Barsch v. Modern Boss Marketing LLC

CourtDistrict Court, N.D. New York
DecidedMay 16, 2025
Docket1:24-cv-00820
StatusUnknown

This text of Barsch v. Modern Boss Marketing LLC (Barsch v. Modern Boss Marketing LLC) is published on Counsel Stack Legal Research, covering District Court, N.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Barsch v. Modern Boss Marketing LLC, (N.D.N.Y. 2025).

Opinion

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF NEW YORK

MARIE BÄRSCH,

Plaintiff, 1:24-CV-820 (AMN/DJS)

v.

MODERN BOSS MARKETING LLC; and DOES 1 through 10 inclusive,

Defendants.

APPEARANCES: OF COUNSEL: THE LAW FIRM OF TARYN R. MURRAY, ESQ. HIGBEE AND ASSOCIATES 3110 W Cheyenne Ave Suite 200 Las Vegas, NV 89032 Attorneys for Plaintiff

Hon. Anne M. Nardacci, United States District Judge: MEMORANDUM-DECISION AND ORDER I. INTRODUCTION On June 27, 2024, Plaintiff Marie Bärsch, commenced this copyright infringement action pursuant to 17 U.S.C. § 101 et seq., seeking money damages and injunctive relief. Dkt. No. 1. Presently before the Court is Plaintiff’s motion for a default judgment under Rule 55(b) of the Federal Rules of Civil Procedure (“Fed. R. Civ. P.”). Dkt. No. 10 (the “Motion”). For the reasons set forth below, Plaintiff’s Motion is granted. II. BACKGROUND Plaintiff Marie Bärsch is a professional photographer specializing in beauty and fashion photography. Dkt. No. 1 at ¶¶ 4, 8. Plaintiff’s photographs have appeared in various publications including Vogue, Elle, Harper’s Bazaar, Marie Claire, Cosmopolitan, and Vanity Fair. Id. at ¶ 9. Plaintiff is the sole author and exclusive rights holder to an image of a model’s face partially covered by a plant (the “disputed image”). Id. at ¶ 10. Effective September 14, 2020, Plaintiff registered the disputed image with the United States Copyright Office under Registration Number VA 2-217-440. Id. at ¶ 12; see also Dkt. No. 1-1 at 4.1

Defendant Modern Boss Marketing LLC (“Modern Boss”) is a New York limited liability company with a principal place of business in Albany, New York. Id. at ¶ 5. According to its website, Modern Boss is “a boutique marketing firm specializing in social media management and aesthetic marketing.” Id. at ¶ 15. Plaintiff alleges she discovered that Modern Boss posted the disputed image on its Instagram page on or about December 22, 2023 (the “Instagram post”). Id. at ¶ 19.2 The Instagram post was accompanied by the following caption: “MedSpa & Beauty Pros : Ditch the general SMM and work with the specialist in your industry. Follow along @modernbossmarketing to see how we can transform your social media with strategic / aesthetic content.” Id.; see also Dkt. No. 1-1 at 7-8. The Instagram post also incorporated text into the

image itself which read: “POV: YOU DECIDED TO WORK WITH A SMM FOR YOUR INDUSTRY ONLY!” and “MEDSPA & BEAUTY PROS FOLLOW ALONG[.]” Id. at ¶ 21; see also Dkt. No. 1-1 at 7-8. Based on the Instagram post and the information gleaned from the Modern Boss website, Plaintiff alleges, upon information and belief, that the disputed image was incorporated into materials, or “content packages” which Modern Boss provided to at least one of

1 Citations to court documents utilize the pagination generated by CM/ECF, the Court’s electronic filing system. 2 The Court notes that the Instagram post depicts the top and bottom halves of the disputed image as separated by a block of text. See Dkt. No. 1-1 at 7. Moreover, the disputed image is displayed on a computer screen which does not fill the entirety of the frame of the Instagram post. Id. As discussed below, even considering the editing done to the disputed image, the Court finds that the Instagram post constitutes copyright infringement. its clients. See id. at ¶¶ 22-27. According to the Complaint, the materials that Modern Boss provides as part of its “content packages” may be reused by the purchaser of the package. Id. at ¶¶ 26, 30. Plaintiff has no record of licensing the disputed image to Modern Boss, nor did Plaintiff give Modern Boss permission or authorization to use, make a copy of, publicly display, or

distribute the disputed image on Modern Boss’s Instagram account or any other platform. Id. at ¶ 28. After discovering the unauthorized use of the disputed image, Plaintiff contacted Modern Boss, but the parties “were unable to resolve the matter.” Id. at ¶ 32. Plaintiff filed this suit, alleging a violation of the Copyright Infringement Act. Modern Boss was served on or about July 16, 2024 via its registered agent, Registered Agents Inc., located at 418 Broadway, Suite R, Albany, New York 12207. Dkt. No. 6. Despite service, Modern Boss has failed to respond to the Complaint or enter an appearance. On August 22, 2024, Plaintiff filed a request for entry of a certificate of default pursuant to Federal Rule of Civil Procedure 55(a), which the Clerk of Court granted. See Dkt. Nos. 8, 9.

III. STANDARD OF REVIEW Fed. R. Civ. P. Rule 55 “provides a two-step process that the Court must follow before it may enter a default judgment against a defendant.” Robertson v. Doe, 05-CV-7046 (LAP), 2008 WL 2519894, at *3 (S.D.N.Y. June 19, 2008). “First, under Rule 55(a), when a party fails to ‘plead or otherwise defend . . . the clerk must enter the party’s default.’” Id. (quoting Fed. R. Civ. P. 55(a)).3 “Second, pursuant to Rule 55(b)(2), the party seeking [a] default judgment is required

3 See also Northern District of New York Local Rule (“Local Rule”) 55.1 (requiring a party seeking a clerk’s entry of default to “submit an affidavit showing that (1) the party against whom it seeks a judgment . . . is not an infant, in the military, or an incompetent person (2) a party against whom it seeks a judgment for affirmative relief has failed to plead or otherwise defend the action . . . and to present its application for entry of judgment to the court.” Id. Pursuant to Local Rule 55.2(b), “[a] party shall accompany a motion to the Court for the entry of a default judgment, pursuant to Fed. R. Civ. P. 55(b)(2), with a clerk’s certificate of entry of default . . . a proposed form of default judgment, and a copy of the pleading to which no response has been made.” While a moving party must service notice of the request for a default judgment on the defendant if “the party against

whom a default judgment is sought has appeared personally or by representative in the action[,]” see Fed. R. Civ. P. 55(b)(2), courts have recognized that where a defendant has not appeared in an action, service of the motion for a default judgment is not required. See, e.g., Alston v. City of New York, 22-cv-5395 (BMC), 2024 WL 4100175, at *5 (E.D.N.Y. Sep. 5, 2024) (“if a party has ignored service of a summons and complaint, a plaintiff does not have to chase him down with subsequent notices to see if he has changed his mind”); Rove LLC v. Antonio168, 20-cv-02124 (ALC), 2023 WL 6796034, at *3 n.4 (S.D.N.Y. Oct. 13, 2023) (citing Moskovitz v. La Suisse, No. 06 CIV. 4404 CM, 2013 WL 6197163, at *3 (S.D.N.Y. Nov. 25, 2013)). Default judgments “are generally disfavored and are reserved for rare occasions[.]” Enron

Oil Corp. v. Diakuhara, 10 F.3d 90, 98 (2d Cir. 1993). Before a court enters a default judgment, it “must ensure that (1) jurisdictional requirements are satisfied, (2) the plaintiff took all the required procedural steps in moving for [a] default judgment, and (3) the plaintiff’s allegations, when accepted as true, establish liability as a matter of law.” Windward Bora, LLC v. Brown, No. 21-CV-03147 (KAM) (RER), 2022 WL 875100, at *2 (E.D.N.Y. Mar.

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