Deborah Bradley, individually and on behalf of others similarly situated v. DentalPlans.com et al.

CourtDistrict Court, D. Maryland
DecidedMarch 20, 2026
Docket1:20-cv-01094
StatusUnknown

This text of Deborah Bradley, individually and on behalf of others similarly situated v. DentalPlans.com et al. (Deborah Bradley, individually and on behalf of others similarly situated v. DentalPlans.com et al.) is published on Counsel Stack Legal Research, covering District Court, D. Maryland primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Deborah Bradley, individually and on behalf of others similarly situated v. DentalPlans.com et al., (D. Md. 2026).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF MARYLAND . * : ‘ DEBORAH BRADLEY, individually and on behalf of others * similarly situated, * Plaintiff, . * * Civil No. 20-1094-BAH DENTALPLANS.COM ET AL.,’ * Defendants. * . . * x x *. ok * □□ x * * * *

MEMORANDUM OPINION Plaintiff Deborah Bradley (“Plaintiff ’) brings this case on behalf of herself and others similarly situated against Defendants DentalPlans.com (“DentalPlans”) and Cigna-Health and Life □ Insurance Company (“Cigna”) (collectively “Defendants”). 42 (amended class action complaint). Pending before the Court is DentalPlans’ motion for reconsideration of the Court’s prior memorandum opinion, which granted class certification and denied summary judgment, and for decertification (“motion for reconsideration and decertification”).' ECF 166. Plaintiff filed an opposition, ECF 171, and DentalPlans filed a reply, ECF 175.7 All filings include memoranda of law. DentalPlans also filed a notice of supplemental authority, directing the Court to the Fifth

' While the same counsel represents DentalPlans and Cigna, the motion for reconsideration is made only by DentalPlans, as was the motion for summary judgment. See ECFs 116 and 166. 2 Plaintiff also filed a motion for leave to file a surreply, ECF 176, which DentalPlans opposed, ECF 179, and to which Plaintiff filed a reply, ECF 180. > The Court references all filings by their respective ECF numbers and page numbers by the ECF- generated page numbers at the top of the page, even where they contradict the party-supplied page number.

Circuit’s recent opinion of Bradford v. Sovereign Pest Control of TX, Inc., 167 F.4th 809 (5th Cir. 2026), ECF 1 81. Plaintiff filed a response to that notice. ECF 182. The Court has reviewed all relevant: filings and finds that 10 hearing is necessary. See Loc. R. 105.6 (D. Md. 2025). Accordingly, for the reasons stated below, DentalPlans’? motion for reconsideration and decertification is GRANTED. I. BACKGROUND The Court has recounted much of the factual and procedural backeround in its memorandum opinion denying summary judgment and granting class certification, ECF 138, at 2— 4, and in its memorandum opinion certifying issue for interlocutory appeal, ECF 158, at 1-4. To summarize, DentalPlans operates a “direct-to-consumer marketplace” that sells “dental savings plans” that allow customers to receive discounts on dental treatments. ECF 116-1, at 7; ECF 111- 4, at 3. Plaintiff signed up for a Cigna dental discount plan through DentalPlans during a phone call in November of 2018. ECF 124-9, at 2. In signing up for the plan, Plaintiff orally agreed to receive automated calls from DentalPlans “to keep [her] updated with any plan information.” ECF 138, at 2 (citing ECF 113-2, at 4). Later, after Plaintiff expressed that she did not want her plan to □ auto-renew, DentalPlans began placing calls to her phone using a prerecorded voice to inform her that her membership was ending soon and that she-could renew her plan. See ECF 124, at 13; ECF 113-5, at 2; ECF 124-9, at 2. Plaintiff chose not to renew her plan and ignored the calls. ECF 129-10, at 8. Plaintiff's plan expired on December 1, 2019. Id. After her plan expired, Plaintiff continued to receive prerecorded calls from DentalPlans. ECF 113-5, at 2. These calls, characterized by DentalPlans as “winback” calls, attempted to “win back” Plaintiffs business by encouraging her to repurchase her Cigna plan with DentalPlans. See ECF 111-4, at 14. According to DentalPlans’ records, Plaintiff received ten of these-calls between

1 2 |

December 3, 2019, and February 26,2020, when the calls stopped. ECF 113-5, at 2. DentalPlans estimates that it placed winback calls to 57,240 former customers during the time period relevant to this case. ECF 113-3, at6.

_ Plaintiff brings a claim under the Telephone Consumer Protection Act.(“TCPA”), 47 ULS.C. § 227, alleging that Defendants violated the statute by placing unauthorized telemarketing calls to her and the proposed class of former DentalPlans customers.* ECF 42. On June 6, 2024, the Court granted Plaintiff's motion for ‘class certification and denied Defendants’ motion for summary judgment. ECF 138 (memorandum opinion): ECF 139 Gmplementing order). Upon motion, this Court then partially certified the memorandum opinion and_order for interlocutory appeal regarding the question of whether the TCPA requires the additional disclosures provided □ for in the E-SIGN Act. See ECF 158 (memorandum opinion); ECF 159 (order). The Fourth Circuit ‘denied Defendants’ motion for permission to appeal. See ECF 23 in Dentalplans.com v. Deborah Bradley, No, 24-270 (4th Cir. Apr 4, 2025). DentalPlans then moved the Court to reconsider the June 6, 2024 summary judgment □□□ class certification memorandum opinion and order and to decertify the class based on a change in □ controlling law.* See ECF 166. Central to the Court’s summary judgment and class certification opinion was whether the winback calls were telemarketing calls and the corresponding definition of consent to receive the prerecorded calls. See ECF 138, at 10-11. The Court ultimately

determined that the winback calls were telemarketing such that “prior express written consent”

4 Plaintiff abandoned a second claim alleging a violation of the “do-not-call list” provisions of the TCPA. ECF 42, at 11-13 (amended complaint); ECF 124, at 31 (Plaintiff's opposition to summary judgment expressly abandoning claim); ECF 138, at 4 n.3 (dismissing claim without prejudice). > While Plaintiff opposes the merits of the motion for reconsideration, she does not contest the propriety of filing the motion. See ECF 164 (teleconference regarding briefing schedule on motion reconsideration); see also generally ECF 171.

was required (as opposed to “prior express consent”), and that there was a genuine dispute of material fact as to whether Plaintiff had provided the requisite consent. See id at 11-20. DentalPlans argues that the Court’s determination is no longer permissible after Loper Bright Enters. v. Raimondo, 603 US. 369 (2024), and McLaughlin Chiropractic Assocs., Inc. v. McKesson Corp., 606 U.S. 146 (2025), and that “[p]roperly construed, the TCPA cannot bear the interpretation proffered by the FCC [Federal Communications Commission], and adopted by this Court, that ‘prior express consehtt means ‘prior express written consent’ in the context of telemarketing calls.” See ECF 166, at 2. That motion is now ripe for disposition. , “IL LEGALSTANDARDS A. Motion to Reconsider Interlocutory Order □□ Rule 54(b) governs motions for reconsideration of interlocutory orders. “Motions for -reconsideration of interlocutory orders are not subject to the strict standards applicable to motions for reconsideration of a final judgment.” Am. Canoe Ass'n v. Murphy Farms, Inc., 326 F.3d 505, □ 514 (4th Cir. 2003); U.S. Tobacco Coop. Inc. v. Big Ss Wholesale of Va., LLC, 899 F.3d 236, 256— □

(4th Cir. 2018) (citing Carlson v. Boston Sei Corp., 856 F.3d 325 (4th Cir. 2017)). “[A] court' may revise an interlocutory order tinder the [following] circumstances... : (1) ‘a subsequent trial producing] substantially different evidence’; (2) a change in applicable law; .or (3) clear error causing ‘manifest injustice.” Carlson, 856 F.3d at 325 (quoting Canoe Ass’n, 326 F.3d at 515); also Sejman v. Warner-Lambert Co., 845 F.2d 66, 69 (4th Cir. 1988). Plaintiff does not dispute that there has been a change in controlling law warranting reconsideration. See ECF 171 (“[A] trio of recent decisions from the Supreme Court have changed the landscape substantially.”).

B. Motion for Decertification ot “An order that grants or denies class certification may be altered or amended before final judgment.” Fed. R. Civ. P. 23

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Wayman v. Southard
23 U.S. 1 (Supreme Court, 1825)
United States v. American Trucking Associations
310 U.S. 534 (Supreme Court, 1940)
Skidmore v. Swift & Co.
323 U.S. 134 (Supreme Court, 1944)
Gustafson v. Alloyd Co.
513 U.S. 561 (Supreme Court, 1995)
Robinson v. Shell Oil Co.
519 U.S. 337 (Supreme Court, 1997)
Barnhart v. Sigmon Coal Co.
534 U.S. 438 (Supreme Court, 2002)
Crawford, George v. Signet Bnk Inc
179 F.3d 926 (D.C. Circuit, 1999)
Khoury v. Meserve
85 F. App'x 960 (Fourth Circuit, 2004)
Satterfield v. Simon & Schuster, Inc.
569 F.3d 946 (Ninth Circuit, 2009)
United States v. Roman-Marcon
832 F. Supp. 24 (D. Puerto Rico, 1993)
Baptiste v. Bureau of Prisons
554 F. Supp. 2d 1 (District of Columbia, 2008)
Lewis v. Rumsfeld
154 F. Supp. 2d 56 (District of Columbia, 2001)
Khoury v. Meserve
268 F. Supp. 2d 600 (D. Maryland, 2003)
EQT Production Company v. Robert Adair
764 F.3d 347 (Fourth Circuit, 2014)
Michigan v. EPA
576 U.S. 743 (Supreme Court, 2015)
Gunnells v. Healthplan Services, Inc.
348 F.3d 417 (Fourth Circuit, 2003)
Martha Carlson v. Boston Scientific Corporation
856 F.3d 320 (Fourth Circuit, 2017)

Cite This Page — Counsel Stack

Bluebook (online)
Deborah Bradley, individually and on behalf of others similarly situated v. DentalPlans.com et al., Counsel Stack Legal Research, https://law.counselstack.com/opinion/deborah-bradley-individually-and-on-behalf-of-others-similarly-situated-v-mdd-2026.