Betty B. Rawls, Cross v. The Conde Nast Publications, Inc., Cross

446 F.2d 313
Court of Appeals for the Fifth Circuit·Decided September 9, 1971·No. 30009_1·Published·Cited by 11 cases

Opinion

SIMPSON, Circuit Judge:

In a two count complaint alleging unlawful trespass and invasion of privacy, the appellee-cross appellant, Mrs. Betty B. Rawls, a resident of Jacksonville, Florida, brought suit in the Circuit Court for Duval County, Florida, *314 against appellant-cross appellee, The Conde Nast Publications, Inc., a New York corporation engaged in the business of publishing magazines (including Vogue magazine). We will ordinarily refer herein to the parties as plaintiff and defendant as they were styled in the trial court. The case was removed on diversity grounds, Title 28, U.S.C., Section 1441, to the United States District Court for the Middle District of Florida.

Trial was had to a jury which returned a verdict for the defendant on Count One of the complaint. With respect to Count Two, the verdict was for the plaintiff in the amount of $5,000 compensatory damages and $50,000 punitive damages. The district judge denied plaintiff’s motion for a new trial as to Count One and defendant’s motion for judgment notwithstanding the verdict as to Count Two and judgment was entered on the verdict. The case is here on Nast’s appeal as to Count Two and Mrs. Rawls’ cross-appeal as to Count One. For reasons set out below, we affirm the judgment of the district court as to Count One and reverse and render as to Count Two.-

The following facts emerge from the evidence before the jury. In October, 1968, Vogue magazine sent a team consisting of Mrs. Alexandra Penney, Fashion Promotion Editor of Vogue, Norman Parkinson, a fashion photographer, and a professional model to Jacksonville, Florida, to photograph the model on location in Florida, wearing clothing to be featured in the February 1, 1969, issue of Vogue. Pictures were taken at several locations in Jacksonville and elsewhere in North Florida, so as to prepare a layout of several pages. Each picture featured a Jaguar automobile and the same model in examples of B. H. Wragge sports clothing. Mr. Parkinson contacted William Morgan, a Jacksonville architect, for the names and locations of homes which Mr. Morgan had designed in Jacksonville, for the purpose of determining their suitability as locations for photographing the model. He saw the exterior of Mrs. Rawls’ home and expressed a wish to use it as one of his locations. Mrs. Rawls was a recent divorcee. The architect’s wife, Mrs. Morgan, on October 31, 1968, offered to make arrangements with Mrs. Rawls for use of the home for photographing the following day.

At about 3:00 to 4:00 P.M. on November 1, 1968, Mrs. Penney, Mr. Parkinson, the model, the photographer and a professional hair dresser arrived at the Rawls residence. No confirmation of the right to photograph Mrs. Rawls’ home had been received from Mrs. Morgan. Mrs. Rawls was not at home. After speaking with the plaintiff’s eleven year old son, David Rawls, Mrs. Penney saw Mrs. Rawls’ fourteen year old daughter, Zan Rawls, arrive home. Mrs. Penney explained to her that the party was from Vogue magazine and that Mrs. Morgan was supposed to have made arrangements to photograph the house. Zan Rawls tried to telephone her father to see if he had been contacted, but was unable to do so. Mrs. Penney called Mrs. Morgan and asked if she had been able to get in touch with Mrs. Rawls. Mrs. Morgan said, “No”, but stated that she thought it would be all right to photograph there. Zan Rawls told Mrs. Penney that it would be all right to come in and take pictures. Both children assisted in taking the fashion pictures, which utilized the interior of the house and one of the chairs and a footstool as a background for the fashion model.

About thirty to forty-five minutes later Mrs. Rawls returned home. From this point the accounts of the witnesses differed as to what transpired. The plaintiff testified at trial that she was very much frightened when she returned to find several strangers in her home engaged in a photography session. She further testified that she requested the defendant’s employees to leave immediately. Her cross-examination of the Nast group sought to establish these points. The testimony of Mrs. Penney, Mr. Parkinson and others of their party, on the other hand was to the general ef- *315 feet that the plaintiff did not appear unduly upset upon her return and that she acquiesced in the expressed desire of Mr. Parkinson to remain on the premises and complete the picture taking under the existing light conditions. Mrs. Penney and her associates thereupon completed their photographing work and departed the secene. This took thirty minutes or less to accomplish.

The two Morgans ate dinner with Mr. Parkinson and Mrs. Penney that evening at a Jacksonville Beach restaurant, The Chateau. During dinner Mrs. Penney expressed regret that they had startled Mrs. Rawls that afternoon, and Mrs. Morgan replied “Don’t worry about it. It’s perfectly all right. The house has been photographed many times”.

On December 6, 1968, the plaintiff’s attorney, Mr. Dittmar, appeared at the New York offices of Vogue magazine. He inquired about the photographs that had been taken in Jacksonville on November 1, 1968, and was shown a fashion layout which was to be published in the February 1, 1969 issue of the magazine. The layout included one of the pictures taken from inside the plaintiff’s home looking out toward the Jaguar automobile with Mrs. Rawls’ patio in the background. The model was shown full figure, in profile, seated in a lawn chair, and the Rawls’ Dalmation dog appeared in the picture. Mr. Dittmar thereupon informed defendant’s counsel that Mrs. Rawls objected to the publication of any picture taken in her home on November 1, 1968. The defendant refused to withdraw the picture from publication, stating that the February 1 issue was too far advanced toward final form to permit this, but did eliminate from the photographic negative everything which identified it with or related to Mrs. Rawls’ house, yard, dog and furnishing with the exception of the chair in which the model was sitting and a footstool. The chair’s appearance was considerably altered by retouching the negative. As so changed, the fashion picture appeared in the February 1, 1969 issue of Vogue in the lower left-hand corner of page 50, as part of a layout of several pages featuring B. H. Wragge clothing and Jaguar automobiles.

It suits our purposes to deal with Mrs. Rawls’ cross-appeal as to Count One before proceeding to a discussion of the main appeal of Conde Nast as to the recovery under Count Two.

7. The Intrusion Count

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Betty B. Rawls, Cross v. The Conde Nast Publications, Inc., Cross, 446 F.2d 313 (5th Cir. 1971).

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