Dan Farr Productions v. Usdc-Casd

Court of Appeals for the Ninth Circuit·Decided October 26, 2017·No. 17-72682·Published

Opinion

FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS OCT 26 2017 MOLLY C. DWYER, CLERK

U.S. COURT OF APPEALS

FOR THE NINTH CIRCUIT

In re: DAN FARR PRODUCTIONS; No. 17-72682 BRYAN BRANDENBURG; DANIEL FARR. D.C. No. ______________________________ 3:14-cv-01865-AJB-JMA

DAN FARR PRODUCTIONS; DANIEL FARR; BRYAN BRANDENBURG, OPINION

Petitioners,

v.

UNITED STATES DISTRICT COURT FOR THE SOUTHERN DISTRICT OF CALIFORNIA, SAN DIEGO,

Respondent,

SAN DIEGO COMIC CONVENTION, Real Party in Interest.

Petition For Writ Of Mandamus

Submitted October 10, 2017 * San Francisco, California

Before: WARDLAW, GOULD, and WATFORD, Circuit Judges. PER CURIAM:

*

The panel unanimously concludes this case is suitable for decision without oral argument. See Fed. R. App. P. 34(a)(2).

This petition for a writ of mandamus arises in the context of a hotly contested trademark action initiated by San Diego Comic Convention (“SDCC”) against the producers of the Salt Lake Comic Con—Dan Farr Productions, Daniel Farr, and Bryan Brandenburg (“Petitioners”)—over the use of the mark “comic- con” or “comic con.” The case has drawn nationwide attention and discussion on traditional and social media alike, in part because “comic cons” have been held in hundreds of venues across the United States. Because defendants actively participated in the public discussions over the internet, on various websites and through social media platforms, including Twitter feeds and Facebook postings, SDCC successfully moved for a sweeping set of “suppression orders” prohibiting Petitioners from expressing their views on the pending litigation and from republishing public documents over social media platforms. Instead, the court ordered Petitioners to prominently post on their social media outlets its order prohibiting comments about the litigation on social media, dubbing this posting a “disclaimer.” Petitioners assert that the court-ordered prior restraints on their speech violate the First Amendment. We agree, and order that the district court vacate the “suppression” and “disclaimer” orders.

I

BACKGROUND

SDCC is a non-profit corporation dedicated to the appreciation of comics and other popular arts through events, including its “Comic-Con convention” in San Diego, California. Petitioners produce Salt Lake Comic Con, which is a comic and popular arts convention in Salt Lake City, Utah. In 2014, SDCC filed this federal trademark action against Petitioners, alleging that their use of the term “Comic Con” infringes on SDCC’s “COMIC-CON” family of service marks and constitutes false designation of origin under the Lanham Act. Petitioners filed an answer and counterclaims against SDCC, in which they allege that SDCC has abandoned the trademarks asserted against them and that the trademarks are generic and descriptive. The district court denied Petitioners’ subsequent motion to amend their defenses and counterclaims to allege that SDCC procured its trademark registrations by fraud. Trial is scheduled to begin on November 28, 2017.

Throughout the litigation, Petitioners have posted on their websites and social media platforms various news articles on the case, documents that are publicly available on the district court docket, and their own opinions on the merits of the case and SDCC’s conduct. Petitioners assert that they are seeking moral and material support from comic fans everywhere who also use the term “comic con,”

and that the target audience of their speech is “people outside the venue, where the litigation’s effects will be most felt.”1 On July 6, 2017, SDCC moved the district court for a “protective order” to prohibit Petitioners from making public statements prior to and during trial on certain topics relevant to the merits of the case. SDCC argued that Petitioners’ objective is to “taint[] the jury pool” and “win this case in the court of public opinion.” In support of its motion, SDCC submitted evidence of Petitioners’ numerous social media posts that express their opinions on the merits of the case and user responses thereto; two of Petitioners’ press releases, one of which “boast[s] they have secured more than 200,000 media articles reporting on the case” and “claim[s] the majority are overwhelmingly favorable to [Petitioners’] case”; pages from Petitioners’ website with links to news articles on the case and documents filed in the district court; and one 2014 online magazine article that quoted Petitioner Brandenburg.

The district court granted the motion in part, concluding that Petitioners’

comments, posts, and actions were threatening SDCC’s constitutional right to a fair trial. The order prohibits Petitioners from commenting on “topics that relate to”:

1 As the district court noted, “comic cons are held in nearly every state of the United States” and “over 100 competitors us[e] the unhyphenated form of Plaintiff’s trademark.”

(3) Any statement that accuses, suggests, implies, or states that SDCC lied and/or committed fraud (other than in documents to be filed with the Court);

(4) Any statement about the genericness of the term comic con (other than in documents to be filed with the Court);

(5) Any statement about whether the term comic con is descriptive (other than in documents to be filed with the Court);

(6) Any statement about whether SDCC abandoned any trademark rights (other than in documents to be filed with the Court).

The order also states that if Petitioners “post, share, publish, or link public documents that relate to this case . . . they are ORDERED to publicize the documents in full or share a link to the full document,” and may not enhance postings with “any comments, opinions, editorials or conclusions that relate to the foregoing statements that have been deemed suppressed.” Finally, the order requires Petitioners to prominently post a disclaimer describing its requirements on their “website, social media site, and any print or broadcast advertisement or press release that makes reference to San Diego Comic Con or this dispute.” The mandated disclaimer is to state that the district court “has ordered that no editorial comments, opinions, or conclusions about the litigation may be made on social media and that no highlights or summaries of the status of the proceedings or the evidence presented will be made on social media.”

SDCC then requested contempt sanctions for Petitioners’ alleged violation of the order. The district court found Petitioners were not in contempt of court, but

nevertheless entered a sanctions order that further restricted Petitioners’ speech by prohibiting “all references to the pending litigation, except the disclaimer ordered by the Court, on [Petitioners’] websites and social media.” Further, the district court prohibited Petitioners from re-publishing any publicly available documents about the case, including documents publicly filed in the district court. See September 21, 2017 Hearing Transcript at 108:19–21 (“[N]ow I’m basically saying you post no documents about the issues in the caseno comment, no postings.”). The district court also ordered Petitioners to pay all costs and fees associated with the contempt motion.

II

The orders at issue are unconstitutional prior restraints on speech. 2 They prohibit speech that poses neither a clear and present danger nor a serious and imminent threat to SDCC’s interest in a fair trial. The well-established doctrines on jury selection and the court’s inherent management powers provide an alternative, less restrictive, means of ensuring a fair trial. 3 Levine v. U.S. Dist.

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Dan Farr Productions v. Usdc-Casd, (9th Cir. 2017).

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