eGumball v. Merrick Bank Corp. CA4/3

CourtCalifornia Court of Appeal
DecidedMay 17, 2023
DocketG060853
StatusUnpublished

This text of eGumball v. Merrick Bank Corp. CA4/3 (eGumball v. Merrick Bank Corp. CA4/3) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
eGumball v. Merrick Bank Corp. CA4/3, (Cal. Ct. App. 2023).

Opinion

Filed 5/17/23 eGumball v. Merrick Bank Corp. CA4/3

NOT TO BE PUBLISHED IN OFFICIAL REPORTS California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or ordered published for purposes of rule 8.1115.

IN THE COURT OF APPEAL OF THE STATE OF CALIFORNIA

FOURTH APPELLATE DISTRICT

DIVISION THREE

EGUMBALL, INC.,

Plaintiff and Respondent, G060853

v. (Super. Ct. No. 30-2021-01216871)

MERRICK BANK CORPORATION, OPINION et al.,

Defendants and Appellants.

Appeal from an order of the Superior Court of Orange County, James L. Crandall, Judge. Reversed. Duane Morris, Paul J. Killion, C. Todd Norris, Michelle N. Khoury, Daniel G. Gurfein and James J. Regan for Defendant and Appellant Merrick Bank Corporation. Roxborough, Pomerance, Nye & Adreani and Gary A. Nye for Defendant and Appellant Paysafe Payment Processing Solutions, LLC. Gibson, Dunn & Crutcher, Timothy W. Loose and Blaine H. Evanson for Defendant and Appellant Visa, Inc. The Samini Firm, Bobby Samini, Michael J. Buley, and Michael S. Yasin; Greines, Martin, Stein & Richland, Alana Rotter and Nadia A. Sarkis for Plaintiff and Respondent eGumball, Inc. * * * This is an appeal from a temporary restraining order (TRO) directed to Merrick Bank Corporation (Merrick), Paysafe Payment Processing Solutions, LLC (Paysafe), and Visa, Inc. (Visa) (collectively appellants). The trial court issued the TRO after appellants placed eGumball on the “Mastercard Alert to Control High-Risk 1 Merchants” system (the MATCH list). The MATCH list is a database of high-risk merchants maintained by Mastercard. Financial institutions that provide credit card processing services use the MATCH list to screen merchants before entering into agreements with them, to determine their risk as a merchant account holder. Merrick placed eGumball on the MATCH list based on an investigation run by Visa. Visa used two test credit cards when investigating two online pharmacies, which were illegally selling opioids. eGumball, which is in the business of search engine optimization, submitted transactions involving those cards to its bank Merrick. After it did so, Merrick terminated eGumball’s merchant account and added eGumball to the MATCH list. eGumball admits it ran the cards but explains it did so in an attempted business relationship with one of the pharmacies. The pharmacy gave eGumball the credit card numbers to pay for eGumball’s search engine optimization services. eGumball claimed it did not know the credit cards did not belong to the pharmacy or that the credit cards were part of Visa’s sting operation. It presented this information to appellants, but Merrick did not remove eGumball from the MATCH list. eGumball filed an action against appellants in the superior court. Several weeks later, eGumball filed an ex parte application for a TRO. Following a noticed 1 In the record, MATCH is sometimes referred to as Mastercard’s “Member Alert to Control High-Risk Merchants.”

2 hearing, the court granted the TRO and issued an order to appellants to show cause why a preliminary injunction should not issue. The TRO directs appellants to request that Mastercard remove eGumball from the MATCH list and enjoins appellants from placing eGumball back on the MATCH list based on the same incident. Appellants contend the court abused its discretion by issuing the TRO. We conclude the provision in the TRO directing appellants to request eGumball’s removal from the MATCH list is a mandatory injunction, subject to heightened scrutiny on appeal. The purpose of a properly issued TRO is to preserve the status quo pending a preliminary injunction hearing. The evidence in this record is insufficient to support the issuance of the TRO. eGumball did not show it would suffer great or irreparable injury before a hearing on the preliminary injunction could be held. Thus, we conclude the court abused its discretion by issuing the TRO. The trial court properly issued an order to 2 show cause, and we note a preliminary injunction hearing is pending in the trial court.

FACTUAL AND PROCEDURAL BACKGROUND I. THE PARTIES eGumball is in the search engine optimization industry; it helps other “businesses acquire customers by optimizing their online presence.” Prior to being placed on the MATCH list, eGumball employed about 450 people, had thousands of business clients, and its market valuation was $80 million. eGumball’s clients paid almost exclusively with credit cards, typically set up for monthly recurring charges pursuant to written agreements.

2 We express no view on how the court should resolve any of the issues before it at the preliminary injunction hearing. Our opinion is based on the evidence before the trial court at the time it issued its decision, and the parties may present different evidence at the preliminary injunction hearing.

3 To process these credit card transactions, merchants like eGumball usually contract with an independent sales organization (ISO) and a bank that is a member of a credit card network. The bank and ISO process the merchant’s credit card transactions, settle them with the credit card companies, and deposit funds into the merchant’s business banking account. In 2014, eGumball was looking for a new bank to process its clients’ credit card payments. MeritCard Solutions, an ISO and predecessor of Paysafe, assisted eGumball with its application to Merrick. eGumball’s owner and principal, John Bauer, signed and submitted to Merrick a “Merchant Application and Agreement.” The Merchant Application and Agreement lists “Important Merchant Responsibilities:” including “Reviewing and understanding the Merchant Agreement” and “Complying with Visa’s operating regulations.” Just above Bauer’s signature, the Merchant Application and Agreement states: “By executing this Merchant Application on behalf of the merchants described above (‘Merchant’), the undersigned individual(s) represent(s), warrant(s), and acknowledge(s) that: . . . (vii) The undersigned has received, read, understood, the Merchant Agreement, which is incorporated herein by reference thereto, and agrees on behalf of the merchant to be bound by the terms of such Merchant Agreement.” Bauer avers, however, eGumball never received a copy of Merrick’s Merchant Agreement and never agreed to its terms. A few weeks after eGumball submitted its application, MeritCard informed eGumball the application had been approved and eGumball was issued a merchant identification number (MID). The approval letter advised eGumball: “The card associations require merchants comply with all current rules and regulations regarding card acceptance practices. For additional information regarding the terms of your agreement please refer to your Program Guide.” An Internet address was provided for eGumball to use to access the Program Guide. The approval letter also listed “Prohibited Transactions,” which included, among others: (1) “Attempting multiple authorizations

4 on a previously declined sale”; (2) “Accepting transactions where cardholder is not the same as person presenting card. This includes acceptance of any card where signature on back of card does not match transaction receipt”; and (3) “Factoring (Draft Laundering) as defined as the process where merchant deposits drafts (sales) on behalf of another business (merchant).” eGumball was instructed to contact the “Merchantcard Risk and Suspicious Transaction Support” (boldface and capitalization omitted) anytime it was presented with a suspicious card, prior to accepting the sale or order. Thereafter, Merrick was eGumball’s bank. Paysafe acquired MeritCard around 2016 and became the ISO.

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eGumball v. Merrick Bank Corp. CA4/3, Counsel Stack Legal Research, https://law.counselstack.com/opinion/egumball-v-merrick-bank-corp-ca43-calctapp-2023.