Business Exposure Reduction Group (BERG) Associates, LLC v. Pershing Square Capital Management, L.P.

District Court, S.D. New York·Decided July 16, 2021·No. 1:20-cv-10053·Unknown

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK

BUSINESS EXPOSURE REDUCTION GROUP (BERG) ASSOCIATES, LLC, 20 Civ. 10053 (PAE) Plaintiff, OPINION & -v- ORDER

PERSHING SQUARE CAPITAL MANAGEMENT, L.P.,

Defendant.

PAUL A. ENGELMAYER, District Judge: In late 2013, plaintiff Business Exposure Reduction Group Associates, LLC (“BERG”), an investigative firm, contracted with defendant Pershing Square Capital Management (“Pershing”), a hedge fund, to conduct research for Pershing regarding Pershing’s well-publicized “short” position in Herbalife, Ltd. (“Herbalife”). The parties’ agreement provided that Pershing would pay BERG on an hourly basis, and that in certain circumstances, BERG’s hourly rate would jump from $200 per hour to $750 per hour. Ultimately, however, exercising the discretion it claims to have been granted by the parties’ agreement, Pershing decided that such a “success fee” was not warranted. That decision, BERG alleges here, breached the parties’ contract and the implied covenant of good faith and fair dealing. Before the Court is Pershing’s motion to dismiss BERG’s complaint pursuant to Federal Rule of Civil Procedure 12(b)(6) for failure to state a claim. For the reasons that follow, the Court grants that motion. I. Background A. Factual Background1 1. Parties BERG is a Florida limited liability company (“LLC”) whose sole member resides in Florida. Am. Compl. ¶ 1; Dkt. 49. It provides “consulting, forensic accounting, and related investigative work” for third parties. Am. Compl. ¶ 7. Pershing is a Delaware limited partnership

and investment firm with a principal place of business in New York, New York. Id. ¶¶ 2, 6. Its partners reside in New York, New Jersey, Connecticut, Texas, Pennsylvania, Massachusetts, and Illinois; none is a citizen of Florida. Dkt. 50 ¶ 3. 2. Pershing’s “Short” Position and Agreement with BERG In May 2012, Pershing took a short position on Herbalife. See Am. Compl. ¶ 19. At some point before December 2013, Pershing reached out to BERG about engaging BERG to investigate “the conduct and business activities of Herbalife” and Herbalife’s distribution network. Id. ¶¶ 10–11. Pershing sought to use BERG’s research for managing its investments and, specifically, for evaluating and making investment decisions regarding its position in Herbalife. Id. ¶¶ 10–11, 19.

1 The Court draws its account of the underlying facts from the Amended Complaint. Dkt. 52 (“Am. Compl.”). On a motion to dismiss for failure to state a claim under Rule 12(b)(6), the Court assumes all well-pled facts to be true and draws all reasonable inferences in favor of the plaintiff. See Koch v. Christie’s Int’l PLC, 699 F.3d 141, 145 (2d Cir. 2012). The Court also considers any documents that the Amended Complaint incorporates by reference. See DiFolco v. MSNBC Cable LLC, 622 F.3d 104, 111 (2d Cir. 2010) (“In considering a motion to dismiss for failure to state a claim pursuant to Rule 12(b)(6), a district court may consider the facts alleged in the complaint, documents attached to the complaint as exhibits, and documents incorporated by reference in the complaint.”). Here, the Amended Complaint incorporates by reference and makes integral the parties’ written Fee Agreement, which Pershing filed in connection with its motion to dismiss. See Dkt. 54 (“Coffey Decl.”), Ex. C (“Fee Agr.”). The Court thus considers that agreement in resolving Pershing’s motion. On December 2, 2013, BERG presented Pershing with a fee agreement. Id. ¶ 12. Pershing requested modifications to that agreement. Id. ¶ 13. On or about December 17, 2013, BERG produced a revised agreement. Id. ¶ 14. On December 23, 2013, after further modifications, BERG and Pershing executed the Fee Agreement. Id. ¶ 15.

The Fee Agreement states that Pershing would pay BERG an hourly rate of $200 per man hour worked. Fee Agr. at 4. It also provides, in the provision at the heart of the instant dispute, for an increase to that rate “[i]n the event the case developed by BERG Associates is settled or resolved in a manner that [Pershing] determines is beneficial to the financial standing of [Pershing] . . . .” Id. In such case, BERG’s hourly rate would jump to $750 per hour. Id. However, it states, “[t]he decision regarding the ‘beneficial status’ will be made by [Pershing] based on its evaluation of the work product delivered by BERG Associates.” Id.2 Pershing paid the $200-per-hour base fee “in full throughout the engagement.” Id. ¶ 40. 3. BERG’S Investigation and Demand for Success Fee After the execution of the Fee Agreement, BERG began investigating Herbalife. Id. ¶ 26. BERG’s research revealed, among other things: (1) tax and fraud issues with respect to

Herbalife’s operation; (2) evidence that Herbalife’s distribution network was entangled with drug traffickers, drug trafficking channels, and organized crime; and (3) that Herbalife might have been targeting vulnerable groups to serve as distributors. Id. ¶¶ 27–29, 32.

2 The relevant provision reads, in full:

In the event the case developed by BERG Associates is settled or resolved in a manner that [Pershing] determines is beneficial to the financial standing of [Pershing], the hours billed previously by BERG will be paid at a rate of $750 per hour. The decision regarding the ‘beneficial status’ will be made by [Pershing] based on its evaluation of the work product delivered by BERG Associates.

Fee Agr. at 4. On July 22, 2014, Pershing’s principal, William Ackman, gave a public presentation titled “The Big Lie,” with the goal of eroding public confidence in Herbalife and thereby benefitting Pershing’s short position. Id. ¶¶ 30–33. BERG alleges that this presentation drew upon materials obtained from its investigation, including evidence that Herbalife had targeted

vulnerable groups and was linked to Mexican, Russian, and Brazilian organized crime and money-laundering operations. Id. ¶¶ 30, 32. BERG alleges that, “[a]s a result of BERG’s investigation as presented in the ‘The Big Lie’, Herbalife was the subject of a Federal Trade Commission (FTC) investigation . . . .” Id. ¶ 40. BERG also alleges that, as a result of Pershing’s presentations—and, indirectly, BERG’s work—Herbalife’s stock price “plummeted” from $80.81 per share (when the Fee Agreement was finalized on December 23, 2013) to $33.25 per share on March 12, 2015 (when BERG alleges that its investigatory case “settled or resolved”). Id. ¶¶ 25, 34, 45–47.3 On March 12, 2015, Pershing told BERG to “stand down.” Id. ¶ 34. As a result, BERG ceased its investigation into Herbalife. Id. However, Pershing also asked BERG to continue to

be “available to consult if needed” and to “continue to respond to regulators with information,” and used BERG’s earlier research in presentations to the Drug Enforcement Agency (“DEA”)

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Business Exposure Reduction Group (BERG) Associates, LLC v. Pershing Square Capital Management, L.P., (S.D.N.Y. 2021).

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