Apollo Education Group, Inc. and Subs v. Dept. of Rev.

CourtOregon Tax Court
DecidedAugust 24, 2017
DocketTC-MD 150352C
StatusUnpublished

This text of Apollo Education Group, Inc. and Subs v. Dept. of Rev. (Apollo Education Group, Inc. and Subs v. Dept. of Rev.) is published on Counsel Stack Legal Research, covering Oregon Tax Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Apollo Education Group, Inc. and Subs v. Dept. of Rev., (Or. Super. Ct. 2017).

Opinion

IN THE OREGON TAX COURT MAGISTRATE DIVISION Corporation Excise Tax

APOLLO EDUCATION GROUP, INC. AND ) SUBS., ) ) Plaintiffs, ) TC-MD 150352C ) v. ) ) DEPARTMENT OF REVENUE, ) State of Oregon, ) ) Defendant. ) FINAL DECISION1

This case concerns the apportionment of income generated from the online courses

offered by Plaintiffs’ largest wholly owned subsidiary, the University of Phoenix. Plaintiffs

appealed Defendant’s Notices of Assessment for the periods ending on August 31 in 2009, 2010,

and 2011. A trial was held from November 15 to 17, 2016. Theodore R. Bots and Jenny A.

Austin, attorneys-at-law in Illinois, appeared pro hac vice on behalf of Plaintiffs. Several

officers of the University of Phoenix were called as witnesses: David Brett Romney, Vice

President of Enrollment at the School of Business; Kristen Kathleen Griffin, Vice President of

Student Services; Bronson Ledbetter, Vice President of Financial Services; and Kristi Lynn

Moreno, Dean of Curriculum and Content Services. Also testifying for Plaintiffs were William

Ralph Molina, Plaintiffs’ Senior Director of Federal and State Tax, and James Donald Allen III,

Partner/Consultant at BI Solutions Group, LLC. Darren Weirnick and James C. Strong,

Assistant Attorneys General, appeared on behalf of Defendant. Testifying for Defendant were

Michele Henney, Program Manager of the University of Oregon’s Finance and Securities

1 This Final Decision incorporates the court’s Decision, entered August 4, 2017. The court’s Decision allowed Plaintiffs 14 days to respond if they disputed the calculations of 2009 and 2010 Oregon receipts provided by Defendant. The court did not receive a response from Plaintiffs or a statement of costs and disbursements within 14 days after its Decision was entered. See Tax Court Rule–Magistrate Division (TCR–MD) 16 C(1).

FINAL DECISION TC-MD 150352C 1 Analysis Center, and Jason Michael Larimer, Operation and Policy Analyst 3.

The parties’ Joint Stipulated Exhibits 1 to 27 were admitted. Plaintiffs’ Exhibits 1 to 12

and Defendant’s Exhibits A to D and K to L were admitted without objection. Defendant’s

Exhibits M, P, and two others not offered were the subjects of a motion in limine to exclude by

Plaintiffs. The court granted the motion in limine as to Exhibit M and denied it as to the other

exhibits. Defendant’s Exhibit P was thereafter admitted without objection.

I. STATEMENT OF FACTS

During the tax years at issue, the business of the University of Phoenix (the university)

was higher education. (Stip Ex 1 at 4.) The university offered degree programs spanning from

associate to doctoral levels, focusing on the market of “nontraditional students.” (Ptfs’ Opening

Br at 4; Stip Ex 1 at 11.) The average University of Phoenix student had over 15 years of work

experience, and over 70 percent of students had “full- or part-time jobs, families, or both.” (Ptfs’

Opening Br at 5.) The university’s business model was designed to accommodate its students’

time commitments and to “promote retention and degree completion for students who are new to

higher education.” (Id.)

To accommodate the varied schedules of its students, the university implemented what it

calls its “Online Campus”—a process for offering courses, related materials, and student services

over the Internet.2 (Id. at 6.) The university offered 164,623 and 185,567 online course sections

in 2009 and 2010, respectively, each taught by at least one faculty member and composed of a

separate group of students. (Id.) Online Campus course sections were offered year-round,

///

typically launching every week and running for five weeks. (Id.) Students typically completed

2 The university also offered courses at traditional, physical campus locations, the income from which is not at issue in this case.

FINAL DECISION TC-MD 150352C 2 one online course section at a time. (Id.)

Students accessed the university’s Online Campus through a software platform known as

the “eCampus.” (Id. at 7.) The eCampus was composed of a set of student resources (library,

online tutoring, gradebook, workshops, account summary, and career services) and a classroom

environment, which included course-section-specific resources such as the syllabus, eBooks,

course materials, and assignments. (Id.) The classroom environment was designed for

asynchronous class participation; faculty and students could fulfill course requirements by

posting to various classroom forums at any time. (Id.) The eCampus was developed entirely

outside of Oregon. (Id. at 8.)

The eCampus classroom environment differed considerably from the traditional

classroom. The role of the faculty in teaching was recast as facilitator rather than lecturer—a

“guide on the side” rather than a “sage on the stage,” as Moreno testified. Three forums were

identified within the online classroom. Faculty would post discussion questions for students’

responses on the main forum, and the responsibilities of both faculty and students were

quantified in terms of a number of days per week each must post. (Id. at 7–8.) In the learning

team forum, students would collaborate with one another to complete small group assignments.

(Id. at 8.) An additional individual forum allowed for one-on-one interactions between students

and faculty members. (Id.)

The role of the university’s faculty members in course design was greatly diminished

from the professor’s traditional role. (See id. at 10.) In order to ensure consistency and quality

across each course section, the university centrally developed a curriculum for each course it

offered. (Id. at 8–9.) The university’s Arizona-based curriculum development team mapped out

each course in detail, setting not only that course’s topics, objectives, and schedule, but also

FINAL DECISION TC-MD 150352C 3 selecting all the course materials and writing all the discussion questions and assignments. (Id.

at 9.) Faculty had limited authority to modify some assignments—those not designed to measure

program outcomes—to add supplementary course materials, and to modify discussion questions.

(Id. at 10.)

On average, the curriculum development team’s approximately 70 instructional

developers each revised 16 of the university’s 2,500 courses each year. (Tr at 209–10.) The

courses were usually revised on a one- to three-year cycle, depending on subject matter and

student feedback. (Id. at 210–11.) Moreno testified by way of example that the team would aim

to revise an information systems and technology course every year, whereas the schedule for

revising a math course would be less frequent. (Id.)

To promote student retention from matriculation to graduation, the university assigned

each student a “Graduation Team,” consisting of an enrollment representative, a financial

advisor, and an academic counselor.3 (Ptfs’ Opening Br at 11.) The “vast majority” of

Graduation Teams for Online Campus students were located in Arizona, “with only one

individual in Oregon.” (Id.)

Enrollment representatives each worked from a database of 500 to 1,000 people, which

included both prospective students and students recently enrolled by that representative. (Tr at

65.) Enrollment representatives typically made 60 to 80 telephone calls per day. (Id.) The

representatives’ calls to prospective students involved cultivating relationships, getting to know

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Related

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