Egan v. X-Mode Social, Inc.

CourtDistrict Court, D. Massachusetts
DecidedMay 24, 2024
Docket1:23-cv-11651
StatusUnknown

This text of Egan v. X-Mode Social, Inc. (Egan v. X-Mode Social, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. Massachusetts primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Egan v. X-Mode Social, Inc., (D. Mass. 2024).

Opinion

UNITED STATES DISTRICT COURT DISTRICT OF MASSACHUSETTS __________________________________________ ) ) NORMA EGAN, individually and on behalf of ) all others similarly situated, ) ) Plaintiff, ) ) v. ) ) Case No. 23-cv-11651-DJC ) X-MODE SOCIAL, INC., ) ) Defendant. ) __________________________________________)

MEMORANDUM AND ORDER

CASPER, J. May 24, 2024

I. Introduction

Plaintiff Norma Egan (“Egan”), individually and on behalf of all others similarly situated, has filed this lawsuit against X-Mode Social, Inc. (“X-Mode”), alleging unjust enrichment (Count I) and a violation of Mass. Gen. L. c. 93A (“Chapter 93A”) (Count II). D. 26. X-Mode has moved to dismiss Egan’s first amended complaint (“FAC”) under Fed. R. Civ. P. 12(b)(1), (2) and (3) for lack of standing and personal jurisdiction and for improper venue. D. 27. X-Mode also moves to dismiss the FAC under Fed. R. Civ. P. 12(b)(6) for failure to state a claim. Id. In the alternative, X-Mode urges the Court to transfer the case to the U.S. District Court for the Eastern District of Virginia under 28 U.S.C. § 1406(a) and § 1631. Id. For the reasons stated below, the Court ALLOWS X-Mode’s motion to dismiss, D. 27, and dismisses the case without prejudice. II. Standards of Review

A. Rule 12(b)(1) Motion to Dismiss for Lack of Standing

To consider a Rule 12(b)(1) motion to dismiss a complaint for lack of subject matter jurisdiction, “the district court must construe the complaint liberally, treating all well-pleaded facts as true and indulging all reasonable inferences in favor of the plaintiff.” Aversa v. United States, 99 F.3d 1200, 1209–10 (1st Cir. 1996) (citing Murphy v. United States, 45 F.3d 520, 522 (1st Cir. 1995)). The Court may widen its gaze, however, and look beyond the pleadings to determine jurisdiction. Martínez-Rivera v. Puerto Rico, 812 F.3d 69, 74 (1st Cir. 2016) (citing cases for the proposition that the court can “rely on facts outside the pleadings” to decide a Rule 12(b)(1) motion). “[T]he party invoking the jurisdiction of a federal court carries the burden of proving its existence.” Murphy, 45 F.3d at 522 (quoting Taber Partners, I v. Merit Builders, Inc., 812 F.3d 57, 60 (1st Cir. 1993)). Standing is a jurisdictional issue, see P.R. Tel. Co. v. T-Mobile P.R. LLC, 678 F.3d 49, 57 (1st Cir. 2012), and, accordingly, challenges to standing are properly considered under Rule 12(b)(1). See Kolancian v. Snowden, 532 F. Supp. 2d 260, 261 (D. Mass. 2008). B. Rule 12(b)(2) Motion to Dismiss for Lack of Personal Jurisdiction

In ruling on a motion to dismiss for lack of personal jurisdiction under Fed. R. Civ. P. 12(b)(2) without an evidentiary hearing, a district court must apply the prima facie standard of review. United States v. Swiss Am. Bank, Ltd., 274 F.3d 610, 618 (1st Cir. 2001). Under the prima facie standard, the plaintiff must “demonstrate the existence of every fact required to satisfy both the forum’s long-arm statute and the Due Process Clause of the Constitution.” Id. (citing United Elec. Radio & Mach. Workers of Am. v. 163 Pleasant St. Corp., 987 F.2d 39, 44 (1st Cir. 1993)). The Court considers the facts alleged in the pleadings as well as the parties’ supplemental filings. Sawtelle v. Farrell, 70 F.3d 1381, 1385 (1st Cir. 1995); Ticketmaster-N.Y., Inc. v. Alioto, 26 F.3d 201, 203 (1st Cir. 1994). The Court will “take specific facts affirmatively alleged by the plaintiff as true (whether or not disputed) and construe them in the light most congenial to the plaintiff’s jurisdictional claim.” Mass. Sch. of Law at Andover, Inc. v. Am. Bar Ass’n, 142 F.3d 26, 34 (1st Cir. 1998). In doing so, the Court will “not credit conclusory allegations or draw

farfetched inferences.” Ticketmaster, 26 F.3d at 203. The Court is also required to “add to the mix facts put forward by the defendants, to the extent that they are uncontradicted.” Mass. Sch. of Law, 142 F.3d at 34. III. Factual Background

The following facts are alleged in the FAC, D. 26, and are taken as true for purposes of considering X-Mode’s motion to dismiss. Egan is a resident of Somerville, Massachusetts. Id. ¶ 14. In or around January 2021, she downloaded a third-party application (the “App”) on her mobile phone that allows users to see their family members’ locations. Id. The App integrated software that enabled X-Mode, a third party, to track, collect and sell Egan’s location data without her consent. Id. ¶¶ 14–15, 18. X-Mode is a Delaware corporation, with its principal place of business in Herndon, Virginia, involved in the collection and sale of mobile application (“app”) users’ location data. Id. ¶¶ 17–18. As alleged, X-Mode pays mobile app developers to integrate its “XDK” software into apps. Id. ¶¶ 18, 20. X-Mode advertises XDX as “an ‘easy’ way for app owners to earn revenue,” including “passive revenue from your users.” Id. ¶ 22. Once XDX is integrated into a mobile app, X-Mode is able to track and collect, in real-time, the “geolocation” data of users running the app on their mobile devices, id. ¶¶ 23, 25, 28, including their IP addresses and latitude and longitude coordinates. Id. ¶¶ 26–27. X-Mode also uses the “device ID,” known as a Mobile Advertising ID (“MAID”), to tie geolocation data to a particular mobile device. Id. ¶¶ 36–37. According to Egan, “[e]ven if an individual were aware of [XDX], they would have no ability to disable the transmissions.” Id. ¶ 24. Once collected, X-Mode sells geolocation data to a broad range of clients. Id. ¶¶ 28–29. In or about June 2019, X-Mode stated that it was “committed to making our data available to as

many people as possible” and began marketing its geolocation data on Amazon Web Services Marketplace. Id. ¶ 30. Egan also asserts that X-Mode has touted the “scale” of its data to include “60M+ global MAU (Monthly Active Users), 400+ mobile app publishers with our XDX, [and] 25% of the adult U.S. population monthly.” Id. ¶ 32. X-Mode’s clients can purchase geolocation data for a variety of ends, including the improvement of advertising campaigns. Id. ¶¶ 33–37. For example, a client can purchase or license historical and real-time location data to determine whether an app user has visited its store within hours or days after seeing its advertisement online. Id. ¶ 33. Relatedly, “X-Mode can send data in near-real time of folks who have walked by [a client’s] kiosk or billboard to retarget them online based on when they walked by the kiosk” by

matching “the timestamp of when the ad was shown to the timestamp of when the device ID was near the kiosk.” Id. ¶ 35. Egan asserts that X-Mode has faced controversy over its handling of app users’ data and privacy. Id. ¶ 39.

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Egan v. X-Mode Social, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/egan-v-x-mode-social-inc-mad-2024.