Ari Gold, et al. v. Rippa Machinery Group Co., Ltd., et al.

District Court, S.D. West Virginia·Decided August 20, 2026·No. 2:25-cv-00623·Unknown

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE SOUTHERN DISTRICT OF WEST VIRGINIA

CHARLESTON DIVISION

ARI GOLD, et al.,

Plaintiffs,

v. CIVIL ACTION NO. 2:25-cv-00623

RIPPA MACHINERY GROUP CO., LTD, et al.,

Defendants.

MEMORANDUM OPINION AND ORDER

The Court has reviewed Defendant Rippa Machinery Group Co., Ltd.’s Motion to Dismiss Plaintiff’s First Amended Complaint (Document 40), Defendant Rippa Machinery Group Co., Ltd.’s Memorandum of Law in Support of Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 41), the Plaintiffs’ Memorandum of Law in Opposition to Defendant Rippa Machinery Group Co., Ltd.’s Motion to Dismiss (Document 46), and Defendant Rippa Machinery Group Co., Ltd.’s Reply Memorandum of Law in Support of Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 49). The Court has also reviewed the McMillan Defendants’ Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 42), the McMillan Defendants’ Memorandum of Law in Support of Their Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 43), the Plaintiffs’ Memorandum of Law in Opposition to Defendants McMillan’s Motion to Dismiss (Document 47), and the McMillan Defendants’ Reply in Support of Their Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 51). In addition, the Court has reviewed Defendants Energy Power Systems, LLC and Robert Lee Ray’s Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 44), Defendants Energy Power Systems, LLC and Robert Lee Ray’s Memorandum of Law in Support of Their Motion to Dismiss Plaintiffs’ First Amended Complaint (Document 45), the Plaintiffs’

Memorandum of Law in Opposition to Defendants Ray and Energy Power Systems, LLC’s Motion to Dismiss (Document 48), and Defendants Energy Power Systems, LLC and Robert Lee Ray’s Reply Memorandum of Law in Support of Motion to Dismiss Plaintiff’s Complaint (Document 52). FACTUAL ALLEGATIONS The Plaintiffs, Ari Gold and True Force Machinery LLC, initiated this action with a

complaint filed on October 20, 2025. The operative pleading, the First Amended Complaint for Violations of the Sherman Antitrust Act, the Racketeer Influenced and Corrupt Organizations (RICO) Act, and State Law (Document 39), was filed on March 16, 2026. The Plaintiffs name the following Defendants: Rippa Machinery Group Co., Ltd, John F. Smith, Energy Power Systems, LLC, d/b/a Rippa Machinery Group, Swallow McMillan, Noah M. McMillan, McMillan Machinery LLC, Robert Lee Ray, and John Doe. Rippa is a brand of heavy equipment manufactured in China. The Plaintiffs established a dealership for Rippa-branded machinery in 2025, and “quickly became one of Rippa’s most successful dealers in the Appalachian region, selling over 200 machines in just a few months.” (Am. Compl. at ¶ 19.) The Plaintiffs’ customer base sought “affordable, entry-level equipment”

at a lower price point than “premium brands like Caterpillar and John Deere.” (Id. at ¶ 20.) The Plaintiffs contend that the machinery at issue falls within “a distinct and well-defined economic submarket: the market for Chinese-manufactured compact excavators sold through a U.S.-based 2 authorized dealer network providing a U.S. warranty, parts availability, and service support,” that the Plaintiffs refer to as the “Supported Chinese Excavator Market.” (Id. at ¶ 21.) Neither substantially more expensive brands like Caterpillar or John Deere, nor machines imported directly from China without U.S-based support and infrastructure, fall into the same market niche, and

Rippa has advertised extensively to build its brand. As a Rippa dealer, the Plaintiffs priced their equipment competitively, undercutting other dealers in the Rippa network. Defendants Robert Lee Ray, John F. Smith, the McMillans, and others communicated with one another, then with Rippa, to coordinate a campaign to force the Plaintiffs to raise prices. Rippa “agreed to act as the enforcer” and “attempted to impose a minimum resale price maintenance (RPM) policy, demanding Plaintiffs raise their prices…or lose their dealership.” (Id. at ¶ 28.) Defendants John F. Smith and Swallow McMillan each personally contacted Mr. Gold in an effort to persuade him to participate in “the price fixing scheme, with McMillan explaining that ‘everybody can make money this way.’” (Id. at ¶ 29.) Mr. Gold refused.

The Plaintiffs contend that the Defendants formed an association-in-fact enterprise for the purpose of “unlawfully restraining trade and defrauding Plaintiffs to enrich themselves,” with Rippa “acting as the central hub and the dealer-defendants acting as the spokes.” (Id. at ¶ 31-33.) Rippa representatives sent text messages to Mr. Gold, in which they “identified Defendant Robert Lee Ray as one of the primary dealers who had orchestrated the pressure campaign.” (Id. at ¶ 35.) Rippa terminated the Plaintiffs as dealers and informed them that other dealers in the network would be instructed not to sell to them. The Defendants orchestrated an effort to sabotage the Plaintiffs’ business, including shipping broken, misrepresented, and incomplete machines and

3 canceling orders, despite fulfilling similar orders for other dealers in the same time frame. Rippa representatives and others contacted the Plaintiffs’ sub-agents and “induced them to breach their agreements with Plaintiffs and buy directly from Rippa or other conspiring dealers.” (Id. at ¶ 40.) Another dealer received a communication from Rippa, stating, “we don’t want this to happen to

you too, so you need to raise your prices.” (Id. at ¶ 40.) Ultimately, McMillan Machinery LLC became the exclusive dealer for West Virginia, and the Plaintiffs lost profits, reputation, and their investment in the True Force dealership. The Plaintiffs assert the following claims for relief: Count 1 – Violation of the Sherman Act § 1 (15 U.S.C. § 1), Horizontal Price-Fixing and Group Boycott; Count 2 – Violation of the Sherman Act § 2 (15 U.S.C. § 2), Attempted Monopolization; Count 3 – Violation of the RICO (Racketeer Influenced and Corrupt Organizations) Act, 18 US.C. § 1962(c), Conducting an Enterprise’s Affairs Through a Pattern of Racketeering Activity; Count 4 – Violation of the RICO Act, 18 U.S.C. § 1962(d), Conspiracy to Violate RICO; and Count 5 – Tortious Interference with Business Relations (State Law Claim). They seek an award of treble damages plus costs and fees

as to Counts 1-4, compensatory and punitive damages as to Count 5, and injunctive relief barring continued price-fixing, boycotting, and other anticompetitive and fraudulent conduct, and ordering their reinstatement as authorized Rippa dealers. STANDARD OF REVIEW A. Personal Jurisdiction – Rule 12(b)(2)

“In order for a court to validly exercise personal jurisdiction over a non-resident defendant: (1) a statute must authorize service of process on the non-resident defendant, and (2) the service of process must comport with the Due Process Clause.” In re Celotex Corp., 124 F.3d 619, 627 4 (4th Cir. 1997). West Virginia’s long-arm statute, contained in W. Va. Code § 56-3-33(a), “is coextensive with the full reach of due process,” and so the statutory and constitutional queries merge. Id.; HSBC Bank USA, Nat. Ass'n v. Resh, No. 3:12-CV-00668, 2015 WL 4772524, at *2 (S.D.W. Va. Aug. 12, 2015) (Chambers, C.J.). “A court's exercise of personal jurisdiction over a

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Ari Gold, et al. v. Rippa Machinery Group Co., Ltd., et al., (S.D.W. Va. 2026).

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