NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS JAN 10 2025 MOLLY C. DWYER, CLERK U.S. COURT OF APPEALS FOR THE NINTH CIRCUIT
XIAOBIN CAI; IBEW LOCAL 353 No. 23-3470 PENSION PLAN, D.C. No. 3:21-cv-08597-CRB Plaintiffs - Appellants,
v. MEMORANDUM*
EARGO, INC.; CHRISTIAN GORMSEN; ADAM LAPONIS; JOSH MAKOWER; JULIET BAKKER; PETER TUXEN BISGAARD; DOUG HUGHES; GEOFF PARDO; A. BROOKE SEAWELL; DAVID WU; NINA RICHARDSON; J.P. MORGAN SECURITIES LLC; BOFA SECURITIES, INC.; WELLS FARGO SECURITIES, LLC; WILLIAM BLAIR & COMPANY, L.L.C.,
Defendants - Appellees.
Appeal from the United States District Court for the Northern District of California Charles R. Breyer, District Judge, Presiding
Argued and Submitted December 5, 2024 San Francisco, California
Before: M. SMITH and BUMATAY, Circuit Judges, and WU, Senior District
* This disposition is not appropriate for publication and is not precedent except as provided by Ninth Circuit Rule 36-3. Judge.**
Xiaobin Cai and IBEW Local 353 Pension Plan sued Eargo, Inc. and the other
defendants for securities violations under the Securities Act of 1933 (“Securities
Act”) and the Securities and Exchange Act of 1934 (“Exchange Act”). The district
court dismissed Plaintiffs’ complaint for failure to state a claim under Federal Rule
of Civil Procedure 12(b)(6). Plaintiffs declined leave to amend and now appeal the
district court’s dismissal. We have jurisdiction under 28 U.S.C. § 1291, review de
novo, and affirm. See Prodanova v. H.C. Wainwright & Co., LLC, 993 F.3d 1097,
1105 (9th Cir. 2021).
1. We begin with the Securities Act. Issuers face liability for filing a
prospectus ahead of an initial public offering (“IPO”) that contains materially false
statements or omits information needed to ensure a statement is not misleading. See
15 U.S.C. § 77k(a). Plaintiffs must “demonstrate (1) that the registration statement
contained an omission or misrepresentation, and (2) that the omission or
misrepresentation was material, that is, it would have misled a reasonable investor
about the nature of his or her investment” to survive dismissal. Anderson v. Clow
(In re Stac Elecs. Sec. Litig.), 89 F.3d 1399, 1403–04 (9th Cir. 1996) (simplified).
No showing of scienter is required. Id.
** The Honorable George H. Wu, United States Senior District Judge for the Central District of California, sitting by designation.
2 23-3470 Plaintiffs’ Securities Act claims focus on three areas: (1) statements about
Eargo’s revenue recognition; (2) statements about potential risk factors; and (3)
statements about Eargo’s potential growth. For example, Plaintiffs contend that
Eargo’s statements that “the Company assesses insurance eligibility,” was
misleading because Eargo did not confirm with its insurers that its online screening
test or a customer self-assessment was sufficient to satisfy insurers’ medical
necessity requirements. Plaintiffs also claim that Eargo should not have recognized
insurance revenue because the insurance claims ultimately proved to be non-
reimbursable. And Plaintiffs contend that Eargo failed to satisfy its 17 C.F.R. §
229.303(b)(2)(ii) (“Item 303”) requirement because it did not disclose “the known
uncertainties and risks of having to forfeit past insurance proceeds” or risks
associated with insurers’ exclusion of “over-the-counter” hearing aids from
coverage.
We affirm the dismissal of these claims. In context, the prospectus made clear
that Eargo was evaluating whether a potential customer had an insurance policy that
covered hearing aids. Further, insurers had reimbursed Eargo’s claims for nearly
three years before the statements in the prospectus were made. And “[f]raud by
hindsight is not actionable.” Ronconi v. Larkin, 253 F.3d 423, 430 n.12 (9th Cir.
2001) (simplified), abrogated on other grounds by Matrixx Initiatives v. Siracusano,
563 U.S. 27, 37–49 (2011). Instead, Eargo’s prospectus disclosed a wide range of
3 23-3470 potential risks to its business, including the inherent risk of a new market-disrupting
business model, the possibility that insurers could limit or reduce coverage, and the
legal risks of failing to comply with federal laws and regulations such as the False
Claims Act. These disclosures put prospective investors on notice of the
fundamental risks to Eargo’s business. And Eargo’s growth statements are clearly
puffery and thus non-actionable. See Police Ret. Sys. of St. Louis v. Intuitive
Surgical, Inc., 759 F.3d 1051, 1060 (9th Cir. 2014) (“Statements of mere corporate
puffery . . . are not actionable[.]”).
2. We also affirm the dismissal of Plaintiffs’ Exchange Act claims. See 17
C.F.R. § 240.10b-5(b); 15 U.S.C. § 78j(b). While Exchange claims contain six
elements, only whether Eargo made a “material misrepresentation or omission” and
had “scienter” are contested. See Levi v. Atossa Genetics, Inc. (In re Atossa Genetics
Inc. Sec. Litig.), 868 F.3d 784, 793 (9th Cir. 2017) (simplified). Plaintiffs’
misrepresentation claims focus on four categories of post-IPO statements: (1)
statements about Blue Cross Blue Shield (“BCBS”)’s audit; (2) statements about
revenue recognition; (3) statements about risk factors; and (4) statements about
Eargo’s growth.
These statements include Eargo’s description of BCBS’s audit as “routine,”
that the audit was part of “an educational process” with BCBS, and that BCBS was
“not questioning claims.” Plaintiffs again challenge Eargo’s statements that it
4 23-3470 “validates,” “verif[ies],” or “assesses” its customers’ insurance eligibility. Plaintiffs
also argue Eargo’s risk factor statements were misleading because they presented
the risks as hypothetical when they “had already materialized.” Plaintiffs further
claim that Eargo’s post-IPO growth statements were false or misleading. Plaintiffs
have not shown that these statements were misleading.
In context, Eargo explained that much of its business growth depended on
insurance reimbursement, that its business could suffer significantly if it had issues
with insurers, and that it could face serious liability if it was found to violate the
False Claims Act. Eargo disclosed the BCBS audit and the potential damage that it
may cause. It explained that BCBS accounted for much of its income, that the audit
could result “in significant delays in payment,” and that BCBS was already
withholding payments. Further, Eargo’s description of the audit as “routine” was an
opinion, and Plaintiffs do not allege with particularity that this was an actionable
statement. See City of Dearborn Heights Act 345 Police & Fire Retirement Sys. v.
Align Tech., Inc., 856 F.3d 605, 614–16 (9th Cir. 2017); Fed.
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NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS JAN 10 2025 MOLLY C. DWYER, CLERK U.S. COURT OF APPEALS FOR THE NINTH CIRCUIT
XIAOBIN CAI; IBEW LOCAL 353 No. 23-3470 PENSION PLAN, D.C. No. 3:21-cv-08597-CRB Plaintiffs - Appellants,
v. MEMORANDUM*
EARGO, INC.; CHRISTIAN GORMSEN; ADAM LAPONIS; JOSH MAKOWER; JULIET BAKKER; PETER TUXEN BISGAARD; DOUG HUGHES; GEOFF PARDO; A. BROOKE SEAWELL; DAVID WU; NINA RICHARDSON; J.P. MORGAN SECURITIES LLC; BOFA SECURITIES, INC.; WELLS FARGO SECURITIES, LLC; WILLIAM BLAIR & COMPANY, L.L.C.,
Defendants - Appellees.
Appeal from the United States District Court for the Northern District of California Charles R. Breyer, District Judge, Presiding
Argued and Submitted December 5, 2024 San Francisco, California
Before: M. SMITH and BUMATAY, Circuit Judges, and WU, Senior District
* This disposition is not appropriate for publication and is not precedent except as provided by Ninth Circuit Rule 36-3. Judge.**
Xiaobin Cai and IBEW Local 353 Pension Plan sued Eargo, Inc. and the other
defendants for securities violations under the Securities Act of 1933 (“Securities
Act”) and the Securities and Exchange Act of 1934 (“Exchange Act”). The district
court dismissed Plaintiffs’ complaint for failure to state a claim under Federal Rule
of Civil Procedure 12(b)(6). Plaintiffs declined leave to amend and now appeal the
district court’s dismissal. We have jurisdiction under 28 U.S.C. § 1291, review de
novo, and affirm. See Prodanova v. H.C. Wainwright & Co., LLC, 993 F.3d 1097,
1105 (9th Cir. 2021).
1. We begin with the Securities Act. Issuers face liability for filing a
prospectus ahead of an initial public offering (“IPO”) that contains materially false
statements or omits information needed to ensure a statement is not misleading. See
15 U.S.C. § 77k(a). Plaintiffs must “demonstrate (1) that the registration statement
contained an omission or misrepresentation, and (2) that the omission or
misrepresentation was material, that is, it would have misled a reasonable investor
about the nature of his or her investment” to survive dismissal. Anderson v. Clow
(In re Stac Elecs. Sec. Litig.), 89 F.3d 1399, 1403–04 (9th Cir. 1996) (simplified).
No showing of scienter is required. Id.
** The Honorable George H. Wu, United States Senior District Judge for the Central District of California, sitting by designation.
2 23-3470 Plaintiffs’ Securities Act claims focus on three areas: (1) statements about
Eargo’s revenue recognition; (2) statements about potential risk factors; and (3)
statements about Eargo’s potential growth. For example, Plaintiffs contend that
Eargo’s statements that “the Company assesses insurance eligibility,” was
misleading because Eargo did not confirm with its insurers that its online screening
test or a customer self-assessment was sufficient to satisfy insurers’ medical
necessity requirements. Plaintiffs also claim that Eargo should not have recognized
insurance revenue because the insurance claims ultimately proved to be non-
reimbursable. And Plaintiffs contend that Eargo failed to satisfy its 17 C.F.R. §
229.303(b)(2)(ii) (“Item 303”) requirement because it did not disclose “the known
uncertainties and risks of having to forfeit past insurance proceeds” or risks
associated with insurers’ exclusion of “over-the-counter” hearing aids from
coverage.
We affirm the dismissal of these claims. In context, the prospectus made clear
that Eargo was evaluating whether a potential customer had an insurance policy that
covered hearing aids. Further, insurers had reimbursed Eargo’s claims for nearly
three years before the statements in the prospectus were made. And “[f]raud by
hindsight is not actionable.” Ronconi v. Larkin, 253 F.3d 423, 430 n.12 (9th Cir.
2001) (simplified), abrogated on other grounds by Matrixx Initiatives v. Siracusano,
563 U.S. 27, 37–49 (2011). Instead, Eargo’s prospectus disclosed a wide range of
3 23-3470 potential risks to its business, including the inherent risk of a new market-disrupting
business model, the possibility that insurers could limit or reduce coverage, and the
legal risks of failing to comply with federal laws and regulations such as the False
Claims Act. These disclosures put prospective investors on notice of the
fundamental risks to Eargo’s business. And Eargo’s growth statements are clearly
puffery and thus non-actionable. See Police Ret. Sys. of St. Louis v. Intuitive
Surgical, Inc., 759 F.3d 1051, 1060 (9th Cir. 2014) (“Statements of mere corporate
puffery . . . are not actionable[.]”).
2. We also affirm the dismissal of Plaintiffs’ Exchange Act claims. See 17
C.F.R. § 240.10b-5(b); 15 U.S.C. § 78j(b). While Exchange claims contain six
elements, only whether Eargo made a “material misrepresentation or omission” and
had “scienter” are contested. See Levi v. Atossa Genetics, Inc. (In re Atossa Genetics
Inc. Sec. Litig.), 868 F.3d 784, 793 (9th Cir. 2017) (simplified). Plaintiffs’
misrepresentation claims focus on four categories of post-IPO statements: (1)
statements about Blue Cross Blue Shield (“BCBS”)’s audit; (2) statements about
revenue recognition; (3) statements about risk factors; and (4) statements about
Eargo’s growth.
These statements include Eargo’s description of BCBS’s audit as “routine,”
that the audit was part of “an educational process” with BCBS, and that BCBS was
“not questioning claims.” Plaintiffs again challenge Eargo’s statements that it
4 23-3470 “validates,” “verif[ies],” or “assesses” its customers’ insurance eligibility. Plaintiffs
also argue Eargo’s risk factor statements were misleading because they presented
the risks as hypothetical when they “had already materialized.” Plaintiffs further
claim that Eargo’s post-IPO growth statements were false or misleading. Plaintiffs
have not shown that these statements were misleading.
In context, Eargo explained that much of its business growth depended on
insurance reimbursement, that its business could suffer significantly if it had issues
with insurers, and that it could face serious liability if it was found to violate the
False Claims Act. Eargo disclosed the BCBS audit and the potential damage that it
may cause. It explained that BCBS accounted for much of its income, that the audit
could result “in significant delays in payment,” and that BCBS was already
withholding payments. Further, Eargo’s description of the audit as “routine” was an
opinion, and Plaintiffs do not allege with particularity that this was an actionable
statement. See City of Dearborn Heights Act 345 Police & Fire Retirement Sys. v.
Align Tech., Inc., 856 F.3d 605, 614–16 (9th Cir. 2017); Fed. R. Civ. P. 9(b).
Similarly, Eargo’s statement about the audit being an “educational process” is
directly supported by BCBS’s deputy general counsel’s description of it as an
“educational experience.” And the communications between Eargo and BCBS show
that BCBS was questioning Eargo’s process for establishing medical necessity rather
than the claims themselves, which suggests Eargo’s chief executive officer’s
5 23-3470 statement about “questioning claims” was not misleading.
Finally, many of the challenged projections reflect puffery or corporate
optimism, which are not actionable. See Police Ret. Sys., 759 F.3d at 1060. And
Eargo’s revenue guidances are protected as forward-looking statements. See No. 84
Emp.-Teamster Joint Council Pension Tr. Fund v. Am. W. Holding Corp., 320 F.3d
920, 936 (9th Cir. 2003).
3. In addition, Plaintiffs failed to plead scienter—the “mental state embracing
intent to deceive, manipulate, or defraud.” Tellabs, Inc. v. Makor Issues & Rights,
Ltd., 551 U.S. 308, 319, 321 (2007). Plaintiffs needed to “state with particularity
facts giving rise to a strong inference that the defendant acted with the required state
of mind.” Glazer Capital Mgmt., L.P. v. Forescout Techs., Inc., 63 F.4th 747, 766
(9th Cir. 2023) (quoting 15 U.S.C. § 78u-4(b)(2)(A)). Here, Eargo’s chief executive
officer and chief financial officer increased their Eargo stock holdings during the
class period, which contradicts the inference of scienter. See Inter-Local Pension
Fund GCC/IBT v. Deleage (In re Rigel Pharms., Inc. Sec. Litig.), 697 F.3d 869, 884–
85 (9th Cir. 2012) (the lack of advantageous stock sales “during the period between
the allegedly fraudulent statements and the subsequent public disclosure” does not
support an inference of scienter and “[i]n fact” supports the opposite inference).
Thus, Plaintiffs’ Exchange Act claims fail on both challenged prongs.
AFFIRMED.
6 23-3470