Graham v. Noom, Inc.

CourtDistrict Court, N.D. California
DecidedApril 8, 2021
Docket3:20-cv-06903
StatusUnknown

This text of Graham v. Noom, Inc. (Graham v. Noom, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Graham v. Noom, Inc., (N.D. Cal. 2021).

Opinion

1 2 3 4 5 6 7 8 UNITED STATES DISTRICT COURT 9 NORTHERN DISTRICT OF CALIFORNIA 10 San Francisco Division 11 AUDRA GRAHAM and STACY MOISE, Case No. 20-cv-06903-LB individually and on behalf of all others 12 similarly situated, ORDER GRANTING DEFENDANTS’ MOTIONS TO DISMISS 13 Plaintiffs, Re: ECF No. 35, 36 14 v.

15 NOOM, INC., and FULLSTORY, INC., 16 Defendants.

17 INTRODUCTION 18 Noom is a web application that helps its users lose weight and lead healthier lifestyles. Noom 19 uses FullStory’s software (called “session replay”) to record what visitors are doing on the Noom 20 website, such as their keystrokes, mouse clicks, and page scrolling, thereby allowing a full picture 21 of the user’s website interactions.1 Noom contends that the software improves its website design 22 and the user’s experience. The plaintiffs — on behalf of a putative California class — claim that 23 FullStory is illegally wiretapping their communications with Noom (and Noom is aiding and 24 25 26

27 1 First Am. Compl. (FAC) – ECF No. 27 at 2 (¶ 1 & n.1 (citing NOOM, https://www.noom.com)), 5–11 (¶¶ 18–32, 38). Citations refer to material in the Electronic Case File (ECF); pinpoint citations are to the 1 abetting that eavesdropping) in violation of their right to privacy under California’s Invasion of 2 Privacy Act (CIPA) and the California Constitution.2 3 Noom and FullStory moved to dismiss the claims, in part on the ground that FullStory — as 4 Noom’s vendor for analyzing its website traffic — was a party to the communication (and not an 5 eavesdropper). FullStory also contends that the court lacks personal jurisdiction because it has no 6 forum-related conduct.3 The plaintiffs do not plausibly plead that FullStory eavesdropped on their 7 communications with Noom and instead plead only that FullStory is Noom’s vendor for software 8 services. They thus do not meet their prima facie burden to establish specific jurisdiction over 9 FullStory, and they do not plausibly plead wiretapping in violation of California law. 10 11 STATEMENT 12 The next sections describe how FullStory’s software works, how the plaintiffs used Noom’s 13 website (and what information FullStory’s software captured), and the case’s procedural history. 14 15 1. FullStory’s Software 16 FullStory is a Delaware corporation headquartered in Atlanta, Georgia.4 It provides software to 17 its clients (including Noom) to capture and analyze data so that the clients can see how visitors are 18 using their websites.5 The clients put FullStory’s code on their websites to capture the data, and 19 then they can review the data, which is stored in the cloud on FullStory’s servers.6 The software 20 records visitor data such as keystrokes, mouse clicks, and page scrolling. Through a function 21 22 23 2 Id. at 2 (¶¶ 1–2), 5 (¶ 18), 11 (¶ 45), 16–21 (¶¶ 64–93); Mot. – ECF No. 36 at 8 (citing id. at 5 (¶ 18)). 24 3 Mots. – ECF Nos. 35 & 36. 25 4 FAC – ECF No. 27 at 3–4 (¶ 10). 26 5 Id. at 5 (¶ 18), 11 (¶ 39). 6 Id. at 4 (¶ 11) (FullStory is a “marketing software-as-a-service” company), 8 (¶ 29) (FullStory 27 records information locally in the user’s browser in real time, transmits the information to FullStory’s servers every few seconds, and “makes the information available to its clients”), 11 (¶ 38) (Noom pays 1 called Session Replay, FullStory’s clients can see a “playback” of any visitor’s session. If the 2 visitor is still on the site, the clients can see the session live.7 3 A video example of a session is on FullStory’s website and shows a fictional user “flipping 4 through” FullStory’s Definitive Guide to Session Replay. The accompanying marketing materials 5 say, “Notice how you can see interactions, mouse movements, clicks, interactions with overlays, 6 and more — and everything is listed in order in a stream at the right side of the replay. This is 7 what a session replay looks like in a FullStory app.”8 8 9 2. The Plaintiffs’ Use of Noom’s Website 10 The plaintiffs are California citizens and residents, and Noom is a Delaware company 11 headquartered in New York, New York. The plaintiffs browsed Noom’s website (from California) 12 to investigate Noom’s “diet offerings.”9 FullStory’s Session Replay function “created a video 13 capturing [their] keystrokes and mouse clicks on the website . . . and also captured the date and 14 time of their visits, the duration of the visits, [their] IP addresses, their locations at the time of the 15 visits, their browser types, and the operating system on their devices.”10 16 “When users access [] Noom’s website, they fill out a form and enter PII [personally 17 identifiable information] and PHI [protected health information],” and FullStory’s software 18 “captures these electronic communications . . . [e]ven if users do not complete the form.” The 19 captured PII and PHI includes — in addition to the information in the last paragraph — height, 20 weight, gender, age, diet and exercise habits, some medical information, and email addresses.11 21 22 23 24

25 7 Id. at 8 (¶¶ 26–30). 26 8 Id. at 5–6 (¶¶ 21–23) (emphasis omitted). 9 Id. at 2–3 (¶¶ 4–6). 27 10 Id. at 11 (¶ 43). 1 3. Procedural History 2 The plaintiffs’ amended complaint has three claims: (1) wiretapping, in violation of Cal. Penal 3 Code § 631(a); (2) the sale of eavesdropping software, in violation of Cal. Penal Code § 635(a); and 4 (3) invasion of privacy under California’s Constitution.12 The putative class is “all California 5 residents who visited Noom.com, and whose electronic communications were intercepted or recorded 6 by FullStory.”13 All parties consented to magistrate jurisdiction.14 The parties do not dispute that 7 there is subject-matter jurisdiction under the Class Action Fairness Act, 28 U.S.C. § 1332(d)(2)(A).15 8 Noom and FullStory moved to dismiss the case.16 The court held a hearing on April 8, 2021. 9 10 STANDARDS OF REVIEW 11 1. Rule 12(b)(1) 12 A complaint must contain a short and plain statement of the ground for the court’s jurisdiction. 13 Fed. R. Civ. P. 8(a)(1). The plaintiffs have the burden of establishing jurisdiction. Kokkonen v. 14 Guardian Life Ins. Co. of Am., 511 U.S. 375, 377 (1994); Farmers Ins. Exch. v. Portage La 15 Prairie Mut. Ins. Co., 907 F.2d 911, 912 (9th Cir. 1990). 16 A defendant’s Rule 12(b)(1) jurisdictional attack can be either facial or factual. White v. Lee, 227 17 F.3d 1214, 1242 (9th Cir. 2000). “A ‘facial’ attack asserts that a complaint’s allegations are 18 themselves insufficient to invoke jurisdiction, while a ‘factual’ attack asserts that the complaint’s 19 allegations, though adequate on their face to invoke jurisdiction, are untrue.” Courthouse News Serv. 20 v. Planet, 750 F.3d 776, 780 n.3 (9th Cir. 2014). This is a facial attack.17 The court thus “accept[s] all 21 allegations of fact in the complaint as true and construe[s] them in the light most favorable to the 22 plaintiff[].” Warren v. Fox Family Worldwide, Inc., 328 F.3d 1136, 1139 (9th Cir. 2003). 23

24 12 Id. at 16–21 (¶¶ 64–93). 25 13 Id. at 15 (¶ 57). 26 14 Consents – ECF Nos. 6, 16, 24. 15 FAC – ECF No. 27 at 4 (¶ 13). 27 16 Mots. – ECF Nos. 35–36. 1 The defendants contend that the plaintiffs lack standing. Standing pertains to the court’s subject- 2 matter jurisdiction and thus is properly raised in a Rule 12(b)(1) motion to dismiss. Chandler v. 3 State Farm Mut. Auto. Ins.

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Bluebook (online)
Graham v. Noom, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/graham-v-noom-inc-cand-2021.