Bahia Bowls Franchising, LLC v. JDS LLC

CourtDistrict Court, M.D. Florida
DecidedMarch 1, 2023
Docket2:23-cv-00094
StatusUnknown

This text of Bahia Bowls Franchising, LLC v. JDS LLC (Bahia Bowls Franchising, LLC v. JDS LLC) is published on Counsel Stack Legal Research, covering District Court, M.D. Florida primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Bahia Bowls Franchising, LLC v. JDS LLC, (M.D. Fla. 2023).

Opinion

UNITED STATES DISTRICT COURT MIDDLE DISTRICT OF FLORIDA FORT MYERS DIVISION

BAHIA BOWLS FRANCHISING LLC, a Florida limited liability company, and NUTRIFARE BRANDS, LLC, a Florida limited liability company,

Plaintiffs,

v. Case No: 2:23-cv-94-JLB-NPM

DJS LLC, a Tennessee limited liability company, JENNIFER JABLONSKI, an individual, and DAVID DUANE JABLONSKI, an individual,

Defendants. / ORDER This matter comes before the Court on Plaintiffs’ Motion for Temporary Restraining Order and Preliminary Injunction (Doc. 6) (the “Motion”). The temporary restraining order requested in the Motion is GRANTED IN PART as set forth in the Order below. BACKGROUND1 Plaintiff Bahia Bowls Franchising, LLC (“Bahia Bowls”) is a franchisor of a system providing a fast-casual acai and smoothie café experience. (Doc. 5 at ¶¶ 5, 10). Through a Trademark License Agreement with plaintiff Nutrifare Brands,

1 Although Defendants have appeared in this matter via their attorneys, Defendants have not yet filed anything to contradict the facts Plaintiffs allege in their amended complaint and their Motion. (See Docs. 12-13). Accordingly, the Court has no choice but to rely on Plaintiffs’ well-pleaded allegations. LLC (“Nutrifare” and, together with Bahia Bowls, “Plaintiffs”), Bahia Bowls licenses others to operate these fast-casual acai and smoothie cafes under the federally- registered trademarks “Bahia Bowls Acai Café” (Registration No. 6550687, registered November 9, 2021) and “Bahia Bowls” (Registration No. 5699492, registered March 12, 2019) (collectively, the “Bahia Bowls Marks’). Ud. at 44 10, 14). A copy of the certificates of registration for the Bahia Bowls Marks are attached to the Amended Verified Complaint. (See Doc. 5-1). The “Bahia Bowls Acai Café” mark indicates that “[t]he color(s) purple, green, and white is/are claimed as a feature of the mark” and: The mark consists of the words “BAHIA BOWLS’, depicted in stylized purple capital letter, “BAHIA” to the left of a design comprised of three purple berries, each with a white dot, and two green leaves, each featuring white veins, all placed above the words “ACAI CAFE” depicted in stylized green letters, with the “I” dotted and the “E” accented, and “BOWLS’ to the right of the design. (Doc. 5-1 at 1).

BaHiAVEBOWLS

Plaintiffs allege that the Bahia Bowls Marks have been used exclusively by Bahia Bowls and its designated licensees in connection with the operation of Bahia Bowls cafes since December 2017. (See Doc. 5 at { 16). Plaintiffs also allege that the Bahia Bowls Marks have become “valuable asset|s] of substantial and inestimable worth” and that they are a “symbol of quality dining experience served by Bahia Bowls.” Cd. at { 17). Plaintiffs further allege that “Bahia Bowls has a

vital economic interest in protecting its name and the Bahia Bowls Marks” and that “[t]he preservation and protection of its name and the Bahia Bowls Marks are essential [to] the maintenance of the quality of Bahia Bowls cafes and the goodwill

and reputation associated with them.” (Id.) On or about August 18, 2020, Bahia Bowls entered into a franchise agreement with defendant DJS LLC (“DJS”) (the “Franchise Agreement”). (Id. at ¶ 18). The Franchise Agreement is attached to the complaint. (See Doc. 5-2). The Franchise Agreement states that “[e]xcept as to claims governed by federal law, Florida law governs all claims that in any way relate to or arise out of this

Agreement or any of the dealings of the parties.” (Doc. 5-2 at 45). Defendants Jennifer Jablonski and David Duane Jablonski signed an Unlimited Guaranty and Assumption of Obligations, which is attached as Schedule 3 to the Franchise Agreement. (See Doc. 5-2 at 55–56; Doc. 5 at ¶ 19). Defendants opened a Bahia Bowls location in Maryville, Tennessee in May 2021. (Doc. 5 at ¶ 20). Plaintiffs allege that in January 2023, DJS became in default of the Franchise Agreement because it, among other things, failed to pay

monthly royalties and gift card statements for December 2022. (Id. at ¶ 22). Plaintiffs allege that on February 1, 2023, they sent a Notice of Default and Termination to Defendants (the “Notice of Default”), advising them of their various defaults under the Franchise Agreement, and providing them an opportunity to cure, in accordance with the Franchise Agreement. (Id. at ¶ 23; see also Doc. 5-3). The Notice of Default indicated that, if the defaults were not cured within five days, the Franchise Agreement would “automatically terminate at 12:01 a.m. on Wednesday, February 8, 2022 [sic].” (Doc. 5 at ¶ 23; Doc. 5-3 at 2). Plaintiffs allege that Defendants failed to cure their defaults within five days

and, as such, the Franchise Agreement automatically terminated on February 8, 2023. (Doc. 5 at ¶¶ 24–25). On February 8, 2023, Bahia Bowls sent a Notice of Obligations Upon Termination (the “Notice of Obligations”) to an attorney who, according to the Notice of Obligations, had sent a letter to Plaintiffs after they received the Notice of Default. (Doc. 5 at ¶ 25; see also Doc. 5-4 at 1). The Notice of Obligations reminded Defendants of their obligations upon the termination of the

Franchise Agreement and indicated that unless Defendants complied “with their obligations under Section 17 of the Franchise Agreement by 5:00 p.m. on Thursday, February 9, 2023, including, but not limited to, by closing down the former Bahia Bowls franchise location, Bahia Bowls [would] be left with no choice but to commence litigation and seek preliminary, injunctive relief.” (Doc. 5 at ¶ 25; Doc. 5- 4 at 2). Plaintiffs allege that Defendants have “continued operating the formerly-

franchised Bahia Bowls café using the Bahia Bowls Marks and the Bahia Bowls System (as defined in the Franchise Agreement). (Doc. 5 at ¶ 26). As of the filing of the Amended Verified Complaint, according to Plaintiffs, Defendants changed their name on social media, but the signage at the location remained the same. (Id.). Plaintiffs also allege that, in announcing their new name, Defendants continued to use the Bahia Bowls Marks. (Id.). Plaintiffs included a screenshot of a Facebook post from Fresh (Maryville) stating: WE ARE NO LONGER OPERATING AS A Bahia Bowls FRANCHISE . . . Unfortunately this means we will not be offering ONLINE ORDERING at this time. We apologize for any inconvenience this may cause you. Please call in any order to be picked up in store or curbside. . . .

(Id.). Further, Plaintiffs attached a screenshot of defendant Jennifer Jablonski’s Facebook page, which stated: “Come in and see us today while we are transitioning out of our franchise! (Formerly Bahia Bowls) . . . Support a local small business that wants to stick around.” (Id. at ¶ 27). The screenshot includes a photo which, according to Plaintiffs, included “pictures of the Bahia Bowls Marks, and Bahia Bowls’ products and recipes, all while noting that their new venture was a Bahia Bowls . . . .” (Id.). The Court cannot discern from the screenshot whether the photo in that Facebook post includes any of the Bahia Bowls Marks or Bahia Bowls’ products and recipes. Plaintiffs also claim that defendant Jennifer Jablonski “acknowledged – via Social Media – that their new café would be offering the same kind of items as their formerly-franchised Bahia Bowls café,” but the Amended Verified Complaint does not include a screenshot or any other evidence supporting that allegation. (Id. at ¶ 28).

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Bahia Bowls Franchising, LLC v. JDS LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bahia-bowls-franchising-llc-v-jds-llc-flmd-2023.