Bray v. Tejas Toyota, Inc.

363 S.W.3d 777, 2012 WL 370571
CourtCourt of Appeals of Texas
DecidedFebruary 2, 2012
DocketNo. 03-11-00223-CV
StatusPublished
Cited by9 cases

This text of 363 S.W.3d 777 (Bray v. Tejas Toyota, Inc.) is published on Counsel Stack Legal Research, covering Court of Appeals of Texas primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Bray v. Tejas Toyota, Inc., 363 S.W.3d 777, 2012 WL 370571 (Tex. Ct. App. 2012).

Opinions

OPINION

J. WOODFIN JONES, Chief Justice.

Brett Bray, Director of the Motor Vehicle Division of the Texas Department of Transportation (“the Division”), and Gulf States Toyota, Inc. (“Gulf States”) appeal a trial court judgment reversing the Division’s final order in a motor vehicle franchise dispute and remanding to the agency for further proceedings.1 The Division concluded that Gulf States did not violate statutory notice and good faith and fair dealing requirements when it offered a replacement franchise agreement to Tejas Toyota, Inc. (“Tejas”). See Tex. Occ.Code Ann. §§ 2301.454 (West.Supp.2011) (notice and good cause required to replace franchise agreement if replacement would have substantial adverse effect), .478 (parties to franchise owe reciprocal duty of good faith and fair dealing) (West 2004).2 The trial court reversed, concluding that notice was required, and remanded the case to the agency for consideration of Tejas’s claim that Gulf States lacked good cause to replace the prior franchise agreement. The trial court’s judgment does not reflect a ruling on Tejas’s good faith and fair dealing complaint; however, Tejas cross-appeals the judgment as to that claim, alleging that the Division applied an erroneous legal standard in considering the claim. We will reverse the trial court’s judgment and render judgment affirming the Division’s order.

FACTUAL AND PROCEDURAL BACKGROUND

Gulf States is a licensed Toyota distributor. Tejas, which is located in Humble, Texas, has been a Toyota dealer and Gulf States franchisee since 1975. Gulf States’ business model is based on two-year franchise agreements with its dealers; when the old franchise agreement expires, Gulf States offers a new one. The dispute in this case arose when Gulf States offered Tejas a replacement franchise agreement, which renewed the agreement for an additional two years on substantively identical terms.

Instead of executing the replacement franchise agreement, Tejas filed an administrative complaint pursuant to section 2801.454 of the Texas Occupations Code concerning seven provisions in the replacement agreement.3 Section 2301.454 prohibits a distributor from modifying or replacing an existing franchise “if the [780]*780modification or replacement would adversely affect to a substantial degree the dealer’s sales, investment, or obligations to provide service to the public, unless” two conditions are met: (1) appropriate notice is given, and (2) any protest is resolved in favor of the modification or replacement. Id. § 2801.454. Although it is undisputed that the contested provisions are either identical or substantively identical to the provisions in the previous franchise agreement,4 Tejas asserted that, due to changed circumstances, the challenged provisions will adversely affect to a substantial degree its sales, investment, or obligations to provide service to the public, and as a result, Gulf States could not replace the prior franchise agreement with the new franchise agreement without (1) providing notice to Tejas regarding its right to protest the replacement contract, and (2) establishing good cause for the replacement. See id.

Four of the provisions at issue explicitly or implicitly employ a sales-performance standard requiring Tejas to achieve 100% sales efficiency, which Tejas contends is unreasonable as a matter of law.5 Under the terms of both the previous and replacement franchise agreements, failure to achieve 100% sales efficiency could result in Gulf States revoking conditional approval of Tejas’s general manager, James El-rod, and terminating the franchise (subject to certain contractual and statutory requirements). The other three provisions at issue give Gulf States the right to (1) terminate the franchise if Tejas appoints a new general manager without Gulf States’ prior written approval, (2) terminate the franchise if Tejas breaches any term or provision of the agreement, and (3) purchase the dealership under certain circumstances. The central dispute in this case concerns the effect of Tejas’s present inability to achieve 100% sales efficiency.

Although Tejas apparently has never achieved 100% sales efficiency under either its current or former general managers and Tejas had not previously disputed the propriety of the challenged provisions, the change in circumstances that Tejas cites is that Gulf States had communicated its intent to enforce its contractual right to revoke conditional approval of Elrod as Tejas’s general manager even though Te-jas has been considerably more profitable under Elrod’s leadership than it has ever been. Under both the prior and replacement franchise agreements, Gulf States conditionally approved Elrod as Tejas’s general manager with final approval contingent on Elrod’s successful completion of Gulf States’ General Manager Evaluation Program (“GME Program”). Although [781]*781not expressly stated in either franchise agreement, it is undisputed that successful completion of the GME Program requires that Tejas achieve 100% sales efficiency by the end of the program evaluation period. At the time the replacement contract was offered, Elrod had unsuccessfully participated in the GME Program on four previous occasions and was engaged in his fifth, and apparently final, attempt to pass the program. The sole impediment to his qualifying under the program was the inability of Tejas to achieve 100% sales efficiency.

When it became apparent that Elrod would not successfully complete the GME Program and that he would not be offered any additional opportunities to do so,6 Te-jas objected to executing the new franchise agreement. Although the prior franchise agreement remains in effect, Tejas seeks to invalidate the contested provisions in both agreements by challenging the replacement agreement under section 2301.454 of the occupations code, which requires a distributor to establish good cause to replace an existing franchise agreement. See id. Tejas also complained that Gulf States violated the statutory duty of good faith and fair dealing by proposing contract terms based on a sales performance standard that it contends is unreasonable as a matter of law.7 See id. § 2301.478.

It is undisputed that Gulf States did not provide the notice specified in section 2301.454, but Gulf States and the Division contend that notice is not required unless the “replacement [franchise] would adversely affect to a substantial degree the dealer’s sales, investment, or obligations to provide service to the public” and the notice threshold was not triggered in this case because there was no change between the prior franchise agreement and the replacement franchise agreement. According to Gulf States, there cannot be a substantial adverse effect on the dealer if the provisions of the new franchise agreement are identical or functionally identical to the prior franchise agreement because the pri- or agreement remains in effect until terminated in accordance with statutory requirements, voluntarily terminated by the dealer, modified or replaced by agreement of the parties, or modified or replaced following an unsuccessful protest under section 2301.454, none of which occurred in this case.

The administrative law judge (ALJ) concluded that Gulf States was required to provide statutory notice and failed to establish good cause for the contested provisions in the replacement contract. See id.

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Bluebook (online)
363 S.W.3d 777, 2012 WL 370571, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bray-v-tejas-toyota-inc-texapp-2012.