-
19 were instructed to stay home. CP at 30.
As COVID-19 continued to spread throughout the United States, reports of
stockpiling, scarcity, and hoarding escalated. Id. In November 2020, during the
second wave of COVID-19, consumers continued to “panic shop,” which was
evidenced by a sea of empty shelves in supermarkets across the nation. CP at 31.
In response to retail shortages and to limit exposure to COVID-19, more
consumers turned to online shopping. CP at 32. The unprecedented demand on
Internet retailers also led to product scarcity online with some retailers out of stock
and experiencing shipping problems. CP at 33. The scarcity prompted consumers
to become more reliant on Amazon—the world’s largest online retailer—for
essential consumer goods. Id. Indeed, industry observers recognized that Amazon
saw an unprecedented demand amid the COVID-19 lockdowns. Id. In fact, “by July
11 Greenberg et al., v. Amazon.com, No. 101858-4
2020, Amazon’s sales accounted for almost half of all U.S. retail e-commerce.” Id.
(emphasis omitted).
III. THE PLAINTIFFS’ PURCHASES ON AMAZON.COM IN 2020
The plaintiffs allege that Amazon engaged in price gouging between March
and April 2020—when federal, state, and local declarations of emergency were in
effect. Below is a discussion of the products that each plaintiff purchased from
Amazon during this time.
Alvin Greenberg. Greenberg is 74 years old and resides in San Rafael,
California. CP at 7. Greenberg was at a heightened risk of experiencing
complications from COVID-19 due to his age and asthma; thus, he heeded public
health guidance and turned to online shopping. CP at 7-9. On April 21, 2020, while
under a “shelter-in-place” order, he purchased three bottles of Clorox bleach from
Amazon for $58.19 for his girlfriend, who lived in a different city and was unable to
locate disinfectants in her area. CP at 8-9. Greenberg recognized the high price but
believed he had no meaningful choice other than to purchase the product because of
his health concerns and his inability to find the product elsewhere online. Id. The
price that he paid represented a 168 percent increase from the price on January 31,
2020—the day the HHS issued the nationwide public health emergency. CP at 9.
He has not been reimbursed. Id.
12 Greenberg et al., v. Amazon.com, No. 101858-4
Michael Steinberg. Steinberg lives in Oakland, California, and sought to
prepare meals at home in order to comply with public guidance and to minimize
exposure to COVID-19. CP at 10-11. In April 2020, he was unable to find bread
yeast in local grocery stores or through other online retailers. CP at 11. However,
on April 3, Steinberg found a two-pound pouch of Red Star Active Dry Yeast on
Amazon for $39.97. Id. Steinberg felt that he had no meaningful choice but to
purchase the yeast on Amazon because of his inability to find yeast elsewhere and
to comply with the government’s directive to shelter in place. CP at 11-12. Steinberg
recognized the price was high and complained to multiple Amazon employees, but
he never received a refund. CP at 12. The price that he paid represented a 469
percent increase from the January 31, 2020 price—the day the HHS issued the
nationwide public health emergency. Id.
Julie Hanson. Hanson is 57 years old and lives in Diamond Springs,
California. CP at 13-14. She suffers from underlying conditions, such as
Parkinson’s disease and bronchiectasis, that heighten the risk that she will
experience adverse, and potentially fatal, consequences should she contract COVID-
19. CP at 14. Like other local governments, her county government issued a shelter-
in-place order and advised health-compromised individuals, like Hanson, to consider
online options to deliver food and other supplies. CP at 13-14. In April 2020,
13 Greenberg et al., v. Amazon.com, No. 101858-4
Hanson learned that her daughter was experiencing a flea outbreak in her home; thus,
Hanson looked for flea medicine. CP at 14-15. Her daughter chose to stay home
during the pandemic to protect herself and her diabetic son. CP at 15. Given her
health conditions and government directives, Hanson did not feel safe shopping
outside the home. CP at 14. She found Zodiac Flea & Tick Spray listed on
Chewy.com, an online pet-supply retailer, but the product was not available for
shipment. CP at 15. On April 30, 2020, she found the same product on Amazon
and purchased it for $14.19. Id. The price that Hanson paid represented a 58 percent
increase over the price on January 31, 2020—the day the HHS issued the nationwide
public health emergency. Id. She has not been reimbursed. Id.
Christina King. King lives in Mesa, Arizona, and has a compromised immune
system due to chemotherapy treatment that she completed in January 2020. CP at
16-17. Like many state governments, the Arizona governor issued a declaration of
emergency and a statewide “stay home” order to curb the transmission of COVID-
19. Id. As a result of her compromised immune system and the government
directives, King turned to online shopping to obtain essential items. CP at 17. King
typically compares prices across multiple platforms but discovered that essential
goods were often unavailable or only available for short periods of time before
14 Greenberg et al., v. Amazon.com, No. 101858-4
supplies were exhausted. Id. She alleges that Amazon price gouged her on five
specific purchases, which are detailed below. CP at 18.
Around March 20, King sought to purchase beef ramen noodles for her
mother, who had trouble finding the product in local stores. Id. King could not find
the product her mother wanted online but found a 12-pack of Maruchan beef ramen
noodles on Amazon for $38.89. Id. King recognized that the price was high, but
because she could not find the product elsewhere, she saw no alternative but to make
the purchase. Id. The price she paid represented an 826 percent increase from the
January 31, 2020 price. Id. She has not been reimbursed for this purchase. Id.
Also, in March 2020, King sought to purchase a supply of rice, which is a
staple grain for her family. CP at 18-19. She could not find rice at local grocery
stores and checked online to no avail. Id. However, King found a four-pack of 32-
ounce containers of RiceSelect Jasmati rice on Amazon for $44.95. CP at 19. She
knew the price was high, but given her inability to find rice elsewhere and the
importance of obtaining food staples for her family, King believed she had no
meaningful choice but to purchase it on March 20. Id. The price she paid
represented a 116 percent increase over the January 31, 2020 price. Id.
Around the same time, King sought to purchase hand sanitizer to stop the
spread of COVID-19. Id. Due to the shortage of the product, King tried to make
15 Greenberg et al., v. Amazon.com, No. 101858-4
her own, which required the use of vegetable glycerin. CP at 20. King did not recall
seeing the product at retail stores in her area or online. Id. On March 13, she found
a 16-ounce bottle of NOW Solutions vegetable glycerin for $11.54 on Amazon. Id.
The product was supplied by Amazon itself. Id. Given her inability to find the
product elsewhere and her supply of hand sanitizer dwindling, she saw no reasonable
alternative but to purchase the product. Id. The price that King paid represented a
99 percent increase over the January 31, 2020 price. Id.
King also sought to protect herself and her family during the pandemic by
using cleaning and disinfecting products on the surfaces of her home. CP at 20-21.
This was consistent with guidance from public health authorities. Id. However,
King observed shortages of disinfectants at physical and online stores. CP at 21.
Throughout March 2020, she and her family tried to find disinfectant wipes to no
avail. Id. King typically purchases cleaning products from eco-friendly
manufacturers but could not find any from her preferred supplier. Id. Thus, she
broadened her search for disinfectants of any kind and looked to both physical and
online platforms, but she found none. Id. After several days of searching, she found
a two-pack of Clorox Commercial Solutions Disinfecting Wipes on Amazon for $90
that was supplied by Amazon itself. Id. On March 20, given her inability to find
disinfectants elsewhere, she saw no meaningful choice but to purchase the product.
16 Greenberg et al., v. Amazon.com, No. 101858-4
Id. The price that King paid represented a 65 percent price increase over the January
31, 2020 price. Id.
In March 2020, King could not find distilled water anywhere. CP at 22. She
sought to purchase distilled water for her husband’s continuous positive airway
pressure machine, which treats his sleep apnea. Id. On March 25, she was able to
find a package of 24 bottles of Smartwater distilled water on Amazon for $56.76.
CP at 22-23. She knew the price was high, however, given her inability to find
distilled water elsewhere, she saw no alternative but to purchase the product. CP at
22. The price that King paid represented a 53 percent increase over the January 31,
2020 price. CP at 22-23.
Ronnell Robertson. Robertson lives in Hickory, North Carolina. CP at 23.
On March 10, 2020, the governor of North Carolina declared a state of emergency,
instructing employers and employees to telework to the greatest extent possible. Id.
On March 17, Robertson sought out a supply of disinfectant wipes that he could use
to sanitize surfaces in his home and office. CP at 24. Given the health risks posed
by COVID-19, Robertson was particularly interested in obtaining medical-grade
disinfectant, but retail outlets in his area were sold out of all types of disinfectant
wipes. Id. Robertson searched online and found a supply of CaviWipes on Amazon
for $26.99 per package. Id. This particular product was marketed as a powerful
17 Greenberg et al., v. Amazon.com, No. 101858-4
disinfectant for use in medical settings. Id. Robertson did not believe that he had a
meaningful choice but to purchase the product given the imminent health risks of
COVID-19 and his inability to find disinfectants elsewhere. Id. He then bought
eight packages of CaviWipes on Amazon. Id. The price that Robertson paid
represented a 170 percent price increase over the January 31, 2020 price. Id.
IV. THE PLAINTIFFS ALLEGE THAT AMAZON.COM CONTROLS THE PRICES OF ALL PRODUCTS SOLD ON ITS PLATFORM
Amazon is the world’s largest online retailer and maintains its own inventory
of products, which it sells directly to consumers across the country. CP at 36.
Amazon-supplied products account for approximately 32 percent of the revenue
from all products sold. Id. Amazon also sells products provided by third-party
suppliers, which account for approximately 68 percent of its sales revenue. Id.
Plaintiffs allege that as COVID-19 spread, Amazon’s prices for many essential
goods spiked dramatically. Id.
The plaintiffs allege that Amazon is responsible for unlawfully increasing the
prices on its own products and products sold by third parties. CP at 51. They
contend that Amazon is not a passive intermediary but rather controls the sale and
marketing of all third-party products. Id. They also allege that Amazon receives a
portion of the transaction proceeds—which is typically around 15 percent of the
18 Greenberg et al., v. Amazon.com, No. 101858-4
sales price (in addition to assessing recurring fees on third-party suppliers). Id. In
particular, third-party suppliers who enroll in Amazon’s “Sold by Amazon” (SBA)
program are guaranteed a “hands off the wheel selling experience” through which
Amazon retains absolute discretion in setting the price. Id. In cases involving large
or strategic third-party suppliers, plaintiffs allege that Amazon negotiates all pricing
terms or negotiates terms ensuring that third-party suppliers do not undercut its
prices when offering their products through other retail outlets. Id.
Plaintiffs also allege that Amazon offers third-party suppliers “Automated
Pricing” services where Amazon will automatically adjust prices based on certain
preset rules. CP at 52. This service generally adjusts the pricing of third-party
products to match or stay in some relationship with competitor prices. Id. The
service also coordinates pricing across Amazon’s platform. Id. If competitive
benchmarks increase for any reason—including price gouging—Amazon adjusts all
automatically priced products accordingly. Id. Plaintiffs allege that if Amazon was
concerned about inflated prices, it could have simply turned off its automatic
repricing software for specific products. Id.
Plaintiffs further allege that even in instances where third-party suppliers
retain some authority to set prices, Amazon still establishes the price ceiling and
retains the ultimate right to reject a price through its “fair pricing policy.” Id. This
19 Greenberg et al., v. Amazon.com, No. 101858-4
policy provides that “‘[a]ny single product or multiple products packages must have
a price that is equal to or lower than the price of the same item being sold by the
seller on other sites or virtual marketplaces.’” CP at 35 (alteration in original)
(quoting University: Amazon Pricing Policy, FEEDVISOR,
https://feedvisor.com/university/amazon-pricing-policy/ [http://perma.cc/7UGL-
M746]. The policy also ensures that prices on Amazon are more favorable to other
online alternatives, which plaintiffs contend drove consumers to Amazon during the
pandemic. Id. Plaintiffs allege that if Amazon identifies a price for a product that it
considers to be too high relative to other prices, then it may remove the offer,
suspend the seller, or even remove the product from the “Buy Box”—the vehicle
through which nearly all Amazon products are sold. CP at 52. Plaintiffs also allege
that in other instances, Amazon can even unilaterally reduce the price of third-party
products by providing the consumer with a discount, which appears as a credit in the
consumer’s account. Id.
V. PLAINTIFFS ALLEGE AMAZON “PRICE-GOUGED” ITS WAY TO UNPRECEDENTED REVENUES DURING THE COVID-19 PANDEMIC
The plaintiffs collectively allege that “Amazon has exploited unprecedented
consumer demand during the COVID-19 pandemic to reap extraordinary profits.”
CP at 59. They allege that Amazon’s 2020 first-quarter net sales reached $75.5
20 Greenberg et al., v. Amazon.com, No. 101858-4
billion, which is a 26 percent increase from the first quarter of 2019. Id.
Additionally, they allege that Amazon continued to profit throughout the pandemic,
pointing to Amazon’s overall revenue in 2020 increasing by 38 percent—an increase
of $100 billion—and its net profits spiking 84 percent. Id.
The plaintiffs contend that there are no countervailing benefits to Amazon’s
acts because the only party that benefited was Amazon, which reaped “blockbuster
profits by charging excessive prices throughout the pandemic.” CP at 65. They also
contend that Amazon’s profits were “earned only by exploiting consumers who have
been forced to rely on Amazon to obtain essential goods during this unprecedented
public health crisis.” Id. They further contend that consumers do not benefit “when
they are forced to overpay for goods they need to remain safe and healthy.” Id.
Additionally, the plaintiffs contend that “[o]n information and belief, Amazon’s
price increases were not directly attributable to additional costs imposed on Amazon
by suppliers, and Amazon increased prices on many products in excessive and unfair
amounts even when accounting for any additional costs and the markup Amazon
customary applies to such products.” Id.
21 Greenberg et al., v. Amazon.com, No. 101858-4
ANALYSIS
I. PRICE GOUGING CAN BE AN UNFAIR ACT OR TRADE PRACTICE UNDER THE CPA BASED ON THE PLAINTIFFS’ INDIVIDUAL CLAIMS
“The purpose of the CPA is to ‘… protect the public and foster fair and honest
competition,’” and it is to be ‘liberally construed [so] that its beneficial purposes
may be served.’” Panag v. Farmers Ins. Co. of Wash., 166 Wn.2d 27, 37, 204 P.3d
885 (2009) (quoting RCW 19.86.920).
A. Legal Principles Governing the CPA
The CPA provides that “[u]nfair methods of competition and unfair or
deceptive acts or practices in the conduct of any trade or commerce are hereby
declared unlawful.” RCW 19.86.020. “To prevail on a CPA action, the plaintiff
must prove ‘(1) [an] unfair or deceptive act or practice; (2) occurring in trade or
commerce; (3) public interest impact; (4) injury to plaintiff in his or her business or
property; (5) causation.’” Klem v. Wash. Mut. Bank, 176 Wn.2d 771, 782, 295 P.3d
1179 (2013) (alteration in original) (quoting Hangman Ridge Training Stables, Inc.
v. Safeco Title Ins. Co., 105 Wn.2d 778, 780, 719 P.2d 531 (1986)). Only the first
element is at issue here. On this point, our focus is on unfairness because the
plaintiffs do not allege that Amazon’s conduct was deceptive. 3
3 “[A]n act or practice can be unfair without being deceptive.” Klem, 176 Wn.2d at 787. 22 Greenberg et al., v. Amazon.com, No. 101858-4
The first CPA element may be predicated on a per se violation of a statute or
an unfair act or practice not regulated by statute but in violation of public interest.
Klem, 176 Wn.2d at 787. “A per se unfair trade practice exists when a statute which
has been declared by the Legislature to constitute an unfair or deceptive act in trade
or commerce has been violated.” Hangman Ridge, 105 Wn.2d at 786. If a
defendant’s act or practice is not per se unfair, then the plaintiff must show the
conduct is unfair “under a case-specific analysis of those terms.” Rush v. Blackburn,
190 Wn. App. 945, 962, 361 P.3d 217 (2015); see also Mellon v. Reg’l Tr. Servs.
Corp., 182 Wn. App. 476, 489, 334 P.3d 1120 (2014); Klem, 176 Wn.2d at 785-87.
As discussed above, price gouging is not regulated by statute in Washington and the
plaintiffs do not allege a per se claim. Therefore, the issue here is whether Amazon’s
acts or practices are “unfair” under a case-specific analysis of that term.
The CPA does not define the term “unfair.” See RCW 19.86.010, .020.
However, this court has recognized that “[b]y broadly prohibiting ‘unfair or
deceptive acts or practices in the conduct of any trade or commerce,’ the legislature
intended to provide sufficient flexibility to reach unfair or deceptive conduct that
inventively evades regulation.” Panag, 166 Wn.2d at 49 (citation omitted) (quoting
RCW 19.86.020). Thus, because the act does not define the term “unfair,” this court
has allowed the definitions to evolve through a “‘gradual process of judicial
23 Greenberg et al., v. Amazon.com, No. 101858-4
inclusion and exclusion.’” Klem, 176 Wn.2d at 785 (internal quotation marks
omitted) (quoting Saunders v. Lloyd’s of London, 113 Wn.2d 330, 344, 779 P.2d 249
(1989)).
The “CPA is modeled after federal consumer protection laws and incorporates
many provisions of the federal acts.” Id. at 787; see 15 U.S.C. § 45(a). The
legislature declared that the CPA was intended “to complement the body of federal
law governing restraints of trade, unfair competition and unfair, deceptive, and
fraudulent acts or practices.” RCW 19.86.920. In addition, the legislature also
instructed that “the courts be guided by final decisions of the federal courts and final
orders of the federal trade commission [(FTC)] interpreting the various federal
statutes dealing with the same or similar matters.” Id. “Although we have been
guided by federal interpretations, Washington has developed its own jurisprudence
regarding application of Washington’s CPA.” Klem, 176 Wn.2d 787. To this end,
“[f]ederal court decisions are guiding, but not binding, authority.” Panag, 166
Wn.2d at 47.
24 Greenberg et al., v. Amazon.com, No. 101858-4
B. Under Our CPA, the Substantial Injury Test in 15 U.S.C. § 45(n) is One of Many Ways an Act or Practice Unregulated by Statute Can Be “Unfair”
Like our CPA, the FTC Act of 1914 prohibits “unfair or deceptive acts or
practices in or affecting commerce.” 15 U.S.C. § 45(a)(1). Until the 1960s, “the
FTC interpreted the unfair-practices prong primarily through agency adjudication.”
Fed. Trade Comm’n v. Wyndham Worldwide Corp., 799 F.3d 236, 243 (3d Cir.
2015). In 1964, the FTC issued a “Statement of Basis and Purpose” for unfair or
deceptive advertising and labeling of cigarettes, which explained that the following
three factors governed unfairness determinations:
(1) whether the practice, without necessarily having been previously considered unlawful, offends public policy as it has been established by statutes, the common law, or otherwise—whether, in other words, it is within at least the penumbra of some common-law, statutory or other established concept of unfairness; (2) whether it is immoral, unethical, oppressive, or unscrupulous; [and] (3) whether it causes substantial injury to consumers (or competitors or other businessmen).
Id. (quoting Unfair or Deceptive Advertising and Labeling of Cigarettes in Relation
to the Health Hazards of Smoking, 29 Fed. Reg. 8,324, 8,355 (July 2, 1964)).
“Almost a decade later, the Supreme Court implicitly approved these factors,
apparently acknowledging their applicability to contexts other than cigarette
advertising and labeling.” Id. (discussing Fed. Trade Comm’n v. Sperry &
Hutchinson Co., 405 U.S. 233, 244 n.5, 92 S. Ct. 898, 31 L. Ed. 2d 170 (1972)). The
25 Greenberg et al., v. Amazon.com, No. 101858-4
FTC has referred to the above test as the three S&H criteria. See Int'l Harvester Co.,
104 F.T.C. 949, 1073 (1984).
Then in 1980, the FTC issued a second policy statement that clarified the three
S&H criteria. Wyndham Worldwide Corp., 799 F.3d at 243 (discussing FTC
Unfairness Policy Statement, Letter from the FTC to Hon. Wendell H. Ford and Hon.
John C. Danforth, Senate Comm. on Com., Sci., and Transp. (Dec. 17, 1980),
appended to Int'l Harvester Co., 104 F.T.C. 949, 1070 (1984) (hereinafter 1980
Policy Statement).4 In the 1980 Policy Statement, the FTC stated that “[u]njustified
consumer injury is the primary focus of the FTC Act, and the most important of the
three S&H criteria. By itself it can be sufficient to warrant a finding of unfairness.”
Id. at 1073 (emphasis added). However, “[t]he independent nature of the consumer
injury criterion does not mean that every consumer injury is legally ‘unfair.’” Id.
Instead, to justify a finding of unfairness, the injury must satisfy three tests: “[1] It
must be substantial; [2] it must not be outweighed by any countervailing benefits to
consumers or competition that the practice produces; and [3] it must be an injury
4 The 1980 Policy Statement is available for viewing at https://www.ftc.gov/legal- library/browse/ftc-policy-statement-unfairness. Though the original document is available at the aforementioned link, we use the citation to Int’l Harvester because that decision provides pincites, which in turn provide ease of reference for the reader. 26 Greenberg et al., v. Amazon.com, No. 101858-4
that consumers themselves could not reasonably have avoided.” Id. (hereinafter
“substantial injury test”).
As to the public policy criteria, the FTC noted that “[a]lthough public policy
was listed by the S&H Court as a separate consideration, it is used most frequently
by the [FTC] as a means of providing additional evidence on the degree of consumer
injury caused by specific practices.” Id. at 1075. However, it noted that in some
instances, public policy considerations could “independently support” an FTC
action. Id. In such cases, the FTC stated that
the policy should be clear and well-established. In other words, the policy should be declared or embodied in formal sources such as statutes, judicial decisions, or the Constitution as interpreted by the courts, rather than being ascertained from the general sense of the national values. The policy should likewise be one that is widely shared, and not the isolated decision of a single state or a single court. If these two tests are not met the policy cannot be considered as an “established” public policy for purposes of the S&H criterion. The [FTC] would then act only on the basis of convincing independent evidence that the practice was distorting the operation of the market and thereby causing unjustified consumer injury.
Id. at 1076.
As to the unethical or unscrupulous conduct criteria, the FTC appeared to
abandon this theory altogether as an independent basis for an unfairness claim. Id.
The FTC explained:
27 Greenberg et al., v. Amazon.com, No. 101858-4
This test was presumably included in order to be sure of reaching all the purposes of the underlying statute, which forbids “unfair” acts or practices. It would therefore allow the [FTC] to reach conduct that violates generally recognized standards of business ethics. The test has proven, however, to be largely duplicative. Conduct that is truly unethical or unscrupulous will almost always injure consumers or violate public policy as well. The [FTC] has therefore never relied on [this] element of S&H as an independent basis for a finding of unfairness, and it will act in the future only on the basis of the [other] two.
Id.
In 1994, Congress amended 15 U.S.C § 45 by adding a new subsection that
largely codified the 1980 Policy Statement. 5 Wyndham Worldwide Corp., 799 F.3d
at 244; FTC Act Amendments of 1994, Pub. L. No. 103-312, § 9, 108 Stat. 1691,
1695. In its current form, the statute reads:
The Commission shall have no authority under this section or section 57a of this title to declare unlawful an act or practice on the grounds that such act or practice is unfair unless the act or practice causes or is likely to cause substantial injury to consumers which is not reasonably avoidable by consumers themselves and not outweighed by countervailing benefits to consumers or to competition. In determining whether an act or practice is unfair, the Commission may consider established public policies as evidence to be considered with all other evidence. Such public policy considerations may not serve as a primary basis for such determination.
5 We say “largely codified” because 15 U.S.C § 45(n) did not adopt the FTC’s position in the 1980 Policy Statement that public policy considerations could “independently support” an unfairness determination. 28 Greenberg et al., v. Amazon.com, No. 101858-4
15 U.S.C. § 45(n) (emphasis added).
This court has not yet attempted to define the phrase “unfair acts or practices”
for the purposes of our CPA. In Klem, this court stated that the substantial injury
test in 15 U.S.C. § 45(n) might be the current standard to define unfair acts or
practices. 176 Wn.2d at 787. However, the court declined to explore in detail how
to define unfair acts for the purposes of our CPA, insisting that the question must
wait for another day. Id. at 787-88. After Klem, divisions of our Court of Appeals
appear to use the three S&H criteria in determining whether an act or a practice is
“unfair” for the purposes of our CPA. See, e.g., Mellon, 182 Wn. App. at 490; Rush,
190 Wn. App. at 962-63.
The plaintiffs contend that all three S&H criteria still apply in Washington and
that their complaint satisfies each criterion. In order to promote the liberal
construction of the CPA, we agree that the three S&H criteria apply in Washington.
See Young v. Toyota Motor Sales, U.S.A., 196 Wn.2d 310, 319, 472 P.3d 990 (2020)
(recognizing that analogous federal consumer protection law may require showing
materiality to prove the first element of a CPA claim, but Washington lawmakers
did not adopt this requirement). Unlike the FTC Act, our CPA simply has no
limitations on the range of effect the defendant’s conduct must have for a plaintiff
to state a cognizable claim to relief. Rather, in cases where a plaintiff alleges that
29 Greenberg et al., v. Amazon.com, No. 101858-4
an act or practice is unfair, but that act or practice is not regulated by statute, the
plaintiff needs to show only that the defendant’s conduct is in violation of public
interest. Klem, 176 Wn.2d at 787. Additionally, we go further to conclude the
application of our CPA is not dependent on the federal S&H criteria and that there
may even be additional ways that a plaintiff can show that act or practice that is
unregulated by statute is unfair. Id. Accordingly, plaintiffs may satisfy the first
element of a private CPA claim—an unfair or deceptive act—in a number of ways.
However, here, the plaintiffs adequately allege that their injuries satisfy the
substantial injury test in 15 U.S.C. § 45(n). Therefore, we resolve this certified
question on the basis of this test without discussion of the other S&H criteria or the
plain language argument advanced by the Attorney General’s Office. See ADCI
Corp. v. Bao Nguyen, 16 Wn. App. 2d 77, 86, 479 P.3d 1175 (2021) (explaining that
a statement is dicta when it is not necessary to the court’s decision in a case).
The substantial injury test in 15 U.S.C. § 45(n) provides an act or practice is
“unfair” when “[1] the act or practice causes or is likely to cause substantial injury
to consumers [2] which is not reasonably avoidable by consumers themselves and
[3] not outweighed by countervailing benefits to consumers or to competition.” We
hold that under this test, price gouging, as alleged in the plaintiffs’ first amended
complaint, may be an unfair act or practice within the meaning of our CPA.
30 Greenberg et al., v. Amazon.com, No. 101858-4
C. The Plaintiffs State a Plausible Claim for Relief under the Substantial Injury Test
We must take plaintiffs’ allegations as true.6 Plaintiffs claim that they satisfy
all three elements of the substantial injury test, and we agree.
i. Each Plaintiff Suffered Monetary Harm
The first prong of the substantial injury test is whether “the act or practice
causes or is likely to cause substantial injury to consumers.” 15 U.S.C § 45(n); see
also Int’l Harvester Co., 104 F.T.C. at 1073, 1076. In Federal Trade Commission
v. Neovi, Inc., the United States Court of Appeals for the Ninth Circuit explained
that “[a]n act or practice can cause ‘substantial injury’ by doing a ‘small harm to a
large number of people, or if it raises a significant risk of concrete harm.’” 604 F.3d
1150, 1157 (9th Cir. 2010) (quoting Am. Fin. Servs. Ass’n v. Fed. Trade Comm’n,
247 U.S. App. D.C. 167, 767 F.2d 957, 972 (1985), cert. denied, 475 U.S. 1011
(1986)). The 1980 Policy Statement, which was largely codified by Congress in 15
U.S.C § 45(n), provided further insight on what constitutes substantial injury:
The Commission is not concerned with trivial or merely speculative harms. In most cases a substantial injury involves monetary harm, as when sellers coerce consumers into purchasing unwanted goods or services or when consumers buy defective goods or services on credit but are unable to assert against the creditor claims or defenses arising
6 Under a Fed. R. Civ. P. 12(b)(6) motion to dismiss, a plaintiff’s allegations are presumed to be true. Tenore, 136 Wn.2d at 330; Somers, 729 F.3d at 959. 31 Greenberg et al., v. Amazon.com, No. 101858-4
from the transaction. Unwarranted health and safety risks may also support a finding of unfairness. Emotional impact and other more subjective types of harm, on the other hand, will not ordinarily make a practice unfair. Thus, for example, the Commission will not seek to ban an advertisement merely because it offends the tastes or social beliefs of some viewers, as has been suggested in some of the comments.
Int’l Harvester Co., 104 F.T.C. at 1073 (footnotes omitted).
Here, the plaintiffs adequately allege a substantial injury. They each suffered
monetary harm as a result of Amazon’s alleged acts. They each paid higher prices
on consumer goods and food items than they otherwise would have prior to the
HHS’s emergency declaration. CP at 7-25. Also, they have shown that Amazon’s
actions had widespread impacts and that Amazon is responsible for the price
increases on its own products as well as products supplied by third parties. CP at 51-
59, 64-65.
ii. The Plaintiffs’ Injuries Were Not Reasonably Avoidable
The second prong of the substantial injury test is whether the injury was
“reasonably avoidable by consumers themselves.” 15 U.S.C § 45(n); Int’l Harvester
Co., 104 F.T.C. at 1074. “In determining whether consumers’ injuries were
reasonably avoidable, courts look to whether the consumers had a free and informed
choice.” Neovi, Inc., 604 F.3d at 1158. The Ninth Circuit has also opined that “[a]n
injury is reasonably avoidable if consumers ‘have reason to anticipate the impending
32 Greenberg et al., v. Amazon.com, No. 101858-4
harm and the means to avoid it,’ or if consumers are aware of, and are reasonably
capable of pursuing, potential avenues toward mitigating the injury after the fact.”
Davis v. HSBC Bank Nev., NA, 691 F.3d 1152, 1168-69 (9th Cir. 2012) (quoting
Orkin Exterminating Co. v. Fed. Trade Comm’n, 849 F.2d 1354, 1365-66 (11th Cir.
1988)). The 1980 Policy Statement provides:
Normally we expect the marketplace to be self-correcting, and we rely on consumer choice—the ability of individual consumers to make their own private purchasing decisions without regulatory intervention—to govern the market. We anticipate that consumers will survey the available alternatives, choose those that are most desirable, and avoid those that are inadequate or unsatisfactory. However, it has long been recognized that certain types of sales techniques may prevent consumers from effectively making their own decisions, and that corrective action may then become necessary. Most of the Commission’s unfairness matters are brought under these circumstances. They are brought, not to second-guess the wisdom of particular consumer decisions, but rather to halt some form of seller behavior that unreasonably creates or takes advantage of an obstacle to the free exercise of consumer decisionmaking.
Int’l Harvester Co., 104 F.T.C. at 1074 (emphasis added).
Here, each plaintiff adequately alleged that their injuries were not reasonably
avoidable. Each plaintiff made efforts to find their respective goods and food items
(which they needed to stay safe and healthy) from physical and online stores. CP at
7-25. Yet, they were unable to find their essential goods except for on Amazon. Id.
Additionally, each plaintiff alleged that given product scarcity and their respective
33 Greenberg et al., v. Amazon.com, No. 101858-4
local government’s directives to shelter in place during the pandemic, they had no
meaningful choice but to purchase their products from Amazon and that they have
not been reimbursed. Id.
iii. Amazon’s Acts or Omissions Offer No Countervailing Benefits
The third prong of the substantial injury test looks to whether the alleged
injury is “outweighed by countervailing benefits to consumers or to competition.”
15 U.S.C § 45(n); Int’l Harvester Co., 104 F.T.C. at 1073-74. In addressing this
factor in the 1980 Policy Statement, the FTC recognized that “[m]ost business
practices entail a mixture of economic and other costs and benefits for purchasers,”
and, therefore, “will not find that a practice unfairly injures consumers unless it is
injurious in its net effects.” Int’l Harvester Co., 104 F.T.C. at 1073. In American
Financial Services, the Court of Appeals for the District of Columbia Circuit
explained that “[t]o make this cost-benefit determination, the [FTC] examines the
potential costs that the proposed remedy would impose on the parties and society in
general.” 767 F.2d at 975.
Here, the plaintiffs adequately allege the third prong of the substantial injury
test. They allege that there are no countervailing consumer or competitive benefits
to Amazon’s practice of “price gouging” during the pandemic. CP at 65. They
contend that the only party that benefited from their respective transactions was
34 Greenberg et al., v. Amazon.com, No. 101858-4
Amazon, which “reaped blockbuster profits by charging excessive prices throughout
the pandemic” and these profits were “earned only by exploiting consumers who
have been forced to rely on Amazon to obtain essential goods during this
unprecedented public health crisis.” Id. In fact, the plaintiffs allege that by July
2020, Amazon’s sales accounted for almost half of all U.S. retail e-commerce, which
suggests there is no benefit to competition. CP at 33. Additionally, they allege that
“[c]onsumers do not ‘benefit’ when they are forced to overpay for goods they need
to remain safe and healthy,” especially where such price increases were not directly
attributable to additional costs imposed on Amazon by suppliers or by the markup
that Amazon customarily applies to such products. CP at 65.
Accordingly, taking the plaintiffs’ allegations as true, they have demonstrated
that “price gouging,” as alleged in their first amended complaint, may amount to an
unfair practice under the CPA.
D. Amazon Unpersuasively Relies on Inapposite Precedent To Suggest That the Substantial Injury Test Does Not Apply
Amazon contends that nothing in the CPA’s text can be read to prohibit price
gouging given its general and abstract nature. Opening Br. of Appellant (Def.’s Br.)
at 21-27. In so arguing, Amazon relies on various cases restating the established
principles of statutory interpretation. Id. However, Amazon’s argument is
35 Greenberg et al., v. Amazon.com, No. 101858-4
unpersuasive because it ignores the unfairness tests discussed above. Amazon’s
argument to limit the reach of the CPA’s protections is also unconvincing because it
conflicts with the stated intent of the act, which is to “protect the public and foster
fair and honest competition.” RCW 19.86.920.
Amazon also contends that the court cannot invent new standards out of whole
cloth to support plaintiffs’ price gouging claims, and that this court’s precedent
establishes that “the CPA creates a cause of action only for conduct deemed unfair
under established standards, including federal FTC Act guidance and existing
Washington law making claims actionable under the CPA.” Def.’s Br. at 31-34
(citing Panag, 166 Wn.2d 27; Klem, 176 Wn.2d 771; State v. Reader’s Dig. Ass’n,
81 Wn.2d 259, 501 P.2d 290 (1972)).
Amazon’s reliance on Panag, Klem, and Reader’s Digest fails and its
concerns are misplaced because the court is not inventing a new standard but, rather,
applying decades old precedent established by the FTC itself. Indeed, the FTC’s
1980 Policy Statement and 15 U.S.C § 45(n) make clear that showing a violation of
established public policies is not required to state a claim for unfairness. Rather, the
substantial injury test itself can be sufficient.
Next, Amazon argues that the court does not need to use a multifactor test,
such as the substantial injury test, to determine that a business practice is beyond the
36 Greenberg et al., v. Amazon.com, No. 101858-4
scope of the CPA. Def.’s Reply Br. at 19-21. To support its proposition, Amazon
relies on cases that are inapposite. See Short v. Demopolis, 103 Wn.2d 52, 691 P.2d
163 (1984); Quimby v. Fine, 45 Wn. App. 175, 724 P.2d 403 (1986); Stevens v. Hyde
Athletic Indus., Inc., 54 Wn. App. 366, 773 P.2d 871 (1989).
In Short, the question before this court was whether the practice of law fell
within the phrase “trade or commerce” under the CPA. 103 Wn.2d at 55. This court
held that certain entrepreneurial aspects of the practice of law may fall within the
definition of “trade or commerce,” but claims of legal negligence or malpractice fell
outside of that definition and, therefore, outside the purview of the CPA. Id. at 60-
62.
Likewise, in Quimby, the question before the Court of Appeals was whether
the practice of medicine was considered within the sphere of “trade or commerce”
for the purposes of the CPA. 45 Wn. App. at 179-80. Relying on Short, the Court
of Appeals held that the Quimbys’ medical negligence claim, which paralleled legal
negligence, was exempt from the CPA because it related to the actual competence
of the medical practitioner. Id. at 180. However, the court held that the Quimbys’
lack of informed consent claim against a health care provider may be within the
scope of the CPA “if it relate[d] to the entrepreneurial aspects of the medical
practice.” Id. at 181.
37 Greenberg et al., v. Amazon.com, No. 101858-4
Finally, in Stevens, the question before the Court of Appeals was whether the
plaintiff’s personal injury claims fell within the meaning of “business or property”
under RCW 19.86.090. 54 Wn. App. at 368-69. Relying on federal precedent, the
Court of Appeals held that personal injury claims do not fall within the coverage of
the CPA because they do not meet the definition of “business or property.” Id. at
369-70.
In summary, Short, Quimby, and Stevens did not apply the S&H criteria or the
modern substantial injury test because they dealt with whether certain claims met
the definition of “trade or commerce” or “business or property.” However, the issue
here is whether the plaintiffs’ price gouging claims amount to an “unfair” act or
practice within the meaning of the CPA. The cases Amazon relies on answer a
different question than what is presented to this court. Accordingly, Amazon’s
reliance on these cases fail.
Additionally, Amazon argues that the S&H criteria should not apply because
“[c]ourts have recognized new theories of liability under the CPA only when those
theories follow from existing precedent or statutes.” Def.’s Reply Br. at 20. To
support this proposition, Amazon relies on Panag, 166 Wn.2d 27, and Rush, 190
Wn. App. 945.
38 Greenberg et al., v. Amazon.com, No. 101858-4
Amazon’s reliance on Panag is inapposite because that case dealt with
whether the CPA applied to a collection agency’s allegedly deceptive efforts to
collect on an insurance company’s subrogation claim against an underinsured
motorist. 166 Wn.2d at 34, 47. We are not asked to determine whether price
gouging is a deceptive practice but, rather, whether the practice of price gouging can
be unfair.7
Similarly, Amazon’s reliance on Rush is misplaced. In Rush, the Court of
Appeals looked to statutes and regulations because it applied the first prong of the
S&H criteria in determining whether the defendant’s act of selling the plaintiff’s
vehicle at an auction amounted to an unfair or deceptive act. 190 Wn. App. at 961-
67. It also applied the substantial injury test thereafter to supplement its public
policy analysis. Id. at 966-67. As explained above, the court needs only to look to
well-established policy sources—such as statutes, judicial decisions, or
regulations—when a plaintiff relies on the public policy prong of the S&H criteria.
It also serves as additional evidence as to determining an unfair act or practice.
However, reliance on these sources in determining whether an act or practice is
7 In fact, the court in Panag seemed to recognize the applicability of the substantial injury test to unfairness determinations in passing. 166 Wn.2d at 50-51 (discussing Camacho v. Auto. Club of S. Cal., 142 Cal. App. 4th 1394, 48 Cal. Rptr. 3d 770 (2006)). 39 Greenberg et al., v. Amazon.com, No. 101858-4
unfair is not required, and the substantial injury test alone may be sufficient.
Accordingly, Amazon is incorrect to suggest that a plaintiff must show violations of
well-established statutes and regulations on the subject to conclude that a practice is
unfair.
E. Amazon’s Reliance on Federal Precedent Is Unpersuasive
Amazon argues that federal courts have affirmatively stated that there is no
claim for price gouging under federal law, which in turn suggests that there could
not be such a claim under our CPA. Def.’s Br. at 30; Def.’s Reply Br. at 9. To
support its proposition, Amazon relies on Whitaker Cable Corp. v. Fed. Trade
Comm’n, 239 F.2d 253 (7th Cir. 1956), and Gutierrez v. Bean, 2006 WL 4117064
(D.N.M. Dec. 13, 2006) (court order). We disagree.
First, Amazon contends that price gouging is not comprehended under federal
law because doing so would “turn the [FTC] Act into a price control law contrary to
its manifest purpose.” Whitaker Cable Corp., 239 F.2d at 256. Amazon’s reliance
on Whitaker Cable Corp and Gutierrez is unpersuasive. Whitaker Cable Corp. is
distinguishable because it involves a different section of the FTC Act and makes no
mention of unfairness, and reliance on Gutierrez, a nonbinding precedent, is dubious
at best.
40 Greenberg et al., v. Amazon.com, No. 101858-4
Second, Amazon contends that the CPA could not comprehend the plaintiffs’
price gouging claims because courts across the country have consistently rejected
similar efforts to expand a general consumer protection law to include such a claim.
Def.’s Br. at 38-39. We reject this argument.
Again, Amazon’s cited cases are distinguishable or unpersuasive. Scavio v.
Smart Corp. is distinguishable because, unlike here, the plaintiffs in that case failed
to show that they were deceived under the Ohio Consumer Protection Act and
because they failed to show that their alleged injuries (paying excessive prices for
copies of medical records) were not reasonably avoidable. 2001 WL 631326 at *3,
*5 (N.D. Ohio Apr. 26, 2001) (court order). There is simply no claim of deception
here and the plaintiffs have adequately shown that their injuries were not reasonably
avoidable, as explained above.
Likewise, Sullivan v. Laboratory Corp. of America Holdings is
distinguishable because, unlike here, the plaintiffs there failed to show an exigency
that coincided with the defendant’s alleged act of charging excessive prices for
medical testing, which was required under the North Carolina Unfair and Deceptive
Trade Practices Act. 2018 WL 1586471, at *4-5 (M.D.N.C. Mar. 28, 2018) (court
order).
41 Greenberg et al., v. Amazon.com, No. 101858-4
Amazon cites to Southeastern Pennsylvania Transportation Authority v.
Gilead Sciences, Inc. to support its proposition that “exorbitant” pricing alone is
insufficient to render a contract “unfair” under California Business & Professions
Code § 17200. 102 F. Supp. 3d 688 (E.D. Penn. 2015). The plaintiffs here do not
allege “exorbitant” pricing alone—their claims are premised on Amazon allegedly
taking advantage of surging demand on online retailers during the pandemic. Unlike
Washington’s CPA, the analogous California law in Gilead Sciences, Inc. requires a
plaintiff to show a violation of another law to state a cause of action under § 17200’s
prohibition against unlawful business acts or practices. Id. at 707. There, the
plaintiffs also failed to state a claim under any of the three S&H criteria. See id. at
707 n.8. The plaintiffs here adequately satisfy the substantial injury test.
Similarly, Amazon’s reliance on Siegel v. Shell Oil Co. is misplaced because
the plaintiff there failed to show that Shell’s practice of charging allegedly
artificially inflated prices for gas caused him harm, that he suffered substantial
injury, and that he could not avoid the injury. 612 F.3d 932, 937 (7th Cir. 2010).
Causation is not at issue here and the plaintiffs have demonstrated a claim to relief
under the substantial injury test.
42 Greenberg et al., v. Amazon.com, No. 101858-4
Therefore, Amazon’s reliance on the aforementioned cases is troubling and
fails because none of those cases suggest that price gouging could not be
contemplated under a general consumer protection act like our CPA.
F. Amazon’s Reliance on the Legislature’s Failure To Pass Engrossed Substitute Senate Bill (ESSB) 5191 8 Is Unpersuasive
Amazon argues that like in State v. Schwab, 103 Wn.2d 542, 693 P.2d 108
(1985), the legislature’s decision to reject ESSB 5191 demonstrates that the CPA
could not comprehend the plaintiffs’ price gouging claims. Def.’s Br. at 35-37;
Def.’s Reply Br. at 13-18. We disagree.
In Schwab, this court declined to allow CPA actions based on violations of
the Residential Landlord-Tenant Act of 1973 (RLTA), ch. 59.18 RCW. 103 Wn.2d
at 553. This court considered it inappropriate to extend the CPA to landlord-tenant
disputes based on the detailed nature of the RLTA, which includes a vast array of
specific remedies. Id. at 550-51. Additionally, the court refused to extend the CPA
to landlord-tenant disputes because the legislature expressly rejected a proposed
amendment to define RLTA violations as per se violations of the CPA. Id. at 552
(the “Senate was well aware of the effect of what it was doing when it turned down
the amendment extending the [CPA] to violations of the [RLTA]”).
8 ESSB 5191, 67th Leg., Reg. Sess. (Wash. 2021).
43 Greenberg et al., v. Amazon.com, No. 101858-4
Amazon’s reliance on Schwab, however, is unconvincing because its
reasoning loses force under the circumstances present here. Unlike Schwab, here
there is no analogous, comprehensive statute that provides all the rights and remedies
to the plaintiffs. 9 Schwab declined to extend the violations of the RLTA because
that act already delineated the specific rights, duties, and remedies of both landlords
and tenants. Id. at 551. That is simply not the case here because the legislature
failed to pass ESSB 5191. It is well established that “legislation that has not been
enacted … reveals little about the intent of the legislature and should not generally
be relied on.” Lowe’s Home Ctrs., LLC v. Dep’t of Revenue, 195 Wn.2d 27, 41 n.5,
455 P.3d 659 (2020). Accordingly, this argument fails.
G. We Decline To Address Amazon’s Constitutional Arguments
“[W]hen a federal court certifies a question to this court, this court answers
only the discrete question that is certified and lacks jurisdiction to go beyond the
question presented.” Kitsap County v. Allstate Ins. Co., 136 Wn.2d 567, 577, 964
P.2d 1173 (1998). Where an issue is not within the certified questions and is within
the province of the federal court, this court will not reach the issue. See Wilmot v.
Kaiser Alum. & Chem. Corp., 118 Wn.2d 46, 78-79, 821 P.2d 18 (1991). The federal
9 Again, plaintiffs are not advancing a per se claim or relying exclusively on an established source of public policy as the basis of their CPA claims. 44 Greenberg et al., v. Amazon.com, No. 101858-4
court retains jurisdiction over all matters except the local question certified. Lige
Dickson Co. v. Union Oil Co., 96 Wn.2d 291, 294-95, 635 P.2d 103 (1981).
Amazon contends that recognizing the plaintiffs’ price gouging claims under
the CPA would raise serious constitutional concerns, such as significant notice,
vagueness questions, and issues surrounding the dormant commerce clause. Def.’s
Br. at 49-55. Amazon further contends that the separation of powers doctrine would
be violated by recognizing the plaintiffs’ price gouging claims under our CPA
because such a decision is best fit for the legislature. Id. at 39-48. The District
Court did not certify to this court the constitutional issues Amazon now advances;
therefore, we decline to address them.
Accordingly, we answer the first certified question in the affirmative and hold
that price gouging, as alleged in the plaintiffs’ first amended complaint, may be an
unfair act or practice within the meaning of RCW 19.86.020.
II. WE DECLINE TO RECOGNIZE A RIGID 15 PERCENT PRICE INCREASE THRESHOLD AS A PREDICATE TO A PRICE GOUGING CLAIM
This court has long ago stated that “[i]t is primarily a legislative, and not a
judicial, function to determine economic policy.” State v. Sears, 4 Wn.2d 200, 207,
103 P.2d 337 (1940). This court has also stated that “we must avoid stepping into
the role of the Legislature by actively creating the public policy of Washington.”
45 Greenberg et al., v. Amazon.com, No. 101858-4
Sedlacek v. Hillis, 145 Wn.2d 379, 390, 36 P.3d 1014 (2001). These points were
essentially observed in Schwab where this court stated, “There is a marked
difference between the judicial and legislative processes of inclusion and exclusion
of activities under the [CPA].” 103 Wn.2d at 547. The court explained:
In the legislative process, the people engaged in the activity sought to be specifically included within the act have the full opportunity to be heard and to have their particular problems considered at legislative hearings. Furthermore, the merits of any such proposed inclusion are subject to debate and amendment in legislative committees and on the floor of the respective houses of the Legislature.
The judicial process, on the other hand, does not always provide equivalent opportunities. In the present case, for example, the State Attorney General’s Office represents the interests of the public (and indirectly the rights of the individual tenants), whereas the landlord appearing pro se represents himself in a case which potentially affects every person in the state who rents out or ever will rent out one or more dwelling units. Although the Legislature has mandated that the “act shall be liberally construed that its beneficial purposes may be served”, RCW 19.86.920, that is not to say that the judiciary should not give the most careful consideration to the “process of judicial inclusion and exclusion” of activities under the act.
Id. at 547-48 (footnotes omitted).
The plaintiffs ask this court to hold that any price increase of 15 percent or
more on any consumer good or food item during a declared emergency is “unfair”
for the purposes of our CPA. It is beyond this court’s wheelhouse to declare that a
certain percentage price increase is unlawful because doing so threatens the
46 Greenberg et al., v. Amazon.com, No. 101858-4
prerogative of the legislative branch. A decision to set such a price increase
threshold entails numerous social and economic considerations, and is best left to
the legislature. Therefore, we answer the second certified question in the negative.
III. WHETHER THE PLAINTIFFS SATISFY THE SUBSTANTIAL INJURY TEST IS A MIXED QUESTION OF LAW AND FACT FOR THE JURY TO RESOLVE, UNLESS THE FACTS ARE UNDISPUTED
A jury decides whether a particular act is unfair in situations where a plaintiff
advances a claim that is not regulated by statute or some other well-established
source of public policy, and where the underlying facts regarding the defendant’s
conduct is disputed. However, where the underlying facts are undisputed, the court
decides the matter as a question of law. Accordingly, the answer to the third certified
question depends on the circumstances of each case.
Amazon contends that determining whether a particular act is “unfair” is a
question of law for the court to decide. Def.’s Br. at 56-67. To support its
proposition, Amazon cites Leingang v. Pierce County Medical Bureau, Inc., 131
Wn.2d 133, 930 P.2d 288 (1997), Sing v. John L. Scott, Inc., 134 Wn.2d 24, 948
P.2d 816 (1997), Panag, 166 Wn.2d 27, and Trujillo v. Northwest Trustee Services,
Inc., 183 Wn.2d 820, 355 P.3d 1100 (2015). On the other hand, the plaintiffs
contend that whether an act or practice is “unfair” is generally an issue for the jury
because it involves resolving a mixed question of law and fact—a function typically
47 Greenberg et al., v. Amazon.com, No. 101858-4
served by juries. Pls.’ Br. at 56-62. For support of their proposition, the plaintiffs
cite to Delgado Guijosa v. Wal-Mart Stores, Inc., 144 Wn.2d 907, 32 P.3d 250
(2001).
A. Leingang and Its Progeny Demonstrate That a Court Will Decide Whether Conduct Is Unfair When the Plaintiff Predicates Their CPA Claim on a Violation of Another Statute and When There Is Dispute about the Applicability of That Statute, or When the Underlying Facts Are Undisputed
This certified question addresses a tension among our precedents—namely,
between Leingang, its progeny, and Guijosa. Ord. Certifying Questions to the Wash.
Sup. Ct. at 6-7. In Leingang, this court stated that “whether the conduct constitutes
an unfair or deceptive act can be decided by this court as a question of law.” 131
Wn.2d at 150. Following that decision, this court has repeatedly reaffirmed that
standard. See Sing, 134 Wn.2d at 29-30; Panag, 166 Wn.2d at 47; Trujillo, 183
Wn.2d at 835. However, in Guijosa, this court in passing stated that “the jury [is]
free to determine what could constitute an unfair and deceptive act or practice.” 144
Wn.2d at 921. This passing statement in Guijosa appears to suggest that the issue
of whether an act or practice is unfair could also be decided as a question of fact for
the jury to resolve.
48 Greenberg et al., v. Amazon.com, No. 101858-4
Although Leingang and its progeny and Guijosa appear to be in tension at face
value, when viewing their statements in the context of their respective decisions, it
is clear that the two lines of cases can be harmonized and no tension exists.
Leingang involved a situation where the plaintiff sued a health care service
contractor, contending that by violating applicable insurance regulations (among
other things), it also violated the CPA’s prohibition against unfair or deceptive acts
or practices. 131 Wn.2d 149-56. The trial court ultimately granted summary
judgment in favor of the plaintiff on the CPA cause of action, and the health care
service contractor appealed. Id. at 142. Noting that the plaintiff’s CPA claim was
predicated on a violation of another law and that the case was before the court on a
summary judgment order, this court decided to review whether the health care
service contractor committed an unfair or deceptive act as a question of law. Id. at
149-50. This court’s entire discussion on the topic is reproduced below:
The issue here is whether PCM committed an “unfair or deceptive act.” Whether a party in fact committed a particular act is reviewable under the substantial evidence test. However, the determination of whether a particular statute applies to a factual situation is a conclusion of law. Consequently, whether a particular action gives rise to a Consumer Protection Act violation is reviewable as a question of law. Keyes v. Bollinger, 31 Wn. App. 286, 289, 640 P.2d 1077 (1982); Roger Crane & Assocs., Inc. v. Felice, 74 Wn. App. 769, 780, 875 P.2d 705 (1994); Estate of Hall v. HAPO Credit Union, 73 Wn. App. 359, 365, 869 P.2d 116, review denied, 124 Wn.2d 1026 (1994); Sign-O-Lite Signs, Inc. v. DeLaurenti Florists, Inc., 64 Wn.
49 Greenberg et al., v. Amazon.com, No. 101858-4
App. 553, 560, 825 P.2d 714, review denied, 120 Wn.2d 1002 (1992); Gingrich v. Unigard Sec. Ins. Co., 57 Wn. App. 424, 433, 788 P.2d 1096 (1990). Therefore, since there is no dispute of facts as to what the parties did in this case, whether the conduct constitutes an unfair or deceptive act can be decided by this court as a question of law.
Id. Thus, as is evident from this discussion, the court decided the issue because it
was determining whether a particular statute or regulation applied to the factual
circumstances present and because the underlying facts were not disputed, which
certainly is a question of law. See, e.g., Wash. Imaging Servs., LLC v. Dep’t of
Revenue, 171 Wn.2d 548, 555, 252 P.3d 885 (2011). In fact, the court cited to cases
to support this well-established proposition.
In the years since, this court has repeatedly stated that the issue of whether a
particular act is unfair is a question of law for the court to resolve. See Panag, 166
Wn.2d at 47 (“The next issue is whether … the first Hangman Ridge element has
been established. Whether a particular act or practice is ‘unfair or deceptive’ is a
question of law.” (quoting Leingang, 131 Wn.2d at 150)); Trujillo, 183 Wn.2d at
835 (“Whether an act is unfair or deceptive is a question of law.” (citing Leingang,
131 Wn.2d at 150)). Significantly, both Panag and Trujillo cite to Leingang for this
proposition. Though not precisely stated, both Panag and Trujillo reviewed the issue
as a question of law because, like in Leingang, they dealt with whether a violation
of a particular statute, or some other well-established source of public policy, gave
50 Greenberg et al., v. Amazon.com, No. 101858-4
rise to a CPA cause of action. In Panag, the issue was whether the defendant’s
insurance subrogation collection notices amounted to a deceptive practice that
implicated the public policies espoused by the insurance code and debt collection
statutes. 166 Wn.2d at 55. Similarly, in Trujillo, the issue was whether an alleged
violation of the deeds of trust act was sufficient to support the plaintiffs’ CPA claim.
183 Wn.2d at 827, 834-35.
Additionally, like Leingang, the procedural posture of both Panag and
Trujillo properly made the issue reviewable as a question of law. In Panag, the case
was before this court on orders of summary judgment. 166 Wn.2d at 36. This is
significant because, at this procedural stage, the trial court will grant such an order
only when “there is no genuine issue of material fact and the moving party is entitled
to judgment as a matter of law.” Folsom v. Burger King, 135 Wn.2d 658, 663, 958
P.2d 301 (1998). In fact, in situations where there are no disputed issues of material
fact and the issue is how a statute or regulation applies to the facts of the case, this
court has stated that the issue is a question of law for the court to resolve. Wash.
Imaging Servs., LLC, 171 Wn.2d at 555. Similarly, in Trujillo, the case was before
this court on an order granting the defendant’s CR 12(b)(6) motion to dismiss. 183
Wn.2d at 829. This is also significant because, at this stage, the court must presume
that the plaintiff’s factual allegations are true and draw all reasonable inferences
51 Greenberg et al., v. Amazon.com, No. 101858-4
from the factual allegations in the plaintiff’s favor. Gorman v. City of Woodinville,
175 Wn.2d 68, 71, 283 P.3d 1082 (2012). In other words, the facts at the dismissal
stage are not in dispute, which in turn permits an issue to be decided as a question
of law. See Cutler v. Phillips Petrol. Co., 124 Wn.2d 749, 755, 881 P.2d 216 (1994).
Similarly, in Sing, the court stated, “[T]he question of whether a particular
conduct gives rise to a CPA violation is reviewable as a question of law.” 134 Wn.2d
at 30. But unlike Leingang, Panag, and Trujillo, Sing was based on an alleged
breach of fiduciary duties, which is common law based and, at the time of the
lawsuit, these duties were not codified. See Sing, 134 Wn.2d at 31 n.3. However,
this distinction is not fatal to the plaintiffs’ contention. Though imprecisely stated,
the court in Sing appeared to review the issue as a question of law because the case
was before the court on a denial of the defendant’s motion for a judgment as a matter
of law. Id. at 29-30. This procedural posture is significant because such motions
occur after a jury verdict and are appropriately granted “when, viewing the evidence
most favorable to the nonmoving party, the court can say, as a matter of law, there
is no substantial evidence or reasonable inference to sustain a verdict for the
nonmoving party.” Id. at 29. In other words, the underlying facts in such motions
are not in dispute. Accordingly, consistent with Leingang, Panag, and Trujillo, the
52 Greenberg et al., v. Amazon.com, No. 101858-4
Sing court suggests that where the facts are undisputed, the court will review whether
the conduct is unfair or deceptive as a matter of law.
Thus, reading this court’s previous decisions in context, it is clear that the
court will decide whether an act or practice is unfair under the CPA when a plaintiff
seeks to predicate their claim on a violation of another statute or some well-
established source of public policy—especially where there is dispute about the
applicability of the statute or policy to the CPA. Additionally, where the underlying
conduct is undisputed, then the court will likewise decide the issue as a matter of
law. However, in the circumstance presented in this case, where the underlying
conduct is disputed, then the issue is to be resolved by a jury.
B. Guijosa’s Passing Statement Does Not Conflict with Leingang and its Progeny
In Guijosa, three plaintiffs sued Wal-Mart and two of its employees for assault
and battery, false imprisonment, malicious prosecution, deprivation of civil rights,
and violations of the CPA. 144 Wn.2d at 912. The claims were based on an incident
where two Wal-Mart employees detained the plaintiffs for allegedly stealing a hat
from the store. Id. at 911-12. The jury found for Wal-Mart on all claims except for
the CPA claim. Id. at 912-13. Wal-Mart subsequently filed a motion for judgment
as a matter of law under CR 50(b), asserting that without a finding of discrimination,
53 Greenberg et al., v. Amazon.com, No. 101858-4
there was insufficient evidence to find violations of the CPA. Id. at 913. This court
agreed and held that the plaintiffs failed to establish the first Hangman Ridge element
of their CPA claim, and the court reasoned that the plaintiffs did not allege or prove
any act or practice, other than discrimination, that violated the CPA. Id. at 921.
In so holding, this court stated in passing that “the jury was free to determine
what could constitute an unfair and deceptive act or practice” for the purposes of the
CPA. Id. The court made the statement without any citation to pertinent authority.
However, as the plaintiffs correctly suggest, a return to first principles helps explain
Guijosa’s passing statement. Pls.’ Br. at 57-62.
Mixed questions of law and fact involve the application of legal precepts to a
particular set of factual circumstances. Erwin v. Cotter Health Ctrs., Inc., 161
Wn.2d 676, 687, 167 P.3d 1112 (2007). “Analytically, resolving a mixed question
of law and fact requires establishing the relevant facts, determining the applicable
law, and then applying that law to the facts.” Tapper v. State Emp’t Sec. Dep’t, 122
Wn.2d 397, 403, 858 P.2d 494 (1993). It is well established that “[m]ixed questions
of fact and law may be submitted to a jury under proper instructions, ‘unless the facts
are undisputed and the inferences to be drawn from them are plain and not open to
doubt by reasonable persons.’” Anfinson v. FedEx Ground Package Sys., Inc., 159
Wn. App. 35, 72, 244 P.3d 32 (2010) (quoting Zurfluh v. Lewis County, 199 Wash.
54 Greenberg et al., v. Amazon.com, No. 101858-4
378, 381, 91 P.2d 1002 (1939), overruled in part on other grounds by Portland-
Seattle Auto Freight, Inc. v. Jones, 15 Wn.2d 603, 131 P.2d 736 (1942) (holding
question of proximate cause is a mixed question of law and fact that must be
submitted to the jury unless the facts are undisputed)); see also Hana Fin., Inc. v.
Hana Bank, 574 U.S. 418, 423-24, 135 S. Ct. 907, 190 L. Ed. 2d 800 (2015) (stating
that mixed questions of law and fact are typically resolved by juries.).
Guijosa presented such a circumstance, which explains why the plaintiffs’
claims were sent to the jury. The plaintiffs claimed that Wal-Mart engaged in
discrimination, which served as a predicate to their CPA claims. The applicable
legal standard was supplied by the Washington Law Against Discrimination
(WLAD), ch. 49.60 RCW; however, the underlying facts of Wal-Mart’s conduct was
disputed. Thus, because the facts were disputed, the plaintiffs’ claims were placed
before the jury to resolve.
However, Guijosa presented a different situation than what is at issue here.
The Guijosa plaintiffs predicated their claim based on a violation of another statute
(WLAD), and, here, the plaintiffs are advancing a case-specific claim of unfairness.
This distinction is not fatal to the plaintiffs’ claims. Like all mixed questions of law
and fact, the plaintiffs’ claims involve the application of legal precepts (the
definition of “unfair” as established by the substantial injury test) to a particular set
55 Greenberg et al., v. Amazon.com, No. 101858-4
of factual circumstances (the details of Amazon’s conduct). See Erwin, 161 Wn.2d
at 687.
Finally, Amazon contends that any proposal for case-by-case “unfairness”
determinations by juries would present serious fair notice and due process problems
for businesses. Def.’s Br. at 63-67. However, the District Court did not certify any
constitutional questions to this court in its order. We therefore lack jurisdiction to
go beyond the questions presented and decline to address Amazon’s constitutional
concerns. Allstate Ins. Co., 136 Wn.2d at 577.
Accordingly, in the context of case-specific claims of unfairness, the court
decides whether an act or practice is unfair if the underlying facts are not in dispute,
and where the underlying facts are disputed, a jury decides the matter.
CONCLUSION
We answer the first certified question of whether the CPA comprehends a
claim of price gouging, as alleged by the individual plaintiffs in their first amended
complaint, as an unfair practice in the affirmative. Price gouging, as alleged by the
plaintiffs’ first amended complaint, may be an unfair act or practice within the
meaning of RCW 19.86.020. We answer the second certified question, whether the
CPA’s prohibition on unfair acts or practices prohibit price increases of 15 percent
or more on any consumer good or food item after a declared emergency, in the
56 Greenberg et al., v. Amazon.com, No. 101858-4
negative. Finally, since we answered the first certified question in the affirmative,
our answer to the third certified question is that when an alleged claim of “price
gouging” constitutes an unfair trade practice under the CPA, a jury decides whether
a particular act is unfair in situations when a plaintiff advances a case-specific
unfairness claim that is not regulated by statute or by some other well-established
public policy. However, where the underlying facts regarding the defendant’s
conduct is disputed, the court decides unfairness as a matter of law.
57 Greenberg et al., v. Amazon.com, No. 101858-4
WE CONCUR.
58 Greenberg et al. v. Amazon.com, Inc.
No. 101858-4
MADSEN, J. (concurring)—I agree with the majority that the prohibition against
“unfair” acts or practices under Washington’s Consumer Protection Act (CPA), ch. 19.86
RCW, allows Alvin Greenberg, Michael Steinberg, Julie Hanson, Christina King, and
Ronnell Robertson (plaintiffs) to bring a price gouging claim as alleged in their first
amended complaint. Majority at 4; RCW 19.86.020. Accordingly, the answer to the first
certified question as reformulated by this court is yes. Majority at 4. That the CPA
contemplates such a claim is all that is asked of us. We need not say more. The majority,
however, goes on to discuss the federal substantial injury test and holds it is one of many
ways a party may show an act or practice is unfair or deceptive under the CPA. I write
separately because I do not believe we should weigh in on the means by which a plaintiff
shows an unfair act or practice at this point. As reformulated by this court, we are asked
a question, and we have answered it. I also agree with the majority’s answers to the
second and third recertified questions.
The CPA declares unlawful “unfair or deceptive acts or practices in the conduct of
any trade or commerce.” RCW 19.86. 020 (emphasis added). Individual citizens may No. 101858-4 Madsen, J. (concurring)
bring private rights of actions to enforce the CPA. Hangman Ridge Training Stables, Inc.
v. Safeco Title Ins. Co., 105 Wn.2d 778, 784, 719 P.2d 531 (1986). To establish a CPA
claim, plaintiffs must prove (1) unfair or deceptive act or practice (2) occurring in trade
or commerce, (3) public interest impact, (4) injury to plaintiff in their business or
property, and (5) causation. Id. at 780. Only element (1) is at issue here.
Determining whether an act is unfair is a matter of law if no factual disputes exist.
Trujillo v. Nw. Tr. Servs., Inc., 183 Wn.2d 820, 835, 355 P.3d 1100 (2015). The CPA
“‘does not define unfair or deceptive, [thus] this court has allowed the definitions to
evolve through a gradual process of judicial inclusion and exclusion.’” Klem v. Wash.
Mut. Bank, 176 Wn.2d 771, 785, 295 P.3d 1179 (2013) (internal quotation marks
omitted) (quoting Saunders v. Lloyd’s of London, 113 Wn.2d 330, 344, 779 P.2d 249
(1989)). Considering the unlimited nature of “‘human inventiveness in this field,’” it is
“‘practically impossible to define unfair practices so that the definition will fit business of
every sort in every part of this country.’” Panag v. Farmers Ins. Co. of Wash., 166
Wn.2d 27, 48, 204 P.3d 885 (2009) (internal quotation marks omitted) (quoting State v.
Schwab, 103 Wn.2d 542, 558, 693 P.2d 108 (1985) (Dore, J., dissenting)). Consequently,
lawmakers and courts determine whether an act or practice is unfair or deceptive in order
to accomplish the purpose of the CPA—protecting the public and fostering fair and
honest competition. Klem, 176 Wn.2d at 786; RCW 19.86.920.
The CPA was modeled after federal consumer protection law governing, among
other things, unfair, deceptive, and fraudulent acts or practices. RCW 19.86.920. While
2 No. 101858-4 Madsen, J. (concurring)
Washington’s CPA is akin to a mini Federal Trade Commission (FTC) Act, 15 U.S.C. §
45, federal precedent and agency orders guide but do not bind us in developing our own
jurisprudence in the application of the CPA. Klem, 176 Wn.2d at 787; RCW 19.86.920.
It is no surprise then that Washington courts have at times adopted federal law and at
other times diverged from it. See Young v. Toyota Motor Sales, U.S.A., 196 Wn.2d 310,
319, 472 P.3d 990 (2020) (recognizing that analogous federal consumer protection law
may require showing materiality to prove the first element of a CPA claim, but
Washington lawmakers did not adopt this requirement).
Plaintiffs may satisfy the first element of a private CPA claim—an unfair or
deceptive act—in a number of ways. Plaintiffs may allege that an act or practice is a per
se violation of a statute, has the capacity to deceive substantial portions of the public, or
is in violation of the public interest. Klem, 176 Wn.2d at 787; see also 16 DAVID K.
DEWOLF & KELLER W. ALLEN, WASHINGTON PRACTICE: TORT LAW AND PRACTICE §
8:5, at 445-46 (5th ed. 2023-24). Other ways of satisfying this element include acts that
are alleged to be “‘unethical, oppressive, or unscrupulous,’” Magney v. Lincoln Mut. Sav.
Bank, 34 Wn. App. 45, 57, 659 P.2d 537 (1983) (internal quotation marks omitted)
(quoting Fed. Trade Comm’n v. Sperry & Hutchinson Co., 405 U.S. 233, 244 n.5, 92 S.
Ct. 898, 31 L. Ed. 2d 170 (1972)), or that cause or are likely to cause “‘substantial injury
to consumers which is not reasonably avoidable by consumers themselves and not
outweighed by countervailing benefits’” to consumers or to competition. Klem, 176
Wn.2d at 787 (quoting 15 U.S.C. § 45(n)). In short, plaintiffs may demonstrate an unfair
3 No. 101858-4 Madsen, J. (concurring)
act or practice by relying on a variety of factors, outlined in both Washington and federal
law.
We have not selected a set of these factors or tested to determine what constitutes
an “unfair” act or practice, and we need not do so here. See majority at 22-28. This case
asks us only whether the CPA recognizes a claim like the one brought by the plaintiffs. It
does. The plaintiffs assert that Amazon engaged in unfair acts or practices unregulated
by statute in violation of the public interest. See Klem, 176 Wn.2d at 787 (holding that an
act or practice can be unfair if it violates the public interest); majority at 27; Clerk’s
Papers at 63-65. There is no need to go further.
The majority, however, concludes that the plaintiffs have adequately alleged
Amazon engaged in an “unfair” or deceptive act or practice under the substantial injury
test. Majority at 27 (“[T]he plaintiffs adequately allege that their injuries satisfy the
substantial injury test.”). But nothing in the federal court’s certification order, the posture
of this case, or our CPA case law requires us to apply the test and decide whether it has
been met. The federal court certified this case based on Amazon’s motion to dismiss for
failure to state a claim. Ord. Certifying Question to the Wash. Sup. Ct. at 2 (citing Fed.
R. of Civ. P. 12(b)(6)). The majority’s conclusion that the plaintiffs have stated a claim
is all that is necessary. 1 It is up to the federal court to determine whether the plaintiffs
have overcome the pleading standard.
1 Applying the substantial injury test is also at odds with its federal application. As Amazon correctly points out, section 5 of the FTC Act’s unfair act or practice has not “been applied to 4 No. 101858-4 Madsen, J. (concurring)
Instead, I would solely hold the CPA’s prohibition on “unfair” acts or practices in
violation of the public interest contemplates a price gouging claim of the type alleged by
the plaintiffs. See Klem, 176 Wn.2d at 787.
I agree with the majority’s answers to the questions certified by the federal court. 2
With these considerations in mind, I respectfully concur.
______________________________________
combat price gouging.” Opening Br. of Appellant, Amazon.com, Inc. (Def.’s Br.) at 28-29. But federal consumer protection practices do not bind the decision of this court. RCW 19.86.920. 2 I agree with Justice Gordon McCloud, however, that the answer to the first question—strictly as certified by the federal court—would be no. Dissent at 5-14, 16-20. The legislature alone has the authority to set per se violations of the CPA. Id. at 6. However, the legislature has provided plaintiffs with wide latitude to prove a CPA violation. Unless the legislature acts, the plaintiffs will need to prove the elements of their claim as determined by the court and guided by case law. The wisdom of reformulating federal questions may be debatable, but I agree with the majority that as reformulated the answer to the first question is yes. 5 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
KEENAN, J. * (concurring)—I agree with the majority in every respect and write
separately to emphasize that the Consumer Protection Act (CPA), chapter 19.86 RCW,
not only protects consumers but also reasonable business practices. Amazon.com Inc.’s
concern that recognizing price gouging under the CPA will lead to “price controls [that]
‘interfere with the market, prevent it from equalizing supply and demand, and diminish
the efficiency of resource allocation’” is unwarranted. Amazon’s Answer to Amicus Br.
of Att’y Gen. of Wash. at 8 (quoting Amicus Curiae Br. of John B. Kirkwood (Amicus of
Kirkwood) at 7). Amazon, and any business facing a claim like that presented here, has
the opportunity to argue that the alleged acts were reasonable under the circumstances
and thus not unfair. The CPA’s statutory reasonableness defense, as codified in the
countervailing benefits prong of the substantial injury test, provides this opportunity.
Such a defense could be especially important in the context presented here, where the
COVID-19 pandemic resulted in “unprecedented demand on internet retailers [and] led to
* Judge David Keenan is serving as a justice pro tempore of the Supreme Court pursuant to Washington Constitution article IV, section 2(a). 1 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
product scarcity online with some retailers out of stock and experiencing shipping
problems.” Majority at 10 (citing Clerk’s Papers at 33). Because the CPA adequately
protects business interests through the countervailing benefits prong, I concur in the
majority’s opinion.
CPA Unfairness Does Not Reach Reasonable Business Practices
In enacting the CPA, the legislature recognized a need to broadly protect
consumers while also allowing room for businesses to grow and set prices within the law.
The legislature directed that the CPA “be liberally construed.” RCW 19.86.920. That
liberal construction of the CPA’s unfair acts provision prohibits unjustified price
increases, sometimes called price gouging. However, the legislature has also said that the
court’s unfairness analysis should not reach “acts or practices which are reasonable in
relation to the development and preservation of business,” where such sweep could
greatly burden businesses small and large with little or no corresponding consumer
benefit. Id. The court has interpreted this language to provide a “reasonableness defense
to [a] CPA claim,” and such a defense could be presented in the price gouging context.
Travis v. Wash. Horse Breeders Ass’n, 111 Wn.2d 396, 408, 759 P.2d 418 (1988). For
example, when businesses increase prices because of increased costs, this response to
market forces can produce countervailing benefits for consumers such that there is no net
injury and thus no unfair act under the CPA.
Our case law highlights the importance of the CPA’s reasonableness defense.
This court has suggested that the reasonableness language in the CPA’s preamble
2 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
“warrants a narrower interpretation of the words ‘unfair method of competition’ than that
given by federal courts.” State v. Black, 100 Wn.2d 793, 803, 676 P.2d 963 (1984).
Moreover, the court has noted that these words “‘serve as an important guide in
determining the intended effect’” of the statute. Travis, 111 Wn.2d at 409 (quoting
Hearst Corp. v. Hoppe, 90 Wn.2d 123, 128, 580 P.2d 246 (1978)). Therefore, the CPA
“requires courts to ‘weigh the public interest in prohibiting anticompetitive conduct
against the recognition that businesses need some latitude within which to conduct their
trade.’” Boeing Co. v. Sierracin Corp., 108 Wn.2d 38, 54, 738 P.2d 665 (1987) (quoting
Black, 100 Wn.2d at 803). These two CPA pillars—consumer protection and room for
business development—guide Washington courts.
Federal Trade Commission (FTC) policy statements and even Amazon’s own cited
materials recognize that price gouging could constitute a substantial injury while also
recognizing that businesses need to respond to the market. In support of its argument that
the FTC Act is limited to harmful competition practices, Amazon cites the 2011 Working
Party No. 2 on Competition and Regulation—Excessive Prices United States report
(Excessive Prices report). 1 Reply Br. of Appellant Amazon.com, Inc. (Def.’s Reply Br.)
at 9-10. The Excessive Prices report contains a working definition of “price gouging,”
which Congress directed the FTC to use when it investigated high gasoline prices in the
1 DIRECTORATE FOR FIN. & ENTER. AFFS., ORG. FOR ECON. COOP. & DEV., WORKING PARTY NO. 2 ON COMPETITION AND REGULATION: EXCESSIVE PRICES (UNITED STATES), https://www.ftc.gov/system/files/attachments/us-submissions-oecd-2010-present-other- international-competition-fora/1110excessivepricesus.pdf [http://perma.cc/Y8CH-JBPF] 3 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
wake of Hurricane Katrina. Excessive Prices report at 8 (quoting FTC, INVESTIGATION
OF GASOLINE PRICE MANIPULATION AND POST-KATRINA GASOLINE PRICE INCREASES at
iii (2006) (hereinafter Post-Katrina Report)),
https://www.ftc.gov/sites/default/files/documents/reports/federal-trade-commission-
investigation-gasoline-price-manipulation-and-post-katrina-gasoline-
price/060518publicgasolinepricesinvestigationreportfinal.pdf [http://perma.cc/5EAG-
SX3M]). Congress directed the FTC to “treat as evidence of price-gouging”
any finding that the average price of gasoline available for sale to the public in September, 2005, or thereafter in a market area located in [a Katrina- affected area] . . . exceeded the average price of such gasoline in that area for the month of August, 2005, unless the Commission finds substantial evidence that the increase is substantially attributable to additional costs in connection with the production, transportation, delivery, and sale of gasoline in that area or to national or international market trends.
Science, State, Justice, Commerce, and Related Agencies Appropriations Act, 2006, Pub.
L. No. 109-108, § 632, 119 Stat. 2290 (2005) (emphasis added). Thus, the Post-Katrina
Report defines price gouging with exceptions for increased costs and market forces. This
is consistent with the CPA’s requirement that an unfairness inquiry not reach reasonable
business development and preservation practices, which is codified in the substantial
injury test’s consideration of countervailing benefits.
Amazon’s concerns about the possible negative effects of price controls are well
supported. As amicus Professor John B. Kirkwood explains in this case, price controls
can “prevent prices from rising to the market-clearing level—the level that equates
demand and supply—which reduces the incentive of existing firms to expand production
4 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
and the incentive of new firms to enter the market.” Amicus of Kirkwood at 9. The FTC
raised this same concern in the Post-Katrina Report, advising that price-gouging controls
should attempt to account for the market-clearing price. Holding prices too low for too long in the face of temporary supply problems risks distorting the price signal that ultimately will ameliorate the problem. If supply responses and the market-clearing price are not considered, wholesalers and retailers will run out of gasoline and consumers will be worse off.
Post-Katrina Report at 197. However, the substantial injury test adequately accounts for
these concerns. The test reflects that price increases can be unfair, but it also prompts the
fact finder to analyze whether a price increase is attributable to cost increases and
whether the price change equalizes supply and demand in the market. If the net effect is
positive for consumers, the price increase might not amount to a substantial injury
warranting a CPA unfairness finding.
Therefore, the substantial injury test satisfies the CPA’s stated purpose of broadly
protecting consumers, while not reaching reasonable business conduct in the absence of a
net injury to the public. RCW 19.86.920. Specifically, the CPA’s reasonableness
defense is codified in the substantial injury test’s countervailing benefits prong, which
requires a fact finder to analyze factors such as increased costs within the distribution
chain, the burden on business, and the need for market forces to help set supply and
demand. Fact finders may consider these factors when determining whether there has
been a net injury, and a trial court may properly instruct a jury as to this reasonableness
defense where sufficient evidence supports the instruction. Travis, 111 Wn.2d at 409
(“The reasonableness defense raised by the sellers’ instruction correctly states the law. It
5 Greenberg et al. v. Amazon.com, Inc., No 101858-4 (Keenan, J.P.T., concurring)
was error for the trial court to refuse to give it.”). This court has held that “[w]here
conduct is motivated by legitimate business concerns, there can be no violation of RCW
19.86.” Boeing, 108 Wn.2d at 54. These countervailing benefits considerations will
assist courts and juries to ensure that businesses are not overburdened when they set their
prices in ways that benefit, rather than injure, consumers.
Therefore, I respectfully concur with the majority’s answers to the certified
questions.
Keenan, J.P.T.
6 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
GORDON McCLOUD, J. (dissenting)—The Washington Consumer
Protection Act (CPA or WCPA) makes it unlawful to use “[u]nfair methods of
competition and unfair or deceptive acts or practices in the conduct of any trade or
commerce.” RCW 19.86.020. The federal district court has certified two questions
to this court regarding this statute’s meaning.
First, the federal court asks whether the CPA covers the type of price
gouging 1 claim alleged in the first amended complaint. Ord. Certifying Question to
Wash. Sup. Ct. (Order) at 9. That complaint alleges that “a price increase of 15%
1 “Price gouging” lacks a formal accepted definition but is “widely understood to refer to significant price increases (typically during periods of unusual market conditions).” FED. TRADE COMM’N, INVESTIGATION OF GASOLINE PRICE MANIPULATION AND POST-KATRINA GASOLINE PRICE INCREASES (Spring 2006) at iii, https://www.ftc.gov/sites/default/files/documents/reports/federal-trade- commission-investigation-gasoline-price-manipulation-and-post-katrina-gasoline- price/060518publicgasolinepricesinvestigationreportfinal.pdf [http://perma.cc/5EAG-SX3M]; see also White v. R.M. Packer Co., 635 F.3d 571, 588 (1st Cir. 2011) (explaining that price gouging rules “are generally designed to protect consumers from acute and unconscionable increases in the prices they must pay for basic consumer goods during times of market emergency”).
1 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
on any consumer good or food item after a declared emergency is ‘unfair’ for
purposes of the WCPA.” Clerk’s Papers (CP) at 64, ¶¶ 144-145. In other words,
Alvin Greenberg, Michael Steinberg, Julie Hanson, Christina King, and Ronnell
Robertson (plaintiffs) frame their claim around the assumption that the CPA’s
broadly worded ban on unfair acts or practices categorically bars certain
percentage increases in the price of certain essential goods after a declared
emergency.
If we answer the first certified question yes, the federal district court asks us
to decide whether the court or the jury determines “what percentage increase in the
price of goods is ‘unfair’ for purposes of the statute.” Order at 9.
I would answer no to the first certified question. Nothing in the text or
context of the CPA, or in the decisions that the CPA tells us to consider when
interpreting the CPA, suggests that a postemergency price increase of 15 percent or
any other set percentage—without consideration of other market forces and
without listing any defenses—is categorically “unfair.”
The majority actually agrees on this point. But the majority splits the first
certified question into two questions in order to opine about general price increase
claims that the plaintiffs haven’t alleged. I disagree with the majority’s decision to
do that, and I disagree with the breadth of the majority’s statements on its
2 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
rewritten, far broader first question. I do not think that we should be the first court
in the nation to create a price gouging claim based on general statutory language
prohibiting “unfair . . . acts” in trade or commerce. The decision about whether to
create such a claim and whether to include other market-based elements or
defenses should be based on economic policy considerations; weighing those
numerous, difficult, competing considerations is the job of the legislature, not the
courts.
Because I would answer the first certified question no, I would decline to
reach the second certified question—the one about who determines whether price
gouging of 15 percent or any other set percentage is unfair. And I fear that the
majority’s holding, which places that legal decision in the hands of the jury when
underlying facts are disputed, conflicts with controlling precedent and will lead to
inconsistent and unfair results. Instead, I would adopt the answer to that question
advanced by amicus Attorney General of Washington: follow controlling precedent
placing such legal decisions in the hands of the court and thereby foster uniformity,
clarity, and consistency in results.
I therefore respectfully dissent.
3 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
FACTS AND PROCEDURAL HISTORY
The plaintiffs purchased essential food and safety items on Amazon.com
during the COVID-19 pandemic. Those items cost far more than they had cost just
before the federally declared COVID-19 emergency.
Plaintiffs sued Amazon in federal district court and alleged negligence,
unjust enrichment, and violations of the CPA “on behalf of a global class of
Amazon.com customers who made purchases at prices at least 15% higher than
they were on January 31, 2020, when the U.S. Department of Health and Human
Services declared a national emergency related to COVID-19.” Id. at 1. Amazon
moved to dismiss on the ground that the CPA does not regulate price gouging.
The district court certified two questions to this court regarding the
plaintiffs’ CPA claim:
Does the Washington Consumer Protection Act’s prohibition on “unfair” acts or practices comprehend a price gouging claim of the type alleged in the First Amended Complaint?
If yes, does the Court or the jury determine what percentage increase in the price of goods is “unfair” for purposes of the statute?
Id. at 2. 2
We accepted certification and received briefing from both parties. We also 2
accepted briefing from numerous amici: Professor John B. Kirkwood of Seattle
4 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
ANALYSIS I. The answer to the first certified question is no, the CPA’s bar on unfair business practices does not categorically bar a postemergency price increase of 15 percent or any other set percentage
The state legislature modeled the CPA on the Federal Trade Commission
(FTC) Act, 15 U.S.C. § 45, and federal antitrust law. Indeed, the CPA’s prohibition
on unfair acts and practices repeats section 5 of the FTC Act nearly verbatim.
Underscoring the legislature’s decision to base the CPA on that body of
federal law, the legislature also directed courts construing the CPA’s language to
be “guided by final decisions of the federal courts and final orders of the [FTC]
interpreting the various federal statutes dealing with the same or similar matters.”
RCW 19.86.920.
No FTC guidance or federal precedent has ever interpreted the prohibition of
“unfair” practices in the FTC Act to categorically bar a postemergency price
increase of 15 percent or of any other set percentage. No FTC guidance or federal
precedent has ever applied the FTC Act or related federal laws to price gouging at
all. And the states that do impose percentage-based limits on postemergency price
University School of Law, the Association of Washington Business, the United States Chamber of Commerce, the National Retail Federation, and our attorney general.
5 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
increases do so through specific legislation directed at price gouging or through
agency regulation—not through the generally worded ban on unfair business
practices found in state consumer protection laws.
As explained below, I would therefore answer the first certified question no.
In fact, I believe that if the majority had answered the question as posed by the
federal district court, rather than rewriting it, then the majority would have also
answered that first certified question no. The reason is that the majority clearly
opines that reading a categorical bar on price increases of a set percentage into the
CPA would invade the province of the legislature. Majority at 42-43.
A. The state legislature has directed the courts to consider FTC orders and federal court decisions interpreting federal statutes dealing with similar issues when interpreting the CPA
The first certified question presents an issue of statutory interpretation: does
a price increase of a set percentage—here, 15 percent—on any consumer good or
food item following a declared emergency constitute an “unfair” business practice
under the CPA?
When we interpret a statute, our “fundamental objective is to ascertain and
carry out the Legislature’s intent.” Dep’t of Ecology v. Campbell & Gwinn, LLC,
146 Wn.2d 1, 9, 43 P.3d 4 (2002). We begin with “the plain language enacted by
the legislature, considering the text of the provision in question, the context of the
6 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
statute in which the provision is found, related provisions, amendments to the
provision, and the statutory scheme as a whole.” Ass’n of Wash. Spirits & Wine
Distribs. v. Wash. State Liquor Control Bd., 182 Wn.2d 342, 350, 340 P.3d 849
(2015) (citing Campbell & Gwinn, LLC, 146 Wn.2d at 9-10).
We must therefore start with the text of the CPA. It states, “Unfair methods
of competition and unfair or deceptive acts or practices in the conduct of any trade
or commerce are hereby declared unlawful.” RCW 19.86.020.3
The CPA does not provide a definition of “unfair” or “deceptive.” But the
context of the CPA provides guidance for interpreting the scope of those words.
3 Under our case law, a CPA claim requires proof of five elements: “‘(1) [an] unfair or deceptive act or practice, (2) occurring in trade or commerce, (3) public interest impact, (4) injury to plaintiff in his or her business or property, [and] (5) causation.’” Berkshire Hathaway Homestate Ins. Co. v. SQI, Inc., 132 F. Supp. 3d 1275, 1294 (W.D. Wash. 2015) (alterations in original) (quoting Hangman Ridge Training Stables, Inc. v. Safeco Title Ins. Co., 105 Wn.2d 778, 780, 719 P.2d 531 (1986)). The first element can be satisfied in two ways: by showing that “a statute which has been declared by the Legislature to constitute an unfair or deceptive act in trade or commerce has been violated,” Hangman Ridge, 105 Wn.2d at 786, or by showing that the defendant has engaged in “an unfair or deceptive act or practice not regulated by statute but in violation of public interest.” Klem v. Wash. Mut. Bank, 176 Wn.2d 771, 787, 295 P.3d 1179 (2013). Here, plaintiffs have alleged the latter type of claim: an unfair trade practice that is not a per se violation of a statute.
7 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
The legislature enacted the CPA in 1961. The legislature modeled the CPA
after federal consumer protection and antitrust laws: the FTC Act, the Sherman
Antitrust Act of 1890, 4 and the Clayton Antitrust Act of 1914. 5 Julian C. Dewell &
D. Wayne Gittinger, Antitrust: The Washington Antitrust Laws, 36 WASH. L. REV.
& ST. B.J. 239, 251-55 (1961); Panag v. Farmers Ins. Co. of Wash., 166 Wn.2d
27, 204 P.3d 885 (2009). Indeed, RCW 19.86.020’s bar on “unfair or deceptive
acts or practices in the conduct of any trade or commerce” was copied “virtually
verbatim” from section 5 of the FTC Act.6 State v. Reader’s Dig. Ass’n, 81 Wn.2d
259, 275, 501 P.2d 290 (1972), modified by Hangman Ridge Training Stables, Inc.
v. Safeco Title Ins. Co., 105 Wn.2d 778, 786, 719 P.2d 531 (1986).
Underscoring this link to federal law, the Washington legislature gave the
courts specific direction on how to interpret the CPA: the legislature stated that
courts should “be guided by final decisions of the federal courts and final orders of
the [FTC] interpreting the various federal statutes dealing with the same or similar
4 26 Stat. 209, as amended, 15 U.S.C. §§ 1-8 (1958). 5 38 Stat. 730, as amended, 15 U.S.C. §§ 12-27 (1958), 29 U.S.C. § 52 (1958). 6 See 15 U.S.C. § 45(1)(a) (“Unfair methods of competition in or affecting commerce, and unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful.”)
8 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
matters.” RCW 19.86.920. This serves the CPA’s purpose, which is “to
complement the body of federal law governing restraints of trade, unfair
competition and unfair, deceptive, and fraudulent acts or practices in order to
protect the public and foster fair and honest competition.” Id. The legislature
directed courts to interpret the CPA liberally to fulfill this purpose. Id.
Because the CPA does not define “unfair” or “deceptive,” courts have
interpreted the scope of those terms over time. Klem, 176 Wn.2d at 785 (quoting
Saunders v. Lloyd’s of London, 113 Wn.2d 330, 344, 779 P.2d 249 (1989) (quoting
Reader’s Dig., 81 Wn.2d at 275)). When considering claims of unfair or deceptive
practices that are not per se statutory violations, this court has repeatedly
acknowledged and followed the legislative directive to seek guidance from FTC
orders and federal court decisions interpreting relevant federal laws. See Panag,
166 Wn.2d at 48; Klem, 176 Wn.2d at 787; Reader’s Dig., 81 Wn.2d 259. I would
follow the same approach in this case.
B. Neither the FTC nor the federal courts have interpreted the FTC Act or related antitrust laws to cover price gouging
It is undisputed that the FTC Act “has never been applied to combat price
gouging.” Craig Carpenito et al., The Federal Response To Hoarding and Price
9 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
Gouging during the COVID-19 Pandemic, 30 PUB. LAW. 8, no. 2 (2022).7 And
federal courts interpreting the antitrust laws on which other portions of the CPA
are based have never held that those federal laws cover price gouging claims
either. E.g., Whitaker Cable Corp. v. Fed. Trade Comm’n, 239 F.2d 253, 256 (7th
Cir. 1956) (Clayton Act is not a “price control law”); Blue Cross & Blue Shield
United v. Marshfield Clinic, 65 F.3d 1406, 1413 (7th Cir. 1995) (“[T]he antitrust
laws are not a price-control statute.”); Gutierrez v. Bean, 2006 WL 4117064, at *4
(D.N.M. Dec. 13, 2006) (court order) (“[T]here is no general claim under the
federal antitrust statutes for price gouging.”). 8
7 Available at https://www.americanbar.org/groups/government_public/publications/public- lawyer/2022-summer/the-federal-response-hoarding-and-price-gouging-during- covid19-pandemic/ (last visited July 26, 2024). The majority cites this article for the proposition that “no federal law” prohibits price gouging. Majority at 6. However, the article says that while the FTC Act does not cover price gouging, the Department of Justice relied on a provision in the Defense Production Act to prosecute alleged price gougers during the pandemic. Carpenito, et al., supra (citing 50 U.S.C. § 4512). That provision bars any person from accumulating designated scarce materials “for the purpose of resale at prices in excess of prevailing market prices.” 50 U.S.C. § 4512. 8 This case is cited as persuasive authority under GR 14.1(b), which permits the citation of pre-2007 unpublished federal decisions as persuasive authority as long as the issuing court so permits. The District of New Mexico follows the Tenth Circuit’s rule 32.1(A) allowing citation of unpublished opinions for their
10 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
Indeed, the consensus appears to be that there is no “comprehensive federal
legislation addressing price gouging” at all. Carpenito, et al., supra, at 8; Fed. Trade
Comm’n v. Lundbeck, Inc., 2010 WL 3810015, at *4 (D. Minn. Aug. 31, 2010),
aff’d, 650 F.3d 1236 (8th Cir. 2011) (FTC stated at oral argument that “‘[t]here is
no U.S. law against price gouging’” (alteration in original)); FTC, INVESTIGATION
OF GASOLINE PRICE MANIPULATION AND POST-KATRINA GASOLINE PRICE
INCREASES at iii (FTC POST-KATRINA REPORT); 9 CONGRESSIONAL RESEARCH
SERVICES, GASOLINE PRICE INCREASES: FEDERAL AND STATE AUTHORITY TO LIMIT
“PRICE GOUGING” at 1 (CRS, GASOLINE PRICE INCREASES). 10
persuasive value. See Macias v. Sw. Cheese Co., LLC, 2014 WL 11429076, at *3 (D.N.M. June 11, 2014), aff’d, 624 Fed. App’x 628 (10th Cir. 2015). 9 https://www.ftc.gov/sites/default/files/documents/reports/federal-trade- commission-investigation-gasoline-price-manipulation-and-post-katrina-gasoline- price/060518publicgasolinepricesinvestigationreportfinal.pdf [http://perma.cc/5EAG-SX3M] 10 https://www.crsreports.congress.gov/product/pdf/R/R47072 [http://perma.cc/HZ5E-ZSTP]. As discussed supra note 2, 50 U.S.C. § 4512 prohibits hoarding of specifically designated “scarce materials” for the purpose of reselling at an excessive price. However, that provision is applicable only when the President triggers their authority under the Defense Production Act and designates specific materials are scarce and critical to national defense, among other requirements. 50 U.S.C. § 4512. Therefore, that statute does not constitute a comprehensive, widely applicable anti-price-gouging statute.
11 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
In fact, the FTC has consistently expressed the opinion that price control
laws are harmful because they run counter to fundamental free market principles.
E.g., FTC POST-KATRINA REPORT at 183 (“[I]f there is a ‘right’ price for a
commodity, it is not necessarily the low price; rather, it is the competitively
determined market price.”)
The majority gives no weight to the fact that these federal authorities have
never held that the FTC Act or the antitrust laws cover price gouging claims.
Instead, the majority simply assumes that such claims fall within the scope of the
CPA. Majority at 22. 11
The majority then holds that Washington courts must use the FTC Act’s
substantial injury test 12 to determine whether a business act or practice is “unfair”
11 This court has previously held that some types of claims fall outside the scope of the CPA as a matter of law, despite the CPA’s broad language. E.g., Short v. Demopolis, 103 Wn.2d 52, 61, 691 P.2d 163 (1984) (negligence claims against legal professionals are “outside the purview of the CPA”); Michael v. Mosquera- Lacy, 165 Wn.2d 595, 603, 200 P.3d 695 (2009) (same for negligence claims against medical professionals (citing Quimby v. Fine, 45 Wn. App. 175, 180, 724 P.2d 403 (1986))); see also Ramos v. Arnold, 141 Wn. App. 11, 20, 169 P.3d 482 (2007) (same for negligence claims against appraisers). The majority dismisses these cases as inapposite. Majority at 33-35. It is certainly true that these cases do not interpret the meaning of “unfair.” But they show by analogous reasoning that the CPA’s reach is not limitless. 12 The substantial injury test, found at 15 U.S.C. § 45(n), provides, “The [FTC] shall have no authority under this section . . . to declare unlawful an act or
12 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
under the CPA. The majority claims that in doing so, it “is not inventing a new
standard but, rather, applying decades old precedent established by the FTC itself.”
Majority at 33.
But the FTC has never applied that precedent to price gouging claims
because neither the FTC Act nor the antitrust laws regulate price gouging. My
research has shown no federal or state court has applied the substantial injury test
to a price gouging claim under a generally worded consumer protection law either.
Thus, the majority’s decision to apply the substantial injury test to the price
gouging context is new. And I respectfully suggest that the majority fails to
sufficiently explain why we should adopt this test and expand it to a novel context
for which it was never developed and to which it has never been applied.
In sum, the sources that the legislature directed courts to consult in
determining whether an act or practice is “unfair” provide no support for the
plaintiffs’ assertion that the legislature intended the CPA to cover plaintiffs’ claim
practice on the grounds that such act or practice is unfair unless the act or practice causes or is likely to cause substantial injury to consumers which is not reasonably avoidable by consumers themselves and not outweighed by countervailing benefits to consumers or to competition. In determining whether an act or practice is unfair, the [FTC] may consider established public policies as evidence to be considered with all other evidence. Such public policy considerations may not serve as a primary basis for such determination.”
13 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
that a price increase of 15 percent—or any other set percentage—following a
declared emergency automatically constitutes an “unfair” act or practice. And
those sources provide no support for the majority’s assertion that the legislature
intended for courts to use the federal substantial injury test to determine whether a
claim of price gouging—whether based on a set percentage increase or not—
constitutes an “unfair” act or practice under the CPA.
C. Every other state that regulates price gouging does so via specific legislation or agency regulation pursuant to delegated legislative authority Of course, we are not bound by federal authority interpreting federal laws
when interpreting our CPA. Panag, 166 Wn.2d at 47. We are free to develop our
own CPA jurisprudence. Klem, 176 Wn.2d at 787. In doing so, we have previously
considered the decisions of other state courts on similar consumer protection
topics. Panag, 166 Wn.2d at 50.
Many states regulate price gouging. But every state that regulates price
gouging does so via (1) specific legislation targeting price gouging or (2) specific
agency regulation targeting price gouging. See CRS, GASOLINE PRICE INCREASES at
1-3; NAT’L CONSUMER L. CTR., CONSUMER PROTECTION IN THE STATES: A 50-
STATE EVALUATION OF UNFAIR AND DECEPTIVE PRACTICES LAWS (2018) (NCLC,
14 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
50-STATE EVALUATION). 13 I can find no case where a state court interpreted its
generally worded consumer protection statute to cover price gouging claims.
Washington’s legislature has not passed a specific anti-price-gouging statute
and Washington’s CPA does not delegate rule making authority to an agency. John
J. O’Connell, Washington Consumer Protection Act—Enforcement Provisions and
Policies, 36 WASH. L. REV. & ST. B.J. 279, 280-81 (1961). Notably, our legislature
attempted to pass an anti-price-gouging statute in 2021. ESSB 5191 14 would have
banned the sale or rental of certain covered goods at an “excessive price” during a
state of emergency. The bill defined “excessive price” as “a price more than 15
percent greater than the price at which the person sold, rented, or offered to sell or
rent the same product or service immediately prior to the state of emergency.” H.B.
REP. ON ESSB 5191, at 3, 67th Leg., Reg. Sess. (Wash. 2021). The bill would have
made a violation a per se unfair or deceptive act for CPA purposes. And the bill
would have created an express defense for price increases attributable to additional
costs imposed by a supplier or other costs of providing the good or service. Id.
13 https://www.nclc.org/wp-content/uploads/2022/09/UDAP_rpt.pdf [http://perma.cc/E9UG-64Z7] 14 ENGROSSED SUBSTITUTE SENATE BILL 5191, 67th Leg., Reg. Sess. (Wash. 2021).
15 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
But—as the majority acknowledges—the bill failed. Majority at 39.
To be sure, the legislature’s failure to pass this bill does not answer the
statutory interpretation question before us. But it demonstrates why legislation is
generally the appropriate way to make policy decisions about excessive pricing.
ESSB 5191 was detailed and specific: its clear definitions and express defense
provided notice to businesses (small as well as large) and to consumers about what
conduct violates the law. This is in line with other states’ similar, detailed,
prospective legislation. E.g., CAL. PENAL CODE § 396.
D. Interpreting the CPA’s bar on unfair practices as categorically barring a price increase of 15 percent—or any other set percentage—following a declared emergency impermissibly rewrites the statute and intrudes on the legislature’s power A basic principle of statutory interpretation is that “a court must not add
words where the legislature has chosen not to include them.” Rest. Dev., Inc. v.
Cananwill, Inc., 150 Wn.2d 674, 682, 80 P.3d 598 (2003). As the majority
correctly acknowledges, “‘we must avoid stepping into the role of the Legislature
by actively creating the public policy of Washington,’” since it is “‘primarily a
legislative, and not a judicial, function to determine economic policy.’” Majority at
42 (quoting Sedlacek v. Hillis, 145 Wn.2d 379, 390, 36 P.3d 1014 (2001); State v.
Sears, 4 Wn.2d 200, 207, 103 P.2d 337 (1940)).
16 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
Interpreting the CPA as containing a bright line rule that postemergency
price increases of 15 percent—or any other set percentage—automatically
constitute an “unfair” business practice violates both rules. I therefore agree with
the majority’s holding that a price increase of 15 percent or more on any consumer
good or food item during a declared emergency is not categorically “unfair” under
our CPA. Majority at 43.
The majority, however, goes further. It also holds that the CPA covers case-
by-case claims of price gouging, such as the claim it reads into the first amended
complaint. Id. at 41.
But the separation of powers principles the majority cites apply with equal
force to case-by-case price gouging claims. Both types of claims “entail[]
numerous social and economic considerations” and are therefore “best left to the
legislature.” Majority at 43. Those significant policy questions include the types of
goods and/or services covered; the type of emergency that triggers liability; the
baseline measuring point for the preemergency price (especially in this era of surge
or dynamic pricing); the types of defenses or exceptions available; and whether
this extension of the CPA is advisable, given its likely impact on small businesses,
17 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
which represent the majority of businesses in Washington and the majority of
minority-owned businesses. 15
The majority declines to address these complex issues. It fails to recognize
the role of market forces in shaping prices and whether that should affect the
elements of the plaintiffs’ new price gouging claim. And it fails to mention any
defenses to its new price gouging claim, even though nearly every state with an
anti-price-gouging law explicitly provides a defense based on increased costs
passed on to the retailer. See CRS, GASOLINE PRICE INCREASES at 1-3; NCLC, 50-
STATE EVALUATION. As the concurrence points out, Washington’s CPA does
provide a general “reasonable business conduct” defense that should play an
important role in future cases. Concurrence at 5 (Keenan, J. Pro Tem.) (citing
Travis v. Wash. Horse Breeders Ass’n, 111 Wn.2d 396, 409, 759 P.2d 418 (1988);
15 In 2023, 99.5 percent of businesses in Washington were small businesses, defined as a business with fewer than 500 employees. U.S. SMALL BUS. ADMIN., 2023 SMALL BUSINESS PROFILE: WASHINGTON, https://advocacy.sba.gov/wp- content/uploads/2023/11/2023-Small-Business-Economic-Profile-WA.pdf [http://perma.cc/A97F-27MV]; Br. of Amicus Curiae Ass’n of Wash. Business at 7-8. Nationwide, 99.9 percent of businesses owned by minorities are small businesses. U.S. SMALL BUS. ADMIN., SPOTLIGHT ON MINORITY-OWNED EMPLOYER BUSINESSES (nationwide statistic for 2019), https://advocacy.sba.gov/wp- content/uploads/2019/05/Small-Business-Facts-Spotlight-on-Minority-Owned- Employer-Businesses.pdf?utm_medium=email&utm_source=govdelivery [http://perma.cc/A288-9QLF].
18 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
RCW 19.86.920; see also Boeing Co. v. Sierracin Corp., 108 Wn.2d 38, 54, 738
P.2d 665 (1987) (“Where conduct is motivated by legitimate business concerns,
there can be no violation of RCW 19.86.” (citing State v. Black, 100 Wn.2d 793,
802-03, 676 P.2d 963 (1984))). But the majority doesn’t mention this statutory
defense at all. 16 And neither the majority nor the Keenan concurrence explain why
basic market forces should be considered only in shaping defenses, rather than in
creating the elements of the claim.
Instead, the majority simply asserts without citation that failing to extend the
CPA to cover price gouging would conflict with the CPA’s intent to “‘protect the
public.’” Majority at 33 (quoting RCW 19.86.920).
But it’s more complicated than that. The majority cites no evidence that anti-
price-gouging statutes do, in fact, protect the public. And there is certainly a split
of opinion on this policy matter. In fact, many economists oppose such statutes, as
16 As the concurrence observes, facts relevant to this defense are properly considered under the “countervailing benefits” prong of the substantial injury test. Factors relevant to whether a business practice is reasonable include “factors such as increased costs within the distribution chain, the burden on business, and the need for market forces to help set supply and demand.” Concurrence at 5 (Keenan, J. Pro Tem.). But the majority does not address these factors or why they should be placed in a defense, rather than in the elements, of a price gouging claim.
19 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
recognized by some of the majority’s own cited sources. See, e.g., majority at 6
(quoting Michael Brewer, Planning Disaster: Price Gouging Statutes and the
Shortages They Create, 72 BROOK. L. REV. 1101, 1113 (2007) (arguing that price
control measures tend to exacerbate shortages and misallocate supply)).
As the United States Supreme Court has recognized, courts are simply not
equipped to make such complex economic policy decisions. Instead, courts are
“institutionally unsuited to gather the facts upon which economic predictions can
be made, and professionally untrained to make them.” Gen. Motors Corp. v. Tracy,
519 U.S. 278, 308, 117 S. Ct. 811, 136 L. Ed. 2d 761 (1997). At least I’m
professionally untrained to make them.
The answer to the district court’s first certified question should be no.
E. The majority errs in splitting the first certified question into two questions and then opining about claims not actually alleged
When presented with federal certified questions, “we do not seek to make
broad statements outside of the narrow questions and record before us.” Ruiz-
Guzman v. Amvac Chem. Corp., 141 Wn.2d 493, 508, 7 P.3d 795 (2000) (citing
Crossler v. Hille, 136 Wn.2d 287, 289, 961 P.2d 327 (1998)). The reason is that
this court “lacks jurisdiction to go beyond the question certified.” Broad v.
Mannesmann Anlagenbau, A.G., 141 Wn.2d 670, 676, 10 P.3d 371 (2000) (citing
20 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
Kitsap County v. Allstate Ins. Co., 136 Wn.2d 567, 577, 964 P.2d 1173 (1998);
Shumway v. Payne, 136 Wn.2d 383, 391, 964 P.2d 349 (1998)).
To be sure, this court has the power to rewrite a certified question to make it
clearer, organized, or to the point. Id.
But the majority’s rewrite of the first certified question does not do that.
Instead, the rewrite greatly expands the certified question’s scope. As stated
above, that first certified question asks whether the CPA’s “prohibition on ‘unfair’
acts or practices comprehend[s] a price gouging claim of the type alleged in the
First Amended Complaint.” Order at 9 (emphasis added). The first amended
complaint alleges the following under the heading “First Cause of Action –
Violation of [WCPA]”:
144. As set forth herein, Amazon violated the WCPA by charging consumers grossly inflated and thus “unfair” prices during the COVID-19 pandemic.
145. For purposes of this First Amended Complaint, Plaintiffs allege that a price increase of 15% on any consumer good or food item after a declared emergency is ‘unfair’ for purposes of the WCPA.
CP at 64. This CPA claim is based on a set percentage increase (15 percent)
without consideration of other market factors.
The majority, however, reads the first amended complaint as raising two
separate CPA claims—one non-percentage-based claim and one percentage-based
21 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
claim (despite the fact that paragraphs 144 and 145 appear under the single CPA
cause of action). The majority asserts that only the class-based claims “depend[] on
whether a price increase crosses a certain percentage threshold.” Majority at 3. The
majority accepts the plaintiffs’ assertion “that the 15 percent figure is immaterial at
this juncture and only relevant for class certification.” Id. (citing Answering Br. of
Appellees (Pls.’ Br.) at 18-22).
I disagree. The set percentage increase alleged in the complaint is not
immaterial—a set percentage increase, in this case an increase of 15 percent, forms
the core of the plaintiffs’ claim. The wording of the district court’s second certified
question suggests that the federal court interpreted the complaint to raise a
categorical, set percentage-based claim, too. The majority’s rewrite ignores the
fact that plaintiffs raised only one CPA claim, that they made that claim based on a
set percentage price increase without consideration of other market forces, and that
they did not raise a fallback general CPA claim of whatever sort this court might
fashion.
I therefore disagree with the majority’s decision to rewrite the first certified
question in the way that it has. The rewritten question expands the scope of the
federal court’s inquiry, strays from the actual allegations in the complaint, and
compels the majority to opine on major policy issues that are not before us.
22 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
II. The judge, not the jury, should determine as a matter of law whether an alleged act or practice is “unfair” under the CPA
Because I would answer the first certified question no, I would decline to
reach the second, contingent question—whether the judge or the jury decides if
price gouging of 15 percent or any other set percentage is “unfair.”
The majority reformulates the second question to ask whether “the court or
the jury determine[s] when an alleged claim of ‘price gouging’ constitutes an
unfair trade practice under the CPA.” Majority at 4. It answers that question by
holding that “in the context of case-specific claims of unfairness, the court decides
whether an act or practice is unfair if the underlying facts are not in dispute, and
where the underlying facts are disputed, a jury decides the matter.” Id. at 54.
The majority is certainly correct that in a case with no disputed material
facts and only a question of law, the court makes the decision on the question of
law; in a case with some disputed material facts (with or without a disputed
question of law), the jury makes the decision on the questions of fact. E.g., Wash.
Imaging Servs., LLC v. Dep’t of Revenue, 171 Wn.2d 548, 555, 252 P.3d 885
(2011); Davis v. Cox, 183 Wn.2d 269, 289, 351 P.3d 862, (2015), abrogated in
part on other grounds by Maytown Sand & Gravel, LLC v. Thurston County, 191
23 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
Wn.2d 392, 440 n.15, 423 P.3d 223 (2018), abrogated in part on other grounds by
Chong Yim v. City of Seattle, 194 Wn.2d 682, 451 P.3d 694 (2019).
But the majority is saying more than that. It holds that in any case with
disputed facts, the legal question of unfairness becomes a mixed question of law
and fact for a jury to decide. Majority at 43.
I disagree. Under our controlling precedent, “[w]hether a party in fact
committed a particular act” is a question for the fact finder, but the “determination
of whether a particular statute applies to a factual situation is a conclusion of law.”
Leingang v. Pierce County Med. Bureau, Inc., 131 Wn.2d 133, 149-50, 930 P.2d
288 (1997). Thus, the question whether particular conduct “constitutes an unfair or
deceptive act” under the CPA is a question of law. Id. We have consistently
reaffirmed that precedent. Sing v. John L. Scott, Inc., 134 Wn.2d 24, 30, 948 P.2d
816 (1997); Indoor Billboard/Wash., Inc. v. Integra Telecom of Wash., Inc., 162
Wn.2d 59, 74, 170 P.3d 10 (2007); Trujillo v. Nw. Tr. Servs., Inc., 183 Wn.2d 820,
835, 355 P.3d 1100 (2015); Young v. Toyota Motor Sales, U.S.A., 196 Wn.2d 310,
317, 472 P.3d 990 (2020); Panag, 166 Wn.2d at 47.
I would reaffirm that precedent once again and hold, as amicus attorney
general urges, that unfairness is a question of law determined by the court and that
“a jury in a private CPA action is only required if there are disputed factual
24 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
questions that must be decided before the court can reach the legal question of
‘unfairness.’” Br. of Amicus Curiae Att’y Gen. of State of Wash. at 6.
Thus, I agree with the majority that where facts are undisputed, whether an
act or practice is unfair under the CPA is a question of law for the court. But I
disagree with the remainder of the majority’s discussion and its holding that where
underlying facts are disputed, the issue of unfairness becomes a mixed question of
law and fact for the jury. That result is not supported by our precedent.
The majority relies on a sentence from Delgado Guijosa v. Wal-Mart Stores,
Inc., 144 Wn.2d 907, 32 P.3d 250 (2001), for its conclusion that unfairness can be
a mixed question of law and fact appropriate for a jury. Majority at 49. The
majority is certainly correct that some issues present a mixed question of fact and
law, and that such questions “‘may be submitted to a jury under proper
instructions.’” Majority at 50 (quoting Anfinson v. FedEx Ground Package Sys.,
Inc., 159 Wn. App. 35, 72, 244 P.3d 32 (2010) (quoting Zurfluh v. Lewis County,
199 Wn. 378, 381, 91 P.2d 1002 (1939), overruled in part on other grounds by
Portland-Seattle Auto Freight v. Jones, 15 Wn.2d 603, 131 P.2d 736 (1942))). But
we have never before treated the issue of unfairness under the CPA as a mixed
question of law and fact. And in my view, the sentence from Guijosa does not
25 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
support the majority’s conclusion that unfairness can be a mixed question of law
and fact.
In Guijosa, plaintiffs claimed that Wal-Mart committed a per se unfair or
deceptive act or practice because it discriminated against them in violation of the
Washington Law Against Discrimination, ch. 49.60 RCW. 144 Wn.2d at 915. The
parties disputed the underlying conduct. Following trial, the court instructed the
jury that if it found Wal-Mart liable for discrimination, then the first three elements
of a claim for violation of the CPA were necessarily satisfied. Id. at 918. The jury
returned a verdict that Wal-Mart had not discriminated against the plaintiffs—but it
also returned a verdict that Wal-Mart violated the CPA. The trial court granted the
defendants’ motion for judgment as a matter of law under CR 50(b). We affirmed.
We explained that because “the only basis presented by plaintiffs at trial for
finding” a CPA violation was discrimination, the record lacked sufficient evidence
to support the jury’s verdict that Wal-Mart violated the CPA. Id. at 922. In passing,
we stated that while “the jury was free to determine what could constitute an unfair
and deceptive act or practice, there was simply none asserted or claimed, other than
discrimination.” Id. at 921.
I agree with Amazon that in context, “this statement clearly means that the
jury was ‘free to determine’ based on the facts at trial whether any unfair or
26 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
deceptive act had actually occurred.” Def.’s Br. at 60. Guijosa did not say that
where facts are disputed in an “unfairness” claim, the jury also gets to decide as a
matter of law what constitutes “unfairness.” On the contrary, the fact that this court
affirmed the judgment in favor of Wal-Mart “despite the jury’s finding of CPA
liability confirms that the jury was not free to define for itself what practices were
unfair.” Id. at 61. And since Guijosa, we have continued to reaffirm Leingang’s
holding that unfairness constitutes a question of law. See, e.g., Panag, 166 Wn.2d
at 47; Trujillo, 183 Wn.2d at 835; Young, 196 Wn.2d at 317.
I therefore disagree with the majority’s decision to elevate Guijosa’s
“passing statement” into a holding that any CPA unfairness claim involving
disputed facts becomes a mixed question of law and fact for a jury. Majority at 44.
I would reaffirm our long-standing distinction “between genuine disputes of
material fact and the separate, purely legal question of whether conduct is unfair or
deceptive.” Br. of Amicus Curiae Att’y Gen. of State of Wash. at 27. The
majority’s contrary holding conflicts with controlling precedent and will lead to
inconsistent and unfair results.
27 Greenberg et al. v. Amazon.com. Inc., No. 101858-4 (Gordon McCloud, J., dissenting)
I would not reformulate the first certified question or opine on a claim not
actually alleged by plaintiffs. I would answer the first certified question no, so I
would not reach the second, contingent certified question.
But I also disagree with the majority’s answer to that second question. I
would answer that second question as amicus attorney general does in its briefing
to this court: by reaffirming our precedent that the judge, not the jury, decides
questions of law like whether the CPA bars the 15 percent price increase claim
alleged by plaintiffs.
Related
Cite This Page — Counsel Stack
Greenberg v. Amazon.com, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/greenberg-v-amazoncom-inc-wash-2024.