Bovinett v. HomeAdvisor, Inc.

CourtDistrict Court, N.D. Illinois
DecidedMarch 9, 2018
Docket1:17-cv-06229
StatusUnknown

This text of Bovinett v. HomeAdvisor, Inc. (Bovinett v. HomeAdvisor, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Bovinett v. HomeAdvisor, Inc., (N.D. Ill. 2018).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF ILLINOIS EASTERN DIVISION

RAY ALAN BOVINETT,

Plaintiff, Case No. 17 C 6229 v. Judge Harry D. Leinenweber HOMEADVISOR, INC., ANGI HOMESERVICES, INC., and HAWTHORNE DIRECT, LLC,

Defendants.

MEMORANDUM OPINION AND ORDER

Defendants HomeAdvisor, Inc. (“HomeAdvisor”), ANGI Homeservices, Inc. (“ANGI”), and Hawthorne Direct, LLC (“Hawthorne”), bring separate Motions to Dismiss for failure to state a claim. ANGI and Hawthorne also move to dismiss for lack of personal jurisdiction. For the reasons stated herein, HomeAdvisor’s Motion is granted in full, and because ANGI’s and Hawthorne’s Rule 12(b)(2) Motions are both granted, those parties’ Rule 12(b)(6) arguments are moot. I. BACKGROUND

Bovinett is a model and actor. (Complaint ¶ 52, ECF No. 1.) In September 2014, his Chicago-based agent contacted him about participating in a photoshoot for HomeAdvisor. Bovinett appeared for the shoot with HomeAdvisor’s chosen photographer on October 8, 2014, and HomeAdvisor has retained and used the photos from that session ever since. The problem here is how HomeAdvisor used those photos. Bovinett alleges that before he appeared for the shoot, some unidentified person

from HomeAdvisor assured his agent that the photos would be used in static form only (i.e., either in print media or as a static image posted on a website), and would not be incorporated into any video. (Id. ¶¶ 27-30.) Two weeks after the shoot, HomeAdvisor personnel presented Bovinett’s agent with a consent and release form stating that Bovinett agreed to convey his rights in the photos to HomeAdvisor for use “in advertising, promotions, and any other use, and in any media, desired by HomeAdvisor in its sole discretion, including but not limited to display on the HomeAdvisor website, in television commercials, and on the Internet.” (Id. ¶¶ 31-32; Consent and Release Form, Ex. C to Compl., ECF No. 1-1.) According to the Complaint,

HomeAdvisor’s personnel assured Bovinett’s agent that notwithstanding the consent and release language, HomeAdvisor would not put the photos to use in any video format. The agent signed the consent and release on Bovinett’s behalf. (Compl. ¶¶ 31-32.) Over roughly the next year, HomeAdvisor worked with Hawthorne to create TV commercials that incorporated Bovinett’s photo. Those commercials began airing in mid-2015 and continue to air today. (Id. ¶¶ 34-35.) In spring 2017, a newly - 2 - incorporated entity called ANGI was formed to consummate a merger between HomeAdvisor and non-party entity Angie’s List. (Id. ¶ 12.) HomeAdvisor announced soon thereafter that ANGI would be the successor to HomeAdvisor’s business. (Id. ¶ 58.)

In August, 2017, Bovinett brought this suit against HomeAdvisor, ANGI, and Hawthorne, alleging fourteen causes of action ranging from Lanham Act violations to various forms of fraud. (See, generally, Compl.) II. DISCUSSION

Each Defendant now brings its own Motion to Dismiss some or all of the counts against it. The Court first addresses Hawthorne’s and ANGI’s Motions to Dismiss for lack of personal jurisdiction before turning to HomeAdvisor’s Motion to Dismiss for failure to state a claim. A. Hawthorne’s and ANGI’s 12(b)(2) Motions

The plaintiff bears the burden of providing sufficient evidence to establish a prima facie case for personal jurisdiction. RAR, Inc. v. Turner Diesel, Ltd., 107 F.3d 1272, 1276 (7th Cir. 1997). Personal jurisdiction may be “general” or “specific.” General jurisdiction lies only where the defendant has “continuous and systematic” contacts with the forum state. See, Helicopteros Nacionales de Colombia, S.A. v. Hall, 466 U.S. 408, 415-16 (1984). In all but the most exceptional cases, - 3 - general jurisdiction over a corporation is limited to its place of incorporation and/or principal place of business. Leibovitch v. Islamic Republic of Iran, 188 F. Supp. 3d 734, 746 (N.D. Ill.

2016) (citing Daimler AG v. Bauman, 134 S.Ct. 746, 761 n.19 (2014)), aff’d, 852 F.3d 687 (7th Cir. 2017). Defendants subject to general jurisdiction may be haled into court “for any alleged wrong . . . no matter how unrelated to the defendant’s contacts with the forum.” uBID, Inc. v. GoDaddy Grp., Inc., 623 F.3d 421, 426 (7th Cir. 2010) (citation omitted). In contrast, “[s]pecific personal jurisdiction is appropriate where (1) the defendant has purposefully directed his activities at the forum state or purposefully availed himself of the privilege of conducting business in that state, and (2) the alleged injury arises out of the defendant’s forum- related activities.” Tamburo v. Dworkin, 601 F.3d 693, 702 (7th Cir. 2010) (citing Burger King Corp. v. Rudzewicz, 471 U.S. 462,

472 (1985)). In either case, the plaintiff must also demonstrate that the exercise of jurisdiction comports with traditional notions of fair play and substantial justice. Int’l Shoe Co. v. State of Washington, 326 U.S. 310, 320 (1945). 1. Hawthorne’s 12(b)(2) Motion No general jurisdiction exists over Hawthorne here. Bovinett alleges that Hawthorne is an Iowa limited liability - 4 - company with its principal place of business in Fairfield, Iowa. (Compl. ¶ 13.) Hawthorn responds that its principal place of business is actually Los Angeles, California, but this does not

matter. In either case, Hawthorne is neither headquartered nor incorporated in this state, so this Court may not exert general jurisdiction over it. Bauman, 134 S.Ct. at 761 n.19. As for specific jurisdiction, Bovinett advances three theories for Hawthorne’s sufficient contacts with this forum, namely: (1) Hawthorne’s purported business activities in Illinois; (2) alleged tortious acts undertaken by Hawthorne and targeted at Bovinett in Illinois; and (3) a conspiracy/agency theory. In his Complaint, Bovinett recites a catalogue of business activities that he attributes to the three Defendants. (See, Compl. ¶ 15.) He does not identify specifically which of these

activities Hawthorne allegedly undertook, however, and he never connects any of the activities to the events allegedly giving rise to his injury. See, Tamburo, 601 F.3d at 702 (observing that specific jurisdiction may not lie unless the alleged injury arises out of the defendant’s forum-related activities). Bovinett’s failure to connect these dots with plausible allegations dooms his first theory for specific jurisdiction over Hawthorne. - 5 - Next, Bovinett argues that Hawthorne is susceptible to specific jurisdiction because it committed torts targeted at Illinois. The key question under this tort theory is whether

the defendant “purposefully directed” its activities at the forum state. Felland v. Clifton, 682 F.3d 665, 673 (7th Cir. 2012). In other words, Hawthorne is not subject to specific jurisdiction under this theory unless it engaged in (1) intentional conduct (2) expressly aimed at Illinois (3) with knowledge that Bovinett would be injured in Illinois. See, id. at 674-75. First, Bovinett did not clearly allege what activities (tortious or otherwise) Hawthorne undertook that were “expressly aimed” at Illinois.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Tamburo v. Dworkin
601 F.3d 693 (Seventh Circuit, 2010)
International Shoe Co. v. Washington
326 U.S. 310 (Supreme Court, 1945)
Helicopteros Nacionales De Colombia, S. A. v. Hall
466 U.S. 408 (Supreme Court, 1984)
Burger King Corp. v. Rudzewicz
471 U.S. 462 (Supreme Court, 1985)
Bell Atlantic Corp. v. Twombly
550 U.S. 544 (Supreme Court, 2007)
Ashcroft v. Iqbal
556 U.S. 662 (Supreme Court, 2009)
uBID, Inc. v. GoDaddy Group, Inc.
623 F.3d 421 (Seventh Circuit, 2010)
Hot Wax, Inc. v. Turtle Wax, Inc.
191 F.3d 813 (Seventh Circuit, 1999)
Robert Felland v. Patrick Clifton
682 F.3d 665 (Seventh Circuit, 2012)
Joyce v. Morgan Stanley & Co., Inc.
538 F.3d 797 (Seventh Circuit, 2008)
Diguilio v. Goss International Corp.
906 N.E.2d 1268 (Appellate Court of Illinois, 2009)
Vernon v. Schuster
688 N.E.2d 1172 (Illinois Supreme Court, 1997)

Cite This Page — Counsel Stack

Bluebook (online)
Bovinett v. HomeAdvisor, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/bovinett-v-homeadvisor-inc-ilnd-2018.