Cheslow v. Ghirardelli Chocolate Company

District Court, N.D. California·Decided May 4, 2020·No. 4:19-cv-07467·Unknown

Opinion

LINDA CHESLOW, et al., Case No. 19-cv-07467-PJH Plaintiffs,

v. ORDER DENYING MOTION FOR PARTIAL SUMMARY JUDGMENT COMPANY, Re: Dkt. No. 14 Defendant.

Before the court is defendant Ghirardelli Chocolate Company’s (“Ghirardelli” or “defendant”) motion for partial summary judgment.1 The matter is fully briefed2 and suitable for decision without oral argument. Having read the parties’ papers and carefully considered their arguments and the relevant legal authority, and good cause appearing, the court hereby rules as follows. A broader discussion of the factual background may be found in the court’s April 8, 2020 order. Dkt. 34. As relevant to this motion, on September 19, 2019, plaintiffs Linda Cheslow3 and Steven Prescott filed a complaint in Sonoma County Superior Court, which 1 Defendant originally filed a Rule 12(b)(6) motion to dismiss (Dkt. 14); however, in its reply brief, defendant raised a factual issue that was suitable for partial summary judgment (Dkt. 20). Thus, at the hearing on defendant’s motion to dismiss, the court converted part of defendant’s Rule 12(b)(6) motion into a Rule 56 motion for partial summary judgment and ordered supplemental briefing on the issue. Dkt. 28. 2 The court considers defendant’s reply brief as the motion brief. Dkt. 20. Plaintiff filed a supplemental opposition brief and declarations (Dkt. 35). Defendant’s supplemental reply brief was due April 15, 2020 (Dkt. 33), but no supplemental reply brief has been filed. defendant removed to federal court on November 13, 2019. Dkt. 1. The complaint (“Compl.”) asserts three causes of action: (1) violation of California Unfair Competition Law Business & Professions Code § 17200 et seq.; (2) False and Misleading Advertising in violation of Business & Professions Code § 17500 et seq.; and (3) violation of California Consumer Legal Remedies Act, Civil Code § 1750 et seq. Dkt. 1-1. Plaintiffs seek to certify a class action of persons who purchased Ghirardelli’s “Premium Baking Chips Classic White Chips” (the “product”) in the United States or, alternatively, in California. The present case is not the first false advertising case involving Ghirardelli’s Classic White Chips product. On August 7, 2012, a class action complaint was filed in San Francisco County Superior Court under the title Miller v. Ghirardelli Chocolate Co., and subsequently removed to federal court. Decl. of Matthew T. Theriault (“Theriault Decl.”), Dkt. 35-1, ¶ 7; see also Miller v. Ghirardelli Chocolate Co., No. 12-cv-04936-LB, Dkt. 1. The Miller complaint originally alleged five different Ghirardelli products as deceptive and misleading, including “Ghirardelli Chocolate Premium Baking Chips— Classic White.” Dkt. 35-3, ¶ 19. All of the Ghirardelli products were alleged to be deceptive and misleading because they were marketed and sold as white chocolate products despite having no chocolate in them. Id. The Miller action eventually settled in 2014. Dkt. 35-5. The class period for the Miller settlement ran from August 17, 2008 to October 2, 2014, the latter date was when Magistrate Judge Beeler preliminarily approved the settlement agreement and conditionally certified the settlement class. Theriault Decl. ¶ 14; No. 12-cv-04936-LB, Dkt. 141. Though she was not a named plaintiff in Miller, plaintiff Cheslow found a claim form for the Miller settlement through a website. Decl. of Linda Cheslow (“Cheslow Decl.”), Dkt. 35-8, ¶ 6. She submitted the claim form and received $16.50, indicating that she had purchased defendant’s product between 2008 and 2010. Id. As a participating class member, Cheslow was subject to certain release provisions that generally released In December 2018, Cheslow alleges that she purchased a product called “Ghirardelli Premium Baking Classic White Chips.” Compl. ¶¶ 4, 26. She alleges that she relied on the label and advertising of the product, which she believed to be “white chocolate” and not “fake” white chocolate. Id. ¶ 26. A. Legal Standard Summary judgment is proper where the pleadings, discovery, and affidavits show that there is “no genuine dispute as to any material fact and the movant is entitled to judgment as a matter of law.” Fed. R. Civ. P. 56(a). Material facts are those which may affect the outcome of the case. Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 248 (1986). A dispute as to a material fact is genuine if there is sufficient evidence for a reasonable jury to return a verdict for the nonmoving party. Id. “A ‘scintilla of evidence,’ or evidence that is ‘merely colorable’ or ‘not significantly probative,’ is not sufficient to present a genuine issue as to a material fact.” United Steelworkers of Am. v. Phelps Dodge Corp., 865 F.2d 1539, 1542 (9th Cir. 1989) (emphasis omitted) (quoting Liberty Lobby, 477 U.S. at 249–50). Courts recognize two ways for a moving defendant to show the absence of genuine dispute of material fact: (1) proffer evidence affirmatively negating any element of the challenged claim or (2) identify the absence of evidence necessary for plaintiff to substantiate such claim. Nissan Fire & Marine Ins. Co. v. Fritz Cos., Inc., 210 F.3d 1099, 1102 (9th Cir. 2000) (“In order to carry its burden of production, the moving party must either produce evidence negating an essential element of the nonmoving party’s claim or defense or show that the nonmoving party does not have enough evidence of an essential element to carry its ultimate burden of persuasion at trial.”). Rule 56(c)(1) expressly requires that, to show the existence or nonexistence of a disputed fact, a party must “cit[e] to particular parts of materials in the record.” Fed. R. Civ. P. 56(c)(1) (“A party asserting that a fact cannot be or is genuinely disputed must support the assertion documents, electronically stored information, affidavits or declarations, stipulations (including those made for purposes of the motion only), admissions, interrogatory answers, or other materials.”). “Once the moving party meets its initial burden, the nonmoving party must go beyond the pleadings and, by its own affidavits or by the depositions, answers to interrogatories, and admissions on file, come forth with specific facts to show that a genuine issue of material fact exists.” Hansen v. United States, 7 F.3d 137, 138 (9th Cir. 1993) (per curiam) (citations omitted). “When the nonmoving party relies only on its own affidavits to oppose summary judgment, it cannot rely on conclusory allegations unsupported by factual data to create an issue of material fact.” Id. (citing United States v. 1 Parcel of Real Property, 904 F.2d 487, 492 n.3 (9th Cir. 1990)). The court must view the evidence in the light most favorable to the nonmoving party: if evidence produced by the moving party conflicts with evidence produced by the nonmoving party, the judge must assume the truth of the evidence set forth by the nonmoving party with respect to that fact. Leslie v. Grupo ICA, 198 F.3d 1152, 1158 (9th Cir. 1999) (citing T.W. Elec. Serv., Inc. v. Pac. Elec. Contractors Ass’n, 809 F.2d 626, 630–31 (9th Cir. 1987)). However, when a non-moving party fails to produce evidence rebutting the moving party’s showing, then an order for summary judgment is proper. Nissan Fire, 210 F.3d at 1103 (“If the nonmoving party fails to pro

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