DSNR Media Group Ltd v. Vdopia, Inc.

District Court, N.D. California·Decided June 2, 2020·No. 3:19-cv-07833·Unknown

Opinion

DSNR MEDIA GROUP LTD, et al., Case No. 19-cv-07833-WHO

Plaintiffs, ORDER GRANTING MOTION TO v. DISMISS WITH LEAVE TO AMEND

VDOPIA, INC., et al., Re: Dkt. Nos. 14, 23, 40 Defendants.

Plaintiffs DSNR Media Group Ltd. (“DMG”) and DSNR Media Innovations Ltd. (“DMI”) (collectively the “DSNRs”) are affiliated marketing companies that bring multiple claims arising out of two contracts between them and defendant Vdopia. Inc. (“Vdopia”). Their claims against Vdopia are encompassed by an arbitration provision in those contracts, and are therefore barred, as are their claims against individual defendants for their acts as Vdopia employees. Defendants’ motion to dismiss is GRANTED. Pursuant to Civil Local Rule 7-1(b), I found this motion was appropriate for disposition without oral argument and vacated the hearing scheduled for June 3, 2020. [Dkt. No. 39]. The DSNRs request to be heard because they planned to argue defendants’ mischaracterization of what is happening in arbitration regarding provisional remedies. See Plaintiffs’ Urgent Request to Be Heard on Defendants’ Judicial Notices [Dkt. No. 40]. This attempt to reserve additional argument for the hearing is improper. A party cannot withhold arguments to present at the hearing; they must be briefed prior to the hearing. Their request for hearing is DENIED. They have an opportunity to amend their complaint in accordance with this Order. A. Non-Payment under the Agreements The DSNRs provide media and video marketing solutions to businesses. Complaint (“Compl.”) [Dkt. No. 1] ¶ 5. Vdopia is a “Chocolate” or “Chocolate Platform” which provides advertising services to app developers and mobile publishers. Id. ¶ 7. Individual defendants Bhatia, Kakani, and Upadhyay are founders of Vdopia; Bhatia is the Chief Executive Officer, Kakani is the Chairman, and Upadhyay is the Chief Financial Officer. Id. ¶¶ 8-10. On February 2, 2016, Vdopia entered into a contract with DMG and subsequently on August 21, 2017, it entered into a contract with DMI (hereinafter the “Agreements”). Id., Ex. A (“Vdopia Chocolate® Marketplace Agreement for Advertisers and Publishers” with DMG), Ex. B (“Vdopia Chocolate® Marketplace Agreement for Advertisers and Publishers” with DMI). Individual defendants Shrivastava and Kumar are managers and/or employees of Vdopia who were in contact with the DSNRs regarding payments under the Agreements. Id. ¶¶ 11-12. Pursuant to the Agreements, the DSNRs were “publishers” that offered advertising opportunities (called “Placements”), on Vdopia’s auction platform. Id. ¶ 21. Using Vdopia’s auction platform, advertisers then bid on the DSNRs’ Placements, and Vdopia identified the winning bid for each placement. Id. See Agreements at Section 1.1. In other words, Vdopia acted as a “middle man” between advertisers and publishers through the digital “marketplace” platform it operated, receiving money from the advertisers with winning bids, and paying money to the publishers, like the DSNRs, whose Placements are the subject of those bids. Id. ¶ 25. It calculated and reported any “Monthly Revenue” due to the DSNRs at the end of every month. Id. ¶ 26. Vdopia initially timely paid the Monthly Revenues owed to the DSNRs but, in January 2018, it began falling behind on payments. Id. ¶ 29. The DSNRs claim that Vdopia received payments by advertisers for their Placements, but instead of using those funds to pay what was owed to them under the contracts, Vdopia diverted the money for other purposes. Id. ¶ 31. They further allege that Vdopia unilaterally imposed its own arbitrary “payment plan” and began paying random amounts lower than what was owed. Id. ¶ 33. In sum, Vdopia owes $267,019.65 to DMG D. B. Pending Arbitration Proceedings Section 8 of both Agreements provides that “[a]ll actions or proceedings arising in connection with, touching upon or relating to this Agreement, the breach thereof and/or the scope of the provisions of Section 10.4 will be submitted to the American Arbitration Association for final and binding arbitration under its commercial Rules of Arbitration[.]” It adds that “[t]he arbitrator will have the power to enter temporary restraining orders and preliminary and permanent injunctions.” Agreements at Section 8. Most importantly, it provides a limited exception of when matters may be resolved in a court of law: Neither party will be entitled or permitted to commence or maintain any action in a court of law with respect to any matter in dispute until such matter will have been submitted to arbitration as herein provided and then only for the enforcement of the arbitrator’s award; provided however, that prior to the appointment of the arbitrator or for remedies beyond the jurisdiction of an arbitrator, at any time, either party may seek pendent lite relief in a court of competent jurisdiction in Alameda County, without thereby waiving its right to arbitration of the dispute or controversy under this action. Id. (emphasis in original). On August 8, 2019, pursuant to the arbitration clause, the DSNRs commenced arbitration proceedings against Vdopia before the American Arbitration Association (“AAA”) to recover the amounts they were owed. Id. ¶ 2; see Request for Judicial Notice in Support of Defendant Vdopia, Inc.’s Motion to Dismiss Plaintiffs’ Complaint (“RJN”) [Dkt. No. 15-1], Ex. 1 (Demand for Arbitration in AAA Case Number 01-19-0002-4054). And on March 6, 2020, they filed a motion for pre-hearing relief or a preliminary injunction in the AAA case, which was set to be heard on May 6, 2020. See RJN, Ex. 2 (Motion for Pre-Hearing Relief or a Preliminary Injunction in AAA case number 01-19-0002-4054); Request for Judicial Notice in Support of Defendants’ Reply Brief in Support of Defendants’ Motion to Dismiss (“Suppl. RJN”) [Dkt. No. 27-1], Ex. 1 (email from arbitrator setting hearing date of May 6, 2020 on motion for preliminary relief).1

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DSNR Media Group Ltd v. Vdopia, Inc., (N.D. Cal. 2020).

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