Bruno v. Pepperidge Farm, Inc.

256 F. Supp. 865, 1966 U.S. Dist. LEXIS 6566
CourtDistrict Court, E.D. Pennsylvania
DecidedAugust 10, 1966
DocketCiv. A. 38486
StatusPublished
Cited by12 cases

This text of 256 F. Supp. 865 (Bruno v. Pepperidge Farm, Inc.) is published on Counsel Stack Legal Research, covering District Court, E.D. Pennsylvania primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Bruno v. Pepperidge Farm, Inc., 256 F. Supp. 865, 1966 U.S. Dist. LEXIS 6566 (E.D. Pa. 1966).

Opinion

OPINION AND ORDER

John W. Lord, Jr., District Judge.

This action is based on the alleged breach and improper termination of a franchise agreement between the plaintiff, James A. Bruno, and the defendant, Pepperidge Farm, Inc. The parties Were previously before this Court in the same matter. However, at that time, diversity jurisdiction was not properly set forth. (James A. Bruno v. Pepperidge Farm, Inc., Civil Action No. 38486, filed February 25, 1966). That defect has since been cured.

The matter is presently before the Court on the defendant’s motion for dismissal or, in the alternative, for a stay of all proceedings pending arbitration pursuant to the franchise agreement. The plaintiff resists arbitration, asserting that the alleged breach deprived the defendant of the right to invoke the arbitration clause.

FACTS

On May 25, 1962, the plaintiff and the defendant entered into a written agreement under which the plaintiff was to enjoy an exclusive franchise for the sale and promotion of the defendant’s products throughout a designated geographic area. The plaintiff asserts that he acquired the franchise by paying the prior franchise holder $5,500.00 with the consent and approval of the defendant. The alleged breach occurred when, according to the complaint, the defendant assigned a portion of plaintiff’s territory to another dealer without the plaintiff’s knowledge or consent.

The termination is alleged to have been improper due to the manner in which it was effected. The plaintiff complains that prior to the official termination, the defendant engaged in surreptitious negotiations with three other persons, arranging to sell to each of them one-third of plaintiff’s franchise. Moreover, the notice, when given, was unreasonable in that it arrived only two days prior to the effective termination date. This short notice is alleged to have had two adverse effects. First, it is asserted that the plaintiff was thereby deprived of the profits that he would have made during a reasonable notice period — thirty days, in his judgment. Second, it resulted in an additional loss, since he was thereafter unable to market the $500.00 worth of merchandise in stock at the time of termination.

For the alleged breach, the plaintiff demands an accounting. For the improper termination, he demands damages in the amount of $11,950.00 consisting of *867 (1) the alleged value of the franchise ($10,750.00), (2) the loss of profits resulting from the short notice ($700.00), and (3) the value of the goods in stock at the time of termination ($500.00).

The defendant contends that the plaintiff’s rights are confined to the fraSchise agreement which provides for arbitration as to the value of the franchise and awards an additional premium of 25%. Moreover, the defendant asserts that the premium was intended by the parties to constitute liquidated damages for any and all breaches by the defendant. Further, it is argued that no notice was required under the agreement beyond that given, for the reason that a notice period is conspicuously absent in the paragraph under which termination was had.

Finally, the defendant asks that the complaint be dismissed for the reason that the aggregate of plaintiff’s claims do not satisfy the jurisdictional amount necessary to maintain an action in this Court. It arrives at this conclusion by assigning a value to the franchise of $3,200.00, subtracting this figure from the amount claimed ($10,750.00) and adding the $1,200.00 alleged to have been lost as a result of the improper termination. The maximum amount recoverable then, the defendant points out, would be $8,-750.00, clearly below the jurisdictional requisite.

Plaintiff’s demand for an accounting for the alleged franchise infringement is disposed of by calling attention to the absence in the complaint of any intimation as to the territory involved, the duration of the alleged infringement or of the damages purportedly accruing.

DISCUSSION

I — Arbitration

Paragraph nineteen of the franchise agreement is clear and unequivocal. Its relevant portion reads as follows:

“Upon termination pursuant to this paragraph the Bakery [the defendant] will pay to the distributor [the plaintiff] a sum equal to the fair market value of this franchise on the termination date plus 25% of such value, such value to be determined either by agreement between [the parties] or, if they shall be unable to agree, by three arbitrators, one of whom shall be chosen by the Bakery and one by the Distributor and the third by the first two chosen.” (Emphasis supplied.)

There can be no doubt that the parties intended that the value of the franchise be determined by arbitration in the event that they were unable to agree. The plaintiff asserts that its fair market value is $10,750.00. The defendant contends that is worth only $3,-200.00. Clearly the matter is arbitrable under the terms of the agreement.

This Court does not agree with the plaintiff that the defendant’s conduct estops it from demanding compliance with the arbitration clause. It not only assumes facts which are as yet unestablished ; more importantly, it strikes at the heart of the federal policy in favor of arbitration of disputes. If a recalcitrant party could avoid his previous agreement by the simple expedient of calling upon the general equity powers of the court, the federal policy in favor of liberal interpretation and application of arbitration clauses would be too easily frustrated.

The Federal Arbitration Act, 9 U.S.C.A. § 1 et seq, to which the agreement is subject (Cf. Robert Lawrence Co. v. Devonshire Fabrics, Inc., 271 F.2d 402 (2 Cir. 1959), cert, granted 362 U.S. 909, 80 S.Ct. 682, 4 L.Ed.2d 618, cert, dismissed by stipulation 364 U.S. 801, 81 S.Ct. 27, 5 L.Ed.2d 37 (1960); Metro Industrial Painting Corp. v. Terminal Const. Co., 287 F.2d 382 (2 Cir. 1961), cert, denied 368 U.S. 817, 82 S.Ct. 31, 7 L.Ed.2d 24 (1961)), was designed to avoid delays in the settlement of disputes. Cargo Carriers v. Erie & St. Lawrence Corp., 105 F.Supp. 638 (W.D.N.Y. 1952). Section 3 thereof reads as follows:

“If any suit or proceeding be brought in any of the courts of the United States upon any issue referable to ar *868 bitration under an agreement in writing for such arbitration, the court in which such suit is pending, upon being satisfied that the issue involved in such suit or proceeding is referable to arbitration under such an agreement, shall on application of one of the parties stay the trial of the action until such arbitration has been had in accordance with the terms of the agreement, providing the applicant for the stay is not in default in proceeding with such arbitration.”

This Court is satisfied that the issue here involved, the value of the franchise, is referable to arbitration both under the agreement and within the meaning of the Federal Arbitration Act, supra. The defendant duly applied for the stay in conformance with the Act. Cf. Radiator Specialty Co. v. Cannon Mills, Inc.,

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Cite This Page — Counsel Stack

Bluebook (online)
256 F. Supp. 865, 1966 U.S. Dist. LEXIS 6566, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bruno-v-pepperidge-farm-inc-paed-1966.