eChanging Barcode, LLC v. MLB Advanced Media L.P.

CourtDistrict Court, S.D. New York
DecidedMay 30, 2025
Docket1:24-cv-02930
StatusUnknown

This text of eChanging Barcode, LLC v. MLB Advanced Media L.P. (eChanging Barcode, LLC v. MLB Advanced Media L.P.) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
eChanging Barcode, LLC v. MLB Advanced Media L.P., (S.D.N.Y. 2025).

Opinion

UNITED STATES DISTRICT COURT SCUTHERN DISTRICT OF NEW YORK

eCHANGING BARCODE, LLC, Plaintiff, 24 Civ. 2930 (PAE) ~ OPINION & ORDER MLB ADVANCED MEDIA L.P., Defendant.

PAUL A. ENGELMAYER, District Judge: This decision resolves a motion to dismiss a claim of patent infringement on the ground that the patent covers ineligible subject matter. Plaintiff eChanging Barcode, LLC (“eChanging”) is the sole patentholder of U.S. Patent No. 9,047,715 (the “’715 Patent”). The patent, titled “System and Method for Credential Management and Administration,” describes an invention aimed at combatting fraud in the event ticketing industry. It claims a method of “dynamic barcoding” technology that generates and rotates electronic access credentials in a manner aimed at preventing sales of tickets that are counterfeit or unauthorized for resale, In this lawsuit, eChanging alleges that the “Protect the Barcode” technology of defendant MLB Advanced Media L.P. (““MLBAM”) is similarly comprised of a rotating digital barcode and thus infringes on the ’715 Patent. eChanging seeks damages and injunctive relief under 35 U.S.C. § 271 for such infringement. Pending now is MLBAM’s motion to dismiss eChanging’s Amended Complaint (“AC”) under Federal Rule of Civil Procedure 12(b)(6) on the ground that the patent covers subject matter that, under 35 U.S.C. § 101, is ineligible for patent protection, Dkt. 57. For the reasons that follow, the Court denies the motion.

I. Background! A. The Parties eChanging is a Delaware limited liability corporation partly owned by Alan Amron, a “lifelong inventor” to whom 40 patents have been awarded. AC 2. MLBAM is a limited liability partnership owned by the 30 Major League Baseball club owners. Jd. 3. It is based in New York City. fd MLBAM manages online and interactive marketing for MLB, and controls and operates digital ticketing platforms for its member-team corporations. fd. B. The ’715 Patent eChanging’s ’715 Patent, titled “System and Method for Credential Management and Administration,” was issued by the U.S. Patent and Trademark Office on June 2, 2025, Id. 79. eChanging describes it as a tool to combat online ticketing fraud and as “innovative technology” directed at eliminating unauthorized duplication and resale of counterfeit event tickets, Jd § 16. On April 26, 2024, Amron transferred the ownership rights to the patent to eChanging. Dkt. 56. eChanging pleads that prior ticketing technology had relied on “static tickets vulnerable to unauthorized duplication made possible by scanners, printers, and radio-frequency ID (RFID’) tags,” AC 717. By contrast, it pleads, its “pioneering” technology improves existing credential management systems by using (1) dynamic, rotating access credentials; (2) an association of portable electronic devices, identifiable by unique identifiers, with the credential administration server; (3) dynamic visual symbol management location- and time-based access restrictions; and (4) specific configurations for displaying the rotating access credentials issued

' The following facts, assumed true for purposes of resolving the motion, see Roe v. St. John’s Univ., 91 F.4th 643, 651 (2d Cir. 2024), are drawn from the Amended Complaint (“AC”), Dkt. 41, and annexed exhibits.

by the credential administration server. /d.; see also Dkt. 59 (Pl. Br.”’) at 12. In other words, “[u|nlike static credentials, which have a fixed representation and can be easily copied or scanned, the rotating credentials of the °715 Patent update periodically, ie., every 30-6,000 seconds.” AC ¥ 23. The first claim in the °715 Patent describes the technology as follows: A non[-]transitory computer-readable storage medium encoded with computer- executable instructions which, when executed by a processor, perform a method for configuring a portable electronic device as part of a credential management System, comprising: associating at a credential administration server, a first portable electronic device, identifiable by a unique identifier, with a first user and at least one of a location or a service Subject to access restrictions; obtaining first visual symbol information, at the credential administration server, for use by the first portable electronic device initiating display of a first machine discernable image to be presented as an access credential by the first user during a first specified time interval, the first time interval being specified to have a duration of between 30 to 6000 seconds; for visible display of the first machine discernable image by the first portable device during the first time interval, initiating wireless transmission of the obtained first visual symbol information to the first portable electronic device; obtaining second visual symbol information, at the credential administration server, for use by the first portable electronic device in initiating display of a second machine discernable image to be presented as an access credential by the first user during a second specified time interval, the second time interval being specified to have a duration of between 30 to 6000 seconds; and for visible display of the second machine discernable image by the first portable electronic device upon expiration of the first time interval, initiating wireless trans mission of the obtained second visual symbol information to the first portable electronic device. AC, Ex. A at 10-11. Subsequent claims recite the mechanics of eChanging’s claimed invention. For example:

3 .

e Claims 2-8 and 17—19 recite the method by which a user’s “unique identifier,” ie., a “rotating barcode,” is “locally generate[d|” and “associate[d]” with a portable electronic device. Jd. at 11-13; see also AC { 20. This “visual symbol information” is subject to “specified time interval[s], .. . being specified to have a duration of between 30 to 6000 seconds.” Jd. The process facilitates “display of a respectively different bar code by each portable electronic device during each corresponding time interval.” /d. at 13. e Claims 9-13 recite the process by which the “computer-readable storage medium... further perform[s]” receiving, storing, and transmission of data unique to the user and to the “areas of a facility to which the .. . user is authorized for entry during an event.” /d. at 11-12. e Claims 14-16 and 19 recite the process by which the unique identifiers are then “associate[d]” with a credential administration server, subject to location restrictions. Id. at 12-13. ® Claims 32-34 recite the process by which a user’s unique credentials are authenticated by the credential administration server. See id. at 15.

e Claims 35—38 recite the method by which the credential administration server may “reject[|” a candidate portable electronic device if its “received data is not representative of a visual symbol valid during a current time interval and associated with any authorized user”; i.e., when the record associated with the user does not reflect the “time, date, location, and event” pre-authorized for entry. Jd. The AC alleges that the °715 Patent’s dynamic barcode method “technically improve[s] credential management systems” by providing “significant advantages over prior art (static)

ticketing systems, specifically improving security for events, premises, and access credentials,” Id. 22, 25. Because the ’715 Patent’s credentials rotate periodically, eChanging alleges, it is “impossible for anyone to use a screenshot or a printout of the credential to access a service or a product,” in contrast to static credentials, which are susceptible to counterfeiting or duplication. Id. 23. C.

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eChanging Barcode, LLC v. MLB Advanced Media L.P., Counsel Stack Legal Research, https://law.counselstack.com/opinion/echanging-barcode-llc-v-mlb-advanced-media-lp-nysd-2025.