Brio Corp. v. Meccano S.N.

690 F. Supp. 2d 731, 2010 U.S. Dist. LEXIS 11711, 2010 WL 520193
CourtDistrict Court, E.D. Wisconsin
DecidedFebruary 10, 2010
DocketCase 06-C-1001
StatusPublished

This text of 690 F. Supp. 2d 731 (Brio Corp. v. Meccano S.N.) is published on Counsel Stack Legal Research, covering District Court, E.D. Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Brio Corp. v. Meccano S.N., 690 F. Supp. 2d 731, 2010 U.S. Dist. LEXIS 11711, 2010 WL 520193 (E.D. Wis. 2010).

Opinion

DECISION AND ORDER

RUDOLPH T. RANDA, District Judge.

This action arises out of defendant Meccano S.N.’s (“Meccano”) termination of its distribution agreement with plaintiff Brio Corporation (“Brio”). In May 2001, Brio and Meccano entered into a distribution agreement entitled “Distributor Agreement,” pursuant to which Meccano granted to Brio the exclusive right to sell Mecca-no’s Erector brand of toy within the United States. Meccano unilaterally terminated the agreement in September 2005, and the parties engaged in negotiations regarding the repurchase of Brio’s inventory of Meccano products. Brio was not satisfied and brought suit in Wisconsin under the Wisconsin Fair Dealership Law (‘WFDL”) and other causes of action.

Brio asserts that it is a “dealer” and that the Distributor Agreement constitutes a “dealership” under the WFDL. Brio contends that the termination notice did not comply with the requirements of the WFDL and that Meccano did not have good cause for terminating the Distributor Agreement in violation of the WFDL. Brio also contends that when Meccano ended its relationship with Brio, it was obligated to repurchase all of Brio’s inventory of Erector products at the fair wholesale market value of the inventory. Brio further asserts that Meccano made oral promises to repurchase Brio’s inventory.

Meccano removed this action from Washington County Circuit Court, invoking the Court’s diversity jurisdiction. See 28 U.S.C. § 1332. The Court has jurisdiction because the suit is between a citizen of Wisconsin and a citizen or subject of a foreign state and the amount in controversy exceeds $75,000, exclusive of interest and costs. Id.

Pursuant to Rules 56 and 12(b)(3) of the Federal Rules of Civil Procedure, Meccano moves this Court for an order granting Meccano summary judgment and dismissing Brio’s claim that Meccano violated the WFDL. Meccano argues that Brio was not a WFDL dealer. Meccano contends that Brio was not “situated in” Wisconsin under the WFDL and that there was no “community of interest” between Brio and Meccano relating to the sale of Meccano’s products in Wisconsin. Meccano further argues that if Brio’s WFDL claim is dis *734 missed, this entire cause of action should be dismissed for improper venue based upon the Distributor Agreement’s forum selection clause, which requires that all disputes be resolved in the Commercial Court of Calais, France. For the reasons that follow, Meccano’s motion is denied.

BACKGROUND

To clarify the dispute in this case, the Court will briefly set forth the background facts on which the parties appear to agree. When there is a dispute, the Court has so indicated. The Court will further set forth facts directly relevant to the dealership issue, including any disputed facts, when the Court discusses the legal issue of whether or not the WFDL is applicable to this case.

Brio is a Wisconsin corporation with its principal place of business in Germantown, Wisconsin. Brio is in the business of buying and reselling toys as a distributor. (Meccano’s Proposed Findings of Fact (“DPFOF”) ¶ 2.) Meccano is a French company, organized under the laws of France, that manufactures various types of toys and construction kits that are sold worldwide under the Meccano name and in the United States under Meccano’s well-known Erector brand name. (DPFOF ¶1.)

In May 2001, Brio became Meccano’s exclusive distributor of its Erector brand toys in the United States and entered into a written distribution agreement with Meccano, entitled “Distributor Agreement.” 1 (DPFOF ¶ 4.) The term of this “Distributor Agreement” was as follows: “[t]his Agreement shall come into effect upon signature and shall remain valid until December 31, 2003. After this date, this Agreement shall be rolled over for succeeding periods of one year at a time, unless otherwise terminated by either party upon three months written notice and provided that both parties agree upon the relevant Quotas (Section 5).” (Kwaterski Decl. ¶ 1, Ex. 1, § 3.) The agreement further provided that if Brio was “terminated,” Meccano would be entitled to determine at “its sole discretion” whether it would authorize Brio to sell the remaining inventory or ask for return of the remaining inventory “at landed costs.” (Id. at § 13.2.) The agreement also provided that it was to be governed and construed in accordance with the laws of France and that the parties would submit to “the exclusive jurisdiction of the Tribunal de Commerce de Calais, FRANCE.” (Id. at § 14.) Brio was appointed by Meccano specifically to focus on the specialty market and move into “mass market” outlets such as Wal-Mart and Toys R Us. (Kwaterski Decl. ¶ 5, Ex. 5, Ingberg Dep. 20:14-22.)

Timothy O’Connor (“O’Connor”) became President and Chief Executive Officer of Brio in January 2003. O’Connor attests that the strategic nature of the business relationship between Meccano and Brio was to reintroduce the Erector business within the specialty toy distribution channel, focusing on small regional chains and hobby shops. (PPFOF ¶ 5.) O’Connor contends that Brio quickly gained a sustainable and growing business within the specialty toy retail channel. Meccano and Brio then began to develop an Erector line to pursue in the mass market channel of the United States toy business. About 85% to 90% of the domestic toy business was concentrated among five top mass *735 market accounts. (PPFOF ¶ 6.) Meccano contends that Brio could have done more with respect to its service of the specialty market and specifically identified Brio’s lack of marketing as the main area where Brio could have performed better. (Def.’s Resp. to PPFOF ¶ 6.)

Kay Thompson (“Thompson”), Brio’s Senior Marketing Manager, led the strategic development of the Erector mass market line. Brio contends that its efforts in the mass market were very successful, and it managed to gain distribution in nearly all of the major mass market channels. (PPFOF ¶ 7.) Meccano contends that Michael Ingberg (“Ingberg”), Meccano’s Managing Director, was responsible for introducing the Erector brand to WalMart and Brio was not able to deliver a mass marketer like Wal-Mart domestically. (Def.’s Resp. to PPFOF ¶ 7.)

It is undisputed that in June of 2004, Brio and Meccano entered into a distribution agreement entitled “Additional Agreement,” which supplemented and amended the parties’ May 10, 2001, Distributor Agreement. (DPFOF ¶ 5.) The “Additional Agreement” provided that “[a]ll sections not expressly mentioned in the present ‘Additional Agreement’ remain unchanged and valid.” (Kwaterski Decl. ¶ 2, Ex. 2 at 1. ) Brio and Meccano’s “Additional Agreement” further provided that: “[t]he Agreement is rolled over for a one year period with effect as from January 1, 2004 and ending on December 31, 2004. After this date, this Agreement shall be rolled over for succeeding periods of one year at a time, unless otherwise terminated by either party upon three months written notice.” (M at § 3.)

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Cite This Page — Counsel Stack

Bluebook (online)
690 F. Supp. 2d 731, 2010 U.S. Dist. LEXIS 11711, 2010 WL 520193, Counsel Stack Legal Research, https://law.counselstack.com/opinion/brio-corp-v-meccano-sn-wied-2010.