Blackett v. Brainstorm

CourtDistrict Court, D. Utah
DecidedMarch 20, 2024
Docket2:21-cv-00415
StatusUnknown

This text of Blackett v. Brainstorm (Blackett v. Brainstorm) is published on Counsel Stack Legal Research, covering District Court, D. Utah primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Blackett v. Brainstorm, (D. Utah 2024).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF UTAH

REBECCA BLACKETT, MEMORANDUM DECISION AND ORDER GRANTING DEFENDANT’S Plaintiff, MOTION FOR SUMMARY JUDGMENT v.

BRAINSTORM, INC., Case No. 2:21-CV-00415-JNP-DBP

Defendant. District Judge Jill N. Parrish Magistrate Judge Dustin B. Pead

In June 2018, Defendant Brainstorm, Inc. (“Defendant” or “Brainstorm”) hired Plaintiff Rebecca Blackett (“Plaintiff” or “Ms. Blackett”) as an Enterprise Account Executive. After being placed on a performance improvement plan (“PIP), Ms. Blackett was terminated in August 2019. She then filed the present suit, alleging sex discrimination and retaliation under Title VII. Brainstorm now moves for summary judgment on both of Ms. Blackett’s Title VII claims. For the reasons set forth herein, Brainstorm’s motion is GRANTED. BACKGROUND

Ms. Blackett’s Supervisors In June 2018, Brainstorm hired Ms. Blackett to the role of Account Executive (“AE”), which is a salary- and commission-based sales position. ECF No. 36-2, ¶ 13. Casey Trujillo was Ms. Blackett’s supervisor until August 2018, when Brainstorm hired Spencer Dean to take over Mr. Trujillo’s role. ECF No. 36-2, ¶ 14. After August 2018, Mr. Dean was Brainstorm’s national sales director, a position on Brainstorm’s leadership team through which Mr. Dean oversaw and set sales quotas for all AEs. ECF No. 36-2, ¶ 8. In May 2019, Mr. Dean received a more senior role and Gus Hytonen was promoted from an AE position to Mr. Dean’s former role, becoming Ms. Blackett’s supervisor. ECF No. 36-2, ¶ 15. Due to Mr. Hytonen’s lack of managerial experience, Mr. “Dean remained involved in managing [Ms. Blackett’s] performance” following Mr. Hytonen’s promotion. ECF No. 36-2, ¶ 15. Shortly after Mr. Hytonen’s promotion, Ms. Blackett submitted an anonymous survey in which she critiqued Mr. Hytonen’s management style. She wrote that she was “concerned at his

management approach” and that “[m]eetings scheduled with [Mr. Hytonen] at this time are met with fear and trepidation.” ECF No. 36-4, at 73. Ms. Blackett’s survey response was not shared with Brainstorm’s leadership team and Mr. Hytonen therefore did not see her response. ECF No. 36-4, at 16. Brainstorm’s Operations After Brainstorm hired an AE, he or she was placed onto a six-month “ramp-up period,” during which the AE was not required to fully meet any set sales quota. ECF No. 36-2, ¶ 16. After an AE’s ramp-up period, however, he or she was required to “stay on track” to meet his or her annual sales quotas by meeting quarterly sales requirements or “demonstrat[ing] a credible

pipeline of deals likely to close by the end of the year.” ECF No. 36-2, ¶ 9. Mr. Dean’s process for setting sales quotas was not an exact science. He considered a number of factors, including assigned sales territories, past sales and performance, the AE’s other work responsibilities, and how a particular quota could be fair yet push an AE to improve his or her performance. ECF No. 36-2, ¶ 9. If an AE failed to meet his or her sales quota, Mr. Dean would address the situation on a “case-by-case” basis, considering factors including the AE’s track record, “whether the AE had demonstrated progression of potential deals in their pipeline,” the AE’s “administrative excellence” in documenting sales progress in Defendant’s customer relationship management (“CRM”) software, and sales that fell through for reasons beyond an AE’s control. ECF No. 36-2, ¶ 9. Performance improvement plans (“PIPs”) are one tool Brainstorm uses to encourage AEs who underperform on their sales quotas to increase their sales numbers. See ECF No. 36-2, ¶ 12. Mr. Dean and other Brainstorm leaders collectively decide whether or when to place an employee on a PIP. Id. More precisely, Mr. Dean made PIP-related decisions with Brainstorm’s Director of

Operations Seth Smith and Mr. Dean’s own supervisor, Defendant’s Principal Executive Eric Farr. Id. Ms. Blackett’s Quotas and Sales Ms. Blackett’s 2018 annual quota required her to make $750,000 in qualifying sales. ECF No. 36-2, at 39. Because Ms. Blackett was recently hired, however, she was placed on Brainstorm’s usual six-month ramp-up period, during which she was not required to meet her full annual or quarterly quotas. ECF No. 36-2, at 7. Ms. Blackett only generated $255 in commissions during her ramp-up period, however, which concerned her supervisors. ECF Nos. 36-4, at 13–14, 59.

In May 2019, Brainstorm’s AEs each received their 2019 annual sales quotas. ECF No. 36- 2, ¶ 17. Ms. Blackett’s quota required her to make $950,000 in qualifying “new and growth” sales by the year’s end (meaning sales renewals did not count towards this quota). ECF No. 36-2, ¶ 17. To be considered “on track” relative to her quota, Ms. Blackett was expected to generate sales in the amount of $237,500 in quarter one, $247,000 in quarter two, $209,000 in quarter three, and $256,000 in quarter four. ECF No. 36-2, ¶ 17. Like other AEs, Ms. Blackett was instructed to prioritize small- to medium-sized deals throughout the year to stay on track to meet her quarterly quotas rather than pursuing only larger, more uncertain deals. ECF No. 36-2, ¶ 17. Ms. Blackett never complained that her annual quota was unfair or unattainable. ECF No. 36-2, ¶ 19. In July 2019, Ms. Blackett stated that she was “flooded with leads” but needed to close more deals—Mr. Dean agreed on both points. ECF No. 36-2, ¶ 19. Ms. Blackett closed a large deal on April 30, 2019. ECF No. 36-4, at 14. But she made no sales in July or August of 2019, and she did not meet her assigned quarterly quota at any point during her employment at Brainstorm. ECF No. 36-4, at 14. In July 2019, Ms. Blackett’s total

annual sales summed to nearly $172,000 below her year-to-date quota. ECF No. 36-2, at 9. She made $112,200 in qualifying sales in the first quarter of 2019, which was less than half of her quarterly quota, and she made $200,500 in qualifying sales in the second quarter of 2019, which was around eighty percent of her quarterly quota. ECF No. 36-2, at 9. Ms. Blackett’s PIP In early 2019, Mr. Dean observed that Ms. “Blackett was struggling to accurately forecast the potential deals in the ‘pipeline’ of clients in her territory, she struggled to answer clients’ questions about our products, her sales numbers were below her required quota, and she was not exhibiting CRM-administrative excellence.” ECF No. 36-2, at 10. For example, Ms. Blackett’s

tracking of her projects in Brainstorm’s CRM forecasted that she would end the year with nearly $4.5 million in sales, despite having closed only $312,700 in sales in the first half of that year. ECF No. 36-2, ¶¶ 18, 24. Ms. Blackett also seemed to focus her sales efforts on renewals (which did not count towards her quota) and risky large deals, despite Mr. Dean’s encouragement for AEs to prioritize small and medium sized deals to meet their quarterly quotas. ECF No. 36-2, ¶ 24. Ms. Blackett also struggled to answer a client’s questions about Brainstorm’s product while on a sales trip with Mr. Dean. ECF No. 36-2, at 10. When Mr. Dean discussed these issues with Ms. Blackett, she “did not seem to incorporate [his] feedback into her performance.” ECF No. 36-2, at 10. As a result, Mr. Dean began considering placing Ms. Blackett on a PIP in early 2019. When Mr. Hytonen became Ms. Blackett’s new supervisor in May of 2019, he observed similar issues regarding Ms. Blackett’s performance. ECF No. 36-2, at 11. Based on Ms. Blackett’s low sales numbers, her apparent challenges in advancing potential sales and forecasting the future completion of those deals, and her struggles to follow her supervisors’ coaching on these issues, Mr. Dean, Mr. Hytonen, and other Brainstorm managers agreed as a group to place Ms. Blackett

on a PIP. ECF No. 36-2, at 12–13. Mr. Dean “took the lead in preparing Blackett’s PIP” because Mr.

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